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Chapter 442 Xinghai New Product Launch Event (Part [-])
If you leave aside the short period when Xinghai 1 Youth Edition was first released, the process arrangement and rhythm of this new product conference have created a new model.

Call……

Stunning.

The rhythm and transition of each link are in place, which is refreshing.

Not only that, but it has almost completely ended the mode of continuously listing various data and charts to blow parameters at the launch of new consumer electronics products.

It also changed the previous nonsense scene.

In this press conference, the protagonist is the new experience created by Xinghai 2.

Bragging is even more flavorful~
In fact, this rhythm mode of the press conference was only occasionally used by Apple until the 2020s, and everyone looked amazing at that time.

In this era, it is in stark contrast to press conferences such as Boss Lei's constant "bunking", constantly telling the audience how good the brand effect of the supplier of this part is in the world, and how exaggerated the parameters of the parts are.

So much so that the audience basically followed the rhythm and had no intention of diverting their attention.

On the other hand, a group of invited media and other groups continuously publish articles based on the scene to seize the heat. They are very keen and know that this press conference has exploded.

Li Ze, who is hosting the press conference for the third time, has a good control over the rhythm and can naturally choose the right time to present the right content.

"For a richer ecology and a more excellent experience, we have planned two concept products."

With that said, Li Ze completely turned to look at the big screen, and a video followed.

With the background music, the performance of the video looks pretty good.

The approximate process is:
[A female freelance bodybuilder was jogging in the forest, in the downtown area, and on the mountain, and the music accompanied her all the way. After a while, the focus was on her left ear.

A white wireless headset came into view.

Then, a contrast effect is shown through multiple screens, reflecting the advantages of the earphones, and then a small opening and closing animation of the box...

Then the video continued to play, and another male businessman appeared in the camera. He occasionally looked down at the document, occasionally frowned and thought...

The camera turned and focused on his left wrist. There was a metallic watch with a leather strap. At first glance, it looked the same as an ordinary watch. When the camera got closer, the dial was dark.

Then the man raised his hand to watch, the dial suddenly glowed with light, and then showed the ordinary pointer dial, the shape of the dauphine needle in the lens is so realistic...

Then, the man tapped the dial and an interactive page appeared, and then the man tapped Xiaoxing to pop up a voice dialogue interaction box...]

Only a few details are shown, and a considerable amount of blank space is left in more aspects.

That's right, the two products are basically the same as Apple's later popular AirPods and Apple Watch.

But... this concept product appeared in people's field of vision much earlier.

If there is no new addition to Apple's autumn conference, according to normal development, Apple's smart watch will not be announced until September next year, and AirPods will not be officially unveiled until September 9, three years later.

Bo Lang has advanced the timelines of both of them a lot.

It fully embodies the "ambition" of the Bolang terminal in this conference, taking away all the selling points of Apple's first launch concept except the iPhone.

At the end of the video, Li Ze's voice sounded: "Xinghai wireless earphones and Xinghai watches will officially meet with you next year, and we will do our best to satisfy you by then."

The live audience and the online audience all understood.

These are some of the surprises mentioned when the 'Xinghai New Product Launch Conference' was launched.

Despite this, everyone is still very satisfied with such a gimmick concept product.

Many people are looking forward to this.

After all, most of the people who paid attention to this press conference are the main audience of this type of consumer electronics products. There is no reason why Apple’s launch attracted attention that year, but Bolang’s launch did not attract attention.

After all, the brand 'Xinghai' has a place among the world's most powerful smart device manufacturers.

Anyway, the media friends at the scene were frantically typing on their notebooks to record this critical moment in order to seize the hot spots.

Seeing that the audience was excited and shouting, Li Ze said without any surprise: "Everyone, don't be excited, these two products still need some time to polish before we can meet you..."

As he said that, Mr. Ze began to pretend again: "In fact, in the long years from today, Xinghai's opponent is only Xinghai, and only Xinghai, so we will be more cautious about every product to be launched. Make sure that its excellence and experience are unparalleled in the industry."

"Because the goal of our Xinghai is to constantly surpass ourselves, never stop, and march towards the sea of ​​stars!!"

The audience: "Awesome..."

