The richest man starts with a blind box

Chapter 717 imax [Chapter Twelve]

As the 128-minute playing time ended, the cinema instantly lit up, but many audience members sat in their original positions, still feeling very excited.

"Mr. Cameron, how do you feel?" Boss Huang smiled and asked an energetic person beside him. This person was none other than one of the most famous directors, the director of the Titanic, James Cameron.

"A very good movie!" Cameron nodded, and at the same time said with some unsatisfactory words, "It has been nearly 20 years, and I have recovered from this movie the feeling I should have when I first saw a superhero movie." It’s been 1 years since I’ve felt this surge of emotion!”

"This is a very good superhero movie, I like it very much!" James Cameron said.Although I don't know if these words are from the heart, or they are flattering Boss Huang, a billionaire.

But in terms of James Cameron's character, he may praise a mediocre work, but he will never praise a bad work, so Iron Man probably passed.

"Hahaha, I hope so!" Boss Huang laughed loudly, and then said to Cameron, "Mr. Director, I think we can talk about Avatar!"

"This is exactly what I hope!" James Cameron showed a relaxed smile. Originally, James Cameron would never have any contact with Boss Huang, a Chinese rich man.

Boss Huang himself did not expect that Cameron would find him himself.But there is no way, who made Cameron short of money now?
Cameron is actually a very casual person, but also a very persistent person.After the Titanic film was launched in 1997, many people thought that James Cameron would continue to make movies by borrowing his great fame.

As a result, Cameron was silent for three years. Three years later, in 2000, Cameron came up with his new work.But to everyone's surprise, this work is not a movie, but a sci-fi TV series called "Dark Angel of the End Times".

For a top-notch movie, the director actually went to shoot a TV series, it feels like that.It is as incomprehensible for an emperor to sit on the throne instead of sitting on the throne, and run to the top of the mountain village to become the head of the village.

And what's even more difficult to understand is that the quality of "Dark Angel of the End Times" is quite mediocre. You can't criticize him, but it's also difficult for you to find places to praise him.

Of course, any ordinary director who shoots such a TV series can be praised. After all, it is already a remarkable thing for a TV series to be able to do without any flaws.

Then if the director of this TV series is James Cameron, then this is undoubtedly a very nonsense performance.

After that, James Cameron fell into complete silence. Many people think that James Cameron may have spent all his talents on the Titanic, so this person has completely exhausted his talents , planning to live in seclusion for life.

But in fact, James Cameron has been doing various preparatory work for a movie in the past few years, and this preparation took a full 5 years.

Some people may find it strange that no matter how much preparatory work is done for the film, it will not take as long as 5 years.If it is some little-known directors, it is understandable to spend a lot of time on preparation due to investment issues.

But a super director like James Cameron definitely does not lack any investment support. Why does he need to prepare for 5 years?
In Cameron's own words later, he spent the past five years waiting for the maturity of photography technology, and this photography technology is imax.

And after Avatar started shooting, Cameron still had to wait. He needed the investment and construction of imax theaters, otherwise there would not even be a movie theater that could perfectly show the effects of his movies, so it took a full 12 years before and after.

From 1997 to 2009, it took a full 12 years before people saw Cameron's new movie.

Closer to home, since it was said just now that James Cameron has no shortage of investment, why did he find Boss Huang again?
It's very simple, because imax company is in the hands of Boss Huang.

This well-known Canadian film technology company announced in May this year that it was in trouble due to operational problems, with a funding gap of hundreds of millions of dollars.

At that time, Boss Huang, who was still in Fusang, directly controlled the remote control, asked his subordinates to come to the door with 5 million US dollars, and swallowed the imax company in one go. Therefore, this company that has mastered all the mx technology patents, at a very cheap price, It fell into the hands of our Boss Huang and became one of the independently operated subsidiaries under the name of Boss Huang.

In fact, the reason why imax company fell into financial difficulties was mainly because of problems with the new generation of imax cameras they developed, resulting in a large funding gap.

After receiving a large amount of financial support from Boss Huang, imax announced three days ago that the latest IMAX camera developed with 4D technology has been put into production and will be on the market soon.

But the vast majority of film companies don't care about this news, because in their view, imax film technology is completely useless technology.

It's not that this technology is so bad. On the contrary, these bosses themselves admit that movies shot with IMAX technology are definitely movies with the most outstanding audiovisual senses.

