The richest man starts with a blind box

Chapter 297 Little Ma's Confusion
Later generations have deep memories of 2003. In addition to several major events in the middle and later stages of the year, there is also the Internet feast at the beginning of 2003.

Who can imagine that in just one day, hundreds of stars across the country have announced that they have joined Qzone.

Unlike Facebook's marketing method of announcing a person in one day and slowly accumulating fame, Qzone chose explosive marketing. The influx of hundreds of celebrities within a day made Qzone the most popular on the entire network.

And in the following week, the entertainment media and even business magazines across the country followed suit with excitement.

The former reported the unprecedented grand occasion of the arrival of more than 100 celebrities, while the latter reported the intensifying cyber war between Tenda and Jiangnan.

In the writing of these business media, this time is definitely a big victory for Tengda, and it is also a very classic turnaround, defeating the strong with the weak.

It is said that he wins the strong with the weak, naturally because the size of Tengda and Jiangnan is completely different now. With the huge investment of up to 8 million yuan, Tengda's total valuation has also risen to about 16 billion yuan.

Although it is unknown in history how much valuation Tenda had in January 2003, the valuation is definitely not low. After all, Tenda in history was listed in the middle of 2004 without any competition. , and the market value is only around 60 billion Hong Kong dollars.

But now Jiangnan, in the middle of 2002, the valuation given by Fortune magazine was 12 billion US dollars, but now it is the beginning of 2003, this valuation must be higher than 12 billion US dollars, maybe it just happens to be 16 billion In this way, it will directly crush Tenda's market value by 8 times.

Therefore, in the eyes of the financial magazine media, Tenda's victory is definitely a victory over the strong with the weak.

Turning defeat into victory is also easy to understand. After all, Tenda’s market share was once reduced to 41% by Jiangnan before. However, with the release of Qzone, those users who left QQ before came back, and then the market share took a breath. It soared to 52%, and once again overwhelmed Jiangnan. This is definitely a hearty victory.

And this is the hero who won, definitely these hundreds of celebrities, they appeared on Qzone one after another, attracting a large number of fans and flooding into Qzone.

After all, most of the people who play computers and the Internet these days are young people, and young people like to chase stars the most. There is a certain degree of overlap between these two groups.

Therefore, the media praised Brother Xiao Ma this time, as well as Tengda's sharp decision-making and decisiveness. At the same time, they also criticized Jiangnan Group for being complacent and forgetting that the most basic principle of business is transaction, which is the exchange of benefits.

Jiangnan Group relied on its reputation to attract a group of stars to settle in, but it did not give these stars the corresponding benefits. These stars went to QQ space instead. Remember to publicize and give money.

That's pretty much what it means anyway.

It can be said that Tenda spent the first half of January 2003 in a good way. Everyone thought that Tenda was going to be lucky this time, and when it was about to change its fate, a brand new market research report and background data Put it in front of Brother Xiaoma, but Brother Xiaoma couldn't show a smile on his face.

In order to detect the changes in the market as quickly as possible, Margot customized a weekly market research service from a third-party business research company, so that he can see the real market situation in the most authentic way.

As a result, when the market survey report for the second week of January came out, Brother Xiao Ma frowned instantly, because according to this report, QQ had returned to the highest market share of 1%. It fell back to 2% again, dropped 55% in one breath, and lost the market leading advantage, which made Xiao Ma very unbelievable.

At the same time, in conjunction with this market research report, there is also the company's background data. This data shows that the active users of QQ are declining, and the popularity of Qzone is also declining.

The peak after the opening of Qzone was the third day, and the entire network reached 3 million visits within one day.But as of yesterday, the latest data was 790 million people.

Of course, compared with the highest record in the entire network, you must be much lower, but cutting the data in half is still too exaggerated.

This kind of data makes Brother Xiao Ma extremely restless. Logically speaking, shouldn't the data continue to rise?Now that there are so many stars in QQ to share their daily life, shouldn’t it attract more users to QQ Zone?
How can the data be reduced?
Brother Xiaoma feels that he can't understand the world, but Brother Xiaoma is a person who will not give up until he finds a problem, so he began to hang out in various forums, various related communities, pretending to be ordinary players, and various users to chat.

