National Tide 1980.

Business is all about timing, the battle between risk and caution.

In this nationwide rush to buy, Ning Weimin decisively seized the opportunity.

For him, it meant buying up all the undervalued treasures on the market in Beijing and in the inventory at a very low price, and hoarding them all, making his personal collection comparable to that of a museum.

Although he would not dare to say that the total value of his personal collection today can be comparable to that of a national museum.

After all, whether it is the Forbidden City, the British Museum, or the Japanese Museum, there are too many exquisite pieces that are national treasures of China.

But he believed that he had tens of thousands of paintings and calligraphy by famous artists, boxes of seal materials, rosewood furniture bought from a woodworking factory in Beijing, porcelain purchased from a cultural relic store, bargains he had picked up from domestic and Japanese flea markets in recent years, and gifts from European friends.

At least among those individual collectors of Chinese cultural relics, he ranks among the top.

Even if it is not measured entirely by antiques, but by the artistic and economic value of the collection.

He is confident that he should be in the first place.

After all, not everyone has the conditions like him to be able to buy such cheap jade, ivory and rhinoceros horns in a country with a relatively closed economic environment.

It is even more impossible to purchase these national treasure-level art masterpieces that are created by famous masters and are worthy of being displayed in palaces directly from these arts and crafts manufacturers and famous craftsmen.

What is blessing?

This is blessing. This overwhelming wealth has been firmly caught by him.

Of course, then again, Ning Weimin was definitely not the only one who saw a once-in-a-lifetime opportunity and knew how to use it to increase his personal wealth.

The capital of the Republic, which has been on the road of reform for eleven years, is no longer short of bold and daring people with a business sense.

After all, those who became rich first after the reform relied on their courage and instinct for pursuing money.

However, 1988 was like an economic test that had been upgraded to version 2.0, and the difficulty of the questions increased a lot.

In fact, since this period, the market situation has become complicated due to the liberalization of market prices and the loosening of control.

Compared with the past when most commodity prices were suppressed by the government in every possible way and maintained a unilateral upward market, from now on, no commodity will only rise but not fall.

To put it aptly, the future domestic market will be like a stock market that has abolished the price limit but has established strict new delisting rules.

Whether you can make money or get rich in the end is no longer just about buying stocks as in the past. It also depends on whether you can pick big bull stocks with excellent performance and leading stocks with growth potential.

If you buy junk stocks that have committed financial fraud and are losing money, I'm sorry, but you can expect to lose everything.

Therefore, facing this big test, if we continue to act as we did in the past, it will be impossible to get full marks simply by being bold and reckless.

You must have a certain level of business acumen and a certain understanding and grasp of economic laws in order to pass the test.

But unfortunately, many people fighting in the business world at this time have not yet realized this.

………………

"Good news, good news, we finally got the goods. Jiang Hao got 500 imported video recorders from the south at a cost of 4,000 yuan each..."

As soon as Nian Jing entered the house and saw his wife and children, he couldn't wait to change into slippers and excitedly told Jiang Hui the good news.

However, contrary to his ecstatic mood, Jiang Hui, who was holding the child and feeding her daughter, exclaimed and frowned.

"Five hundred units! Why so many? That's two million worth of goods. Do you have that much money?"

"Why not? You underestimate me. It's just two million. Have you forgotten that we just made a fortune from Ning Weimin? Besides, we have been busy in the past two years. Jiang Hao and I already have a million or eight hundred thousand in our company account. For this business, I will pay half and he will pay half. Isn't it done?"

Nian Jing came to see his daughter with a smile on his face. He was teasing the baby and boasting about himself at the same time.

"Just wait and see. Given the crazy prices out there, a VCR is selling for over 4,000 yuan now. In a year or two, it will definitely go up to 5,000 or 6,000 yuan. When the time comes, we can make half of the profit by selling it."

But the child didn't give face to his biological father. It was not known whether it was because he was breastfeeding and didn't want to be disturbed, or because he had just come back from outside and smelled too strongly of cigarettes and alcohol.

