The richest man starts with a blind box

Chapter 577 Returning the Pearl 3 [Additional]

"Brother-in-law, don't be angry, I heard that the ratings of "Huan Zhu Ge Ge 3 Heaven and Earth" this time have completely exploded!" Leng Zhiwen said cheerfully, and she could tell from her expression that the explosion was not a good thing, it was quite There is a feeling of gloating.

The fact is also true, Leng Zhiwen is gloating, because the TV series "Legend of Sword and Fairy" was squeezed out from Hunan Satellite TV, it is "Han Zhu Ge Ge 3 Heaven and Earth", and this TV series is probably the only one in the world. It can squeeze out "Legend of Sword and Fairy".

As we all know, the two Huan Zhu Ge Ge in 97 and 99 set an unprecedented ratings record in China, reaching an astonishing 56% at the highest. This is an achievement that even the bright swords of this era can only look up to.

Although there are still 92% of the ratings records of Journey to the West and 90% of the Romance of the Three Kingdoms, the problem is that those ratings records were set in the era when various TV programs in China were not abundant. At that time, China's various TV dramas also began to enrich. In addition to Huanzhugege, the most powerful ratings record was only 10%, so it can be seen that the competition of satellite TV at that time was already very fierce.

Of course, in the first 21 years of the 10st century, the competition among major TV stations in China will become more intense, so the top TV series will only have a ratings of about 5% at most, let alone 65%. It is very difficult to score a TV rating of more than 10. In the entire 20s, it was only in the name of the people. This TV series fell from the sky to achieve this score!
And this result is only three episodes. In the name of the people, only three episodes of the TV series have broken through 10%, and the rest are below 10%. Therefore, it is impossible to reproduce the prosperity of Huanzhugege, unless the future 90% All satellite TV stations in the country are dead, leaving only the last few satellite TV stations.

It is precisely because of the amazing ratings created by the first and second parts of Princess Huanzhuge, so when Huanzhugege 1 Heavenly World started broadcasting, the entire Hunan Satellite TV had great enthusiasm and expectations for him, so only this This is a TV series that has the ability to pass on the legend of Sword and Fairy.

Some people may be curious, saying that even if Hunan Satellite TV wants to return Zhugege 3, it would not do such a stupid thing to offend Boss Huang. Couldn't they arrange the schedule in advance?

Why should it come to the end to squeeze out Legend of Sword and Fairy?

This has to mention the show operation of "Han Zhu Ge Ge 3" itself.

Perhaps in the impression of all readers, the premiere of the TV series Huanzhugege must be on Hunan Satellite TV. In mainland China, it is impossible to premiere Huanzhugege 3 on other TV stations.

But the fact is just the opposite. Historically, Huanzhugege 3 was first broadcast on Fengtian TV, a local TV station that only covered the area of ​​the three eastern provinces, so many viewers did not know that this TV series was not actually premiered on Hunan Satellite TV.

And the previous Huanzhugege 1 and Huanzhugege 2 were both premiered on Hunan Provincial Satellite TV. Why did they suddenly change the first TV station?
This is mainly because of the conflict between Hunan Satellite TV and Wanwan's Chen Jiji.

Because Huanzhugege 1 and Huanzhugege 2 were produced and broadcast that year, Hunan Satellite TV invested in the production company under Chen Jiji and produced two Huanzhugege, so it was a matter of course. Returning the broadcasting rights of Zhugege in the mainland, and at the same time, it does not need to pay any income to Chen Jiji of Wanwan.

And Chen Jiji can get all the benefits of the Bay and Ganggang, as well as the pan-Chinese cultural region.

This is a good deal for both parties. After all, Hunan Satellite TV accounts for the majority of the investment in the entire TV series. The domestic actors and film and television bases are also contacted by Hunan Satellite TV. They get all the benefits from the mainland. It is also a matter of course.

And Chen Jiji can get all the benefits of other regions except the mainland with only one script, which in itself is also a huge profit.

Several TV dramas that Hunan Satellite TV and Chen Jiji have collaborated with before, such as I See Youmeng Again, Love is Deep and Rainy, and Plum Blossoms, are all based on this cooperation model, and the cooperation between the two parties is very pleasant.

But when it came to the first and second parts of Huanzhugege, Chen Jiji felt that he was at a disadvantage.

Because Huanzhugege earns too much, especially when it becomes so popular in the mainland that it is completely unreasonable. The most typical thing is that overnight, all the children's writing boxes in China are affixed with the big head of the Huanzhugege crew. paste.

Therefore, not only the advertising income obtained by the TV station, but also a large amount of surrounding copyright income, made Hunan Satellite TV directly profitable. Later, according to statistics, within three years, Hunan Satellite TV passed the two TV series Huanzhugege , earned a total of about 3 million yuan in income, which is more than 20 times the investment amount.

