my crew is not human
Chapter 580 Commercial Street
Chapter 580 Commercial Street
In the office, Li Xianyun said: "The essence of tourism demand and commercial realization is a paradox. Tourists need attractive scenery, enough space and comfort for sightseeing, but the requirements of commercial streets are enough passenger flow and The strong monetization ability makes the construction of the two fundamentally different. Ghost towns are better at creating an area that makes tourists happy and forget to return. We have extremely high requirements for space. In order to avoid the decline of tourists’ travel experience, we will even Reduce the presence of some shops."
So, the more immersive the place, the less need for too many shops.
Because that would ruin the experience.
Can you imagine that you came to an ancient architectural environment in the heyday of the Tang Dynasty, but all those antique buildings are modern small businesses?
Seriously ruined the experience of the scene.
But not yet!
After all, monetization needs must be considered.
Therefore, most of the time, commercial streets and tourist attractions built with ancient styles have certain restrictions on shops. Don’t even think about those modern electrical appliances and luxury stores. Try to sell some local products, souvenirs, snacks and snacks. There are also small hotels and so on, mainly for the people.
In a doomsday town like a ghost town, Li Xianyun is not even allowed to have shops... What kind of doomsday is a bunch of shops running bustlingly?
It is precisely because of the high demands of Li Xianyun, Jiang Zheng, and the others that the immersive experience of Ghost Town is particularly outstanding. Otherwise, it would not be possible to have such a strong response without a large number of advertisement bombardments.
It can be said that Li Xianyun and the others have been extremely pursuing the tourist experience from the very beginning.
It cannot be said that they are the only ones with this long-term vision, but most businesses do not have such confidence.
Plug-in is ability and confidence, which makes you dare to take risks and make the right choice. The reason why most of the right choices are abandoned is not because of the short-sightedness of the business, but because of high investment and high risk.
Because of this, in Li Xianyun's view, the commercial street planned by Weicheng is destined to be much less attractive than a ghost town because of its requirements.
Of course, the commercial street is not without its advantages.
One is in the urban area, the location is good, and the natural passenger flow is large.Another one is that no tickets are charged, and the threshold is low.
This makes it true that the passenger flow in the commercial district will not be less than that of the ghost town, but the liquidity may not be strong.
The reason is simple, tickets are hard income!
The average daily passenger flow is also [-]. Tickets for guests in the ghost town are indispensable, and the rest of the value-added services are optional, but tourists in the commercial street can walk there without spending a penny.
So no matter how fast your turnover is, no matter how large the passenger flow is, even if the average daily passenger flow is [-], the consumption of passenger flow may not be stronger than that of a ghost town.
But this is not what Wei Cheng needs to worry about.
Because they are relying on land rent!
If the business is good, the land rent will definitely rise, but if the business is not good, the land rent will not be cheap.
As long as the people in the business department can fool around, there will always be a steady stream of small businesses coming in, and they are the only ones who are unlucky.
It is precisely because of this that Wei Cheng desperately needs a resounding signboard to make a name for himself.
To put it bluntly, his commercial street is not selling experiences, but selling signs!
No wonder Wei Chengcheng ran over to see Li Xianyun himself when he heard that Li Xianyun was coming.
From this point of view, Li Xianyun can imagine that this so-called immersive experience will not leave much space for the secret room—after all, it is just a trick.
This made Li Xianyun a little uninterested: The essence of a business is to make quick money first, and then the world will collapse and it will be my business?
Wei Cheng didn't know that Li Xianyun had seen through his thoughts, and he still said cheerfully: "It doesn't matter. With the golden signboard of Yisheng Ghost City, it will definitely attract countless small businesses to settle in."
Hehe, you really don't hide it.
Wei Cheng is a traditional businessman. In his opinion, brands are used to realize cash.
So the essence of the problem is a price problem.
Wei Cheng said directly: "How is it? Director Li, are you interested in visiting our company? I can introduce our detailed development plan to you. This project is completed, let alone 20 billion a year."
"20 billion?" Li Xianyun said: "There are 133 mu of land in total. If you build a building, let's count it as a business area of [-] mu, which is [-] million square meters. On average, it costs four to five yuan per square meter?"
Fengqing Street can't build buildings, it will become a commercial center, and it will lose its flavor, so generally three or four floors are about the same. If you remove the tourist walkway, [-] acres of land can produce [-] acres of business area, which is quite a lot.
Sure enough, Wei Cheng shook his head: "The maximum is 8 mu. The price depends on the location. The specifics have not yet been determined. If you are here, [-] yuan is not a problem."
Li Xianyun smiled.
