Reborn in 2011, 985 missing from two copies

Chapter 522: The Borderless Phone is released, and the bigwigs are all confused!
Wang Yi said with a smile: "With the full launch of Ele.me and Douyin, the era of having to go out to shop, go to supermarkets, purchase by yourself, queue up to pay, and ship the goods back by yourself has come to an end!"

“From now on, whether you want to buy snacks and drinks, fresh food, or even medicines, hardware, etc., you can place an order through Douyin or Ele.me, and the goods will be delivered to your door in about half an hour during non-peak hours and within an hour during peak hours!”

Thunderous applause filled the entire venue and everyone was extremely excited.

Hourly delivery is not only Wang Yi’s favorite feature in his previous life, but also the favorite feature of young people.

This generation of young people can save trouble, never trouble!
Some middle-aged and elderly people also like Xiaoshida.

The reason why another part of the middle-aged and elderly groups resist these convenient services is that they don’t know how to use them, how to order takeout, or how to use hourly delivery.

People tend to completely deny things they don't know...

Secondly, it is used to criticize young people for being "lazy".

When their generation was young, in order to buy something, they had to walk more than ten miles of mountain roads, spend more than an hour to get to the town to buy it, and then wait five days for a big market. They suffered so much and endured so much pain.

Look at the young people nowadays. They can order takeout for meals and have their shopping delivered within an hour. They can place an order with one click and lie down at home, and the food will be delivered to their door in more than half an hour. It is so comfortable.

Comparing this with the suffering I endured when I was young, I must feel unbalanced.

Naturally, people would say that young people buy everything online, that they are too lazy, or even that they are the lost generation…

Ten years ago, everyone said that those born in the 80s were the lost generation.

Now, some people say that those born in the 90s are the lost generation.

Ten years later, people will still say that the post-00s are the lost generation...

In fact, it’s just that the way people born in the 80s, 90s, and 00s play has been upgraded, the industry has been upgraded comprehensively, and their lifestyles have also been upgraded comprehensively. They don’t have to suffer and be extremely inefficient like the older generation.

But different experiences and insights lead the older generation to think that young people cannot endure hardships, and they collapse...

Young people think that the older generation is too narrow-minded. Even though their living conditions have improved, they still want to endure hardships...

If both sides seek common ground while reserving differences and do not interfere with each other, then the relationship can be considered peaceful.

But if they interfere with each other even though they clearly have different ideas, it will lead to the deterioration of the relationship, even the breakdown of family ties, and prominent conflicts...

Perhaps the best ending is that distance creates beauty and everyone is well.

But in the past, many young people didn’t know how to cook and were too lazy to go to the supermarket to shop, so it was difficult for them to live independently.

The emergence of takeout and hourly delivery has given young people the confidence and convenience to "run away from home" and "start their own business."

As long as you have a job and a stable income, you can order takeout and shop within 24 hours, and you no longer have to suffer your parents' anger at home.

Wang Yi knows that this will be the norm in the future.

Even in a city, many young people don't want to live with their parents after they start working.

The living habits of the two generations are very different.

Relying solely on young people, food delivery and hourly delivery have an extremely bright future, a brighter future than group buying.

Even Jack Ma at Alibaba headquarters looked thoughtful:

"Hourly delivery is interesting. There is also Ele.me food delivery, which seems good too. Should Alibaba also make some plans?"

The vice president decisively retorted: "Not so good, Chairman. This thing requires too much investment and too many riders to support. It's not profitable at all!"

Other senior executives also spoke:
"Yes, Chairman. Last year, Ele.me had such a high revenue, but the profit was very little, and it almost lost money. There was nothing we could do, 99% of the profit was earned by the riders."

"To put it bluntly, food delivery is just like JD Logistics. There are too many employees at the bottom, the burden is too heavy, and there is not much future."

Hearing this, Jack Ma nodded and said, "That makes sense. I just don't like JD Logistics. They employ so many couriers and suffer losses every year. They also have to employ so many deliverymen for food delivery! Forget it, let's focus on developing word-of-mouth group buying and kill Meituan first!"

The vice president breathed a sigh of relief: "Yes, the first priority is to kill that traitor. There is no need to enter the food delivery and hourly delivery business. It is too expensive to hire riders."

Everyone in Alibaba was unanimously opposed to it. Even the always visionary Vice President Mo Yi suppressed his words in support of the hourly delivery service.

Alibaba has always been averse to such high-investment fields.