And in the future, the copyrights of these two TV series will continue to generate income, but these incomes have nothing to do with Chen Jiji of Wanwan.Chen Jiji, Ganggang and Wanwan seem to be very rich, but in the 21st century, they have all fallen into recession. Chen Jiji's total income is less than 4 million yuan, compared with Hunan Satellite TV , is simply a world of difference.

This moved Chen Jiji's mind, so when Hunan Satellite TV proposed to continue to co-produce the third TV series, Chen Jiji changed the cooperation terms.

In fact, she wanted to change the cooperation terms after the first episode aired, but the first and second episodes were written into the contract at the same time, and the two were filmed together, Chen Jiji has no right to change the contract at all, so she can only let it go .

So when the third part came out, Chen Jiji proposed new terms of cooperation, that is, Hunan Satellite TV not only had to pay almost all the production costs, but Chen Jiji would also share 7% of the income in the mainland.

That's right, Chen Jiji wrote a script and directly asked for 7% of the proceeds, and Hunan Satellite TV to bear all the production costs. How could Hunan Satellite TV agree.

But the IP of Huanzhugege is so fragrant, and Hunan Satellite TV couldn't bear to miss it, so Hunan Satellite TV proposed that this third part, it is impossible to have the results of the first and second parts, and they can't make so much money. There are many, so it should not be so much as 3%.

However, Chen Jiji thinks that his script is perfect, and the results of the first and second parts are there. Even if the ratings drop slightly, at least 1% of the peak ratings and an average rating of 2% are possible.

So they negotiated and reached a compromise bet.

At that time, Chen Jiji had already reached a cooperation agreement with Y TV, and was going to film another of his novels "Misty Rain" into a TV series, which was later "Deep Love in the Rain", and got the 1st and 8th sets of Y TV. broadcast.

Chen Jiji is very confident about the performance of this TV series, because this TV series almost uses the original cast of Huan Zhu Ge Ge, except that Zhou Jie, who was hated by all the actors at that time, was replaced by Gu Juji. It's exactly the same.

And this time the broadcasting platform has become Y TV, which is even more powerful than Hunan Satellite TV, and it is still broadcasting in prime-time theaters, so there is no possibility of overturning.

Chen Jiji is very confident that this TV series can at least have an average rating of 20%, so she proposed that if the original cast's "Love in the Rain" can exceed 20%, then Hunan Satellite TV should agree to her conditions.

If the ratings are not achieved, then follow the previous conditions.

Hunan Satellite TV nodded in agreement, and then "Deep Love and Rain" was broadcast.

The result is quite touching, although "Deep Love in the Rain" has aroused a good response in China, and even in 01, the most discussed TV series was "Deep Love in the Rain".

But when the actual ratings were taken out, the ratings of "Deep in the Rain" was 11.5%, which didn't even win the annual championship. The annual champion was "The Mansion Gate", with a rating of 14.5%.

Now Chen Jiji was very embarrassed, Hunan Satellite TV was very happy to find her, saying that everyone invested in "Han Zhu Ge Ge 3" according to the bet.

But Chen Jiji was so angry. She felt that there was a problem with the ratings. She felt that someone was blackmailing her. Didn't she see that the whole China was discussing "Deep Love and Rain"?How could it only have an audience rating of 11.5%.

However, Suo Furui did this ratings survey, not Hunan Satellite TV, otherwise Chen Jiji would sue Hunan Satellite TV for cheating.

Anyway, Chen Jiji didn't recognize the result, so she directly denied the bet. Anyway, it was just a verbal bet, and it was not put into words. Whoever believed it was the mistress.

Good guy, this time Hunan Satellite TV was blown up, so the two parties broke up, and Chen Jiji needed another money to invest.

However, Huanzhugege was still the top domestic IP at that time, and Chen Jiji had no shortage of people to invest in, so soon a wealthy man from the three eastern provinces came to contact Chen Jiji, who generously agreed to what Hunan Satellite TV refused to agree to. The condition, that is, all the filming funds are paid out, only [-]% of the income from the mainland, and all the rest are Chen Jiji's.

Chen Jiji readily agreed, and the rich man proposed that it should be broadcast on Fengtian's local TV station before it is broadcast nationwide.Because he is from Fengtian, and if a nationally famous TV series like "My Fair Princess 3" can lead the country and be broadcast on a local station, the people of Fengtian will become the first batch of people in China to see "My Fair Princess 1" "The common people can be regarded as repayment, and they gave birth to him and raised his hometown.

Well, to be honest, this is to pretend to be B in front of the hometown folks.

Chen Jiji thought about it for a while, the first broadcast of a mere local station is not a big problem, and the only audience that can radiate is Fengtian.

Then a very funny scene in the history of Chinese TV appeared, the sequel of the nationally famous "My Fair Princess", the third part of "Heaven and Earth".

The first broadcast in mainland China is not on any satellite TV station, but on a local TV station, which is really very funny.

(End of this chapter)