Land rent also depends on the location. In general, commercial streets in second-tier cities are only four or five yuan per flat in better ones.
Of course, in a place like the capital of Shanghai, there are dozens of yuan per square meter in prime locations.
Dong'an is a second-tier city, and the general area is only about four or five yuan.
Eight yuan per square meter is already relatively expensive. At this price, fifty square meters is 400 yuan a day, and the monthly rent is 3 yuan.To open a small restaurant of [-] square meters, the monthly rent alone costs more than [-] yuan.
As for how much money a merchant can make back its capital, it depends on what kind of business it is doing.
Wei Cheng told him without concealment that as long as Yisheng Media is willing to join, the land price can be increased to more than [-] yuan, which means that he must ask Yisheng Media to take a share - only when he asks for a shareholding will he give a high estimate, otherwise Do the exact opposite.
Li Xianyun has been in the business world for so many years, and now when the boss opposite him sticks his butt, he knows what shit the other party is going to do.
Wei Cheng must be asking him to produce the brand, publishing rights, and maybe he needs to pay for the technology.
The investment of 60 billion is estimated to be bragging, but in reality, 40 billion is sky-high.
But Wei Cheng thinks too well, so Li Xianyun has already dismissed this possibility in his heart - if I want to do this, I can't come to you to do it, but I can learn from your idea.
So just smile.
At this moment, the UFO ghost talisman appeared in Li Xianyun's hand.
Come and eat too!
Come and eat too!
Seeing this, Li Xianyun looked around calmly.
Did not see any abnormalities.
However, this office is relatively small, and with the sense of UFO ghosts, if it is outside the office, it is also possible to find it.
mirror room!
Thinking of this, Li Xianyun got up and said, "Sorry, I have too much tea, I'll put some water first."
Lin Chunsheng smiled and said, "Turn left when you go out, and go straight ahead."
"Okay." Li Xianyun pushed open the door, but went straight to the mirror room.
When I came to the door of the mirror room, I pushed the door and found that the door was open.
Li Xianyun opened the door and entered, and saw that the mirror room was empty without anyone.
What about Han Ping?
Li Xianyun was surprised.
He looked around, and suddenly his eyes fell on the mirror.
Self in the mirror, one of them is smiling at himself.
With a slight movement in his heart, Li Xianyun's ghost-binding talisman was already in his hand.
(End of this chapter)
In the office, Li Xianyun said: "The essence of tourism demand and commercial realization is a paradox. Tourists need attractive scenery, enough space and comfort for sightseeing, but the requirements of commercial streets are enough passenger flow and The strong monetization ability makes the construction of the two fundamentally different. Ghost towns are better at creating an area that makes tourists happy and forget to return. We have extremely high requirements for space. In order to avoid the decline of tourists’ travel experience, we will even Reduce the presence of some shops."
So, the more immersive the place, the less need for too many shops.
Because that would ruin the experience.
Can you imagine that you came to an ancient architectural environment in the heyday of the Tang Dynasty, but all those antique buildings are modern small businesses?
Seriously ruined the experience of the scene.
But not yet!
After all, monetization needs must be considered.
Therefore, most of the time, commercial streets and tourist attractions built with ancient styles have certain restrictions on shops. Don’t even think about those modern electrical appliances and luxury stores. Try to sell some local products, souvenirs, snacks and snacks. There are also small hotels and so on, mainly for the people.
In a doomsday town like a ghost town, Li Xianyun is not even allowed to have shops... What kind of doomsday is a bunch of shops running bustlingly?
It is precisely because of the high demands of Li Xianyun, Jiang Zheng, and the others that the immersive experience of Ghost Town is particularly outstanding. Otherwise, it would not be possible to have such a strong response without a large number of advertisement bombardments.
It can be said that Li Xianyun and the others have been extremely pursuing the tourist experience from the very beginning.
It cannot be said that they are the only ones with this long-term vision, but most businesses do not have such confidence.
Plug-in is ability and confidence, which makes you dare to take risks and make the right choice. The reason why most of the right choices are abandoned is not because of the short-sightedness of the business, but because of high investment and high risk.
Because of this, in Li Xianyun's view, the commercial street planned by Weicheng is destined to be much less attractive than a ghost town because of its requirements.
Of course, the commercial street is not without its advantages.
One is in the urban area, the location is good, and the natural passenger flow is large.Another one is that no tickets are charged, and the threshold is low.
This makes it true that the passenger flow in the commercial district will not be less than that of the ghost town, but the liquidity may not be strong.
The reason is simple, tickets are hard income!
