The richest man starts with a blind box

Chapter 282 We also have Facebook

"Boss, our market share is only 45% left!" In the office, Ma, who got the latest market survey results, was about to dig his flesh with his fingernails.

Brother Ma, who had promised investors that QQ's market share would increase to over 65% within half a year, watched helplessly. It took less than 20 days after signing the contract, and QQ's market share The sales rate dropped from 56% to 45%, and the market share plummeted by 11%. All this happened so unexpectedly, but it was natural.

Because Facebook is so popular, it has reached an incomprehensible level. In these 20 days, Facebook has quickly become a traffic-eating monster from a newborn baby on the Internet.

With 2 million registered users and 000 million active users, Facebook has become the top 500 Internet companies in China, second only to QQ, 5 Game Center, and Legend of Blood.

If you calculate carefully, you will find that three of the top 5 monsters in terms of traffic are actually from the Jiangnan Group, and the other party has already properly occupied half of the online world.

Moreover, Facebook's data is still growing. According to the estimates of its own market analysts, Facebook will grow to have more than 5 million registered users and more than 000 million active users within three months. The third monster-level network product on the entire network.

If you're lucky, you might even become the second in the entire network, because QQ might not be as good as Facebook at that time.

The fundamental reason for QQ's market share to plummet is also related to Facebook.

Because Facebook is tightly bound to 00, although these are two completely different products, but because of the interoperability of friend lists, Facebook and OO are tightly bound, and all 00 friends automatically Become a friend on Facebook, and friends on Facebook will automatically become friends on OO.

In addition, if you register a Facebook account, you must register an OO account, because Facebook uses the 00 account to log in.

But at the same time, Facebook uses schools as the core for social experience, so Facebook has actually attracted many users other than OO. After all, there are still many middle-aged people who have computers, but they don’t use OO. Also not interested at all.

It was just the appearance of Facebook, which set off a wave of searching for alumni on the Internet.

Although Facebook currently mainly relies on the news of various celebrities to generate huge hot traffic, in fact, the core social experience of Facebook is the campus socialization of small circles.

Now Facebook's content experience center is mainly divided into three, namely the space-time hall, which is a hall that can display all Facebook spaces.

Then there is the space-time dynamic, which is a place to display all the friends who have made friends, or unilaterally left space-time beacons, and display the real-time updated space content.

Then there is the learning field, which is the social center of the school where the user is located, and only displays the space messages posted by all users in a certain school.

Although the community is limited in this way, the degree of fit for the crowd is extremely high, not to mention those who study in the school. Everyone knows that the troubles in the school at that time will become the most popular in the whole school. topics, not to mention that there is now an area dedicated to creating topics. For example, all student users will spend about two hours on Facebook after class, dedicated to appreciating all kinds of things happening in their school. Gonzo.

But anecdotes are only half of the story, and the other half are explosive photos. Although it was very difficult to obtain a digital photo in 2002, there were always a few students in the school who were proficient in digital equipment, and then they became The darling of the whole school, many students will beg those students with cameras to take pictures for themselves in order to find a way to put a digital photo of themselves in their own space.

Especially those beautiful girls are even more enthusiastic about it, because there is no photo editing technology these days, so it is said that these beautiful girls have to dress up for more than 4 hours in advance in order to take a photo, just to post a photo. The perfect photo in your own space.

Then, countless wolves howled and went to their school to admire their beautiful female classmates.

This has made many photographers popular. It is said that as long as someone in the school takes out a digital camera and claims to be a photographer who can take pictures, no matter how ugly the person is, he will immediately give it to a beautiful girl. Friends, the condition is that this photographer is not allowed to take pictures of other female students.

This unexpected situation will lead to a lot of LSPs in China with professional photographers as the first goal in the future.

In addition to these students, those alumni who have graduated for several years or even more than ten years are no exception. These old alumni have very complicated feelings for their classmates, and they are also very keen on various class reunions. , but there are always some classmates who have been separated for many years, it is difficult to find, so they began to spontaneously promote this Facebook to the people around them, and then invited them to open their own accounts on Facebook.