The online audience: "Yes, yes, you are right, you big-eyed guy, you are really good at pretending to be aggressive!"

media:"……"

Wen Liang in the audience: "..."

He can assure you that this paragraph is definitely not in the release process, but added by Mr. Ze without authorization.

With Mr. Ze's current level, this kind of on-the-spot performance can be described as sprinkling water.

…………

…………

Li Ze stared blankly, with a smile on his face, and walked slowly: "I think everyone should have guessed the product that will be released next..."

"That's right, it's Xinghai's computer series."

The cheers sounded again.

Although it is already a product series with no secrets, which is not unexpected at all, the audience is still very respectful.

The computer has been developed for more than 67 years since the first product appeared, more than half a century, and our country has not really fully grasped this thing from the beginning to the end.

At least that's the case for civilian use.

Without Microsoft Windows, without Intel, AMD, Nvidia's CPU, GPU, etc., no matter how beautifully made the appearance is, it is still a computer that is almost unusable.

In addition, there are only a handful of computer brands that are available in China.

In addition to the decline, the brands that are widely recognized by the public basically have nothing to do with the mainland, and most of them are from the Wanwan side.

And withered...

You know everything.

It cannot be said that there is no technology at all, but it can also be said that it can only create an appearance.

Since Lao Liu was eventually withered and dismissed in the compromise, Yuan Qing and a series of personnel have also been dismissed one by one in the past four or five months. They are currently solving internal stability problems, and all aspects have plummeted.

Of course, as far as Wen Liang knows, the new management team is about to be formed, and they are capable of handling all problems.

There may be some interesting developments at that time.

Therefore, since Xingchen system was disclosed as a fully self-developed operating system, and the open source kernel, and the development module for "desktop platform/Window" was launched in the integrated development environment of Scode, the public's expectations for Xinghai's launch of computer series have always been relatively high.

Li Ze turned his head and glanced at the big screen, and said with a smile, "How many wonderful things can be shown on a screen that is not so portable?"

A borderless screen on the big screen was infinitely magnified. First, a little light bloomed inside, and then some icons floated out, and then polled quickly.

"That's what we want to know too."

"And that's what we're exploring."

"Now, let's take a look at the first-generation Xinghai desktop..."

Then Li Ze made a gesture: "Mr. Zhang Yulin, please introduce us to the excitement on this desktop..."

On the big screen, a video was connected with a short animation, which was also the background of the laboratory. The camera flashed by, and first focused on a display screen that was not lit up, zoomed in infinitely, and then quickly pulled away to show the whole picture .

Only then did the lens capture two focal points.

Zhang Yulin and the screen in front of him.

"Good morning, I'm glad to introduce our new desktop operating system: Star Desktop 1.0..."

The screen went dark.

Only two lines of text appeared against the black background.

Star Desktop
English with a smaller subscript font size: StarsWindow
As we all know, at least more than 20 billion people in the world know Windows, a Microsoft operating system product, and Bolang Terminal defines the English name of the computer system as StarsWindow, which is self-evident.

On the one hand, it is to show confidence and not worry about being overwhelmed by the name of Windows as a pirated version.

On the other hand, it shows its ambition, and the obvious goal is to compete with Windows to grab the market.

Bo Lang has even shown a disdain to compete with Apple macOS...

When the screen brightened again, the camera focused on Zhang Yulin and the screen in front of him again. Zhang Yulin reached out and clicked a mouse with a simple and beautiful design placed on the table, and the screen lit up, showing the login window.

Zhang Yulin didn't rush to log in, but introduced without haste: "We moved the 'Little Star' from the mobile phone to the computer, and it can be summoned even when you are not logged in..."

"But the method is different, you need to call up the control center..."

After entering the desktop, Zhang Yulin continued to introduce: "We have been thinking about what kind of desktop can be full of excitement for everyone, and now we have found it..."

"Everything is empty, everything can be defined..."

"One button opens all wonderful..."

Along with the introduction, Zhang Yulin also performed some simple operations, showing the advantages of the graphical interface of Xingchen Desktop one by one, and also showing some unique and interesting interactive methods.

A single click and touch of the mouse can achieve some control operations, and naturally more can be achieved with the keyboard.

The graphical interface of the star desktop can also be regarded as learning from others' strong points.

