The richest man starts with a blind box

Chapter 345 Cocooning Oneself [Add Chapter 41-42]

"Will there be a problem with your program? The collected data is wrong?" Shao Yibo couldn't help asking,
"That's right, under such a storm of public opinion, the sales of Jiangnan Mall have increased. This is unscientific!" Wang Juntao couldn't help asking.

"I hope my data is wrong, but my technicians checked the data, they checked the 100 stores with the highest sales by hand, and compared with yesterday's data, it turned out that the sales of these 100 stores all increased! "Li Guoqing said helplessly.

"Then I understand, the Jiangnan Group's data must have been falsified!" Shao Yibo said, slapping his thigh.

"That's right, it must be so. Huang He is a very face-saving guy. He certainly doesn't want others to see the sales of his mall drop under our attack, so he deliberately increased the display of sales data to make outsiders think Their situation has not changed!" Wang Juntao analyzed.

Everyone felt that it made sense, and there should be nothing wrong with this.

"Yes! Yes!" Wang Hai also echoed, but his eyes hidden under the sunglasses were a little wandering, as if he wanted to find a reason to leave here.

"Sister Wang, I have a courier for you. I put it in the lounge for you. Remember to pick it up when you go home!" Because of this sudden news, the voices in the box fell silent.

At the same time, in the food delivery room, the conversations of several waitresses were heard by everyone.

"Both of you, please come here!" Li Guoqing rolled his eyes and said immediately. A few seconds later, two waiters in the food delivery room came over.

"Do you have any orders from the guests?" one of the older waiters asked.

"I heard about the express delivery just now. Did you buy things online?" Li Guoqing asked kindly.

"This..." The two waiters were a little apprehensive, because according to the hotel's rules, they were not allowed to talk about personal matters at work, let alone put the courier in the rest room.

"Oh, don't get me wrong, I am more interested in online shopping, but I have never shopped online, so I am curious and want to ask!" Li Guoqing opened his mouth and came.

"Yes, this courier was bought online." Hearing what Li Guoqing said, the two waiters were relieved, and one of them nodded and admitted.

"Okay, then, which store did you buy it from?" Li Guoqing asked.

"It's a store in Jiangnan Mall. I don't remember the exact name. Anyway, it's a store that sells instant noodles. I bought a box of Master Kong's Braised Beef Noodles and it only cost 40 yuan, which is equivalent to less than 2 yuan a pack. It's about [-] cents cheaper in the market!" The waiter couldn't help but said.

She always liked to chat, but now that someone asked her, she couldn't help it immediately, and poured out all the words like pouring beans.

"..." Hearing the name of Jiangnan Mall, the faces of several people present turned dark at the same time, Shao Yibo couldn't help but asked, "Why do you go to Jiangnan Mall to buy things? Haven't you read the news recently? Are all the goods sold there are fakes? ?”

"I read it, I just read the news, so I went to Jiangnan Mall to buy it!" The waiter said cheerfully, "I read the news that the things in Jiangnan Mall are more than 30% cheaper than those in supermarkets. I heard it." If you don’t believe it, ask my son to check it out, and it turns out that it’s really that much cheaper!”

"I don't have time to cook at home on weekdays. A bowl of instant noodles can solve the problem. Now, a bowl of instant noodles can save 5 cents, which can save about 30 yuan in a month. It's really a bargain!"

"But, it might be a fake!" Wang Juntao widened his eyes, "The price is so much cheaper than the market, aren't you afraid to buy a guy?"

"Of course I'm not afraid!" The waiter smiled, "We read that Mr. Wang Hai, the anti-counterfeiting hero on the news, said in an interview that if we buy fake products in Jiangnan Mall in the future, we can immediately call and report to the Industrial and Commercial Bureau. You can get a fake 1 to 3 compensation."

"So I plan to check this box of instant noodles carefully later. If I find that this instant noodle is not from Master Kong, I can get 120 yuan in compensation."

"Look, if the instant noodles I buy are genuine, then I can save 12 yuan. If I buy fake ones, I can earn 120 yuan instead. No matter how you look at it, it is a profit!"

"..." The scene was silent, no one spoke in the box, and everyone's faces were gloomy. The waiter found that there seemed to be something wrong with what he said, because he apologized quickly, and then ran back to the kitchen. , dare not say anything more.

"Now I understand, I understand why sales have not decreased but increased!" Li Guoqing sighed.