So even after so many years of operation, Taobao has never thought about operating its own logistics because it doesn’t want to invest too much.

Wang Yi avoided the fierce competition among thousands of group purchases and focused on food delivery and 24-hour delivery. His strategic positioning was much longer-term than that of other giants.

Although food delivery and hourly delivery require a large number of riders, the investment is N times more than group buying, and the threshold is N times higher, Wang Yi still invested heavily and started it!

A high threshold also means high barriers, and not everyone who wants to do it can do it.

The simplest way is to do group buying if you have some money.

But if I want to do takeout, that little money is not enough!

It is precisely because of the excessive investment that even Baidu and Alibaba have no plans to enter the food delivery market at the moment.

Currently, Baidu Nuomi and Ali Koubei are still fighting in the battle of thousands of groups with platforms such as Meituan.

However, looking at the situation, by the second half, more than 5000 of the more than group buying platforms have already died.

If this trend continues, we will be able to enter the finals in the second half of next year.

The year after next will basically be a battle for the championship.

But this is a good thing. They are all busy fighting in the group buying field, while Wang Yi is steadily developing food delivery and hourly delivery.

When the results of their fight are revealed the following year, some will die, some will go bankrupt, and the rest will be seriously damaged. Looking back, they will realize that takeout is the golden market, but it will be too late.

At that time, Ele.me food delivery had already spread across the country and dominated the market.

With the help of Xiaoshida, it is not something they can do just because they want to, and it is not something they can grab just because they want to.

On the contrary, next year or the year after, more than 5,000 group buying platforms will go bankrupt. Wang Yi will be able to take strong action, recruit the group buying talents among them with lightning speed, and buy up high-quality group buying assets at bargain prices.

With the help of these talents and assets, we can start Douyin group buying directly!

Coupled with the live broadcast of Douyin and the free chat traffic, it is possible to quickly become the absolute king in the group buying field. Even Meituan will have to treat it as a formidable enemy!
To put it bluntly, the group buying market that giants like Meituan had to fight for years and spent billions to capture, but Wang Yi could have easily captured it at a very low cost!

All we can say is that the situation is different, and the strategic vision is naturally completely different!
Wang Yi continued:

"In addition to hourly delivery, Douyin has also launched a group-following service for tens of thousands of people."

"The 10,000-person group is a special e-commerce activity initiated by Douyin e-commerce. All products are carefully selected by the official website to ensure that the goods are genuine and the price is fair. If they are fake, we will compensate you tenfold. In addition, the purchase volume is large, so the price is also kept to the lowest."

"It covers food, general merchandise, beauty products, clothing, small appliances, large appliances, and more!"

“Let everyone buy more and better products at a lower price!”

Hearing this, the user was excited, but Jamak's face changed drastically:
"Is Wang Yi testing the waters to try to transform into a comprehensive e-commerce company?"

Vice President Mo Yi's face also changed drastically: "It is very likely that this year it will be a group of 10,000 people, and next year it may be a comprehensive e-commerce. The wolf is really coming!"

"Oh, it's also my fault. If Taobao hadn't banned Changchat Payment, Xingyi Technology wouldn't have been so eager to become a comprehensive e-commerce company. It's like we created a terrifying enemy for ourselves!"

Jack Ma thought a lot and completely understood what Mo Yi had said.

At that time, many people did not believe it and thought Mo Yi was exaggerating.

But now, all of his words have come true!

All fulfilled!

The so-called throwing a stone to test the waters, the 10,000-person group is Douyin’s comprehensive e-commerce’s throwing a stone to test the waters!

Mo Yi also had a complicated expression: "The e-commerce field this year is already very difficult. QQ Online Shopping, JD.com, and Amazon have all made great efforts, which has doubled the pressure on us Alibaba. Next year, Douyin Mall will upgrade to a comprehensive e-commerce, which will be even more difficult."

Jack Ma nodded: "There is nothing we can do. We can only prepare ourselves and deal with it with all our strength. Is the investment in Sina Weibo settled?"

"It's settled. 618 is our first cooperation with Sina Weibo, and it won't delay anything." Mo Yi responded.

"Very good." Jack Ma nodded, but the smile on his face seemed a little forced.

Jack Ma originally wanted to acquire Sina Weibo, but Sina refused to sell it.

In desperation, Jack Ma took a step back, gave up the acquisition and instead controlled Sina Weibo.

But Sina still refused to take controlling stake and only accepted Alibaba's investment.

