The richest man starts with a blind box

Chapter 863
This situation makes the game manufacturers feel hesitant.

They don't care about the ridicule of the players. If they have the ability, they will stop playing games for the rest of their lives. What these big game manufacturers really care about is naturally only profit.

Companies like Nintendo and Sony don't care, because their main battlefield is consoles, and OO game platforms can't have consoles, so there is no threat to their main market.

But those game manufacturers whose main battlefield is on the PC side are different, and the OO game center can be said to have hurt their lifeblood.When the platform OO Game Center appeared, none of these major game manufacturers took it seriously, because they believed that as long as the major game manufacturers did not participate, this platform without any heavyweight game resources would never be able to develop for a lifetime.

But the problem is that there is Jiangnan Group behind the OO Game Center. They are not short of money, and they have directly acquired Blizzard. This terrifying existence that dominates both stand-alone games and online games can lock 40% of the world's PCs with just such a company. end players.

The most amazing thing after that is that OO Game Center began to use various means to encourage the development of independent games and provide assistance to various independent game developers.

This is unprecedented in the entire history of game development, because in another world in 2022, no game platform has ever actively helped independent game developers.

Even if there is such an existence as steam, it is only a platform for independent game developers to put their games on the shelves and make the games open to all players. The platform itself does not provide any help to any game developers.

Not to mention directly buying the entire Unreal series engine for free trials for all game developers.

Moreover, OO Game Center not only provides Unreal Engine, but also dozens of game-specific development software, all of which are free to download.

There is also an extremely large game material library, among which there are millions of free game resources, and tens of millions of fee-based game resources... These fee-based game resources can support a large number of professionally produced game resources. Game studios with various game materials and the entire industry chain have been established.

So as long as you join the OO Game Center, even an ordinary game developer can develop a small 3D game in about three months. This is the horror of the OO Game Center. He can now Relying on its independent game developers, various games have been mass-produced at an unimaginable speed.

After the OO Game Center’s PC fully opened up the auxiliary function of game production, more than 3 different games have been born in one breath, and the total number is still increasing rapidly. It is expected that by the end of 2005, the total number of games will exceed 8 Left and right, this number is extremely terrifying.

There are not 30 console games on all platforms accumulated in the world over the past 8 years!

So 90% of the players here do not exceed 100, but as long as there are 100 games that can be loved by tens of thousands of players, it can form a terrifying siphon effect, attracting all players from all over the world to OO Come on Game Center.

Originally, if an online game platform can provide a smooth game download service, you only need to click the mouse to download the game at home instead of going to a special store to buy it, which is attractive enough in itself.

Not to mention that this platform also has a large number of games. Although many of them are not of good quality, they are full of various whimsical ideas, and it is still very fun to play.

Although the content of these games is not much, the fun may only last for about two or three days, but these games are basically very cheap, and most games often only cost about 1 to 3 US dollars.

For the price of one 3A game, you can buy 20 such fun mini-games. Generally speaking, the playing time is still longer than those large 3A games. This deal is not a loss.

Finally, OO Game Center is willing to spend money on various promotions, so OO Game Center can attract a large number of players from all over the world to join, according to the data they released at the end of March.

OO Game Center already has 1 million active accounts in China, and 900 million active accounts in Beimi.

In Europe, there are 1 million active accounts, and finally the total number of active accounts worldwide exceeds 340 million.

what is this concept?

Stema in 2022 will have only about 9 million active accounts worldwide, but OO Game Center has reached 000/2005 of this score in 2, an era when personal computers and networks were not yet widely available. up.In the future, the results beyond steam are basically a certainty.

And such dazzling results naturally made these game manufacturers restless.Because they reject the OO game center, which is equivalent to rejecting 6 million gamers, how can they bear it.

Of course, there are some people inside these big game companies who say that the 6 million players in OO Game Center are not independent of their users. Those users can be users of Game Center, but they can also go to the store to buy them. The sale of game discs will not affect the sales of their own games.