"Yes, I also understand, we are advertising to others!" Shao Yibo sighed, while Wang Juntao stared at Wang Hai angrily, because he was the one who came up with this damn idea.

Yes, the three of them understood that the sudden increase in sales was due to myself, or to Wang Hai’s good idea once.

The last time Wang Hai came up with the idea to use the ultra-low prices of Jiangnan Mall to question the quality of Jiangnan Mall, and then create an image that the entire Jiangnan Mall is full of fakes.

It sounds like there is nothing wrong with doing this, but the few present here have ignored the actual problem.

Among the four people present, three are bosses and one is a counterfeit hero.The boss is not short of money, and they pay more attention to the quality of the goods.Naturally, anti-counterfeit heroes are not sympathetic to counterfeit goods, so they instinctively believe that ordinary people all over the world, like them, value the quality of products more, and will hate a certain platform because of doubts about the quality of products.

But they forgot that in 2003, when ordinary people had to count every dollar carefully, cheapness was the last word. They didn't care if your quality was bad, as long as things were cheap, that was enough.

Take the counterfeit liquor case that shocked the whole country a few years ago, for example, using denatured alcohol to mix bulk liquor, causing more than a dozen people to go blind. This case also triggered a nationwide wave of crackdown on fake and shoddy products.

But if you look carefully at the details of this case, you will find that several consumers actually knew that the wine was mixed with industrial alcohol, because the boss himself knew that there was a problem with industrial alcohol, so he took the initiative to tell Consumers say that it is mixed with industrial alcohol, and there is a certain risk. If they drink something wrong, they will be responsible for it.

As a result, these buyers said that they didn't care about it, as long as they had wine that was more than twice the market price. As for the quality, they didn't care about the quality. No wine was a big problem.

This point is done more thoroughly by the fighting nations. When many fighting nations can't afford vodka, they actually choose to use things like toilet detergent or dishwashing liquid, because these things contain alcohol and taste like alcohol. It is similar to vodka, but the price is several times cheaper than vodka.

As for whether drinking like this will cause problems, whether life is in danger, they don't care.

Of course, it is impossible for most ordinary people to drink industrial alcohol knowing that it may cause blindness, but cheap money can buy some products that do not cause so much harm to the body, or the quality itself does not cause any damage, or simply Brand premium products have become a matter of course.

It's as if you buy a bag, two identical bags, Hermès costs 10 each, and Pinduoduo only costs 10 yuan.

In terms of appearance, the two bags are similar, and in terms of practicality, the two bags can hold the same amount of things, but maybe the Hermès bag can be used for one year, and the Pinduoduo bag will be broken after half a year. Then you will Which bag should I buy?
Pretty much the same thing.

When Li Guoqing and others began to use the huge price difference to promote that the products in Jiangnan Mall may be fakes, in the eyes of ordinary people, the most important thing is not the possibility of fakes, but, TMD, this pack of instant noodles is actually cheaper than supermarkets. It's 5 cents cheaper, and I was so stupid for not knowing where to buy it before.

Ever since, Li Guoqing discovered the strange fact that the sales of Jiangnan Mall increased instead of decreasing.

Thanks to the year 2003, 99% of the people in the country are completely unfamiliar with online shopping, and they are full of resistance deep in their hearts, so although most people have the idea of ​​online shopping in their hearts, they are not willing to take this step .

Only a small number of people with strong mobility took the initiative to try after learning about this cheaper channel.

Otherwise, the sales volume will not increase by 14% in one day, but the sales volume will directly increase by 1400% in one day. After all, no one can resist the temptation of cheap prices.

But this matter is particularly uncomfortable for Li Guoqing and the three of them. They have spent more than 300 million publicity funds for this public opinion war.

This may not sound like a lot, but the family background of the three companies is not strong. As a result, after 300 million, the sales volume of the enemy increased, which made their blood pressure also start to rise.

As a result, the originally lively box fell into a long silence. Everyone was smoking and thinking about their own problems. The only non-smoking person was Wang Hai. .

The atmosphere at the scene was eerily quiet, only the constant sound coming from the TV.

"In my opinion, it's better to remove all the publicity first, at least you can't spend any more money. This is meaningless!" Wang Juntao said. Among the three websites on site, 8848 was the worst, with the lowest cash flow.

