Top of the Great Era

Chapter 2961 Online Education

If Zhou Buqi wants to test the waters in the education industry, it must be "Internet + Education".

He doesn't know much about the education market in the United States.

However, he can basically conclude that since there is such a demand in the market, there must be many educational websites. Apart from other things, the well-known global public welfare platform TED is actually an educational platform. It’s just that the content here is too high-end and is aimed at audiences above undergraduate level, which is destined to have a narrow audience.

The next day, Zhou Buqi got up early and had breakfast with Teacher Wen.

Then I talked about this matter.

Wen Zhixia was a little surprised when she heard this. "Online education? You want to do online education? The education industry is very sensitive. Many education and training institutions are actually walking on the edge, and many courses are very dangerous. The most basic one is that there are no political courses in education and training institutions."

Zhou Buqi said: "It's not done in China, it's done in the United States."

"The United States?" Wen Zhixia frowned slightly. "Isn't the American market big?"

Zhou Buqi said, "How can it not be big? Didn't you say that many families attach great importance to their children's education but cannot afford the cost of a tutor. The Internet is the best way to solve this problem. With a fee of several hundred dollars a year, you can probably get online tutoring in math, physics and chemistry."

Wen Zhixia opened her eyes wide, "That's what you mean!"

Zhou Buqi said with a smile: "What do you think it means?"

Wen Zhixia said: "I thought it was to contact the teacher online and then invite the teacher to come to your home to tutor your child. I know there are several education websites that have this model. There are many cooperating tutors on the website, some are full-time and some are part-time. Parents can purchase the tutor's courses online and then just wait for the teacher to come to their home."

"This model doesn't work. It's not online education at all." Zhou Buqi's understanding of the Internet is obviously not comparable to those small websites. "The significance of the Internet is that the wider the audience, the lower the marginal cost. To put it bluntly, it is small profits but quick turnover. One-on-one tutoring costs $1000 per class. However, if you tutor 1000 students online at the same time, even if each student pays a bill of $5, you will have a full income of $5000."

Wen Zhixia nodded gently, "Yes."

Zhou Buqi said, "Another point is safety. The environment in the United States is so complicated. Children go to school during the day. When they receive extracurricular tutoring, it is often at night, which undoubtedly increases the traffic risk. Moreover, home tutoring, this kind of contact between strangers will increase the cost of worry."

Wen Zhixia finished her breakfast and looked up at him, "Are you really going to do online education?"

Zhou Buqi smiled and said, "How about doing it? Why don't you try it?"

Wen Zhixia knew that this task would fall on her.

After all, she used to be a teacher.

When she was in China, she also joined the educational training institution Xueersi and went south to develop the Shanghai market.

She has experience working in this field, which is also her major.

But this is America.

Wen Zhixia's English level is definitely no problem. Like Shi Jinglin, Baoshan, Zhenyu, Ning Yaxian, and Ning Lu in her family, they all speak English very well. Not to mention communicating with local people, they even have good accents, which is more standard than many American natives.

Much better than Zhou Buqi's English.

The difficult part is business management. Wen Zhixia doesn't have such confidence. "I can be an assistant at best."

"Ah?" Zhou Buqi laughed. "You are too unconfident, aren't you? I was thinking of asking you to be the president of online education!"

Wen Zhixia said: "It's not that I don't have confidence. I know myself. I know my level. I am now working as an assistant to Zheng Xiaoli. I think this kind of job is suitable for me. I will do whatever she asks me to do."

"You are too modest, Teacher Wen." Zhou Buqi shook his head. "You are also a strong woman. Who are you worse than? Look at Shi Jinglin and Zhen Yu. They are both capable and capable."

Wen Zhixia declined quickly, "I can't compare with them. If I were in China, and you asked me to manage a domestic team, maybe I could give it a try. But if you asked me to lead an American team, I can't handle it." Zhou Buqi certainly wouldn't make things difficult for her, and nodded, "Well, being a business manager is really tiring and stressful. Especially for a new business, there are so many things to worry about."

Wen Zhixia smiled and said, "I think I'm fine the way I am now. Zheng Xiaoli is not American either, so it's quite comfortable to be her assistant. I'm still not used to communicating with Americans."

Zhou Buqi said: "Okay, then arrange for someone else."

When he arrived at the company, Zhou Buqi called Lu Qi and talked about online education.

“Online education?”

Lu Qi began to think.

Zhou Buqi said: "Education is an industry that every country attaches great importance to. Many people say that American education is deliberately creating a hierarchy of classes, but this is a conspiracy theory and cannot be trusted. The real reason is that they cannot solve the expensive social costs of this industry. They cannot even provide free medical care for all, and the social structure is missing in many areas."

Ning Yaxian and Aunt Xue talked about a lot of conspiracy theories.

Zhou Buqi would never believe such arguments in tabloids.

The main reason why it is not doing well enough is that the social cost is too high and the United States cannot afford it.

Like a tutor.

A tutor can earn at least $1 a month. Each private lesson is one-on-one, and you have to go to class every day for 30 days a month, which means that after deducting transportation costs, insurance fees, and taxes, one lesson costs at least $700-800.

  How can an average family afford such expensive charges?

If one cannot afford a private tutor, then the child is destined to be stratified by society from an early age.

In contrast, children from Chinese families are all very outstanding.

On the one hand, Chinese families attach more importance to education and would rather not buy medical insurance than let their children fall behind in education. Another reason is that Chinese families themselves have a higher level of education and knowledge, so even if they don’t hire a tutor, they can still tutor their children at home.

For more American families, they really have no power when it comes to education.

We can only watch the children roam free in the wild.

If you don’t learn more knowledge in school, you are destined to fall into the lower and middle classes of society.

If Ziweixing International can provide some help in this regard, it will undoubtedly greatly enhance the company's brand image and social status, and greatly enhance Ziweixing International's presence and importance in American society.

Lu Qi pondered and said, "Education is a big industry, and online education is indeed an emerging field. Well...if nothing else, this will at least be a great help to Ziwei Yunhui!"

"what?"

Zhou Buqi was slightly startled.

Lu Qi smiled and said, "Our cloud video product EverZoom can support online video calls with multiple people. In the past, there were no such good products, which made it difficult to popularize online education on the Internet. Now it is different. EverZoom can provide the best online classroom experience for teachers and students. Zoom is currently mainly developing markets on university campuses. If we develop the online education market, we can smoothly promote this product to the market for primary and secondary school students."

Zhou Buqi was very happy. "Great! This is of great strategic significance! Whether online education can be done well is actually not that important. If we can make EverZoom, a multi-person online video cloud product, successful, that will be the greatest value!"

Lu Qi said: "Educational website is actually also a video website."

Zhou Buqi said: "That's different. Although it is also a video website, it is different from websites like Twitch and YouTube. The most important thing for those websites is to find a way to convert unexpected traffic into intended traffic. At the same time, because of their own entertainment nature, intended traffic will also be converted into unexpected traffic, which will distract users. Educational websites are not like this. This is a professional learning platform, so it must be separated from entertainment products to prevent the conversion of intended traffic into unexpected traffic."

Lu Qi smiled and said, "That's true. It seems that your third book already has a systematic theory."