These people have a common feature, that is, they don’t know how to use their screen names, they only use their real names, and they don’t like to post photos or personal messages, but they like to post articles like memories of past stories. To attract those old classmates.

Such schools are mainly universities, and the number of space users in the learning fields of many universities, the number of seniors who have graduated is several times that of the juniors who are still studying, and these juniors Immersed in various interesting past stories of my elders, I was also shocked to discover many campus legends in my school.

All in all, as long as you have read a book and had a school, you can find your own fun in Facebook, which indeed attracts many users who have never used OO, and once these users register to log in to Facebook OO account, it becomes an OO user directly.

Of course, some people will say that if you just register an OO account, then at most it is a registered user, and it is not an active user required by traffic at all. Such a user is actually meaningless.

But people who can say such things underestimate our Boss Huang too much.

After all, Facebook is a webpage that mainly displays its own space, although the webpage itself also provides a message function and an in-site message function to communicate with all users.

However, users who have used Renren.com and Xiaonei.com know that functions such as internal messages are actually very difficult to use. Not to mention it is very frustrating to use, and it is very easy to miss a lot of news.

After all, as long as you close this webpage, you will not receive any mail from the site.

But OO perfectly solves this problem. First of all, if you are an OO user, then all in-site messages will be sent directly to the other party’s OO, and you can communicate directly through OO, without the in-site message function at all.

Then, if it is a new user who has never used OO, it would be great, because these users will soon find the inconvenient function of the station's message function. It is convenient for fast communication, and you can also send pictures and files to each other, and have direct voice conversations."

Faced with such prompts, most new users cannot resist the temptation, especially when they meet some old classmates they haven’t seen for many years, and if they have an urgent need to chat, they will click the button without thinking, and then start downloading oo.

At the same time, the OO installation package downloaded here has also undergone special changes. First, after the download is successful, it will automatically enter the installation program. After that, every time you need to manually click an option, there will be a direct text prompt to tell you. If you don’t know which one to click , then just click OK. Anyway, even a guy who doesn't understand computers can easily install an OO.

At the same time, OO also considerately provides the startup and automatic login functions, as long as you can automatically log in to QQ as soon as you turn on the computer, it perfectly provides these middle-aged and elderly people who do not understand computers.

In this way, OO harvested many new users in one breath, because these users have never been in contact with QQ or OO before, so these people are extremely loyal to OO, and it is almost impossible for them to be pulled away by QQ , because they have no idea that there is another chat software called QQ in this world.

Secondly, there are those dual repair users who have been swaying.

Some people complained before, saying that since many people open two software at the same time, how to calculate the market share?

In fact, when calculating the market share, it is to calculate the chat software mainly used by the other party.

When conducting market research, you will always ask the other party what is the most important chat software, so you can still get a black and white survey result. Which software do you use for a longer time, then you belong to which users of the software.

The emergence of Facebook has changed the online time of many users from online chatting such as OO and QQ to browsing various interesting information on Facebook. This way of life will lead to a simultaneous decline in the user time of OO and QQ.

But because of the deep binding between OO and Facebook, and the fact that both OO and Facebook use OO accounts, many Facebook users will involuntarily choose OO when faced with this problem.

Because in their view, using Facebook by themselves is also regarded as using OO software.

The combination of the two completely made the balance of users start to pour towards Facebook and OO. In less than 20 days, QQ's market share plummeted by a terrifying 11%.

"No wonder Huang He and 00 didn't make any move for half a year. It turns out that they spent the half year developing Facebook!" At this moment, Xiao Ma suddenly realized, as if he understood the opponent's intentions.

But it is useless to understand the intention, the important thing is to curb the current decline.

"There is only one solution right now, that is, we also need to have our own Facebook!" As expected of Brother Xiao Ma, he immediately thought of the best solution, and then he found Zhang Zhidong.

"I'll give you 15 days, take out our Facebook!" Xiao Ma said in a low but undeniable voice.

(End of this chapter)