Countercurrent 1982

Chapter 2107 Subversive Products

The filming of this product promotional advertisement is still very beautiful. This advertisement was actually filmed in advance in China. The best advertising team in China was hired, and it took a whole week to complete the filming. It is specially used for this time. Product launch.

After seeing this commercial, the reporters in the audience felt their eyes brightened, and they were also surprised by the compactness of this MP3.

In terms of product design, MP3 players are completely different from Walkmans and even MD players that have been popular in recent years. First of all, this player is unbelievably small, less than the size of a cigarette case, and in terms of thickness Look, it is also slightly thinner and thinner than md. It seems unbelievable to many people that such a small product can play music.

Because many Americans at the scene have basically used Walkman products, in their impression, no matter how small the player is, it must be larger than the tape. Although the CD player can be made thinner, the disc In any case, the chips cannot be made so small. After all, there are not only circuit boards and batteries in this kind of machinery, but also some precision mechanical parts. Knowledge.

So when they saw the commercial of this MP3 player, everyone felt unbelievable, and even thought that the product content promoted by this commercial was completely fake.

But soon, the inherent cognition of the reporters present was completely subverted.

I saw Duan Yun slowly took out a white player that was exactly the same as the product advertising video from another pocket of his own. After getting it in his hand, he first asked the reporters in the audience to take pictures, and then started to play the latest model. Product introduction.

"Everyone, this little white thing is the new music player launched by Tianyin Group. His English name is MP3, and it is a music player made with new technology." Duan Yun raised the MP3 player above his head, I only heard him go on to say: "I have always wanted to make a player that is smaller, more portable, has more functions, and has better sound quality. When I told the designer of our company about this idea a few years ago , They all felt a little unbelievable, thinking that this product could not be made at all, but now, we have really succeeded."

Seeing Duan Yun who said these words on the stage, Li Yun standing off the stage showed joy on his face, because from the current point of view, the live effect of the press conference is very good. At the moment when Duan Yun operated the product, There was already a look of anticipation on the faces of everyone present.

Journalists in the United States can be said to be well-informed. In this country, all kinds of strange technologies and products appear every day, so they are actually not very interested in ordinary products. However, this time, Duan Yun really It aroused the great curiosity of these reporters.

"First let me explain to you that this MP3 player newly developed and produced by our company does not need tapes and CDs at all. All audio and video data are directly stored in the chip inside the machine." Duan Yun The people in the alley held MP3s and showed them around, and then said: "Anyone who knows about electronic products knows that the vast majority of current audio-visual products use analog technology, and analog audio-visual technology really brings people's lives. It has brought about great changes, but there are also many problems. For example, once the tape and disc are scratched or damaged, the music inside will not be played, and because of the principle of analog technology, the audio and video data will be distorted. It cannot be perfect. Although the analog audio-visual technology has been developed for decades and the related technologies are very mature, it still cannot break through the limit bottleneck of physics. This is also a problem. A very regrettable thing.”

After Duan Yun finished speaking, a product promotion picture appeared on the screen behind him. In addition to the enlarged picture of the MP3 product, the right side of the screen also listed the parameters of various MP3 performances in detail.

"I believe that you have never seen such a portable music player. It is only the size of a baby's palm and weighs 55g. You can easily put it in any pocket of your own, and it is difficult for people to see it from the outside. When you come out and want to listen to music, you only need to put on the earphones, and then lightly touch the switch. The rest is to enjoy your own concert, whether it is in the company, school, restaurant, or park. You can let the music accompany you all the time." Duan Yun pointed to the product parameters on the back screen with his finger, and then said: "Because our product uses digital technology, it has greatly improved the sound quality. Different from the traditional tape player, our MP3 can provide stereo sound with a full sense of presence, and the left and right earphones have different channel data. Technically speaking, the difference is that ordinary mono earphones only have one audio signal. Stereo bluetooth headsets can support multiple audio signals, some have the characteristics of low distortion and low power consumption, and can maintain the liveness of music playback to the greatest extent..."

When Duan Yun made this explanation, his face was somewhat proud, because since a few years ago, he has been carefully planning and developing this product, and invested a lot of money, manpower and energy for this. This MP3 also It can be said that it is currently the most outstanding electronic product of Tianyin Group. It has concentrated the highest achievements of the group company in software and hardware research and development over the years, and can even represent the highest level of China's civilian electronic products.

And the most important point is that, like DVD, MP3 player is also positioned by Tianyin Group as the company's main fist product in the next few years, and for Duan Yun, MP3 and DVD are also the main products to open up the European, American and international markets , It is of great significance to the company's future development strategy layout, so from this point of view, MP1 places great expectations on Duan Yun.

"... Our MP3 player, in addition to being far superior to ordinary players in terms of portability and sound quality, is more powerful in that it has more flexible operation and song storage capacity than ordinary players." Taiwan Duan Yun on the Internet became more and more excited as he talked, and he went on to say: "At present, this product uses the flash memory chip newly developed by Tianyin Group, which can store 55 to 60 lossless music in MP3 format, and even if these songs After you get tired of listening, you don’t need to buy additional tapes and discs, he can directly download music through the Internet and home computer, so that you can enjoy the latest and most popular high-quality music anytime and anywhere..."

After hearing Duan Yun's explanation of the product, many journalists in the audience began to be skeptical, because the product features Duan Yun said were indeed something they had never heard of, and they really subverted their imagination.

As a result, many reporters in the audience began to question the authenticity of this product, and suspected that Duan Yun had the intention of exaggerating.

(End of this chapter)