Although everything can be customized, there is still a classic template, that is, there is a program control bar below, which is similar to the style of macOS, but it is truly unbounded into the screen, rather than the framed dock of macOS.

And a large number of display areas are similar to the style of macOS, completely blank, with nothing.

The taskbar above is similarly designed.

In fact, the graphical interface of the computer has been developed so far, which is basically the same. Like a smartphone, a table is planned to accommodate program icons.

If there is any difference, it is that Star Desktop defines a program resource library, which is similar to the launch pad of macOS, but it is displayed in the form of large categories, and the icons occupy an area as large as four normal program icons. It is more clear at a glance.

Anyway, it's all about the details.

This method was later applied to some mobile desktops anyway.

In addition to these displayed things, Zhang Yulin demonstrated some original and interesting interactions of Star Desktop, which are easier to use.

After Zhang Yulin's introduction, the video switched to another simple narration-style introduction to this screen.

"Sufficient size clearly shows every detail..."

"There is no best but a better industrial design. Even without touching, you can still bloom stunning design aesthetics. The frame can be smaller, and then smaller..."

"The interface can be more, smaller and more convenient..."

"The angle can be a little more, a little more...for example, a rotation..."

"Zoom in...zoom in again, let's take a look inside..."

"Let's go, play a game..."

"Haha, here's a movie..."

As the video ended, Li Ze's voice sounded from the field: "This is our Xinghai desktop, an all-in-one product."

Then the English name is displayed: XingHai Window
Needless to say, it is already a serious benchmark.

Li Ze didn't specifically mention it, and went on to say: "Although it is equipped with the Xingchen desktop system independently developed by us, we have also done a lot of compatibility work in advance. It can not only handle various affairs like the Xinghai mobile phone, You can also experience every entertainment in your spare time..."

"In order to facilitate the office, we have completed the three necessary office software, documents, charts, and presentations, through resource integration..."

As Li Ze introduced, three software icons were displayed on the big screen.

After the acquisition of WPS, Bolang has done a lot of development work, split and integrated WPS, and formed three main office software.

The corresponding English names are Documents, Charts, and Demos, which are compared to Word, Excel, PPT for Windows and Pages, Numbers, and Keynote for macOS.

"In addition, in order to handle various work needs more conveniently, we have integrated a series of tools: image processing, graphic editing, silhouette and so on."

The benchmarks are Adobe's PS, PDF, Pr and other tool software.

These Bolang are all things that can finally be launched after spending a wave of acquisition costs and spending a wave of spin-off integration development funds.

"In addition, we also officially launched our own browser software: Lanxing, including desktop and mobile versions."

The corresponding English is Starry.

Li Ze took a while to introduce the tool software that comes with the Xingchen desktop system, as well as the application software that needs to be actively downloaded from the application store, and some of the professional functions of the software require payment.

Finally, Li Ze changed the subject: "Now let's take a look at the chip that drives this excellent desktop..."

It was not Qin Zheng who appeared in the video this time, but Lin Tong, who led the GPU design and development. He appeared with Qin Zheng last time, and now it is a separate screen.

"It's a great pleasure to walk into our first-generation desktop chip: Shenlong D1 with everyone."

As soon as the screen went dark, an image of a chip engraved with words appeared:

Star Dragon D1
"As we all know, our goal is to create chips with industry-leading performance, but we have just started in the field of desktop chips, so we chose a relatively less advanced 40nm process technology..."

"But we still pack as many as 42 billion transistors into D1..."

"On the D1, we adopted the SoC model to integrate the CPU, GPU, and security modules into one chip. With our architecture, we can process more instructions in parallel, and obtain a relatively low power consumption. Surprisingly good performance."

"A CPU composed of four performance cores and two energy efficiency cores, and a GPU composed of five core designs... let it drive unimaginable energy...according to comparable parameters, it is as much as 7% ahead of the latest generation of Intel i25!!"

"..."

D1 followed the path of Apple's later M1, using SoC highly integrated to make computer chips, but limited by the existing conditions and the existing environment, considering the commercial needs of squeezing toothpaste, the integrated parts are limited, such as ISP, Memory and the like are not encapsulated.

