my crew is not human

Chapter 214 Brand New Shooting Mode
Hearing Li Cheng's voice, Li Xianyun was helpless: "You can't help me with professional matters. It's not about money."

Can money do the trick?
Of course.

The question is, does it still make sense to use money to solve it?

The script and planning have been completed, and the current approach aims to maximize the utilization value of existing resources. Continuing to spend money will solve the problem, but it also loses the meaning of the original plan.

So it's not that it can't be done, but that it violates the original intention.

Strategic goals cannot be achieved, and tactical success is worthless.

Besides, the collision between the actor and the venue, money can't solve it.

Li Cheng chuckled: "I'm a layman in film and television, and I really can't help you in this regard. You don't need money, you have it yourself. But maybe I can give you some ideas."

train of thought?

Li Xianyun was puzzled.

What kind of thinking can solve the problem at this time?
Li Cheng said: "Actually, it's not that you can't solve it, it's just that it's hard to do it, right?"

"Yes." Anyway, what was said last time, Li Xianyun didn't need to rely on it.

Li Chengdao: "So at that time, I thought, the biggest feature of your company is that special effects save money."

Li Xianyun hummed.

Li Chengdao: "Such advantages should be used, but how to use them is a problem. Have you thought about it?"

"Ghost town." Li Xianyun replied.

Ghost Town is where he plays to his unique strengths.

"That's right, but it's not enough. Could it be that your advantage is only special effects?" Li Cheng asked back.

Li Xianyun was startled.

of course not.

Some ghosts are not only used for special effects.

For example, Chu Ziqiang, he can be a group performer as well as a photographer; for example, Ke Yaoyao, besides making smoke, she can also do art and make-up; The effect of special effects lights, what kind of bullshit preheating, color temperature adjustment, you can just say what you want, and it is easy to get it done; Props can even split the small building for you and then close it; Daligui can improve the efficiency of field workers.

These are not special effects, but they are also part of the crew.

It's just that Li Xianyun can't really play their role.

Especially the Qingshanggui and Gua Nonggui, their abilities are very strong, but Li Xianyun didn't really play their role-there is no suitable lie.

He could fool one Han Xinyu, but he couldn't fool many people.

Han Xinyu's feelings for him were even related to this.

The same is true for love hurting ghosts. It is okay to use it in a small amount, but it will inevitably cause problems if it is used in a large amount.

He couldn't find a suitable lie, so he didn't dare to use it at will.

Otherwise, with the lights of the Love Hurt Ghost and the Appetite Melon of the Gua Nong Ghost, he could easily adjust the progress of the crew - the Doomsday Blossom was [-] days ahead of schedule.

The core reason why the crew crashes is that the progress is difficult to control.

After all, no one knows how long this shot will take. The actors are not in the right mood, so they will delay the progress, and the director will delay the progress because of impromptu inspiration.Even if everything in the Superhero series is well designed, big inspirations are not allowed, but small inspirations are always okay, right?I don't want anything else, I just need multiple close-ups here to deeply express the emotions of the characters, you can't give it up, right?

The result is naturally that the progress is out of control, and then triggers a chain effect, collectively out of control-the only way for the crew to adjust the progress is to stretch the time and have enough room for error.

At this moment, Li Xianyun thought about it, and said: "There are some other specialties...you can adjust the progress, but...it's too high-profile."

Li Xianyun searched for the right words.

Li Cheng smiled: "It's good if it has other uses, and it's even better if you can adjust the progress. By the way, Xianyun, have you ever thought about what kind of business model is the most suitable for low-cost advantages?"

Li Xianyun opened his mouth.

Everyone is familiar with the term business model, but when it comes to doing it, the problem is much more complicated.

Choosing a business model is like choosing a career for a person, which determines his life.

The business model of the film and television industry is ready-made and relatively mature, but what Li Cheng means...

Li Xianyun said: "Do you think I should have a new business model?"

"Isn't it? After all, you are not an ordinary person." Li Cheng said with a smile.

Li Xianyun and Li Cheng maintained a tacit understanding, and said directly: "What advice do you have?"

Li Cheng smiled and said: "I heard that your film and television circles are all after blockbusters. I asked some friends who know about this aspect, and they all agreed that blockbusters are something that cannot be found. become a hit.”

"Yes." Li Xianyun said with certainty.

The film and television industry is a very magical place, it does not follow existing laws.

It is not high-quality films that must have high returns.

Numerous experts in the industry racked their brains to sum up the rules of success and search for wealth codes. The so-called routines were born because of this.

But the biggest problem with art is that it is not an assembly line. As long as the quality and quantity of the things on the assembly line are guaranteed, they can be used for decades. Coca-Cola has not changed its formula until now.

Artistic routines will be tired of, a theme may become unpopular in a few years, once great masters are abandoned by the times, everywhere.

It is not uncommon for some high-quality films to fail miserably.

The most typical abroad is "The Shawshank Redemption", and domestically such as "1942" and "Mr. Tree" and so on.

Westward Journey was a poor box office when it first came out, but it became a classic a few years later, but it was no longer sold at a high price, so much so that there was a saying that it owed Star Master a movie ticket.

Therefore, movies never follow the logic of equality between quality and box office. After all, there is no constant standard for high-quality art, and audiences' tastes are always changing.

