return to bolang life

Chapter 165 A Different Way of Playing (8 More)
The launch of the mobile game "Journey of Glory" was like a drop of water poured into the ocean without any waves.

Even if there are user comments that are very active on the Xiaochengshu platform such as "Evening Wind Like Clouds" and "Genius Girl Xiaoqi", the actual influence is not great.

After all, the producer, Guofeng Studio, did not take the initiative to promote it.

Now is the era of platform traffic orientation, and users' spontaneous tap water behavior is generally not too big in terms of momentum.

Switching to commercial behavior, that is: the liquidity premium is controlled by the platform, which has the most resources.

Of course, the user's spontaneous tap water behavior is actually the most outstanding.

Because some platforms control the liquidity premium and just want to guide real users to complete certain behaviors.

Anyway, the so-called Internet thinking touted by many people is still inseparable from this set.

All in all, "Journey to Glory" has no waves in terms of momentum, but because of its exquisite production, it quickly reached the scheduled operation goal.

……

At ten o'clock in the morning on the 15th, "Journey of Glory" landed on both iOS devices.

In order to pursue high daily activity and high retention, we did not pursue turnover in the early stage. Although it performed very well on the iOS side, it did not make it to the most prominent best-selling list.

Now Apple's App Store is far less detailed than the later classification of each category. It has best sellers and weekly hot spots, as well as popularity, free rankings, etc.

It can almost be said that only one best-selling list dominates the world.

In short, "Journey to Glory" missed the list.

But even so, the total download growth of this game on both iOS terminals is very gratifying.

In a few days, the total number of users of "Journey of Glory" has exceeded 30—this is also due to the fact that Xiaochengshu and the leisure mobile game hall have opened third-party interfaces, which can be logged in uniformly.

Players are not surprised.

Through the production of a series of mobile game works, Bolang has abruptly achieved a certain degree of dominance in the mobile game industry. Now he can be regarded as the top player in the domestic mobile game market, and there is Xiaochengshu, which is not inferior to WeChat.

For an unknown small workshop like Guofeng Studio, there is nothing wrong with logging in directly with Bolang's third-party interface.

Although Bolang has always had a tough style, he abides by the rules.

The main reason is that Wen Liang emphasized that the cooperation of Xiaochengshu should pay attention to word of mouth.

From the very beginning of the first cooperation, people can't find faults, and the outside world can naturally see it, which is why it is now well-known.

……

The popularity of "Journey of Glory" on iOS quickly made netizens spontaneously call out Guofeng Studio from the air.

Strongly request Guofeng Studio to produce the Android version of "Journey of Glory".

So, at ten o'clock in the morning on Saturday, 19th, "Journey of Glory" landed on the Android side, and the first round of internal testing of the Android side was started.

However, to the surprise of netizens, the Android version of "Journey of Glory" can only be exclusively launched on a niche Android application distribution channel called "App King".

Careful netizens even found that App Wang had obviously made targeted modifications, and the installed apk package could not be found at all.

A series of Android application distribution channels such as Pea Pod and 91 Assistant cannot even directly contact Guofeng Studio.

The original very humble "application king" has gained some fame in this way.

A small number of people who do not have their own app store on their mobile phones feel that it is quite convenient to use, so they also use it.

Bolang's "App King", which has not been promoted much, has gained a little more popularity due to the recognition of "Journey of Glory" at the player level.

……

Although the number of players of "Journey of Glory" is increasing day by day.

Although players are very satisfied with this new mobile game.

However, at the player level, Guofeng Studio is really not in a hurry. The internal beta version has been iteratively optimized to be more surprising, but it has never ended the internal beta with deleted files.

It has not yet reached the closed beta without deleting files, and there will be a public beta without deleting files before it will be officially launched.

This strange behavior has also caused countless discussions among players.

"The mobile game market has just started to be active. One and two are making money like crazy, but this small studio is not in a hurry. It's strange."