As soon as the child's face was touched by Nian Jing's fingers, he trembled sensitively, and then started crying uncontrollably.

For this reason, Jiang Hui coaxed the child while pushing Nian Jing away with disgust.

"Look at you, you don't care about anything at home, and you make trouble as soon as you come back. Go away, go away, wash your hands full of bacteria first..."

Nian Jing was immediately embarrassed and looked a little embarrassed.

But this was nothing. What he didn't expect was that when he went to the bathroom to wash his hands, his wife actually poured cold water on him and questioned his business again.

"I'm telling you guys, you never know what you're doing. You just made some money and you spent it all on your business. When will you be more reliable?"

"Look at what you said. Ah, do you think that after making money, you should just let it lie there and look at it as if it were a painting?"

He wiped his hands and retorted.

"I'm not saying you shouldn't do this VCR business. I'm saying you shouldn't just throw all your money into it. Don't forget, it's not all your money. You all have loans. What if something goes wrong if you don't leave some money? You're crazy!"

What Jiang Hui clearly objected to was their disregard for risks.

But Nian Jing was dismissive of it.

"Look at you, you're here again. Why are you so fussy now, afraid of wolves in front and tigers behind, just like an old lady in her 70s or 80s? Are you afraid that we can't pay back your loan? It's just a few hundred thousand, why should you be so fussy? Everyone knows that the more capital you invest, the more you can earn. People like you can only do small business, you are timid and afraid of things, and you will never make a fortune in your life!"

"But you can't be too risky. That's called being too eager for quick success."

"Nonsense, we are just taking advantage of the victory. If you don't take risks in business, people will give it to you for free, okay?" Nian Jing showed a contemptuous look and said, "Business is like a battlefield. The greater the risk, the higher the profit. Are you afraid of risks? Even farming has risks. If there is a natural disaster, there will be no harvest. What should we do? Then all the farmers in the country will have to stay at home. If you don't take risks, how can you make money? You can go hungry."

For the sake of a stable life, Jiang Hui used all her patience and tried her best to persuade him.

"I still think you are a little too greedy. You can't be too short-sighted in doing business, and you can't just rush for the day. You should think carefully about it. At least you have to consider your family and our children..."

However, Nian Jing was completely unmoved.

"What are you still hesitating about? This is an opportunity. If you can't grasp the opportunity, it will fly away. When you see others getting rich, you can't even find the right tone to cry! Don't even mention your family to me. Take a good look at yourself first, and then take a good look at our family. What do you two eat, drink, use, and wear that I don't have? It's for this family and for our daughter that I have to earn more money. Otherwise, how can you two have such a comfortable life?"

Jiang Hui really felt like she was talking to a deaf person. She couldn't help but sigh and frowned.

"No matter what you say, I think you should keep some working capital. If you spend all your money on goods like you are doing now, you will have no backup plan. How will you cover the operating expenses of your company? How will you pay the employees' salaries? You are the head of the company, you should think carefully."

"You are really worrying about nothing. Don't you see what's going on outside? If I tell you, you probably won't believe it. Just a while ago, I went to an electrical appliance store in Qianmen Dashilan to see if there was any stock, and all the electrical appliances were sold out. There was only a refrigerator without a door left. The salesperson even told a customer to buy it quickly, otherwise it would be gone soon. Guess what? The customer really bought it."

Nian Jing laughed and said with some pride, "Do you understand? This is the problem of ordinary people. The higher the price goes, the harder it is to buy things. The more they cry and shout that they must buy. They won't buy unless the price goes up, but once the price goes up, they rush to buy as if it were free. So when my batch of VCRs arrives in Beijing, we can make money by shipping them. Why keep any working capital? It's okay! I also tell you that only fools are selling goods now. The smart ones are keeping them in the warehouse. Just like your brother said, you have to be patient when doing business. The longer you wait, the higher the profit. We were impatient before and ran away as soon as we saw a little profit. Otherwise, we would have made a fortune a long time ago..."

Nian Jing's words really surprised Jiang Hui.