It is precisely because of this that film and television companies are pursuing blockbusters, but they can't count on blockbusters!
At this moment Li Cheng said: "But there are always some established rules."

"Yes." Li Xianyun confirmed again.

There is no absolute means of winning, but there are relative methods of success, otherwise there would be no distinction between geniuses and mediocrities.

Hearing Li Xianyun's approval, Li Cheng said bluntly: "So I don't think you should follow Cameron's path of honing one sword in ten years, you should take the path of honing ten swords in one year."

Sharpen ten swords a year?

interesting.

In fact, this idea coincides with Li Xianyun's.

Because this is the key for Li Xianyun to maximize his cost advantage!
He shot eight films within one year of setting up the company. Why?Isn't it just relying on the help that those ghosts can bring to oneself?And at that time, he didn't have so many ghosts.

Ghost can't bring him hot money, but it can bring him a huge cost reduction advantage.

Advantages need to be brought into play, so Li Xianyun embarked on the road of set shooting.Without the entry of the series crew this time, the plan would have gone smoothly.

Li Chengdao: "I did the math for you. Regardless of your special effects, it is most appropriate to invest about three to 5000 million in a single film. You have a ghost town and special effects, and 5000 million is invested in other areas. It is elaborately produced without any pitfalls." In terms of money, it is definitely comparable to a production with an investment of 1.5 million. There is no need to increase the cost. As long as the production of this level does not suck, the plot is satisfactory, and the box office of 2 billion can be guaranteed. That is to say, in With this kind of investment, you will basically make money! And with this kind of investment, you can open multiple units at the same time, and you can further reduce the cost. In that case, the cost of a single unit can be calculated at [-] million yuan.”

What Li Cheng means is that instead of spending 7000 million in cash to produce a big production with [-] million in investment, you might as well spend the same cash to produce a trilogy series, with a single investment of about [-] million. The actual market price can be calculated. To about [-] million for a single unit.

For such a trilogy, a single part may not be able to sell for 30 billion, but the confidence of 30 to [-] billion is much greater. The sum of the three parts is [-] to [-] billion!

The key success rate is high.

Like most industries, the film and television industry also has its own clear standards and watersheds. Different countries and different times are different.

For example, in Huaguo now, generally speaking, an investment of 3000 million is a clear watershed, and it is the best cost-effective investment.

The level of investment of 3000 million means that this movie can basically cover everything, including big-name actors, exquisite scenery and art work, and outstanding special effects.

As long as he doesn't act like a monster and the director is capable, the box office can easily exceed [-] million, making him a member of the [-] million club.

Going up on this basis, the cost performance of investment will decrease with the increase of investment.

It's like Cameron's million-dollar logo, spending millions just to redo a logo, whether it's worth it or not, the price-performance ratio is absolutely low.

Because of this, what Li Cheng means is that you should further develop your own advantages and maximize the advantages of the "production" link.Your movie produced by Yisheng Media, with 3000 million yuan, can be compared to other people's [-] million yuan effect, and you can pretend to be a gorgeous blockbuster, and there is no need to pursue a higher level.

Many people don't know it, and think that making gorgeous blockbusters is the pursuit of blockbusters.

Actually not.

On the contrary, making blockbusters is sometimes more stable!

Yes, as long as you don't act like a monster, blockbuster movies are not explosive, but stable!
This is related to the current market.

A person only has 24 hours in a day, and if eating, sleeping and work are removed, there is only so little entertainment time and so little money.

In this case, the vast majority of viewers will choose the blockbuster that they think is the best, even if the blockbuster is more expensive, but the time cost is reduced and the enjoyment value per unit time is increased, which is the best cost performance in their minds.

Therefore, it is easy to seize the market for blockbuster films, but it is easy to keep them—this is the era of the head.

Because of this, many people in the industry believe that the cost of the waist is called explosive, cost-effective, and the head is called steady and steady.Of course, everyone's standards are different, and it's different in Hollywood. They are still top hits, because they target the global market.

In short, Li Xianyun's film can cover everything with an investment of 3000 million. It is cost-effective and can even pretend to be a blockbuster.

enough!

At this level, he is invincible.

There is no need to go one step further - if you want to hit the national box office ceiling or even the global box office ceiling, this requires not only strong production capabilities, but also corresponding publicity capabilities.

Li Xianyun currently has no special advantage in this area.

If you want to pursue a higher level, then you can catch more ghosts in the future, have more functions, and then increase your investment to pursue explosive models.

"So you support my current practice?" Li Xianyun understood what he meant.

"That's right, you didn't make use of them just because of your scruples. In fact, film and television shooting has a lot of time to squeeze."

Free time?

Li Xianyun's eyes lit up.

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PS: Oh my god, I got the news yesterday that the office building has finally opened.

As a result, when I arrived today, I took a look, shit, the subway is still closed.The company is very close to the subway station, so this year I made a happy subway ride, and the car was almost rusted there, so I sold it.As a result, the bus system was still out of service, so I had to ride a bicycle.

47 minutes... I haven't exercised for many years, and I'm tired and sweaty...

Bitter! ! !

My legs are still soft now, so it’s okay, I’m exercising.

(End of this chapter)