In the past, for the sake of the company's development, you could barely squeeze out blood, but now you expect Wang Juntao to pay for it, it is absolutely impossible.

"I think so, one wrong step, one wrong step, there is no need to continue!" Shao Yibo said the same, and when he was speaking, he gave Wang Hai a hard look.

"Actually...well..." Li Guoqing originally wanted to say to hold on for a while, but after thinking about it, if he continued to hold on, this matter would not seem to improve much, after all, the public opinion was already arguing about it. The audience doesn't seem to care about these things, so what's the need to continue?

"Hey, you need to be strong to strike the iron, maybe we went in the wrong direction from the beginning!" Li Guoqing sighed.

"Huh, now I'm pretending to be Zhuge Liang, is it interesting?" Wang Juntao snorted coldly, and was about to leave the box directly, but there was no one watching the TV while the broadcast was on, and suddenly such a sentence came.

"Dear viewers and friends, in the upcoming JDFT program, we will focus on the recent hot Jiangnan Mall fake goods incident, explore the truth behind it, and find out what is the story behind it!"

"..." Wang Juntao, who was walking out, stopped in an instant, hesitated for a while, and then sat back down.

While doing it, he said to Li Guoqing, "Okay, hands and eyes are open to the sky, and they all went to YTV!"

"No, it's none of my business. Although I do have friends on TV Y, I don't have the skills to influence JDFT!"

"Me too, I don't have the ability!" Shao Yibo said hastily.

"So, CCTV did it spontaneously?" Wang Juntao said to himself.

"Hey, I think this is a good thing. We don't spend a penny, and Y TV will take the initiative to end. With Y TV's blame, Jiangnan Mall will have a decline in sales this time!" Shao Yibo said.

"That's not necessarily the case. If more people see the low price and then run over to buy things, it will be ridiculous!" Wang Juntao snorted coldly, but generally speaking, everyone still had a smile on their faces. They have all intervened in the report, which shouldn't be a bad thing.

However, Li Guoqing's face was different. He seemed to be thinking about a certain problem, and then said to Wang Hai beside him, "Mr. Wang, have you investigated that shop?"

"Ah? Which shop?" Wang Hai asked subconsciously.

"..." Li Guoqing stopped talking. Wang Hai's appearance showed that he hadn't cared about the problems of this shop at all, which made Li Guoqing's uneasiness even more intense.

In the previous week, no matter how fierce the public opinion was, TV Y did not make any comments, not even a trace of relevant news, as if this matter had nothing to do with them.

At first Li Guoqing thought it was because they didn't treat Y as a job, so it was normal for Y to ignore them.

But now TV Y suddenly intervened, and it was just such a blockbuster program. It didn't look like it was trying to add insult to injury, but it was like sending charcoal in a timely manner and turning the world around.

Of course, Li Guoqing was also worried that the possibility of a reversal was not high, and Li Guoqing really couldn't think of any possibility of a reversal until the show was broadcast, and Li Sisi appeared on the TV screen.

"Hello, dear viewers and friends, we are now located in the old town of WLMQ City. There is a very popular news about counterfeit and shoddy products. For the purpose of investigating the truth, our film crew came to WLMQ, hoping to find this online store named Nazha’s Yak Meat. Take a look at this store What is the specific situation!"

"According to a courier note obtained by the reporter, we found the delivery address of this store..."

"Sure enough, it's Y TV. It's extraordinary. It directly got the detailed information of this store!" Shao Yibo sighed. Although various news reports were very popular before, no media could find this store. Regarding the news about the store in reality, Jiangnan Group also stated very simply that their news will only be handed over to law enforcement agencies and will not be handed over to any media organization.

As a result, as soon as the Y vision came, everything was solved, and the detailed information was easily found.

At this time, everyone was still smiling, and soon they laughed even more happily, because the reporter first went to the relevant unit to inquire about the business license, production license, production unit, and other related information, but the result was that there was no such person.

In this way, it is directly proved from the legal level that these yak jerky are indeed three-no products, which is undoubtedly a shot in the arm for everyone, and it is also a heavy hammer for Jiangnan Group.

But after that, they couldn't laugh anymore, because the news that the whole family of Nazha's family committed suicide was broadcast in the news, which made the faces of everyone who were still smiling just now stiffen.

"It's over, this shop can't be hacked anymore!" Shao Yibo sighed up to the sky. The family of this shop actually committed suicide. Although they didn't seem to be dead, they did break the law, but it is impossible to entangle these things anymore. I paid for it with my life.

