20 years of restarting life

Chapter 3719 Duan Fengqing's Denial
Duan Fengqing had traveled a long way from Guangzhou and it was already 8 p.m.

Since it was evening, everyone could have a little alcohol. Although Duan Fengqing drank, he usually only took a small sip and didn't like soy sauce-flavored baijiu, so he served Wuliangye instead.

He started by raising his glass and walking away alone with Zhao Chang'an. Then he had a drink with Lin Yixia and Wei Rulong, whom he was meeting for the first time, and then indicated that he was done drinking and asked everyone else to continue.

On the contrary, Su Ying, Lin Yixia, and Ai Xiaomo were good drinkers and loved to drink. They grabbed Liu Mingxiong and Wei Rulong, who had high blood pressure and high blood sugar respectively, and had a round of drinks with them.

Su Ying and Lin Yixia are both highly educated and have held leadership positions for many years. They are naturally very familiar with drinking culture. After a series of jokes and banter at the dinner table, they were outdrunk.

They weren't actually drunk, but they didn't dare drink anymore and pretended to back down.

This is the sore spot for older men. When they were young, they indulged in women, drinking, gambling, and staying up late without restraint. Once they turned forty, their physical functions declined precipitously. On the contrary, these women, as they age, have vigorous physical functions and their alcohol tolerance steadily increases.

Zhao Chang'an discussed with Duan Fengqing his thoughts on the next steps for the cultural tourism group, namely, to suspend the group's previous policy of "focusing on land acquisition and expanding the group to seek a listing."

Instead, the plan is to comprehensively and systematically renovate these scenic areas based on their existing infrastructure, and to add more new tourism elements to make these scenic areas more operational.

At the same time, taking the opportunity of restarting the Taohuahu Lake Ring Tea Culture Tourism Project, we will integrate the high-quality tea gardens around Taohuahu Lake, Pingtashan Mountain and Jitishan Mountain, and take advantage of the opportunity to revitalize the mountain city tourism to restore the reputation of Shancheng Maojian tea.

Zhao Chang'an voiced his idea, but he didn't see any emotion on Duan Fengqing's face, which surprised him.

Duan Fengqing has always wanted to develop Shancheng into a famous tourist city, and what Yi Nanmi is doing now is precisely to cooperate with their goal.

Apart from Liu Mingjie and his daughter Liu Cui, who were relatively naive, everyone present could see the situation clearly and couldn't help but look at each other, confused.

For a moment, an eerily quiet atmosphere fell over the table, with everyone displaying thoughtful expressions.

“Using the Shancheng Maojian brand directly is definitely not feasible. Shancheng City has dozens of registered trademark tea brands, especially Fanpin, plus Xinya and Xianye. These brands already have a certain scale and influence. If you really monopolize this brand, what will they do? If you have the idea of ​​getting involved in the tea industry, the city will definitely support you. However, it would be best to have your own brand like these brands, and then use the Shancheng Maojian regional identifier.”

Just as Zhao Chang'an had guessed, even though OneNan had indicated that it could integrate the tea culture industry in Shancheng and remove the stigma of excessive pesticide residues from the brand, Duan Fengqing was still unwilling.

"Moreover, the tea industry in the entire mountain city is not limited to just this city. For example, Lingshan and Xijiuhuashan in Pengzhou are also high-quality tea producing areas. The quality of their tea is no less than that of Jitishan and Pingtashan. However, they have never received effective brand promotion, so they have always been sold as Shancheng Maojian. The scenic spots in these two places are now operated by you. You can extend this tea industry there and make it into Lingshan Maojian and Jiuhuashan Xianming under your tea brand, enriching your brand." Duan Fengqing raised his glass and clinked it with Zhao Chang'an's, then continued, "This includes integrating the tea gardens around Taohua Lake. The entire Taohua Lake reservoir area involves three townships and the Taohua Lake Scenic Area Management Zone, covering more than thirty administrative villages. These four administrative areas have a total of 300,000 mu of tea gardens, of which more than 70,000 mu are within a three-kilometer radius of the lake. No matter how big your appetite is, you can't possibly consume all 70,000 mu of the best contiguous tea gardens in the mountain city. At most, you can integrate about 20,000 mu within a one-kilometer radius of the lake, and even that will be very difficult because those 20,000 mu are the best among the 70,000 mu. It's not that you can't do it, but you can only do it through economic means. The companies themselves will negotiate with the tea farmers; the city won't get involved."

Duan Fengqing said, "After all, Fanpin Tea House just invested over ten million yuan to build a black tea factory. Since the company is cooperating with the city's overall considerations, the city can't just abandon it after it's no longer valuable. Besides, I'm not saying that your company, Yinan, is incompetent. On the contrary, I have a lot of confidence in you. But the fact is that Feng Jianfei directly endorsed the Ye Group and promoted this lakeside project, which resulted in a blow to the city's credibility."

The people at the table exchanged bewildered glances. These days, the people trust the government the most. If this matter doesn't receive clear support from the city government, and given the previous failure of the tea farmers' cooperation with the Ye family, which has eroded their initial trust, then resuming the previous plans of the Wenyang Group and the Ye Group will likely be much more difficult.

So they all looked at Zhao Chang'an, wanting to hear what he had to say.

Zhao Chang'an nodded. "Your position determines your perspective." Duan Fengqing's words were from the perspective of Shancheng City and her. However, if she couldn't stand up for him like Feng Jianfei did, then the Cultural Tourism Group would have to temporarily shelve the Taohuahu Ring Road project and the Jitishan Tea Industry Integration project, and focus on developing the Tea Garden Town first.

The tea garden town doesn't consider integrating the more than 10,000 mu of tea gardens around Pingtashan; it simply turns the town and the surrounding 3,000 mu of tea gardens that Wenyang Group previously signed an agreement with into a tourist attraction.

We could also consider what Duan Fengqing suggested: developing the tea industry around Lingshan and Xijiuhua Mountain.

Both places belong to the Dabie Mountains, with altitudes ranging from over 500 meters to over 1,700 meters. Many peaks are often shrouded in clouds and mist, making them excellent tea-growing areas. However, due to a lack of investment and policy support, the tea gardens there have only grown to a small scale in recent years. They are mostly sold as premium Shancheng Maojian tea. To date, there is not a single local tea brand in Pengzhou that has achieved any significant scale.

This is the desert effect under the big tree. It's not that these teas are bad, but that the reputation of Shancheng Maojian is too great, completely suppressing their brand space.

"I understand what Secretary Duan means. He wants to encourage enterprises to take initiative and use the market economy mechanism of 'voting with their feet' to develop their businesses, instead of letting the government act as a 'mother-in-law,' interfering in everything and worrying about everything. This is also the current main theme of 'unburdening enterprises' and allowing them to participate in market competition with a lighter burden."

Zhao Chang'an smiled and said to Duan Fengqing, "Regarding the development of the cultural tourism group, we will actively and proactively expand and strengthen the company, making it a major taxpayer and employing people from the mountain city, thereby increasing employment."

He sighed inwardly, realizing that whether it was Pei Pingjiang, Feng Jianfei, or Duan Fengqing in front of him, they all wanted to build up the mountain city.

However, each of them has their own ideas and plans, and their decisions have changed significantly between before and now that they are in this position.

Just like Duan Fengqing now, Zhao Chang'an thought she would be happy based on his judgment of her in the past. However, it is clear that Duan Fengqing is making progress, while Zhao Chang'an's thinking is still stuck in the past and has not kept up with her pace.