you are my joy

Ning Yuxi raised one corner of her mouth and smiled a little coldly.

"If you don't capture a typical example, how can you maximize the popularity?"

Della's expression paused, a glimmer of understanding flashed across her eyes, and the corners of her lips curled up little by little.

"Do you want to... make this matter bigger?"

Ning Yuxi's cold eyes sparkled, and she smiled like a cunning fox.

"There must be someone behind him. Since they want to take the opportunity to ruin Zhiqin's reputation, we might as well take this opportunity to make Qiao Zhiqin's name more famous."

This incident, in the eyes of outsiders, was a blow to Qiao Zhiqin.

But as long as you use it well, it will be a wave of good popularity for free.

She hoped that Qiao Zhiqin would keep filming steadily and not rely on the popularity of the Internet and fans to get attention, but this did not mean that the popularity that came to her door would be wasted.

Qiao Zhiqin was not well-known before. Netizens may know that this figure exists, but they will not pay too much attention to her.

This time, she will let everyone clearly remember her name and her performance in the play.

Della understood instantly, "I understand."

They are all smart people, and she has been in the entertainment industry for so long. She knows what to do next without having to say things clearly.

Ning Yuxi raised the corner of her mouth and said word by word:

"Remember, if there are any rumors, we will clarify them tomorrow."

Tomorrow is the first day of the new drama's release.

One night was enough for these trolls to stir up negative news about Qiao Zhiqin.

"Okay, I'll ask the public relations department to prepare a response plan."

Della agreed and then hung up the phone.

After putting down the phone, he pressed the intercom number.

"Come in."

Not long after, the assistant opened the door and walked in. Della gave her the tablet she just had.

"You continue to stare at this person's Weibo, tell me what he posted in a timely manner, and then inform the public relations department that no matter how outrageous the rumors about Qiao Zhiqin are today or how popular they are on the Internet, Guangsheng Entertainment will not Respond."

The assistant listened, her heart skipped a beat, and she held the tablet and asked cautiously:

"Mr. Ning...are you planning to give up on Qiao Zhiqin? This is the artist you brought up single-handedly."

Hearing this, Della raised her head and looked at her with raised eyebrows.

"Why do you ask?"

The assistant glanced at her secretly, as if hesitating whether to say anything.

Della leaned back in the chair and looked at her with a smile.

"It's okay, just say whatever you want."

The assistant pursed her lips and spoke.

"Although I am new to this industry, I also know that for artists, the sooner public relations methods can be used to refute rumors, the better. If you ask the public relations department not to respond now, then rumors will be everywhere, aren't you planning to give up on Qiao Zhiqin?"

Della chuckled and explained patiently:
“You also know that you are new to this industry, so these things can only be seen on the surface.

The entertainment industry is very deep, and it is not as simple as you think. If many things are as simple as you think, if there are rumors, refute them, and if there are scum, file lawsuits, then why do major entertainment companies need public relations departments?
Major entertainment companies have many troll companies under their names. What do you think the role of these trolls is? "

The assistant blinked in confusion, not understanding what she meant.

"I... got involved by you."

Della handed her the water glass, and the assistant quickly poured a glass of water and handed it to her. Della took a sip and spoke slowly.

"To put it simply, the occurrence of one thing can turn a good thing into a bad thing, or a bad thing into a good thing. If rumors are true, it is indeed a bit more difficult, but if they are false, public opinion will be on our side sooner or later. , but only if you fight back forcefully!
We still don’t know what information this netizen will release. If he just breaks the news, the public relations department will refute the rumors. If he releases another information, we will continue to refute the rumors. Over time, our credibility will decrease, and netizens will even think that we are cooperating with this netizen. Stir-fried heat. "

What's more, since this kind of random fabrication has been arranged, the people behind it have already prepared countermeasures.

The other party's public relations department and navy have probably already prepared their words and rhythm.

If you just refute rumors, you may fall into the other party's trap.

The assistant's eyes lit up and said, "I understand, you can't just attack every moment, you have to hit the target with one blow."

Della gave her an appreciative look and said with a smile:
"You have only been on the job for a few months, and you still have a lot to learn. You will understand it gradually in the future. Now, do as I say."

The assistant was not in a hurry to leave and said hesitantly:

"I...just have a little question."

Della raised her eyes and gave her a look, "Ask."

"You said that what happened today was premeditated, so why didn't the people who attacked Qiao Zhiqin take action yesterday, and why did they start to attack on a large scale today?"

Della twitched the corners of her mouth with a hint of sarcasm.

"Because these people didn't pay attention to Zhiqin at all from the beginning. They don't think she can climb to the position of a popular female star."

The assistant was confused, "Why? Zhiqin has won the Golden Elephant Award for Newcomer, and her potential is endless."

"Have you read the comments about the award?" Della asked.

The assistant carefully recalled the scene of her eating melon, then touched the back of her head and smiled sheepishly.

"I don't remember much."

Della's original intention was not to embarrass her, so she spoke slowly.

"In the comments at the time, except for Zhiqin's fans, most people felt that she received the award because of Yan Xi and Director Yan.

Everyone thinks that Zhiqin is lucky to have Yan Xi to lead her in acting as soon as she debuts, and to be able to directly play supporting roles in director Yan's dramas. She even has Guangsheng Entertainment as a backer, so it is easy to win this award. , as for her acting skills in the play, no one cares about it, let alone studies it deeply.

Netizens all thought so, and some people in the circle naturally thought so too, so they didn't take her seriously at all at that time. "

Della said, paused, and continued.

"When the trailer came out yesterday, it was very different from her previous roles. Many netizens were shocked and applauded. This made those popular female artists feel a sense of crisis."

This is the way this circle is. He doesn't want to see you well, so he will give you one reason or another to deny your efforts and talents, and attribute everything to luck or background.

But this is only some people.

Some agents are very crisis-conscious and can see which newcomers have potential.

As for those managers and artists who have no sense of crisis, they have just stayed in high places for a long time and become arrogant. No one takes them seriously.

There was a look of surprise and realization on the assistant's face.

"It turns out that people in the industry can also make mistakes."

Della chuckled, "Do you think people in the industry can definitely tell who has the potential to be popular? Doesn't that mean that all major entertainment companies have explosive stars?"

The assistant smiled stupidly.

"It seems so."

Thank you [Xiao Luxueer] for rewarding reading coins, meme~

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