"Why did they go to extremes for such a trivial matter? Do you think this is a conspiracy by the Jiangnan Group?" Wang Juntao proposed a terrible idea.

"Whether it's a conspiracy or not, it doesn't make any sense anymore. No one dares to investigate this matter in depth!" Li Guoli sighed and said, "This matter will end without a problem. We spent millions in vain, and people turned on the gas , it’s all settled!”

"That's right! It's Huang He who is the most powerful!" Li Guoli lamented that Huang He was so powerful, but they didn't expect that something more powerful was yet to come.

Next, because their family was still being rescued in the ICU, the reporter focused on interviewing the nearby neighbors, and then used the mouths of these neighbors to fully outline the situation of Nazha's family.

His father was a police officer who died in the line of duty.

The mother is a laid-off worker, and she is too weak and sick to engage in heavy labor.

There are three girls to be raised in the family, only one has graduated from college, and the other two are still studying.

It's the one who graduated from a college, and he wants to open an online store wholeheartedly, and then lead his family to try to get rid of poverty and become rich.

After interviewing the neighbors, the film crew heard the news that the family of four had woken up, and then went to visit the ward door, only to meet Leng Zhiruo, the president of Jiangnan Mall.

However, Leng Zhiruo did not accept any interviews, she just talked with the patient for a while in front of the camera, then gave some things, then turned and left, and then the film crew interviewed a family of four.

In their weak voices, a more detailed situation was outlined.

It turned out that my sister went to work in Shenzhen after graduating from college, but was cheated out of all her savings, and finally had to go home in embarrassment with the help of the relief station.

As a result, my sister suffered from social phobia and was unable to go out for half a year. She became obsessed with the Internet and computers, and often went to the neighbor's house to surf the Internet.

Then my sister discovered a new business, opening a store on the Internet.

Because my mother’s sister married a herdsman, and this herdsman has hundreds of yaks, but not all yak meat can be sold, so all of them are made into dried yak meat and stored at home.

My sister thought that the price of jerky yak meat that she saw in those places in Guangdong and Shenzhen was very expensive, about 60 yuan per catty, but the price of my uncle’s yak jerky was only 15 yuan per catty when sold to the purchaser, and there were as high as 45 yuan in the middle price difference.

So my sister came up with the idea of ​​using the online store to sell yak beef jerky. At this time, she saw the investment promotion of Jiangnan Mall, so he took the initiative to call Jiangnan Mall. Unexpectedly, Jiangnan Mall took the initiative to send someone to help her build an online store. Various pre-opening preparations.

Finally, after spending half a month convincing everyone in the family, my sister took out the last little pension left by her father, bought a second-hand computer, installed a network cable in the house, and started operating the outlet. .

My sister also admitted that she never applied for a business license from the beginning, nor did she consider the issue of a production license for yak jerky.

Because in my sister's mind, these yak jerky are not produced by the factory, but made by my relatives, which seems to have nothing to do with the production license.As for the business license, the staff of Jiangnan Mall reminded her to apply for it, but she didn't go out because she was afraid of socializing and didn't dare to go out.

As for Jiangnan Mall, seeing that her family's situation was very difficult, she couldn't delay any longer, so she was allowed to open her shop first, but she had to get the business license as quickly as possible.

She ran the business ignorantly for more than half a month, and unexpectedly became the champion of beef jerky sales in the whole mall. The daily sales of beef exceeded 200 kilograms, and she earned as much as the previous 4 months in half a month. Salary, which made her a little carried away.

At the same time, because the beef jerky he sells is indeed dried out from his own fresh yak meat, there is no problem in terms of hygiene and safety, so he has never encountered any complaints about Sanwu products, which made her naively think that even without these things It can also operate normally.

In the end, this mistake was discovered by the consumer, and she immediately applied for a replacement business license and production license, but these things were not available in a short period of time.

There are countless people insulting her on the Internet, and more importantly, many people asked her to refund 1 and pay 3, and Jiangnan Mall also closed her shop, and at the same time asked her to fulfill the refund [-] and pay [-] legal liability.

But if she really lost money, she would have to lose all the money she earned within half a month, and even sell her family's house in order to barely complete the compensation.

So the family couldn't think about it, so they turned on the gas.

(End of this chapter)