She spends most of her time on her children every day, and she never expected that the business out there has become so crazy - even refrigerators without doors can be sold!

But at the same time, Jiang Huiyue was also extremely depressed. She felt that her husband had become obsessed with money and could no longer see anything else except money.

"I can see that it's not the government that wants to raise prices, but you businessmen are taking the opportunity to drive up prices. Curry clearly has it, but you're holding it back and not selling it. You're taking the opportunity to make money from the people's hard-earned money. Don't you feel guilty? No wonder the people are scolding you guys? It turns out that you are the root cause of this mess. I say, can you stop at the right time? It can be considered as accumulating some virtue for the children."

Nian Jing felt a little unhappy when he heard her say that.

"What are you talking about? We are not violating any law by doing this, and we are not forcing anyone to buy. As I said before, this is like Zhou Yu fighting Huang Gai, one is willing to fight and the other is willing to be beaten. The common people are scolding us? It can only be said that these people's consumption psychology is too immature. They panic at the slightest sign of trouble. They deserve it!"

In this case, Jiang Hui was too lazy to say anything more. Even if they were a couple, if their values ​​in life were diametrically opposed, they would really be unable to communicate.

"Hmph, don't be complacent. That's all I have to say. You can decide for yourself. Let me say one last thing. Even though people are rushing to buy things outside now, this is destined not to be the norm. The market situation will return to normal sooner or later. You'd better sell the goods as soon as they arrive, otherwise those things will be sold to you sooner or later."

But how could Nian Jing admit his mistake?

"What a joke! Those are all VCRs, and they are all imported from Japan. In the first few years, they could only be bought in duty-free shops, and you had to have a quota. It's good enough that we don't ask them for extra tickets, but they're throwing it at me? Don't worry, it's absolutely impossible! The day you say will never come!"

He has always been groveling in front of his wife, and now he finally has the chance to straighten his back.

They lived a life where the man worked outside and the woman worked inside, and the emancipated serfs sang.

If he really listened to Jiang Hui's words, it would be like going back to the past for him.

It is to make him admit that his talent is not as good as his wife's.

Naturally this is totally unacceptable.

So he said this with absolute certainty and confidence.

However, everything in the objective world is not subject to human subjectivity.

Even if he says it is absolutely impossible! There will never be such a day, is it really impossible?

No! Of course not! That is absolutely impossible!

As the saying goes, great chaos will lead to great order.

So a buying spree started, and with it came governance and rectification.

To avoid taking more detours, people cut a gully and put down an obstacle on the straight road.

In order to extinguish excessive enthusiasm, unrealistic dreams need to be shut down.

They even used torn socks to shut the mouths of radicals and poured cold water on those who were suffering from the syndrome of getting rich overnight.

In short, all measures were taken to slow down the process and prevent the situation from getting completely out of control. Some places even re-implemented the ticket supply system that had been abolished not long ago.

In September 1988, a lens hood was added.

As a result, this month, those irrational people discovered that the goods in the market can still be guaranteed to be continuously supplied.

The price increase was also effectively curbed, and the sharp rise in prices that people had expected did not occur.

On the contrary, people began to experience a new economic term from this time on - weakness.

This word is actually milder than words like "depression" and "stagnation" to describe the sluggish consumer market. At least it does not stimulate people's fragile psychology.

However, no matter what, weakness is a kind of pathology after all, and it is not so easy to be accepted by people.

This disease first appeared on counters and street stalls.

Then it spreads on the wind, on the air, through ideas and emotions, lurking in banks, parasitizing in factories, and erupting in marketplaces.

The symptoms of this disease are shouting - "sale at a great price"! "crazy discount"! "jumping off a building and bleeding" and other similar words.

Soon, like a tide or a storm, it destroyed the price defense line with unstoppable force, causing the prices of thousands of commodities on the market to plummet.

Its complications are sluggish consumption and negative growth in total retail sales of social goods.

Then, businesses stopped production, companies closed down, and people's incomes decreased.

And the weakness itself is further exacerbated by this... (End of this chapter)