Top of the Great Era

Wanda wants to acquire AMC Cinemas, which is the second largest cinema chain in the world and is a multi-billion dollar business.

Zhou Buqi originally wanted to go back to China, and sent Yang Mi, Jiang Bingjie, Di Lireya and the others back.Reya is still a college student, and she hasn't had winter vacation yet.

From this point of view, let's not go back and ask her to ask for leave.

Anyway, it is a film school, many people can't take a few classes throughout the year, and still get a diploma.

On the plane, Yang Mi was very interested in Wanda's big move this time, "It seems that Wanda is no longer engaged in real estate, and is going to switch to film, and now it is poaching everywhere, including the director of the film department of Jieyu Media." gone."

Zhou Buqi smiled, "What you're talking about is Wanda Film and Television, a listed subsidiary of Wanda Group. The real estate business is another subsidiary, Wanda Commercial. Their business scope is huge."

Jiang Bingjie, Li Xinwan, and Di Lireya are not interested in business and don't know much about it.

Yang Mi's ambitions are even greater, and she must not miss this opportunity to learn from the close communication with the big boss. "Then, can Wanda succeed? AMC Theaters is a big company, right?"

Zhou Buqi nodded, "Nengcheng, the AMC theater chain encountered a cash flow crisis, and the overall performance of the film market last year was very bad. It is even a bad situation that has never happened in history."

"Why did this happen?" Yang Mi frowned slightly, she didn't understand, and asked softly, "Isn't it the lipstick economy? When the economy is sluggish, everyone has no money, so they can only carry out simple entertainment activities. Come to find happiness. Everyone will go to the movies, and the movie market will be hot. You taught me."

Zhou Buqi laughed, beckoned her to sit down next to her, and gently hugged her, "It's the lipstick economy, which is normal logic. But the complexity of reality can't be explained by one or two simple economic theories. There are more complicated reasons."

"what is it then?"

"3D movie."

"3D movie?"

Yang Mi was at a loss and found it hard to understand.

Zhou Buqi looked at Sun Guanran who was sitting opposite, "Can you explain?"

Sun Guanran pouted, "I don't know either."

"Huh?" Zhou Buqi frowned, "How come you don't know? So much material, you've read it in vain?"

Sun Guanran said: "I don't pay attention to Ziwei Star Global, but I pay attention to the domestic film and television market. The domestic market is growing rapidly, and film is considered to be the industry with the most potential for development. Domestic and foreign countries are different."

Zhou Buqi could only give them a unified explanation, "In the final analysis, it is actually the fault of "A Fafa"."

Yang Mi pursed her lips, a little funny, "Why do you rely on "Avatar" again?"

Zhou Buqi said: "Because "Avatar" is too popular, it immediately sparked a 3D movie craze. It seems that it is not a 3D version of Hollywood blockbusters, and fans don't watch it. However, the time is too short, and there is no such thing in the market. So many 3D movies."

Yang Mi knew now, "Yes, the others are all 2D to 3D movies."

Zhou Buqi nodded, "Even if it is a transformation, there is a difference. There may be a big difference in the effect between spending a year on fine craftsmanship and two or three months to complete the transformation."

At this time, Ning Lu came over. She was good at English, and after reading a lot of Ziwei Star Global materials, she took up the conversation and said with a smile: "In 09, affected by the economic crisis, the box office of American movies hit a record of 106 billion U.S. dollars. The box office record. However, it has shrunk to 102 billion US dollars last year. The analysis of the industry is caused by 3D movies.”

Zhou Buqi smiled, and stretched out his hand, "Go on, I also understand the situation, and I will teach Boss Wang when the time comes."

Ning Lu leaned on the seat, stood beside her, and said with a light smile, "Movie fans are not stupid, no one likes to watch inferior 3D movies. More importantly, the ticket price of 3D movies is higher. The average ticket The price has risen from US$7.3 to US$8.1, but the poor quality of the 3D effect has disappointed many fans."

Zhou Buqi nodded, "Well, one is product quality, and the other is product price, both of which determine sales."

Yang Mi asked: "Then what should I do? How to solve it?"

Ning Lu said easily: "So the launch of Ziwei Star Universal will be at the end of this year, and it is all designed. Because the 3D movies in the movie market this year, the 3D effect will be greatly improved. Movie fans can Back in movie theaters, the industry will recover. This has something to do with the cycle of Hollywood movies."

The preparation time for a Hollywood movie may be very long, and the production cycle is generally 2 years.

1 year for shooting and 1 year for post-production.

"Avatar" was released at the end of 09, more than two years have passed since now.

In other words, those 2011D movies released in 3 were actually launched before the release of "Avatar".When shooting, they used 2D cameras, so they can only convert the 3D version in the later stage.

Coupled with the tight schedule, there is no longer time to carefully transform the system, and the construction period is very short, and the effect will be very poor.

But with many Hollywood blockbusters released this year, there is no such worry.

Because most of it was shot after Avatar came out.

At that time, the producers had already seen the 3D craze of "Avatar", so they would adjust the shooting plan one after another and switch to 3D cameras for shooting.So starting from this year, Hollywood has really entered the era of 3D blockbusters.

2012 is the first year, and the past two years are just a transition period.

However, the two-year transition period is neither long nor short.

Companies like AMC Theaters, which are heavily indebted and can only rely on box office revenue to operate, will face difficulties.There is not enough cash flow in the account, and one or two years is enough to get them into trouble.

This gave Wanda an opportunity to acquire them.

Zhou Buqi nodded.

I think Yang Mi's question and Ning Lu's explanation are very good.

It will be very valuable for his next meeting with Boss Wang.

The current AMC theaters are at their lowest point.

Starting this year, AMC theaters can recover.Buying AMC theaters now is really buying the bottom, just like he wants to buy the bottom of Yahoo.

The opportunity is rare.

Pharaoh has a good eye!
Yang Mi blinked and tentatively said, "I think that if Wanda wants to acquire AMC Cinemas, it's best to reach a deal before June...or even May."

"Oh?" Zhou Buqi smiled, "Why?"

Yang Mi was a little embarrassed, and scratched her face, "I'm talking nonsense, I think... since it's a Hollywood blockbuster, it shouldn't be released in the spring, and they will all gather together in the summer. It won't be released until May at the earliest. Once the new The real Hollywood 5D movie is released, and the box office sells well, and the capital market will understand. At that time, AMC Theaters will benefit from this, and it will cost more money to complete the acquisition.”

Zhou Buqi laughed and said, "What's so embarrassing? This is the truth! When I see Mr. Wang tomorrow, do you want to go?"

"Me?" Yang Mi felt a little guilty, "Is it convenient for me to go?"

Zhou Buqi said indifferently: "It's okay, go show your face and let him get to know each other. His son has contacted you several times and wants to ask you out. After he goes, speak clearly and let his son stop wishful thinking."