The two sides then engaged in a lengthy negotiation game and fought several times.

In addition, the impact of the rise of TikTok on Sina Weibo, Changchat Pay has surpassed Alipay to dominate the mobile payment market...

The situation changed many times, with both sides making advances and retreats.

In the end, seeing JD.com going public and 618 approaching, Jack Ma had to make a big compromise and accept only investing but not holding a controlling stake.

It spent 38 billion RMB to acquire 18% of Sina Weibo's shares.

Sina Weibo's valuation is as high as 211 billion. If you simply invest in it, this valuation is very inflated, even Jack Ma would want to curse.

But there was no way out. Changliao blocked all Taobao links. Alibaba urgently needed the traffic entrance of Weibo to drive traffic to Taobao and generate revenue, so it had no choice but to agree.

At the same time, as compensation, Alibaba asked for another option.

After Weibo is spun off and listed, Alibaba can increase its diluted share ratio in Sina Weibo to 30% at a pre-agreed price!

At this point, the two parties have reached all consensus and only need to make an official announcement at the right time and have carried out a series of cooperation.

The upcoming 618 will be the first cooperation between Weibo and Alibaba.

Use Sina Weibo's Weibo showcase to lead Taobao, Wenjian Chat Payment, QQ Online Shopping, JD.com, Amazon and other giants!

Thinking of this, Jack Ma became excited!
For the Taobao showcase on Weibo, Alibaba has retreated again and again, endured again and again, and paid too much!
Fortunately, 618 is coming, the harvest season is about to come, and Taobao can finally hold its head high!

The press conference continued: "The fourth new product is air conditioning!"

"With the arrival of summer, air conditioning is indispensable. The Xingyi smart air conditioner released last year has won the favor of many users with its self-developed odor-free coating, intelligent Xingyi smart home and high energy efficiency ratio."

"To this end, we are about to release a more cost-effective borderless air conditioner today."

"Like the Xingyi smart air conditioner, both use our self-developed anti-odor coating, which does not cause acid regurgitation or stink. Both are connected to the Xingyi Smart Home and can be controlled intelligently through the Smart Home APP, Xiao Ai speakers, Xingyi mobile phones, Xingyi tablets, and Xingyi TVs."

"The difference is that the Boundless air conditioner has a second-level energy efficiency rating, which consumes about 10% less electricity than the first-level energy efficiency rating, but is also more cost-effective. It is especially suitable for families where no one is at home during the day."

"Boundless smart air conditioner, large 1P, 2499."

"Boundless smart air conditioner, 1.5P, 2999."

"Boundless smart air conditioner cabinet 2P, 6999." "Boundless smart air conditioner cabinet 3P, 8999."

"All anti-odor coating, wifi smart control!"

Hearing this, the comments became lively:

"The 1.5P borderless smart air conditioner is less than 3000 yuan, so cheap!"

"Although it is a Level 50 energy efficiency, if it is turned on for eight hours a day, it will only cost 100 to 500 yuan more in electricity bills per year. But the price is 1000 to yuan cheaper, which is equivalent to saving the difference in electricity bills for ten years. It is obviously more cost-effective."

"I go out early and come back late every day, so I don't use the air conditioner very much. It's obvious that the borderless air conditioner is more cost-effective."

"My home uses solar photovoltaic power generation, so I don't have to worry about electricity bills, and it's also suitable to buy a cheaper boundless air conditioner."

In fact, some homes require level one energy efficiency, but some places require level two energy efficiency.

An air conditioner with level 500 energy efficiency is definitely 1000 to yuan cheaper than one with level energy efficiency. In order to prevent the high-end brand of Xingyi Technology from being lowered, Wang Yi put all the level energy efficiency air conditioners under the umbrella of Wujie Technology.

This also distinguishes the two product lines.

In the future, Xingyi Technology will focus on high-end products with stable prices. Prices will only be reduced slightly during occasional big promotions and generation changes to ensure that products are absolutely high-end.

In the future, there will even be a higher-end positioning to compete with Haier Casarte!
But it doesn’t matter to Wujie Technology. It focuses on cost-effective mid-to-low-end products, just like Xiaomi in its previous life, and competes with major brands such as Midea, Gree, and Haier!

In this way, the borderless brand can increase sales volume, make small profits but quick turnover and ensure the basic market share.

The Xingyi brand focuses on high-end products, pursues profits, and achieves continuous growth in brand value.