The average daily passenger flow is also [-]. Tickets for guests in the ghost town are indispensable, and the rest of the value-added services are optional, but tourists in the commercial street can walk there without spending a penny.
So no matter how fast your turnover is, no matter how large the passenger flow is, even if the average daily passenger flow is [-], the consumption of passenger flow may not be stronger than that of a ghost town.
But this is not what Wei Cheng needs to worry about.
Because they are relying on land rent!
If the business is good, the land rent will definitely rise, but if the business is not good, the land rent will not be cheap.
As long as the people in the business department can fool around, there will always be a steady stream of small businesses coming in, and they are the only ones who are unlucky.
It is precisely because of this that Wei Cheng desperately needs a resounding signboard to make a name for himself.
To put it bluntly, his commercial street is not selling experiences, but selling signs!
No wonder Wei Chengcheng ran over to see Li Xianyun himself when he heard that Li Xianyun was coming.
From this point of view, Li Xianyun can imagine that this so-called immersive experience will not leave much space for the secret room—after all, it is just a trick.
This made Li Xianyun a little uninterested: The essence of a business is to make quick money first, and then the world will collapse and it will be my business?
Wei Cheng didn't know that Li Xianyun had seen through his thoughts, and he still said cheerfully: "It doesn't matter. With the golden signboard of Yisheng Ghost City, it will definitely attract countless small businesses to settle in."
Hehe, you really don't hide it.
Wei Cheng is a traditional businessman. In his opinion, brands are used to realize cash.
So the essence of the problem is a price problem.
Wei Cheng said directly: "How is it? Director Li, are you interested in visiting our company? I can introduce our detailed development plan to you. This project is completed, let alone 20 billion a year."
"20 billion?" Li Xianyun said: "There are 133 mu of land in total. If you build a building, let's count it as a business area of [-] mu, which is [-] million square meters. On average, it costs four to five yuan per square meter?"
Fengqing Street can't build buildings, it will become a commercial center, and it will lose its flavor, so generally three or four floors are about the same. If you remove the tourist walkway, [-] acres of land can produce [-] acres of business area, which is quite a lot.
Sure enough, Wei Cheng shook his head: "The maximum is 8 mu. The price depends on the location. The specifics have not yet been determined. If you are here, [-] yuan is not a problem."
Li Xianyun smiled.
Land rent also depends on the location. In general, commercial streets in second-tier cities are only four or five yuan per flat in better ones.
Of course, in a place like the capital of Shanghai, there are dozens of yuan per square meter in prime locations.
Dong'an is a second-tier city, and the general area is only about four or five yuan.
Eight yuan per square meter is already relatively expensive. At this price, fifty square meters is 400 yuan a day, and the monthly rent is 3 yuan.To open a small restaurant of [-] square meters, the monthly rent alone costs more than [-] yuan.
As for how much money a merchant can make back its capital, it depends on what kind of business it is doing.
Wei Cheng told him without concealment that as long as Yisheng Media is willing to join, the land price can be increased to more than [-] yuan, which means that he must ask Yisheng Media to take a share - only when he asks for a shareholding will he give a high estimate, otherwise Do the exact opposite.
Li Xianyun has been in the business world for so many years, and now when the boss opposite him sticks his butt, he knows what shit the other party is going to do.
Wei Cheng must be asking him to produce the brand, publishing rights, and maybe he needs to pay for the technology.
The investment of 60 billion is estimated to be bragging, but in reality, 40 billion is sky-high.
But Wei Cheng thinks too well, so Li Xianyun has already dismissed this possibility in his heart - if I want to do this, I can't come to you to do it, but I can learn from your idea.
So just smile.
At this moment, the UFO ghost talisman appeared in Li Xianyun's hand.
Come and eat too!
Come and eat too!
Seeing this, Li Xianyun looked around calmly.
Did not see any abnormalities.
However, this office is relatively small, and with the sense of UFO ghosts, if it is outside the office, it is also possible to find it.
mirror room!
Thinking of this, Li Xianyun got up and said, "Sorry, I have too much tea, I'll put some water first."
Lin Chunsheng smiled and said, "Turn left when you go out, and go straight ahead."
"Okay." Li Xianyun pushed open the door, but went straight to the mirror room.
When I came to the door of the mirror room, I pushed the door and found that the door was open.
Li Xianyun opened the door and entered, and saw that the mirror room was empty without anyone.
What about Han Ping?
Li Xianyun was surprised.
He looked around, and suddenly his eyes fell on the mirror.
Self in the mirror, one of them is smiling at himself.
With a slight movement in his heart, Li Xianyun's ghost-binding talisman was already in his hand.
(End of this chapter)
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