Soon, Brother Xiao Ma found a trace of the answer, although this answer made Brother Xiao Ma very uncomfortable.

"Qzone is too boring, not as rich in content and fun as Facebook!" This little pony got the most feedback.It was also the answer that made Brother Ma feel the worst.

What's even more frightening is that when Xiao Ma experienced it according to what these people said, he actually agreed with these people's words from the bottom of his heart.

These users said that when they use Qzone, they only find it interesting for about 10 minutes a day, because in these 10 minutes or so, they can browse various space texts and dynamics posted by celebrities, which is relatively Funny and engaging.

But when the 10 minutes passed and the stars posted all kinds of things, they felt deeply bored.Because they can only see those QZones that have added friends.

But the fact is that most of their QQ friends are people who don't like to update their Qzone very much, and their Qzone is almost blank.

Even if there are occasionally one or two friends who love to post on QZone, they are very few. If you want to see their QZone at the same time, you need to click to enter QZone in the QQ list.

The process is very cumbersome. Switching from one space to another takes about 10 seconds in between. This is based on the fact that the network speed is very good.

But the fact is that the network speed in China is still relatively bad. If you want to open a QQ space with decoration, it basically takes about 30 seconds to 1 minute to read the material, just to read the skin of these spaces , is a very slow thing, and it often happens that half of the reading is stuck, and then it must be refreshed.

All in all, the user experience of QQ Zone is extremely bad. Except for celebrities, it is difficult to find friends who update a lot of space updates every day. Waste more than a few minutes of your time.

After experiencing so many times of tossing, these Qzone users directly gave up the idea of ​​using Qzone.

In fact, Brother Ma himself is very aware of these problems, but he has no solution in a short time.

First of all, for the issue of network speed and broadband, it is impossible for Tenda to invest several trillions in infrastructure, so this cannot be done.

Then there is the problem of the server. Yes, Tenda is facing the problem of server and bandwidth again. Originally, with the continuous investment, Tenda’s server problem has been solved.

But soon, Tenda discovered that the bandwidth and server resources needed by QZone exceeded his imagination.

Because it is different from QQ that only displays text and sound, QQ files also need to store a large number of picture files, text information, etc. These files are stored in the server, and QQ needs to allocate a large amount of server space to store information. As a result, QQ's server resources were blown up several times in the days when the star landed, but Tenda survived.

I thought that as the bee value passed, the server situation could last for a long time. As a result, with the accumulation of various data, Tenda found that although the server's computing power was idle, the storage space was constantly increasing. It is estimated that in another month or so, Tenda will not be able to store user data and information.

But if we continue to buy servers, then Tenda's 8 million financing may not be able to last for a long time, and Tenda's account will be empty again.

Because the data of Qzone is a devastating data level for Tenda.

Historically, Tenda opened the function in 2005. At that time, the performance of the server increased by two orders of magnitude, but the price dropped a lot. At the same time, broadband began to be popularized across the country. The most important thing is that Tenda was listed at that time and raised More than 20 billion Hong Kong dollars in funds, so at that time Tenda had enough money to buy various servers.

But now, the emergence of Qzone was abruptly forced by Huang He to early 2003. Although the technology at this time was not unable to support the existence of Qzone, the requirements for hardware were extremely high.

It's as if you want to play a top game masterpiece released in 2018 in 2021. Although it is not impossible to play, the computer is difficult to support.

These are difficult problems for Tenda to solve in a short period of time.

"But why? Why doesn't Jiangnan have these problems!" After thinking about this, Xiao Ma became even more confused about his opponent.

Because Facebook is not troubled by such problems, although it takes a lot of time to read a user's space, each switch can basically be controlled within 10 seconds.

And except in early 02, when I heard that Jiangnan’s servers were insufficient, Tenda also borrowed Softbank’s hand to block the supply of Jiangnan’s servers, so that the other party could not buy servers even if they had money.

But why?
Why has there never been a server problem in Jiangnan now?Where did they buy the server, and why can their server support such a huge demand?

Brother Xiaoma couldn't understand these questions.

(End of this chapter)