"I think this is the company that really wants to make games. The mobile game market will eventually mature. It's almost June now. This year, the coverage of smartphones has obviously accelerated. In the end, mobile games will be the same as PC games. Excellence wins."

"I can't agree more. Only in this way can small studios have a place in the future mobile game market."

"Speaking of which, if it weren't for the meticulous development of "Journey of Glory", it would have been very difficult to copy it, and Tianmei would have plagiarized it by now."

"I actually think that Guofeng Studio has no money to promote. I have a knowledgeable friend who said that the development cost of "Journey of Glory" must be tens of millions. This cost can be used to develop a client game."

"Is it so fierce? Then why are you not in a hurry to make money? There is no such thing as a game mall, which is a must!"

"Let's take it slowly. We must be considerate of the capabilities of small studios and understand the difficulty of making high-quality games."

"..."

Obviously, the development of "Journey to Glory" has exceeded Li Ze's expectations.

On the day when the Android terminal was launched on the 19th, the DAU directly reached 19.

Now the five-day retention rate that can be calculated is as high as 70%, and the next-day retention rate is as high as 75%.

It's a shocking set of data.

In this regard, Li Ze, who was too busy to touch the ground, was also quite relieved.

…………

May 5, because of the homonym, has become a Valentine's Day in China.

In addition, it is still a weekend, and the streets and alleys have a pink atmosphere.

Although Su Jian was already Wen Liang's fiancée, Wen Liang didn't have any sense of festival ceremony on this day.

Not even a phone call.

Just sent a few messages online.

Gentle, polite and frugal: "Are you here, take the time to perfunctory."

Jian refused to let go: "Not here."

Gentle, courteous and frugal: "I'm actually most afraid of festivals."

Thrifty doesn't let it go: "I just want to have messy festivals, just eat rice dumplings on the Dragon Boat Festival and moon cakes on the Mid-Autumn Festival."

Gentle, courteous and frugal: "That won't work, I have to give you gifts or something, at least it seems that I value you."

Jian refused to let go: "Don't think I can't swear. [火.JPG]"

Gentle, courteous and frugal: "Why can't the little girl stop being teased?"

Jian refused to give in: "Tell me about you, if those Internet industry leaders who are active on the Internet know that you are so skinny, I think their three views will collapse."

Gentle, courteous and frugal: "That's not right, it will save trouble."

Jian refused to give in: "I understand, you just want to anger me."

"The courier has been received. You can see that he is a heartless man. How can you understand so well?"

Gentle, courteous and frugal: "..."

Jian refused to let go: "...I understand [pill.JPG] again"

Soon, this online chat will be over.

The gift that Wen Liang chose still suits Su Jian.

At first Su Jian thought that a man like Wen Liang must be a straight man thinking, but then he realized that Wen Liang was just not willing to use his brain.

Wen Liang chose several things.

Hermes square scarves, key chains, leather horse charms, etc.

There are also one or two well-known but useless ornaments.

They're all small, beautiful, useless, expensive things.

Of course, it's not expensive for Wen Liang, and it's only over 6 points.

Most young women can't resist this kind of thing.

It's not that they don't know whether this thing is useful or not, they just like this kind of small and beautiful little surprise item that can look knowingly smiling.

Almost all big brands have an endless stream of small gifts for women, which is inseparable from this.

Don't talk about Su Jian.

Wang Wanyu's baby is almost 6 years old, and she is in her 30s. There are several simple ornaments on her briefcase... each one costs more than 5000.

But Wen Liang knew that it wasn't Wang Wanyu who mentioned this, but he knew about it early on.

……

This day, except for a few words with Su Jian online.

Wen Liang mainly took Li to let the children spend the weekend.

The next day, I stopped by the Ritz-Carlton to have a look at Wanmi.

After the festival.

Scumbags are like this.

emotion?Let alone Wan An, Wen Liang and Su Jian have no relationship now.

There is one thing to say, Wen Liang still appreciates Wan An's style of work, he thinks about everything he should think about, and absolutely does not want to think about what he shouldn't think about.