Not only that, but the D1 does not have a neural network engine.

The reason for this is mainly because of cost, and of course it is also related to time constraints. Now it is true that there is no need to produce a desktop chip that is too heaven-defying.

Moreover, the 40nm process is a practice level for Bolang.

The reason why so many transistors can be packaged is simple. The computer has a lot of space and the chip can be made bigger.

In fact, the number of transistors has little to do with the manufacturing process. As long as you have the guts, TSMC and Samsung can generally meet the demand.

For example, Apple's hairy M1 Ultra connects two chips together internally and encapsulates 1140 billion transistors.

Anyway, D1 is almost enough now.

It is not good to be too good, not to mention that the cost cannot be controlled, and it is also difficult to pay back.

…………

Then Li Ze made a brief summary and introduced the next product: "In addition to the Xinghai desktop, we also brought a new product."

"Xinghai Workstation."

English name: XingHai Studio
This is a single-handedly seized the opportunity to snatch Apple's studio series that was not released until 22 years ago.

The Xinghai Workstation is in the form of a host computer. Needless to say, the design is more interesting. It is a small cube, similar to the workstation that Apple released in a certain year and then abandoned.

But there are some differences, and aspects such as heat dissipation have been taken into account.

There is a sense of design in making an ornament.

This time, someone additionally introduced him through the video, and it was Yang Xingshan. After all, he is the graphic interface design leader of the star system, and he is still very cool.

Then it also briefly introduced the chip that drives the workstation, which is also D1, but the CPU has been increased to 8 cores: 4 performance + 4 energy efficiency, and the GPU has been increased to 6 cores... Other aspects are also a bit upgraded.

Finally, Li Ze announced the starting prices of the two products.

The prices are differentiated according to different hard disk space and memory versions.

The starting price of the Xinghai desktop is 8999 yuan, 1599 US dollars, and the highest option is 17999 yuan, 3059 US dollars.

The starting price of the Xinghai workstation is 11999 yuan, 2199 US dollars, and the highest option is 24999 yuan, 4199 US dollars.

To be honest, the price of Xinghai workstation is really expensive, because the workstation only has a mainframe and does not have a monitor, but it is much cheaper than similar products from Apple in China.

Just when everyone was wondering why the notebook product was not released this time, Li Ze smiled slightly: "In addition, he also brought two concept products, Xinghai Notebook and Xinghai Notebook Pro."

"External industrial design and internal industrial design are like this..."

In fact, there is nothing to say. It is similar to Apple, except that the layout of the internal industrial design is slightly better.

This aspect is Wen Liang's obsessive-compulsive disorder, requiring Dai Li to choose the most coordinated plan, which must surpass Apple.

Because Apple is really strong in the internal industrial design of notebooks, but there is still no room for improvement. The pinnacle of Apple is the MacBook Pro after 2020.

"The reason why we can't release it directly today is because we haven't solved some experience problems. Computer products have a long life cycle. We hope to give you better products."

"The desktop model has more space and has more room to play, so I am very sorry."

Li Ze did not specify the reason.

In fact, the main consideration is to use more advanced technology, 40nm process technology plus performance requirements, and put it in a notebook, the power consumption is so unbearable.

After all, the desktop space is larger.

And it uses the power directly instead of the battery.

Now that Bolang is fully restricted and controlled by America through unofficial forms, it is a bit difficult to try 28nm or even more advanced technology. Besides...D2 has not been fully designed.

So let's start with a concept.

As for the actual objects, of course, I used D1 as an exhibition.

Li Ze pressed his hands together: "Of course, of course...you will be able to see these concept products soon, Xinghai's first flagship exhibition store will open on October [-], and you will be able to see all the products released today... ..."

"The address is on the first floor of the Bolang Group Headquarters Building Park, but...there is not yet fully completed."

"All products have been launched on the official website. The Xinghai series will be available for purchase at 10 o'clock tomorrow, and the Xinghai computer series will be available for purchase on September 9st..."

Originally, he wanted to say that the release was over, but Li Ze suddenly changed his mind: "Uh... Finally, the stock of Xinghai 2 and Xinghai 2Pro may...not be so abundant."
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Come, come, continue to ask for a monthly ticket
(End of this chapter)