20 years of restarting life
Chapter 3127 Lin'an Distribution Center under B2C and C2C Models
Chapter 3127 Lin'an Distribution Center under B2C and C2C Models
Zhao Changan's current positioning for Yinnan Taoshang.com is that it has two free modes: b2c and c2c.
c2c still continues the model of the previous Shanghai Second-hand Trading Network, allowing merchants or individuals to open personal online stores on the website and trade directly with buyers with almost no review or restrictions.
The store describes the product in words or pictures, marking the price, quantity and other data, and the buyer places an order.
You can also bargain through the chat system on the store’s website, or use other chat tools, such as GG, or you can use a mobile phone or even meet offline to communicate outside the store.
Use the website's payment system to make payments, or the merchant and buyer can freely agree on payment and delivery methods.
The website will not interfere with any of this and will certainly not bear any responsibility or consequences.
Essentially, this is still an expanded version of the second-hand transactions in the same city of the Shanghai Second-hand Trading Network. There are at least 800 such second-hand trading platforms across the country. Many of these websites specialize in second-hand idle item transactions in the same city and surrounding areas, and they are also doing very well.
Including Lin'an, a city with a developed business atmosphere and open and cutting-edge ideas, there are more than a dozen such trading websites of all sizes.
However, these websites are now facing a fatal problem, which is that they do not have sufficient blood-making ability. Basically, they either charge a certain management fee from the store, or the store must pay a certain amount of money to purchase a good spot, or they have to accept some advertising fees.
The small size of the website and the small number of stores mean that the number of potential customers visiting the website is low, which means that the fees charged will not be too high. In addition, the costs of breach of contract and fraud are particularly low, which makes the platforms of these second-hand trading websites full of intrigue and deception. Even if there are stores that want to run honest businesses, they are often left half-dead by the bad money driving out the good money, and it is difficult for them to achieve good results.
Moreover, it costs very little money to build such an online platform, and it does not require any deep computer expertise, so the platform itself is not valuable, and the administrators and platform website builders do not have much money and motivation to promote the standardization of the platform. Although it is booming, it is full of scams and shoddy products.
Taoshang.com relies on the targeted traffic from the old website Modou Second-hand Trading Network, plus the advertising recommendations from many websites affiliated with Yinnano. The southern Jiangsu and northern Zhejiang Pearl Region is one of the most economically developed and dynamic regions in the country, with a large number of small and medium-sized enterprises. The people have relatively high living standards and consumption levels, are highly dependent on the Internet, and are willing to believe in and try new things.
In addition, when Xia Wenzhuo was in charge of the Shanghai Second-hand Trading Network, he paid special attention to cultivating high-quality stores and reputable customers. Therefore, after more than two years of cultivation and incubation, the website has also cultivated nearly 100 high-quality stores in the Mingzhu area.
What’s most special about the Modou Second-hand Trading Network is that it has no management fees, slot fees, and never accepts advertising.
Based on these high-quality stores, the current domestic C2C trading platform website is the undisputed number one in the country in terms of the number of stores, product categories, customer visits, and transaction volume (which is not accurately counted).
In other words, there is no relevant connection between the C2C model and Yinnan Lin'an Internet Business Service Distribution Center. The company adopts a flexible guidance approach to the stores of this model, allowing countless stores to pour in, and then through competition within the rules, truly high-quality stores gradually survive and develop.
And this door will not close even for a nanometer, allowing countless new stores that have failed or lost their reputation due to too many scams to come in again under a new guise and continue to operate on the platform at almost zero cost.
Nor will they be forced or restricted to use the company's payment system, freight network, or even chat system.
The sales positioning of Lin'an Internet Business Service Distribution Center is a typical B2C model. The goods sold are required to be new goods collectively produced by regular enterprises or units, with qualifications, basic guarantee of product quality, and batch stocking and sales. They are mainly clothing, shoes, books, kitchenware, hardware, small appliances, bed sheets, quilt covers, and handicrafts. These are not too high in value, low in technical content, and can be produced by ordinary small private enterprises in towns and villages.
Moreover, for the payment methods of buyers and sellers, the platform requires that they must be completed using the platform's payment transaction system. Communication between customers and merchants also requires the use of the website's internal communication tools, and the website establishes a large server cluster to back up and store these transactions and chat data without deletion for at least one year.
As for the logistics between goods and customers, if the buyer is within the coverage of the One Nano Logistics Network, in principle, it is required to be completed using One Nano’s self-built logistics network. Returns and exchanges also use this logistics system for reverse returns.
As for the transportation price, Yinnano charges the lowest express price in the industry, and in order to encourage more sales in stores, part of the logistics costs will be refunded at the end of the year.
Stores that adopt the B2C model can rent warehouses at the Lin'an Internet Business Service Distribution Center at an ultra-low price. This storage price is much lower than the cost of building a warehouse by the company itself.
Transportation from enterprises to distribution centers can be freely chosen, but the transportation price of Nanometer’s own fleet is basically only 50% of that of external fleets.
It also promises to provide different levels of incentive cashback at the end of the year based on the effective sales of the store. In the end, the transportation cost of the enterprise's goods from the enterprise to the distribution center will not exceed 30% of the market price.
At the same time, corporate stores can also choose not to use the warehouse of the distribution center, but to ship locally. In this case, companies and buyers in the area covered by the One Nano Logistics Network are required to use the One Nano Logistics System.
If the area is not covered by this logistics network, the enterprise is responsible for finding and choosing the mode of transportation itself.
Taobao has its own strict management and review mechanism for stores in the C2C and B2C models, and has the right to seal up illegal stores. However, the management of stores in the B2C model is much stricter than that of stores in the C2C model.
All these things were clearly written in the project book of the Nano Lin'an Distribution Center. After reading it, Tang Shuang said to Zhao Changan that you want to be a great philanthropist in Lin'an City. The more merchants and shops that settled in the company and the more goods were sold, the more losses the Nano Lin'an Distribution Center would suffer.
However, after Zhao Changan handed the project proposal to Sui Changhong, many negative comments and criticisms were still heard among the local management.
Because these goods are only temporarily placed in Lin'an Nanometer Distribution Center and then sent out, the growth of GDP still comes from the location of these stores and businesses themselves, and has nothing to do with Lin'an.
This will not generate tax in Lin'an.
The only things that contribute to Lin'an's GDP growth are trivial benefits such as employment, water, electricity, gas, vehicle refueling, etc.
One of the management participants in Lin'an said with some emotion that we gave them billions of loan quotas, spent hundreds of millions of dollars on compensation for demolition, and gave them 3000 acres of high-quality land, but it was tantamount to making wedding dresses for others!
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