Just like the iPhone, if it is sold at 1999, the brand is ruined!

Even the emergence of iPhone 5C and iPhone SE caused Apple's brand value to plummet, and for this reason, these two product lines were soon discontinued.

Wang Yi directly separated Xingyi Technology and Wujie Technology from the very beginning.

The first new product from Xingyi Technology is launched, equipped with the latest technology, the strongest configuration, positioned at the high end, and sold at a high price.

In the future, new borderless products will be released, equipped with sub-new technology, sub-strong configuration, positioned in the mid-to-low end, and focusing on cost-effectiveness.

After the second generation of Xingyi is launched, the first generation can be discontinued, the appearance and packaging can be modified, and it can be made into a new borderless product and launched at a lower price.

This is equivalent to a disguised price reduction and will not affect the high-end positioning of Xingyi Technology.

Whether it is a mobile phone, an air conditioner, or even a chip, it can be done this way.

Wang Yi continued, "Boundless Air Conditioner has launched a new product, so Xingyi Air Conditioner cannot be without surprises."

“On the contrary, today’s Xingyi air conditioner not only has new products, but also revolutionary new products!”

"In the summer, when you turn on the air conditioner, you must close the doors and windows to ensure the effect."

Everyone nodded, these are all basic operations.

It is somewhat silly to turn on the air conditioner with the windows open.

"However, this leads to a problem. The air in the room becomes polluted due to the confinement for several hours in a row. The carbon dioxide concentration soars, making us dizzy and harmful to our health."

Many people suddenly realized: "No wonder I was so sleepy and dizzy. I thought it was because of the air conditioning. It turns out it was the high carbon dioxide concentration!"

"Yes, if you don't open the windows and the whole house is sealed, the air quality will definitely be bad, but it's not easy to solve the problem."

Wang Yi continued: "In order to solve this problem, we can open the windows for a while during the day to ventilate and change the air."

"But at night, everyone is fast asleep, it's impossible to get up and open the window for ventilation!"

“So this problem is not easy to solve.”

"Unless you have a Xingyi smart fresh air machine at home, when the air quality deteriorates and the carbon dioxide concentration is too high, it will turn on intelligently and ventilate intelligently to ensure fresh indoor air."

The barrage is lively:
"Don't mention it, this is really a good idea. The air conditioner is very suitable with the Xingyi smart fresh air machine."

"That's how I decorated my home. I also bought a Xingyi smart fresh air machine, which cost me several thousand yuan."

"How can one Xingyi smart fresh air machine be enough? Do we need one for each room? After all, the door must be closed when the air conditioner is turned on."

"Yes, fresh air machines are not cheap. With the cost going up, it's impossible to install them in every room. It's difficult."

Wang Yi continued:

"To solve this problem, we have to use Xingyi intelligent fresh air machine, but the cost is not low. In order to improve this situation, after the painstaking research and development of several departments of our company, we finally made a groundbreaking new product - Xingyi intelligent fresh air air conditioner!"

"The Xingyi smart air conditioner and Xingyi smart fresh air machine are perfectly combined into one. From now on, one device has two major functions! Fresh air + air conditioning, a perfect combination."

"After installing the Xingyi intelligent fresh air air conditioner, fresh air can flow into the room even when the room is closed, ensuring the air is fresh. From now on, I don't need to open the window to turn on the air conditioner anymore."

There was a thunderous applause at the scene, and the barrage of comments also exploded:
"Fuck, genius, this thing is great!"

"Two in one, you can save a lot of money."

"The air conditioning industry has existed for so many years, and it's finally innovative. It's not easy!"

"I just don't know how effective it is. If it works, I must buy it. It's a revolutionary new product!"

Wang Yi continued: "Xingyi smart fresh air air conditioner uses a four-in-one filter, which can not only purify the air, but also sterilize, ensuring that the indoor air is absolutely fresh, and you will never feel dizzy due to air problems again."

"There are two installation methods. You can choose simple installation, which does not require hole expansion or new hole drilling. By using the existing air conditioning holes, you can achieve a large fresh air volume of 40m/h to ensure fresh air."

“In addition, users can also choose to reopen or expand the holes to achieve a huge air volume of 60m/h and obtain better fresh air effects.”

"But to be honest, for an average bedroom, there is no need to expand or drill holes. A large fresh air volume of 40m/h is sufficient. If the living room is relatively large, a huge fresh air volume of 60m/h can be used."