But IMAX film technology has a fundamentally insurmountable shortcoming, that is: expensive.

First of all, in terms of shooting, the price of an imax movie camera is as high as 500 million US dollars. It is not that the Imax company is blinded by profit and sets the price of the camera so expensive.

But an IMAX movie camera really needs such a high cost, even the current price of 500 million is the cost price, which is the low price that the official has to offer in order to promote the imax photography technology, otherwise there will be no film chamber of commerce Invest a fortune in a camera like this.

After all, this is a camera that requires the cooperation of 8 people just to operate it, and to shoot an IMAX movie requires at least 4 such cameras to cooperate.

So the investment in the camera alone has reached an astonishing 2 million US dollars, not to mention that the 000 million US dollars camera requires 2 professional technicians, and the wages behind it are hundreds of thousands Dollars are coming.

But the cost of the camera is only part of it. After the movie is shot, the cost of post-production is also huge.

First of all, because the photography technology adopted by IMAX cameras and the final presentation effect are completely different from traditional movie screens, it requires specialized technicians for post-production.

In addition to the picture, the demand for sound and light is also brand new. Not only does it require more than three times the post-production manpower, but these people have to receive imax technical training in advance, otherwise they will not even know how to use special software to operate.

In the end, if the film studio is willing to spend huge sums of money to solve these two problems, then IMAX movies will still not be able to be released, because there are no cinemas in the world that can support the release of IMAX movies.

At this moment in 2004, there is only one movie theater in the world that can show IMAX movies. This movie theater is at the headquarters of Imax Corporation, and it is a theater built by Imax Corporation itself.

In the end, even when Avatar was released in 2009, there were less than 100 real IMAX theaters in the world.

If only 100 theaters can play a movie, it means that Oscar directors from all over the world have gathered together to make a movie, and the box office of this movie is at most a few million, and the capital cannot be earned back.

Some people may refute it, saying that this is wrong. Didn't they already watch Avatar in the cinema?Isn't this the imax movie you watched?
Hey, you're right, what you're watching isn't an imax movie at all.

When the movie was released in 2009, there were only three movie theaters in China that were in the true sense of imax, two in the imperial capital and one in the magic capital, and nothing else.

Those who think they have watched the IMAX version of Avatar actually watched the 3D version, that is, wearing 98D glasses, so that you can feel the effect of subtitles floating out, which is almost the same, [-]% of Avatar The audience, what they see is the self-righteous imax version.

It is precisely because of these many reasons that the capital is not optimistic about the company imax at all. After all, no matter how advanced your film technology is, there are few cinemas in the world that can play your film, so no director will be willing to use such a film technology, then your company is a worthless company.

Even though the imax company was actually established as early as 1970, during which time more than 10 early versions of experimental IMAX films were successively released, but the company was always in a state of losing money. The boss changed one after another, losing money. Lost more than 10 billion US dollars, there is no profit at all.

So when Boss Hua appeared in front of the boss of imax with 5 million US dollars, the boss of the company happily sold the company to Boss Huang, and then lamented that another fool has entered the game.

However, the boss did not know that two months after the acquisition, the great director James Cameron came to the door directly, and proposed to get the full cooperation of imax to help him create a movie completely shot with imax technology. movie, that is, Avatar.

Faced with James Cameron's initiative, Boss Huang did not immediately agree, but instead pulled James Cameron over to watch the movie.

Originally, James Cameron thought that Boss Huang wanted to use his popularity for marketing. Considering that the entire imax technology was in the hands of the other party, he agreed even though he was upset.

Unexpectedly, Boss Huang didn't take him to the premiere ceremony at all, but just entered the theater from the backcourt, so many reporters didn't notice that James Cameron appeared on the scene.

"Could it be that this Chinese person really doesn't want to use me to hype, but just invited me to watch a movie?" James Cameron just thought about it in his mind, and then felt a flash of light flashing at him, and at the same time a reporter shouted: " Cameron, it's Director Cameron! Director James Cameron sneaked out to watch the movie!"

Then it immediately attracted the unanimous attention of all the reporters on the scene, or all the audience. Everyone turned their excited eyes to Cameron, and at the same time wondered what the meaning of Cameron's appearance on the scene was, could it be that he was very optimistic about it? this movie?
The news headlines for the second day will be there.

(End of this chapter)