my crew is not human

Chapter 764 Fashion Development
After Jiang Lu came out, there was one more holding group under Yisheng Media, and Yisheng Media also officially transformed into an investment direction.

And after Jiang Lu was released, Li Xianyun began to think about what I had to grab to make up for it—he had forgotten that the original plan for making up was the rise of the platform and cuteness.

Having said that, isn't it normal for the big boss to let go of one and catch three?

To release is for a greater reward.

Lakeside cottage in a nature reserve.

Li Xianyun was sitting with Bai Sheng, Liao Xiao, Yan Qingya and others.

In the yard not far away, Isabella and Lin Miaomiao were playing with Xingxing and Caicai together.

Isabella feeds Caicai the bamboo, but Caicai shakes her head and ignores her.

This made Isabella a little aggrieved: "Xianyun, she ignores me."

She speaks Chinese.

During this period of time, under the influence and training of Li Xianyun, Isabella has gradually mastered some Chinese and is able to communicate basically.

Li Xianyun raised his voice and said: "Cai Cai is happy, oh, it means she is pregnant."

Isabella clapped her hands happily: "That's one more red panda!"

Li Xianyun corrected: "It's the little giant panda, the little panda is the little panda, and the giant panda is the giant panda."

The conversation was like a tongue twister, which directly confused Isabella.

Li Xianyun was helpless: "You can call it glutinous rice balls, that's easy to use."

Bai Sheng shook his head enviously: "I really admire you."

"It's not my fault that the giant panda is pregnant." Li Xianyun rolled his eyes.

"Fuck, that's not what I'm talking about, not even giant pandas." Bai Sheng pointed to the outside: "Two, get along at the same time. I heard that the most you have is four or five?"

Li Xianyun quickly shook his head: "I'm relieved now, we are all together at ordinary times, and we still go to our own places at night."

Liao Xiao sighed: "Your standard of reconciliation is really low."

Li Xianyun laughed: "Okay, okay, I didn't ask you to come here to discuss my romantic history with you, but about the development of the industry. To be honest, I am very dissatisfied with the development of your two families. Progress is too slow."

Bai Sheng and Liao Xiao smiled helplessly at the same time.

The progress of my visit to your sister is slow.

After years of development and financing, Xinya Fashion's assets have reached 30 billion.Bai Sheng started his business more than a year earlier than Li Xianyun. Back then, Bai Sheng started with 300 million yuan and grew to 30 billion in ten years. Although the price is that his current shares are only [-] points, it can be said that It's amazing.

Liao Xiao is similar. Some time ago, the valuation of Fengshe.com has reached 22 billion. The main reason is that they are taking the upper-level route. It is difficult to expand the volume, but the upper-level influence is great.

But compared to Li Xianyun, these two...

Well, it's not as good.

Bai Cheng shook his head and said, "Let's do it. You, Li Xianyun, said that our development is slow, and I have nothing to say. Qingya, I heard you, this is a master, this is called crushing!"

Yan Qingya smiled and poured tea for Li Xianyun: "There is no way, one level of official rank crushes people to death, not to mention Li Dong is not even one or two levels higher than us. Even if you don't need to talk about shares, as far as today's status is concerned, Li Dong Anyway, we can only listen."

Li Xianyun smiled: "Then I'll just say it, I hope that in the next year, the size of your two companies will grow at least three times."

"Fuck!" Bai Sheng and Liao Xiao were speechless at the same time.

Volume growth is simple, you just need to inject capital.

The combined valuation of the two companies is now 52 billion. If you take 150 billion, it will triple immediately.

The question is is there such a big market?
Blind expansion is death!

Don't you, Li Xianyun, attach the most importance to healthy development?

Let's watch Li Xianyun together.

Li Xianyun said slowly: "Shengyun has already started to expand its overseas business. The queen of Fengya is popular, and Xinya and Fengshe.com have already gained fame overseas. I hope this reputation can be further realized. Xinya needs to strive for further luxury. High-end fashion at the luxury level, combined with Fengxu.com, allows Huaguo to have its own real luxury brand in the world."

Bai Sheng and Liao Xiao looked at each other and said together: "But we don't have top designers."

"You can please. Besides, isn't there me here?" Li Xianyun smiled slightly.

Speaking of which, Li Xianyun's name as a fashion designer is also very popular now.

Even many of the costumes in Queen Xinya were designed by him "by himself".

Many people used to suspect that Li Xianyun bought other designer's works to replace them, but after so many years, there are two fashion shows in a year, which are not out every year and are well received every year.

