Top of the Great Era

Chapter 1832 The Illusion of the Peak of PC Internet
Twitter is actually a terrible product.

Looking at it now, there is not much difference between Twitter and Weibo, and Weibo imitates Twitter everywhere.

After a few years, the gap will become apparent.

Although Weibo is imitated by Twitter, Weibo is far stronger than Twitter from all levels.

The biggest advantage of Twitter is probably three points——

First, outside the wall, some large-scale speeches can be made, which is more open;
Second, less regulatory pressure and more freedom;

Third, there is no need to recruit thousands of reviewers to review and delete posts, and this level can save about 10 billion US dollars in salary, welfare and other expenses every year, and save money.

But even so, Weibo is far ahead of Twitter in terms of convenience, innovation, commerciality, and stability.

As a result, Twitter's stock price has remained depressed for a long time, and it has not even had a market value of 100 billion US dollars for five or six consecutive years.Later, the new president of the United States rescued Twitter, and the trick of "Twitter governing the country" was equivalent to making a world-class super advertisement for Twitter, and the stock price finally exceeded the IPO price in 2013.

The market cap also exceeds $400 billion.

But even so, it can't hide the badness of this product.

It can be said that with the development of the Internet, domestic Internet products are significantly ahead of those produced by Silicon Valley giants, whether it is product design or business innovation, or the cultivation of user stickiness and user experience.

Later, Musk later spent $440 billion to acquire Twitter, and the first thing to do was to completely liquidate Twitter!Big change!

The main idea is to "copy China", a total of three points: In terms of enterprise system and employee appointment, learn from Ali's value judgment; in terms of product design and product innovation, learn from Penguin's WeChat; in terms of commercialization and making money, copy Weibo's That set.

In fact, Zhou Buqi had the idea of ​​cashing out on Twitter from the very beginning. It is estimated that the board of directors of Twitter has also seen it, so he stayed away from the big picture of "Ziwei Galaxy".

If you want to cash out and leave the market, the next few years will be the best opportunity.

If you wait for Twitter to go public, it will be troublesome.With the disclosure of various information after listing, Twitter's poor profit model will soon be discovered by the capital market, and then the stock price will fall into a long-term downturn.If you want to cash out again, it will take many years.

This matter really needs to be raised.

When to sell Twitter's shares depends on Twitter's growth situation and the negotiation process with Google.However, you can first look at the relevant data of Twitter and study it first.

Zhou Buqi asked Ziweixing International to send a copy of the detailed materials of the E-round financing completed on Twitter a few days ago, and then went back to the room to sleep with Ning Yaxian and Sun Guanran in his arms.

When I woke up, the plane had already reached the sky over Hungary.

"It's okay, you can sleep a little longer."

Seeing that Ning Yaxian wanted to get up, Zhou Buqi pressed her under the blanket, kissed her on the face, then put on her pajamas, and went to the office area alone.

Turn on your computer and check your email.

At this time last year, Twitter had 6000 million users, and now it has 1.98 million.

Among them, mobile phone users accounted for 20%, about 3700 million.This data is really not very good, far inferior to the two social products Helo and Ucgram under Ziweixing International.

This is also related to Twitter's reluctance to get closer to Ziweixing.

If Twitter wants to be self-reliant, the development of globalization will be relatively slow. The current main markets are the United States and Europe, followed by the Korean and Japanese markets. Other countries and regions do not even have offices.For example, if users of the Hong Kong government want to go to Twitter, they have to connect to a server in Tokyo through a submarine optical fiber.

In contrast, Helo and Ucgram are not the same.

Ucgram, in particular, has only been launched for one year. In October, Tang Binchen said that the number of global users has exceeded 10 million.Moreover, Ucgram only has a mobile terminal, and these 6000 million are mobile phone users.

The current Twitter is mainly a product on the PC side.

Of course, with the launch of the second issue of "Manual", it is conceivable that this product should be able to quickly improve in the mobile terminal market.

But the data shows that in Twitter’s E-round financing evaluation, PC users and mobile users are treated equally by the management. The valuation of a registered user is 1 US dollars, and 20 million users is the overall valuation of 2 billion US dollars.

It did not give a higher quotation because it is a mobile user.

This shows that the management has some misjudgments in this regard, thinking that PC end users and mobile end users can draw an equal sign, and that PC Internet and mobile Internet are developing together.

I didn't realize that after the development of the mobile Internet, it would seriously erode the original share and profits of the PC Internet.

At this time, Sun Guanran walked over with two glasses of juice in his pajamas, with his face turned to the sky.

"Huh? Are you awake?" Zhou Buqi took the juice, "Thank you baby."

