my crew is not human

Chapter 808 Changed to selling real estate
Li Xianyun came here this time mainly to talk with Li Cheng about the development of the new city.

Seazen Group has developed very well in the past year or so, but there are also many problems.

Traditional industries are now suffering a lot, and in terms of real estate, Li Xianyun really doesn't have much to help except for money and civil engineering.

The problem of real estate is actually not only a problem of tight money, but also a series of factors such as the lack of housing prices, the decline in willingness to buy houses, and the decline of shopping malls.

If the house is easy to sell, half of the money can be returned by pre-sales. Even if the money is locked up, at least it will not explode so much. It can be said that unfavorable sales and tight money are the core problems of real estate companies.

One represents capital return and income, and the other represents capital flow and support!

This has also led to huge sales pressure in both commercial real estate and commercial housing.

Xincheng Group dared to make a big deal because the purchase price was low—but no matter how cheap the purchase price was, it would only be useful if it was sold.

During this period of time, Xincheng eats faster than he spits out, and the massive hoarding of assets is causing tremendous pressure.Jiang Lu won part of it, but it was only slightly relieved-the key is still to continue to win.

This is where the contradictions begin.

There are so many real estate companies that have exploded, and there are indeed a lot of advantages to take advantage of, but the lack of digestion capacity may cause them to be killed by the advantages.

Now Xincheng has a body size of about 700 billion yuan and a debt of 7000 billion yuan.This part of the volume mainly comes from unfinished building projects and some properties that have been acquired and realized, including the commercial building of Shengda in the capital.

Among them, 2500 billion debts come from Yisheng Media, 500 billion debts come from Miaohui and other four funds, and 4000 billion debts come from banks.

At the same time, Seazen Group itself is also a creditor.

Its main creditor's rights are Hengtai Shengda Lanyuan Fuli Four Great Masters, and then some other real estate companies.

Xincheng's debts to these companies are mainly reflected in the purchase of commercial bills plus some loans.

Among them, Hengtai invested 1000 billion yuan to purchase commercial bills, and the other party accepted 600 billion yuan of debts, and pledged assets of 2000 billion yuan.

Shengda Fuli Lanyuan basically buys commercial tickets at a price of [-]% off, plus some cash.

Among them, Shengda has [-] debts and [-] pledges.

Fuli's debt is seven hundred, and the pledge is one thousand and fourteen.

Lanyuan has eight hundred debts and pledges one thousand and sixteen.

The actual expenditure is 100 billion yuan, and the pledged assets are 4600 billion yuan.

Then there are other real estate companies that also borrow and pledge in a similar manner. The actual capital contribution is 1700 billion, the pledged assets are 2500 billion, part of the assets is 500 billion, and the expected recoverable funds are 1300 billion.

At present, the total debt is 4800 billion, the total debt is 7000 billion, its own size is 1700 billion, the total pledged assets are 9100 billion, and the working capital is 700 billion. In addition, there are about 500 billion funds invested in development and construction.

But in fact, because Xincheng Group has acquired a large amount of land for development, it has actually invested about 1100 billion yuan in development funds, part of which is the income from industrial sales last year, and it also has debts to its subsidiaries, with a debt amount of about 400 billion yuan.

In other words, the total internal and external debt of Seazen Group is actually around 7400 billion. Fortunately, most of the debt interest is not borne by them.

Such a high debt ratio is supported by Yisheng Media.

What Li Xianyun meant was to stabilize first, and then continue after disposing of some assets.

Fuli's side can now be settled, and 1250 billion assets will be transferred soon, and Xincheng Group itself still has about 200 billion assets to be disposed of.

These 500 billion assets, sold according to normal conditions, can be sold for about 3000 billion.If they are all sold, the bank debt will be easily resolved.

But Li Cheng said that Jiang Zheng was simple, and he thought differently.

His point of view is that we are basically collecting property at [-]% of the price now, and there is no inflated profit, so there is no need to worry.The so-called hard sale of real estate is ultimately a matter of price.But no matter how the current situation drops, it has not reached the point where it will be cut in half.If you don't take advantage of this time to eat in, the opportunity will be even rarer later.

Of course, there is no way.

For example, selling a house at a substantial price reduction is equivalent to shorting the housing market. While withdrawing funds by yourself, it will also bring more pressure to other real estate companies, and then continue to buy in at a lower price.

But this approach is too damaging and has a huge impact on the entire country's economy.

Naturally, Li Xianyun couldn't agree - as a company grows bigger, the first consideration is not the market, but the will of the country!

The current national policy still hopes to stabilize real estate prices and try to sell them at market prices.

The market price is high and the profit is high, but the sales volume is slow. After all, the market is shrinking, and the resulting return of funds is even slower.

The two sides discussed this for a long time, but the fact is that apart from asking the sales staff to step up their yelling and all kinds of advocacy, the only way left is self-digestion.

But how can you digest 500 billion by yourself?

Jiang Zheng has already helped Xincheng absorb 300 billion yuan and consumed more than 4 acres of land, otherwise Xincheng would not even have 1000 billion yuan in liquidity.

Now that Fuli is removed, there are still more than 7000 billion assets outside. If all of this is taken in and cannot be sold, the burden will be even heavier-to put it bluntly, Lanyuan Shengda and the others do not want to sell it cheaply, and Li Xianyun is also there I am worried that once all the assets are stationed and the sales are unfavorable, the interest burden will really be all my own.

There is also internal consumption, and a lot of money is spent on eating horse chews every day.

