20 years of restarting life
Chapter 3874 Integrated Sales and Repair of Electric Motorcycles
Chapter 3874 Electric Motorcycle Sales and Repair Integration
The two cars parted ways at a fork in the road. Jin Feiyue and his two companions took the highway back to the city, while Zhao Chang'an drove along the county road to the Zhengzhou headquarters in the port area.
After the car passed through the underpass under the highway and traveled for a while, the large factory area on both sides of the road ahead, with its lights on and roaring, was the YiNan Pro mobile phone manufacturing plant and electric motorcycle factory.
The final configuration of the Pro phone is not yet finalized. This is because Zhao Chang'an has high requirements for the phone's data and components. Pro North America is still searching the world for the optimal configuration.
The construction of the first phase of the building project is nearing completion, and the equipment installation work is still being rushed overtime. At the current pace, the machine design and configuration structure can be completed before the end of May, and then the supply chain structure and the manufacturing of supporting components in the factory area will begin.
However, mass production is expected to begin this winter or even next year.
The electric motorcycle factory has completed all the steps before mass production and is preparing to start production soon.
The establishment of two-wheeled motorcycle specialty stores is also proceeding in an orderly manner, with terminal sales commencing during the May Day holiday.
Currently, we only plan to deploy the service in three regions: Zhengzhou and its surrounding plains cities, central Anhui, and the Yangtze River Delta.
In particular, the Yangtze River Delta region is the main sales area.
These three regions have flat terrain and rarely experience prolonged periods of extreme cold in winter, so the requirements for current battery parameters are not too demanding.
For example, if electric vehicles were to go to Northeast China, the power loss and average mileage would be greatly reduced. The undulating urban terrain also places higher demands on the battery.
The Yangtze River Delta market is not only flat and has a suitable temperature, but also has a developed economy where people are more willing to accept and try new things. Some developed cities have very strict bans on motorcycles.
These factors all contribute to the promotion and popularization of electric two-wheeled motorcycles.
The past two or three years have been a crucial period for the cultivation and development of the market and brands. More than a dozen electric two-wheeled motorcycle brands of varying sizes have emerged in China, and signs of competition have already begun to appear.
Therefore, at this time, it is better to give up most of the market and focus on a few niche markets to gradually create a positive reputation and a ripple effect.
Moreover, many aspects of the technology of two-wheeled electric motorcycles are still relatively rough and immature, which requires time, technology and market feedback to accumulate and mature.
For the maintenance and repair of electric motorcycles, Zhao Chang'an chose to operate a franchise store that integrates sales and repair.
The dealership is responsible for selling the cars, but also for the maintenance of the cars afterwards.
Chinese people have always deeply resented the information asymmetry in repairs and the lack of professional ethics among repair personnel.
Because those repair shops, whether it's for cell phones, cars, computers, refrigerators, air conditioners, motorcycles—
For any product repair that requires even a little bit of expertise, these repairmen are all about ripping people off. They treat anyone who comes to them as a fat sheep and cause all sorts of trouble.
Clean the computer's memory stick with an eraser, or try inserting it into a different slot, and they'll charge you tens or hundreds of dollars.
If a small part breaks, the entire module has to be replaced, and the cost can easily reach several hundred dollars.
Or, during repairs, they might deliberately damage other parts, causing the product to break down after a short period of use, allowing for repeated harvesting.
Previously, many people wanted to join or become regional general agents. Gui Xiaoli also considered building such a model, so that the company and franchisees could work together to expand the market and achieve a win-win situation.
However, Zhao Chang'an rejected this idea, insisting on adopting a direct operation model and bundled maintenance services.
Furthermore, all store managers and employees (sales staff and maintenance personnel) of each directly operated store have signed strict labor contracts, making them formal employees of the OneNano Holdings system. They enjoy benefits such as five social insurances and one housing fund, annual leave, family support, interest-free housing loans, assistance with children's school enrollment, and career advancement opportunities.
All benefits and employee files are incorporated into the OneNano Holdings human resources database, falling under the scope of a lifetime employment system. Based on the sales, profit, and repair performance of this directly operated store, the electric vehicle headquarters conducts follow-up phone calls to perform a comprehensive evaluation.
While choosing a single general agent for a region, or adopting one or more franchise stores, may facilitate management, it can also bring many problems.
A company's lenient treatment of its franchisees, or its empowerment through general agency arrangements, can indeed strengthen these franchisees' sense of corporate identity.
Moreover, it can also support the economic strength and social status of these franchisees, thereby bringing the company more say and sales power in the local area.
However, this can also easily breed corrupt practices among franchisees and agents, eroding the company's sales structure. At the same time, if an agent forms a brand monopoly in a region, it can easily lead to a complacent mentality of relying on their position for personal gain.
Only through continuous competition, both internal and external, can a company not only survive the fierce market competition in the coming years but also become a leading enterprise.
This model can basically eliminate the problems of repairmen overcharging, engaging in destructive repairs, or exaggerating repair costs during the repair process.
In fact, customers would rather pay a higher price for their car than be treated like fools and ripped off during repairs.
Therefore, in Zhao Chang'an's view, although selling a car is a skill, fewer customers need repairs, minor repairs are more expensive than major repairs, thus avoiding repeated repairs and resulting in lower average repair costs.
This is also an important element for a company to gain a good reputation and expand its market share.
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OneNano Holdings currently operates four types of businesses in China: traditional Chinese medicine, low-speed trucks, tricycles, and electric motorcycles, which are not yet listed on the stock exchange.
As for the mobile phones, since they were to be made into candybar models, Zhao Chang'an had no intention of selling them domestically; instead, he planned to export them all.
In fact, the Pro brand is not a domestic brand, but a mobile phone brand under OneNano North America.
Zhengzhou Mobile Phone Factory is an industry of OneNano Pearl. The manufacturing logic is that OneNano North America entrusts OneNano Zhengzhou Mobile Phone Factory to manufacture Pro phones.
This includes contracts signed with Sharp, LG, Ericsson, and Siemens, as well as Zhou Kexin and her team's search for partners throughout North America, all under the name of OneNano North America.
This is why Mingzhu explicitly stated its desire to keep the J-SH04 production line in Mingzhu and for Mingzhu to acquire the Seagull Camera Factory.
After careful consideration, Zhao Chang'an ultimately chose to refuse.
Since J-SH04 will be incorporated into the assets of 1Nano Zhengzhou, if the production line is left in the Mingzhu Seagull factory, then it is only natural that the Seagull factory after the acquisition will also belong to 1Nano's domestic enterprises.
This is detrimental to companies that, as foreign-invested enterprises, can obtain more preferential treatment.
Of course, there were other reasons as well, which combined led Zhao Chang'an to reject the project.
It's not that we can't talk, but it has to be done in the name of North America.
At this point, there were very few pedestrians and vehicles on the road, and although there were streetlights along the roadside, they were just for show.
The road is not yet lit up all night. It will only become prosperous when the electric vehicle factory and mobile phone factory become successful.
Zhao Chang'an pulled the car over to the side of the road, urinated next to the lush green wheat field to fertilize the seedlings, and then dialed Liu Cui's number while standing in the slightly chilly air.
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