But is this really the case?
Take several major game companies as examples. In the period of about 2004 months from the second half of 2005 to the first half of 10, EA’s Battlefield series, SimCity series, Need for Speed ​​series, FIFA series, etc., all The games that have released a series of new works are all facing the tragedy of a sharp drop in sales. The sales performance is far lower than that of the previous ones, with a drop of more than 30%.

Ubisoft's results are similar.

Other major game companies are not as miserable as EA, but the drop rate is basically around 10%~20%.

This is not to say that EA and Ubisoft are too rubbish, although this is a fact in itself, it is mainly because EA and Ubisoft themselves are major game manufacturers that rely heavily on the PC platform, while other companies only have two PC platforms and console platforms. Standing on one's feet, supported by the sales of the host platform, it is not so difficult to make the total sales.

But looking at it from another perspective, for the same game, sales on the console platform have increased, but sales on the PC platform have declined. However, the overall market is that PC sales continue to rise. Although console players are also on the rise, the rate is far less than that of PC players. In this case, the role of OO Game Center is very obvious.

To be fair, if it wasn't for the reluctance to distribute 30% of the profits to OO Game Center, these game manufacturers would have embraced OO Game Center long ago.

But when they waited until April, they found that they couldn't do without hugging.Because OO Game Center announced the independent game developer share ranking for the first time in April.

Sum up the income of all individuals or independent studios participating in the OO Game Center, and then announce the top 100 rankings.Among them, the first two tops are Lianliankan and Frog Travel mentioned earlier, with revenues of 4 million and 000 million U.S. dollars. Looking at the big scenes of these games, people are red-faced.

After all, their profit in 2004 was only about [-] to [-] million U.S. dollars, but this was created by hundreds or even thousands of employees in the whole company, but one individual has achieved such an astonishing profit.

Not to mention that some major game manufacturers simply lost their money in 2004, and their income was not as good as these independent developers.

After that, the company ranking list was announced, and this is the real ranking list.

The number one ranking is naturally Blizzard Group, which took away 86 billion US dollars in OO Game Center in one go. Of course, World of Warcraft has put a lot of effort into it. With the blessing of the Internet, absorbing money is simply not too simple.

但是暴雪的单机游戏收入也非常不凡，比如在05年的3月30号，暴雪宣布将在4月1号开启魔兽争霸4的预售。

因为时间的关系，业界普遍认为这是一个愚人节玩笑。但是等到4月1号魔兽争霸4的预售页面真的出现之后观众们才发现，虽然4月1号是愚人节没有错，可发布消息的3月30号不是愚人节呀！

Because you can get a free skin in the new game and an opportunity to experience the new race of Pandaren in advance by participating in the fully refundable reservation, so the reservation for Warcraft 4 is still a full reservation priced at $49. It actually reached an astonishing total score of 3.2 million U.S. dollars in one day, which means that more than 650 million players made reservations to buy Warcraft 4 in one day, which directly created countless game manufacturers kneeling on the ground. record.

After all, the number of reservations for a game can exceed 30 this year, so it is necessary to launch a publicity campaign on the entire network to celebrate his great achievement.

These big game manufacturers think about their maximum sales of 100 million copies, and then look at the starting point of 640 million reservations, they can't hold back at all, they can't live with the money!

So EA became the first to defect, thinking that almost all of his markets are in PC, so he must be the first to defect, and then the whole April is called the player’s EA month. In this day, EA sent almost all of its own PC games, with a total of more than 300 models, to the OO Game Center, and then directly occupied the top seven positions in the top ten stand-alone sales charts of the month, which is terrifying.

As for how much EA earns, because there is no new data released, no one knows EA's actual income, but since EA's board of directors announced that it will pay dividends to all shareholders, the stock price has risen by more than 150% in a month, and When all those 80s games are going to be packed and put on the shelves in May, you will know how much EA loves OO Game Center now.

(End of this chapter)