The main reason is that Wan An really knows everything.

A one-time transfer of 200 million means 100 million to buy a car. She originally thought she would buy a Mini or Audi TT, but she bought a large Volvo SUV.

What else do you say?

And there are several sets of clothes in the small bag.

Lie on the window to understand.

As soon as you slap your butt, you will know how to change it.

Harmony understands.

Anyway, that's what it means.

This person can deal with it, and she really cares about it.

…………

…………

May flies by so fast.

Wen Liang is also very busy. He has adapted to the gym and started special training.

Every time I was so tired that I wanted to cry my father and mother.

The effect is still there, and there is a bit of muscle in all aspects.

After all, Mr. Wen has not yet reached his 20th birthday, and his body has not yet formed, and he still has some plasticity.

As for official affairs, ever since Wen Liang proposed a new strategy and was not in a hurry to confront Weibo head-on, all the buzz on the Internet has nothing to do with Bolang.

Weibo and Goose Factory didn't understand Bolang's intentions at first.

Later, some people on both sides thought that Wen Liang must have changed.

Because when Bolang took a step back in exchange for a window period of stable development, Weibo was not idle, provoking Bolang in all aspects.

But Bo Lang never responded or took any action.

At first, the total range of motion was relatively small, and later the motion became larger and larger.

It's just that the little orange book can't be splashed with water, and it can't affect it.

And Mr. Jia didn't waste the opportunity, and spent more than [-] days before and after, completely perfecting a profit model of Weibo Freedom, which is mainly based on the cooperation model of entertainment stars.

The data is very nice.

Weibo's self-built advertising trading platform is also far more active than it was a few months ago, and it seems that everything has become a thing of the past.

In fact, Weibo's advertising endorsement cooperation model based on entertainment stars is really more suitable for the general style.

Because the brand side looking for entertainment stars is actually interested in the influence of the celebrity endorsement itself, and does not pay so much attention to the short-term conversion rate.

Especially some big names, they always need image spokespersons.

Without an image spokesperson, it seems to be out of character.

Anyway, in general, the core point of this cooperation model of Weibo is still those few words: liquidity premium.

So, in this case.

Suddenly, the Internet started to hype the valuation of Weibo and the situation of financing and investment.

It is reported that Weibo has completed a new round of financing, and the valuation has exceeded 30 billion US dollars.

Although there was no cooperation from Bo Lang, it didn't affect it at all. Mr. Jia sang this one-man show very well.

In addition, the development of WeChat has not stopped, and it has been frequently searched, and it has been mentioned repeatedly.

And Bolang just didn't take any countermeasures at the level of public opinion.

It is a step-by-step development, the iterative product has been iterated, and the optimized business has been optimized.

That's it, it's the end of May.

Some good things netizens discussed the past May after dinner.

After putting aside those hot events, someone mentioned Bolang, Goose Factory, and Weibo.

Yihai Sand Sculpture: "Bolang didn't launch any new games this month, but just updated the casual mobile game twice, one was a version upgrade, and the other was adding more than ten new mini-games;
There is also no movement in the development of Xiaochengshu, that is, the community management method has been updated, and Weibo and WeChat have been particularly active this month;
I suspect that Bo Lang is tired. "

The evening wind is like a cloud: "You can't say that, although it seems that there is no movement in Bolang on the surface, there are a lot of gossip;
First, it is rumored that Xiaochengshu will start e-commerce business, which is basically confirmed;
Second, according to rough statistics, the number of users of Xiaochengshu has increased by 3000 to 1.5 million this month, and it must now exceed [-] million, which is more than WeChat users;

The third is that Bolang is rumored to be rationally adjusting its internal structure.

From these aspects, Bolang should be regarded as taking the initiative to give in this month, and then digest and absorb it. "

Genius girl Xiaoqi: "I care so much about what to do. If you have games, you can play games. If you don't have games to chat, if you can't, go to Xiaochengshu and post on Moments."
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(End of this chapter)