Countercurrent 1982

Chapter 1887 The Father of Liquid Crystal
The negotiation with Sharp did not last long, and Duan Yun also promised to give them an answer within a few days.

"Mr. Duan, Sharp's Hayakawa Jiro came here to rob, and he only paid 6000 million US dollars, which is far worse than the last quotation from JVC and others. We can't sell this patent to them." Walking out of the meeting room, assistant Guo Kai said to Duan. Yun said.

Guo Kai was obviously dissatisfied with the attitude of negotiating with Kawajiro just now, because from the executives of several multinational companies that Tianyin Group had contacted before, this Hayakawa Ichiro seemed somewhat arrogant, and the price he gave was obviously low. Judging from his attitude, it was more like a kind of charity for Tianyin Group.

Although Tianyin Group is far less well-known internationally than Sharp, in fact, Tianyin Group can be regarded as a high-level company in the world in terms of annual profit, production scale and R&D strength. , and has always been regarded as the pride of national enterprises by Chinese people, so working in such a company, Guo Kai is also somewhat proud in his heart.

But when the two parties were negotiating just now, Hayakawa Jiro always meant to belittle the Tianyin Group more or less, and also raised their subordinate companies very high, which made Guo Kai couldn't help but want to interrupt him several times , but seeing Duan Yun remain calm, he could only endure it.

"Why can't it be sold?" Duan Yun asked with a smile.

"The price they gave is too low..."

"Low price can be negotiated." Duan Yun smiled, and continued: "You have to understand one thing, that is, when doing business, the more buyers, the better for us, if there is only one buyer If not, then you have no choice, so even if Sharp’s bid is relatively low, we can drag him down first and use him as a bargaining chip in negotiating with other companies, which is in our best interest.”

"Understood, Mr. Duan is still wise." Hearing this, Guo Kai suddenly realized.

"Also, in the process of negotiating with the other party in the future, don't be swayed by your emotions. Maybe the other party is deliberately provoking you, which will seriously affect your judgment." Duan Yun settled down again to Guo Kai, only I heard him go on to say: "Let's hang him up now, and you wonder if we don't reply to them, how will they react? If they are really interested in this patent, they will take the initiative to come to negotiate again , If he feels that the patent is not important, then even if you raise the price a little bit, they will not be interested in buying it at all. Catch up is never a business, and patience is very important.”

"Ok, I see."

"Xiao Guo, you are very smart, you can learn everything quickly, but unfortunately you are a little too young." Duan Yun smiled slightly, and then said: "In the future, I may not come forward for things like this kind of negotiation. , when the time comes, I will leave it to you to deal with it. You must learn not to be swayed by your emotions, and you must be calm. In addition, you can also think about your negotiation skills. We will do more and more business with foreign countries in the future... "

Duan Yun has always been cultivating Guo Kai, but judging from the current situation, he should be able to handle domestic affairs alone, but some thinking and ways of doing things are not suitable for helping other companies expand overseas.

In fact, this is also determined by a person's personality. Some people can do everything in small things, but it is difficult to achieve big things. With vision and means far beyond ordinary people.

So far, only two Japanese companies have come to discuss the transfer of Tianyin's VCD patented technology. This is not to say that other foreign companies are not interested, but because the current sales volume of VCDs in China's domestic market is very impressive, reaching several billion yuan a year. According to the current exchange rate, it is also around hundreds of millions of dollars. The patent fee for such a product will definitely not be cheap, so after some evaluations, many companies with weak financial strength have actually given up on buying this product. patent plans.

In addition, although this patented product has a strong potential for market competition, if the company lacks a strong sales network, it will also be difficult to make money back. Sharp and Victory Co., Ltd. are mainly interested in the VCD market in the United States. This is the important reason why they see being tall.

As for Sharp's low quotation, Duan Yun always had the opportunity to negotiate with the other party. Another main reason for this is that if Sharp cannot give Duan Yun a satisfactory patent quotation, then the two companies can also exchange patents. way to complete the transaction.

Unlike Shengli Corporation, which is currently conservative in technology and has no new technological breakthroughs, Sharp currently has a good hand, especially their liquid crystal display technology, which is also the object of Duan Yun's focus.

Speaking of LCD TVs, this is definitely a technology that Sharp is proud of.

In the history of home appliance research and development, Sharp Electronics has created many brilliance, as well as many firsts in Japan and even the world.

夏普先后在1951年开发出日本第一台电视机、1962年发表微波炉、1964年开发电子计算机、1987年开发了第一台具有汉字表现功能的电子辞典（或称“电子记事簿”、PDA）、1988年就推出了世界第一台14英寸LCD液晶显示器、1992年发布ViewCam家用摄影机、2004年推出第一部水波炉（Healsio），亦发明了可抵抗H5N1的PCI离子用于空气清净机、空调等家电产品。苹果公司在1990年代开始开发的掌上电脑Apple Newton也是委托夏普协作开发及负责制造的。

It can be said that in the early days of the development of LCD panels, Sharp almost single-handedly promoted the popularity of LCD TVs.

With the transformation of the TV industry from the CRT era to the flat panel era, Sharp has developed rapidly in the market outlook and once became the leading company in LCD TVs. It is for this reason that Sharp is known as the "Father of LCD".

With its leading strength on the display screen, Sharp has embarked on a road of opening and closing.From black and white to color LCD, from 4-color technology to 4K ultra-clear, and then to 8K TV, the god-like technology has never stopped, leaving a strong mark in the history of LCD TV evolution with its strength.

Even in the 21st century, Sharp has become the world's super-dominant with LCD TVs.

And if the transfer of liquid crystal patents can be obtained, it will be of great significance to Duan Yun's Tianyin Group.

Whether it is in the domestic home appliance market, the display of Tianyin computer, or the GPS imaging system of the car under development, liquid crystal technology has a very broad application field. , has not yet been widely promoted globally, but for Duan Yun's future industrial layout, it will definitely be of great use...

(End of this chapter)