In other words, Seazen Group must dispose of at least 2000 billion in assets this year, otherwise, when 7000 billion in assets enter, the huge interest burden may result in losses of tens of billions a year.

Of course, with such a large amount of assets, there will be no thunderstorms, but unless you engage in rogue methods, there will definitely be bad consequences.

Whether it's dumping at low prices, or losses, or rogues delaying debts-banks don't just collect interest on debts, but they have to collect them all when they are due.So if you can’t get it back when it’s due, it’s a kind of thunderstorm. It’s just that if you have enough assets, it’s a little better, but it will cause huge damage to your reputation.

Anyway, for Li Xianyun, he didn't want these kinds of situations - no matter how low-key Li Xianyun has been in these years, the name of the god of management has gone out, and any one of them will smash his name.

Last year, Xincheng was engaged in acquisitions, construction, and engineering, and sales began near the end of the year.

As a result, only 300 billion assets were sold in the past few months, which was included in the cash flow. Similarly, the 300 billion sold assets were not included in the 500 billion assets.

So this year's sales pressure is extraordinarily heavy.

Although it is said that it is not sold in one city and can be carried out simultaneously, but if it is really so easy to sell, Shengda Lanyuan and the others don't have to explode.

To put it bluntly, real estate used to earn money from rising land prices, but now real estate is really earning project money, and when the efficiency of project money is insufficient, its profits will be consumed by a huge financial burden—not to mention there is still a lot of money left. Helping the pit force to eat and get the card will increase the cost.

Although the ghost construction team is powerful, it is only a limited speed increase, and the efficiency may be 5.00% in percentage terms. Putting such a large fund in the market, after all, the impact is limited.

In short, sales are now the bottleneck restricting Seazen Group and the ultimate bottleneck of all enterprises.

For real estate companies, in the face of this situation, they usually borrow new debts to repay old debts, and continue to sell the rest slowly.

But Li Xianyun is well aware that debts are snowballing. After all, there will be more companies that do not pay, and then more assets will enter and more debts will be borne by themselves.

In particular, the trend of real estate prices is falling, and it is not good to procrastinate.

If it is not done well, all the debts will be borne by itself. Xincheng Group holds trillions of assets in vain, and it is a pit if it cannot be dealt with in time.Of course, because Yisheng Media has 500 billion debts, what actually needs to be considered is the 4000 billion of the bank. Because of this, Li Cheng is full of confidence-even if I dispose of the assets in my hand, I can pay back most of them .

But for Li Xianyun, it has entered into an unacceptable category-a man with a great appetite, and the less he earns, the more he loses.

Sale!
This has to be fixed!

After thinking about it, Li Xianyun felt that he had to ask the help of Xingsheng Theater for this matter.

He called Hua Fengbin directly: "Old Hua, have you ever thought about buying real estate?"

"Buy real estate?" Hua Fengbin was stunned: "Didn't I buy it before?"

Back then when Hua Fengbin became a shareholder of Genting, he bought a batch of properties from Li Xianyun.

"Buy some more, you know that Xincheng has acquired a lot of land, but it also owes a lot of money." Li Xianyun and Hua Fengbin also said straightforwardly: "I hope to return some funds as soon as possible."

Hua Fengbin understood what he meant, and was a little hesitant: "Last year's IPO money was almost spent on the acquisition of Jinhai and Shengda."

"Can I continue to issue more. I don't need you to take more. Some of these commercial buildings already have cooperation with Star Cinema. The land fee is so expensive, so I directly won the self-digestion, saving land rent and increasing profits."

It is an old routine to turn investment into profit, but it is true that for large enterprises, land as a stable income is a good choice when energy is insufficient and growth is sluggish.

Hua Fengbin thought for a while, and felt that it was not impossible to buy, the key was the price, so he asked, "What price?"

"Not taking advantage of you, standard market price."

"Anyway, it's more favorable. I have also explained to the shareholders and shareholders."

"No problem, [-]% off, how about it?"

"You won't give me the inflated valuation, will you?" Hua Fengbin also understands.

Sure enough, Li Xianyun smiled and said: "My family, if you have something to say, it's just a [-]% exaggeration."

Fuck!
Then don't you still sell me at a fair price?

But if there is something to say, it would be nice to meet a business that is not cheated these days.

Li Xianyun raised the valuation a little, and then offered a [-]% discount, which is easy to say on the market, and it is also convenient to inflate.

Hua Fengbin said: "If you carry some more, the total price will be 50 billion based on a [-]% discount."

"Yes, but don't be so stingy, 100 billion."

"Damn it! The Star Sound Theater Line doesn't use as many places as you."

"Take a few more, there are other theaters." Li Xianyun said with a smile: "The theater market is saturated. Opening new stores is worse than controlling old stores. If you can't control the theaters, then control the real estate."

When Hua Fengbin heard it, Huh?Seems like such a rationale?

Ask: "Is there anything behind you?"

Li Xianyun smiled and said: "You accept the 100 billion, and I will let Li Cheng continue to do it later, focusing on those with theaters."

When communicating with Han Xinyu before, Li Xianyun had already figured it out. Instead of waiting for you to pack it up for me after the thunderstorm, it is better to make some concessions now and collect part in advance to facilitate digestion.

Otherwise, if you starve for ten days and eat nine catties, overeating, you will have to lie down for a long time if you don't die suddenly.

Hua Fengbin said: "Success! But you have to give me a real [-]% discount in the future. Don't think I don't know you, you paid half the price, you should give me some profit."

"No problem. I owe you this."

"No, let's treat it as Genting's business, I'll return your favor." Hua Fengbin laughed and put down the phone.

(End of this chapter)