A ghost formed due to obsession, strong obsession also means outstanding special ability.

Professor Zhao is like this, and so is Feng Jing, who died of illness.

Over the past few years, not only has the reputation of Li Xianyun's designer increased greatly, but the design ability of the sick and dead ghosts has also improved by leaps and bounds. There are indeed many brilliant designs with unique ingenuity.

It's just that at this time, Li Xianyun's personal name has affected his designer name instead. Many people will be influenced by Li Xianyun's other auras and ignore his designs.

However, people in the industry who are really knowledgeable have praised it one after another, so that the works designed by Li Xianyun have always been bestsellers in recent years.

It's just that no matter how well it sells, it still belongs to the bottom tier in Li Xianyun's income item list.

However, a truly powerful person must know how to leverage.

You can't make a lot of money selling clothes, and building a brand is the most important thing.

Therefore, according to Li Xianyun's plan, Feng Jing's design should be used next to launch some works well, so that Xinya can go further in high-end fashion, and jointly promote Fengshe.com.

In particular, the luxury figure plan will also allow Jinghua to take advantage of the trend.

Now that he understood Li Xianyun's meaning, Bai Cheng frowned and said, "Xinya is not a luxury route, it is very risky to switch in hastily."

A brand has its own value.

Just like Gucci, Chanel, Prada, Hermes, LV, etc., there are basically no low-priced products.Because if there are low-priced products of the same type, it will directly lower the brand.

Everyone is a brand, how can I appear nobler than you?Explain to everyone that although it is a brand, but mine is 18 yuan, and his one is 18 yuan?

Isn't this nonsense?
Xinya itself is not a luxury product, which means that they will either be pulled down by existing brands, resulting in failure of the luxury line, or they will give up the overall transformation of the existing market.

The latter is absolutely meaningless for a rapidly growing profitable business.

A person's road to success is itself his biggest obstacle - just like a successful person in film and television, he will not easily transform into short videos, but can only do it incidentally, but this approach leads to inattention and doomed Difficult to succeed.

This is also the reason why it is difficult for many large enterprises to transform.

Old strengths influence new decisions.

Yu Minhong of New Oriental once said: When I worked with Mr. Ma, he had only a few students, and I had hundreds of students. I made far more money than him, but in the end he was more successful than me.

why?
Just because Yu Minhong was too successful back then, he couldn't give up the already profitable New Oriental to bet heavily on the online shopping platform with an uncertain future.

Therefore, it is not correct to judge ability by a person's status.

Some people are awesome, but it is precisely because he is too awesome that he misses better opportunities.

There is a term called the middle-income trap, which refers to this.

It refers to a phenomenon that when a country's per capita income reaches the middle level, due to the failure to realize the transformation of the economic development mode smoothly, the economic growth momentum is insufficient, and finally the economic stagnation occurs.

For example, on a famous guano island, because the guano on the island has important mining resource value, everyone makes a fortune from it. As a result, everyone does not want to transform and concentrates on mining. In the end, the mine is gone, and the island country goes bankrupt.

As with countries, so with companies.

So far, I have only heard of one person who can jump out of the middle-income trap, and that is Goose Factory!

When the mobile Internet appeared, Goose Factory once simply transplanted QQ to mobile phones and copied the original model.

Under such circumstances, when there was a discussion within the company about building a new mobile phone communication software, it was once opposed by the boss in charge of QQ.

It was Boss Ma's full support that created Mr. Zhang's V letter myth.

I broke my own shackles and walked out of a new world!

But this kind of breakthrough is actually subject to certain external factors.If there is no threat from Mi Liao and others, it may not be possible to do it.

Well, according to this statement, Ali’s boss Cai*xin can also be counted as one. He gave up his generous income and directly joined Ali, who was nothing at the time. His vision and courage are real.

Therefore, it is nothing to rise from a low point, but to give up your dominant position and take the initiative to jump into a low point and get up again, that is really awesome!
Bai Sheng couldn't do this.

It is impossible for him to give up the well-developed Xinya to fight for a new luxury future.

On the contrary, Liao Xiao doesn't care. He is a platform, not a producer, and he is also a luxury goods platform. For him, this is no problem at all.

"I know." Li Xianyun waved his hand indifferently: "I can understand your concerns, so what I mean is, let's join hands to create a new company that focuses on high-end luxury goods."

Bai Cheng frowned: "The problem is that you may not have enough energy."