"More importantly, the Xingyi intelligent fresh air air conditioner can use the fresh air function alone."

"In spring and autumn, when there is no need for cooling or heating, you can also turn on the fresh air function through the mobile phone APP, Xiao Ai speaker, remote control, etc. From now on, you don't need to open the window all year round, and you won't feel dizzy or have a headache!"

The barrage completely exploded:

"Fuck, this is amazing. I don't even need to drill any more holes. The air volume of 40m/h in the bedroom is enough."

"You can also use the fresh air fan alone, which can be used all year round, so you don't need to buy a fresh air fan."

"I wanted to buy a Xingyi smart fresh air machine before, now it's good, I can just buy a fresh air air conditioner."

"It depends on the price. If it's 1500 yuan more expensive, I can consider it. But if it's 2000 yuan more expensive, it's a bit difficult to consider."

Wang Yi continued: "As for the price, don't worry, it won't be expensive. We are still sincere!"

"Xingyi intelligent fresh air air conditioner, large 1P, 3999."

"Xingyi Intelligent Fresh Air Air Conditioner, 1.5P, 4499."

"Xingyi intelligent fresh air air conditioner, cabinet 2P, 9999."

"Xingyi intelligent fresh air air conditioner, cabinet 3P, 12999."

"All self-developed anti-odor coatings, fresh air blessing, first-class energy efficiency, Xingyi smart home, intelligent control, AI blessing!"

"As for the filter, it's not expensive. A four-in-one filter, three in a box, can last a year if you use it every day, a total of 180 yuan!"

The barrage is lively again:

"With the addition of a fresh air system, it's only a thousand yuan more expensive than the Xingyi air conditioner. What a bargain!"

"It's a great deal. The cheapest Xingyi fresh air machine starts at 2999. Xingyi fresh air air conditioner is still the best deal."

"Three four-in-one filters are only 180 yuan, and one is only yuan. It's cheap. Other brands of filters cost one or two hundred yuan each."

"It's over. I suddenly feel that the Boundless Air Conditioner is not so good anymore. I want the Xingyi Smart Fresh Air Conditioner!"

"+1, I will also cancel the order and choose Xingyi smart fresh air air conditioner."

Wang Yi continued: "Xingyi smart fresh air air conditioner and Wujie smart air conditioner are now available on major e-commerce platforms and offline stores. You are welcome to buy them."

The wall-mounted unit costs only one thousand yuan, the cabinet unit costs only two thousand yuan, and the fresh air function is completely cheap.

As an innovative product, Wang Yi still adopts the strategy of small profits but quick turnover for fresh air air conditioners.

Equipment with fresh air function may not seem to make much money, but it’s okay, the filter makes money!

A box of four-in-one filters contains three, for a total of 180 yuan, including 20 yuan in taxes and 10 yuan in other costs. The total cost including tax is 30 yuan, and the profit is 150 yuan.

If you run it every day, you will need three filters a year, which can bring in a profit of 150 yuan every year.

This is a long-term and continuous income.

Moreover, with the approach of small profits but quick turnover, users will not object to the price of three at 180 yuan.

Other brands charge more than 100 yuan each, and only three to five hundred yuan a year, which scares away users.

Backstage sales began to surge rapidly.

In particular, the sales volume of Xingyi smart fresh air air conditioner is far ahead.

Wang Yi continued: "The sixth new product is also the most important new product released this time!"

“Boundless smartphone!”

As soon as he finished speaking, there was thunderous applause and cheers from the audience.

As early as the emergence of borderless technology, everyone has been looking forward to borderless mobile phones.

"The Xingyi phone is very good, very good, and of high quality, making the flagship phones of Apple and Samsung pale in comparison. However, the cost and price are there, and not everyone can afford it."

"To this end, we established Unbounded Technology and invested huge manpower and material resources to develop the Unbounded mobile phone."

"There is only one goal, which is to reduce costs to the lowest possible level, to make a smartphone that is incredibly cheap, a smartphone that everyone can afford, and a smartphone that costs less than 1300 yuan!"

"What? The Unbounded phone is under 1300!"

There was an uproar at the scene, and everyone was stunned.

Lei Jun, who was watching the live broadcast, dropped the cigarette in his hand to the ground.

Mr. Huang at the Meizu headquarters had his eyes widened in astonishment.

Huawei's hands, which were holding the tea for Yu Dong, began to tremble.

Incredible, incredible!
The mobile phone industry is about to experience a huge shock!
(End of this chapter)