Sun Guanran liked how he casually called himself "baby", and was delighted in his heart. With a snicker in his mouth, he sat down beside him, and said softly, "I don't want to sleep anymore. If I sleep again, I won't be jet-lagged... Eh ? Are you looking at Twitter material?"

As Zhou Buqi's closest person, Sun Guanran didn't need to avoid any documents and materials, and her reading level was even higher than that of Wen Zhixia and Xue Baoshan.

Zhou Buqi said: "Well, your suggestion is very good, I have to study it carefully."

Sun Guanran was very happy, smiling like a flower, and leaned her soft body lightly on his body, "How is it? Did you find anything?"

Zhou Buqi laughed and said, "Yes!"

"Ah?" Sun Guanran's beautiful eyes widened, "Really?"

"Yes, look here, and here, here..."

Zhou Buqi pointed to several sets of data on the computer screen, and then made some comparisons.

Sun Guanran was at a loss, "What's wrong?"

Zhou Buqi said: "Look at the management's evaluation of Twitter, these user data...Both the management and Twitter believe that the users on the PC end and the users on the mobile end are equivalent, and the valuation of each registered user is 20 US dollars .”

"Any questions?"

Sun Guanran looked confused.

Obviously, it is impossible to understand such a high-level problem.

This is also normal.

Even the smartest venture capital institutions in the world today, as well as the executives inside Twitter, all agree that PC users and mobile users are of equal value, and it is impossible for Dongguan to have a higher level of insight.

Zhou Buqi said: "There is a problem, a big problem!"

Sun Guanran blinked a few times, and asked tentatively, "Isn't it right?"

"Of course, it's not equal at all." Zhou Bu said loudly, "The PC Internet and the mobile Internet are zero-sum games. Not to mention life and death, at least they are competing with each other."

How could Sun Guanran understand such a complicated matter, but considering that Ziwei Star is gradually embarking on the strategy of "mobile first and cloud first", he has some basic judgments, "Mobile users are more valuable?"

Zhou Buqi smiled, "That's right! Mobile users are mainly based on mobile phones, which determines that mobile users can use them more frequently. The longer the online time and the longer the use time, the greater the advertising value created. many."

"That's right!" Sun Guanran's beautiful eyes sparkled, "That's right!"

Zhou Buqi said: "In fact, it is not difficult to make such a basic judgment. What is difficult is the cognitive change from the PC Internet to the mobile Internet. On the surface, users on the PC end can be smoothly transformed into users on the mobile end. No. In the future, there will definitely be many excellent products on the PC Internet that cannot keep up with the trend of the mobile Internet and will be eliminated, and users will not be able to convert them at all. Product design in different forms is a completely different concept, managed by Twitter Judging from the level of management and the large number of female employees they recruited, it is almost impossible for them to do a good job of Twitter on the mobile phone without many years of trial and error and correction.”

Sun Wanran's face darkened, "What does this have to do with female employees? Gender discrimination?"

Zhou Buqi said: "Political correctness, there must be more men than women in technology companies, there must be a lot of white skin and yellow skin, and too few dark skin. Twitter has indicators, how many female employees, There are so many black employees, how the hell can this be done well? The current development momentum is so good, nothing more than the situation is good, and the PC Internet is ushering in its peak period."

"Um……"

Sun Guanran fell into the long test, analyzing the profound meaning revealed in this guy's words.

But this is really a bit complicated.

After a long time, Sun Guanran gave up, sighed lightly, and pouted, "I don't understand."

Zhou Buqi laughed, put his arms around her shoulders and kissed her face several times, "It's normal if you don't understand, I am the only one in the world who can understand this profound question!"

Sun Guanran gave him an angry look, "Bragging."

Zhou Buqi hummed: "This is not bragging!"

"What's the matter? Tell me."

"You know, now is the early stage of the development of the mobile Internet, and the PC Internet is ushering in its peak period. The mobile Internet and the PC Internet are zero-sum games. As long as the mobile Internet develops, the PC Internet will inevitably decline from the peak. "

"You mean..." Sun Guanran is also very smart, and following his analysis, it is relatively easy to follow, "You mean that there is a peak illusion that is easy to confuse people in the current PC Internet?"

"Yes, it's an illusion." Zhou Buqi praised, "It is very accurate to describe that the PC Internet is still going uphill, and it will still climb to the top in the next few years. This will easily create a huge bubble for the market."

Sun Guanran said: "But as long as the mobile Internet takes off, the PC Internet will take a turn for the worse, and the bubble will burst. If Twitter's value judgment on users is wrong, it will overestimate the value of PC users. When the Internet goes down, Twitter’s valuation will shrink dramatically.”

"That's right!"

Zhou Buqi was able to make such a decision firmly.

The current theoretical analysis on the data and the advantages of foresight are enough for him to make the most accurate judgment, thus giving him the most favorable basis for his decision-making.

(End of this chapter)