Countercurrent 1982

Chapter 1874 Sony legend

Chapter 1874 Sony legend
Since Duan Yun had some incidents with Toshiba because of the chip factory a few years ago, he has never cooperated with Japanese companies.

The reason, on the one hand, is that Duan Yun’s early product video recorders and learning machines actually used Japanese technology. Japanese manufacturers in China are also competitors of Tianyin Group, and there is basically no chance of cooperation.

On the other hand, despite the rapid development of Tianyin Group in China, in the eyes of Japanese multinational giants, China's electronics industry is not worth mentioning, and the overall technical level is at least several years or even ten years behind them. years, so they are naturally unwilling to lower their status and cooperate with Chinese private companies like Duan Yun.

Generally speaking, Japanese companies have always had a condescending attitude when facing Chinese companies. In order to allow these companies to invest and set up factories in China, as long as they have relevant investment intentions, they will do so in all provinces and cities across the country. They will all become distinguished guests, and this situation makes these Japanese companies think that investing in China is giving Chinese people a treat. Over time, Japanese companies have a stronger sense of superiority and arrogance towards Chinese companies.

A few years ago, multinational giants like Sony and Panasonic did not pay attention to Chinese private companies like Tianyin Group, but with the development of these years, especially the scientific research strength of Tianyin Group And the number of patents is increasing, which has gradually attracted the attention of many Japanese companies.

For a long time, Chinese electronics companies have made money by directly introducing backward and obsolete technologies from abroad, or by reverse imitating Japanese products, such as televisions, refrigerators, video recorders, etc., almost all of which can see the shadow of Japanese technology. Some parts are even imported from Japan, but Tianyin Group has become an "alternative" of Chinese companies. Tianyin's current strength and achievements have forced Japanese companies to face up to such an opponent.

The first is the chip industry. After American companies gave up the storage chip business, they turned to research and development and production of processor chips. This also made Japan a dominant player in the field of storage chips. For a few years, it occupied the entire world. More than 8% of the storage chip share.

When Tianyin Group first developed from the NAND flash memory chip technology bought by Toshiba to the previous generation, it has already created a strong competitiveness in Japan's storage chip industry, and it has also replaced Japan's NEC company's chips and became IBM's. In addition, they also license related patents to American companies, which has gradually eroded the Japanese memory chip market, which is unacceptable to Japanese companies.

On the other hand, the VCD developed by Tianyin Group last year, although it did not make much waves in the US market, it has attracted the attention of electronics companies in Japan. After they bought a prototype and analyzed it, they were surprised. It was discovered that the VCD products produced by Tianyin still use hardware encryption, and the encryption technology is very sophisticated, and the difficulty of cracking is beyond their imagination. This also makes Tianyin Group gradually valued by more and more Japanese multinational companies.

What really aroused the desire of these Japanese multinational companies to cooperate is that the VCD sales of Tianyin Group are very hot in mainland China, which also proves that this is a very mature electronic product with great commercial potential, so in recent months Recently, several Japanese companies, including Sony and Panasonic, have finally lowered their profile and wanted to come to China to visit Tianyin Group and seek business cooperation.

Duan Yun is well aware of the intention of Japanese companies to visit Tianyin Group in China. If it was in the past, Duan Yun would not consider connecting with these Japanese manufacturers at all. On the one hand, he does not want the other party to know that he has too much This has aroused the vigilance of Japanese manufacturers, resulting in a collective "encirclement and suppression" situation. On the other hand, VCD is very popular in China, and he does not intend to transfer his technology. Rather than rejecting the other party face to face, it is better to simply refuse his visit.

But now, Duan Yun has other plans, especially after developing a DVD with more advanced technology and performance, the patented technology of VCD can remove the label of "not for sale".

After receiving Duan Yun's instructions, his assistant Guo Kai immediately sent an invitation letter to Sony, allowing Sony to visit China on the 7th of next month.

After receiving the invitation letter, Tianyin Group soon received the list of Sony's team members who visited China this time.

To Duan Yun's surprise, the Sony team that came to China this time was a luxurious one, with a total of 27 people, including Sony's vice chairman Ozawa Ibuka, board member Peterson, and director of the Electronics Division Ozawa. Ichiro, Vice Minister Asamoto Fujimi, and the rest are accompanying secretaries and bodyguards, and they will also come to China on the company's business jet.

Knowing that the vice chairman of Sony Corporation, Jing Shenda, came to China in person, this is somewhat beyond the expectations of many people, because according to Duan Yun's understanding, although Jing Shenda is the vice chairman, he is actually the chairman of the current company. A real man at the helm. .

Jing Shenda was born in May 1946. He and Mr. Morita Akio co-founded Tokyo Communication Industry Co., Ltd. (referred to as "Totsuko", renamed Sony Corporation in 5) with 19 yen, and served as the company's senior general manager and Representative director, successively served as the honorary chairman of Sony Corporation, and the founder of Sony Corporation.

In 1967, Sony published the "Trinitron" image tube technology that Jing Shenda himself joined to develop. This technology made Sony TVs popular all over the world. Akio Morita borrowed a huge amount of development debt from the Development Bank of Japan. It also paid off in 3 years, and Terri Neon is also a technology that Jing Shenda is proud of.

In the 90s, Sony’s earliest entrepreneurial generation began to gradually fade away: the chairman Akio Morita, who was regarded as the image of Sony, fell ill in 1993 and never returned to Sony. He is in charge of Sony Corporation and is the de facto leader of the company.

At first, Duan Yun thought that Sony would only send some personnel from the public relations and technical departments to visit China, but what he didn't expect was that Sony's No. 1 person would also visit China. According to Yun's prediction, it can also be seen that Sony still attaches great importance to this visit to China.

In the blink of an eye, it came to the day of October 10. Early in the morning, Duan Yun arranged a huge convoy to the airport to meet the Sony team, and he also sat in a Volvo car at the front Come and meet the Sony legend in person.

(End of this chapter)

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