Li Xianyun said: "That's why I gave you advice. I mean, it's time for you to keep your shares and withdraw from Xinya."

"Fuck!" Bai Sheng scolded, "If you didn't lay the groundwork before, I would have thought you were trying to force Lao Tzu Gong to seize power."

Li Xianyun laughed loudly: "As a business, you have to delegate power when you should. Look at me, Yunding, and Xingsheng have been released? I am slowly letting go of Lian Shengyun. Xinya has been developing for so many years and has been running well. I don’t think you usually bother to ask any more questions. Why don’t you accept it a little bit more, and then pick up your previous enthusiasm and start a new business. Your shares will still be retained, and I will still be the major shareholder of the company. If the new boss dares to act like a monster , I still support you and kill him. Anyway, I still say that, I hope you can make some big noises, don't keep thinking about that one-acre three-point land. Xinya's 30 billion body size, looking at the whole The fashion market is too small. You have the ability to do better."

Bai Sheng thought for a while, nodded and said, "If others say that, I definitely don't believe it, but you, Li Xianyun, say that, I have no reason not to believe it. Indeed, a 30 billion company is not enough for your pocket money."

"I don't have so much pocket money." Li Xianyun emphasized again that I am poor.

Bai Sheng asked: "How to operate?"

Li Xianyun said: "Let's build a Fengya company, the Jinghua brand, and the luxury line. I will make new fashion films and advertise every year. Let's find some better foreign designers and hold a few big shows." , and my design, Yisheng Media now has enough high-quality models under its name. Luxury goods, nothing more than these few things. Design, brand promotion, and channels. Design, Lao Liao has channel relations here, and the management and operation are left to you. And this is it..."

Li Xianyun conjured up a figure like a magic trick.

Bai Cheng, Liao Xiaoyan, Qingya and the others stared straight away.

Do it by hand?

fuck!

I have never seen such a fine figure.

The figure in front of me impresses the image of Su Xinmei in the Queen of Fengya, which is so lifelike, with bright eyes shining, looking forward to expressing emotion, as if she has come to life.

The exquisite workmanship is breathtaking.

The most classic is her costume!
It was designed by Li Xianyun!
At that moment, a sentence came into Bai Cheng's mind, "Yun Xiang clothes, Hua Xiangrong", peerless beauty.

She stood there, as if smiling at you, with invisible magic in every frown and smile. At that moment, several people stared at this figure, and couldn't take their eyes off.

There was a huge shock in my heart.

"This thing..." Bai Sheng stammered and asked.

Li Xianyun smiled: "The brand-new top-level luxury hand-figures that Xinlai Company is about to launch are all Jinghua fashion, focusing on high-end. How about it? Do you like it?"

"I like it, I want it." Bai Sheng, Liao Xiaoyan, Qingya and others shouted at the same time.

"One hundred million."

"Fuck!" Everyone was speechless.

It's also too expensive.

The two bigwigs said that we are not rich enough. Although we like it, we can't afford it.

"Don't think it's too expensive. The materials used here are all top-notch. If it's going to be auctioned, the starting price is [-] million. So, don't even think about it." Li Xianyun took back the handle bluntly, and several people They are all staring at each other reluctantly.

Li Xianyun said indifferently: "Are you confident now?"

Bai Sheng and Liao Xiao looked at each other and nodded together.

Now I don't have confidence in luxury fashion, but I even have confidence in Xinlai platform.

This figure is magical!
It's a pity that I had already withdrawn at the beginning, and it is difficult to join now.

Let's continue the discussion.

To create a true high-end luxury brand, even if the figure is magical, it needs strong overseas relationships.Li Xianyun's film and television overseas is establishing contact with countless overseas celebrities, so Li Xianyun means that the first step is to let those overseas stars wear their luxury goods, and now they have to add handmade.

With the energy to control the artist, you have this qualification.You don't have to do the endorsement, but you have to wear the clothes for me, and you have to take the bag for me!
Coupled with the figure support, it will be convenient to detonate at a high point.

Li Xianyun is in charge of high-point detonation and promotion, Liao Xiao is in charge of external operations, and Bai Sheng is in charge of internal management, thus forming a situation of strong cooperation.

Liao Xiao asked: "How much is the initial investment?"

"Take out 100 billion to play first."

The faces of the two became sad together.

This girl is really not called playing.

Fortunately, Li Xianyun understood them, and said: "It's okay, I will give you 60 billion, and your side will have 20 billion. It doesn't matter if you can't get it, I will lend it to you."

(End of this chapter)