I really don't want to be in the entertainment industry.

Chapter 208 Fuck him (ask for subscription! ask for monthly pass!)

...

"Are you out of bullets? I'm going out and surrendering now. I'll be fine. You're the one who has trouble. I have money. I can walk out of the court in two or three days. If I have money, black people can become white. This is what I learned from you, your brother is pitiful, because of you, he is white and has become black, you have hurt him."

After speaking, Li Xiong, the actor of Big Brother Cheng, dragged his lame leg and walked out with his hands raised, while Tan Xinyi looked at Li Xiong's back with extremely unwilling eyes.

At this time, Zhang Chen glanced at the extremely arrogant Li Xiong, and then handed his gun to Tan Xinyi.

Tan Xinyi took Zhang Chen's gun, and when Li Xiong turned around with an arrogant smile, he pulled the trigger.

Li Xiong fell down in response.

When Zhang Chen turned around, Tan Xinyi took out Zhang Chen's handcuffs and put them on his hands, then said: "Ajie, you are not wrong, we are on different paths, and you are on the right path. I used to go Wrong, it’s not too late to change it now!”

At the same time, "Love in the Past", composed by Xu Kai and sung by Zhang Chen, sounded.

Accompanied by Zhang Chen's magnetic singing, Zhang Chen and Tan Xinyi took the same pair of handcuffs and walked towards the patrols and Zhu Bing...

"Crack!"

Stopping everyone's performance, Xu Kai personally checked the fourteen cameras arranged by the photographer one by one.

After confirming that the filming of this scene was perfect, Xu Kai announced loudly: "I announce that "Ten Miles of Foreign Trade" is finished!"

"It's done!"

"Oh, I can finally rest!"

"..."

Hearing Xu Kai's announcement of the finale, all the actors and crew around Xu Kai cheered!

Who could have imagined that in this day and age, a movie could be made in just over two months?And it's a big production with an investment of hundreds of millions!
To be honest, I'm not used to this kind of fast-paced crew, and I've been exhausted during this time.

So, when Xu Kai announced that it was finished, they were so excited that tears filled their eyes—this time, they can finally have a good rest!

in fact--

Although "Ten Miles of Foreign Market" is known as a large production with an investment of hundreds of millions, Xu Kai did not really spend hundreds of millions of production costs on the filming of "Ten Miles of Foreign Farms"-in fact, Xu Kai only However, it only cost more than 3500 million production costs.

Looking at this number alone, "Ten Miles of Foreign Land" seems to be no different from "Escape", and everyone's production costs seem to be similar.

However, the real situation is not like this.

Of the more than 3000 million yuan production cost of "Escape", the actors' remuneration alone accounted for more than 2000 million yuan, and the actual cost of making the film was less than 1000 million yuan.

And the actors in "Ten Miles of Foreign Market" are paid less than 500 million——Xu Kai, Zhu Bing, and Zhang Chen are all shareholders, not counting the salary. Tan Xinyi is a past star, and he was paid 100 million. For Yao Manling's sake, everyone else's remuneration, including the extras, didn't cost 400 million.

In other words, "Ten Miles of Foreign Trade" actually cost 3000 million yuan in production costs.

According to the classification of production costs of different films such as romance films, comedy films, war films, etc., in the production costs of current films, actors' remuneration accounts for 50% to 70% of the production costs, and some even reach 90%.

As a result, some movies claim to have a production cost of 1000 million, but in fact, the actual cost of production is less than 9000 million, and the remaining [-] million is all given to the actors.

Compared with those movies, "Ten Miles of Foreign Land" is definitely a well-made big movie.

Therefore, despite the fact that the real production cost of "Ten Miles of Foreign Market" is only more than 3500 million yuan, its quality is not inferior to other big productions with an investment of hundreds of millions, and it is definitely worthy of its status as a blockbuster movie with an investment of more than [-] million yuan.

The finalization does not mean that the production of "Ten Miles of Foreign Fields" is finished-whether a movie can become a good movie or not, the post-production is equally important.

In order to ensure the quality of "Ten Miles of Foreign Trade", Xu Kai personally served as the editor and soundtrack of "Ten Miles of Foreign Trade".

Afraid of not being sure.

Also in line with the principle of not using for nothing.

Xu Kai asked Zhu Bing and other shareholders to find several well-known experts in the industry as consultants.

With the suggestions and assistance of these masters, Xu Kai worked hard with the sound effect team and art team for more than half a month, and the production of "Ten Miles of Foreign Fields" was considered complete.

……

Of the hundreds of millions of production costs, Xu Kai only spent more than 3500 million, and Xu Kai gave all the remaining 6500 million to Chen Ruoxi to do marketing.

Xu Kai's support for Chen Ruoxi is not only because Xu Kai slept with Chen Ruoxi, but also because Chen Ruoxi really has ideas. The key point is that based on Xu Kai's experience, Chen Ruoxi's ideas are really feasible.

First of all, Chen Ruoxi's promotional content is very rich.

Under the leadership of Chen Ruoxi, the promotional materials produced by "Ten Miles of Foreign Market" include more than 30 posters, multiple trailers, and viral videos broadcast on the Internet.

Take the trailer as an example, including the first version, theatrical version, action version, passion version, animal world version, etc.

Xu Kai also participated in this marketing, not only participated in the production of the posters and trailers of "Ten Miles of Foreign Market", but even the release time, Xu Kai resisted all opinions and chose to confront Zhang's "Blood Labyrinth".

Xu Kai, who has a deeper understanding of the connotation of the movie "Ten Miles of Foreign Market", has an unparalleled advantage in grasping the direction of the promotional content - just like a classic saying in the cooperation between brand advertisers and agencies, "No matter what agency company How to understand the brand, it is impossible to understand the connotation and needs of the brand better than the advertiser of the brand.”

And Xu Kai chose to confront Zhang's "Blood Maze", and he also had his own ideas.

Yes.

Zhang is the number one director in Huaguo, and he has directed many excellent and blockbuster movies.

But Xu Kai deliberately learned about Zhang's "Blood Maze", and found that it was similar to "Three Shots Surprise" in all aspects.

Therefore, Xu Kai concluded that "Blood Maze" may not be very strong, and Zhang may overturn this time.

In fact, Xu Kai, who is more than 10 years ahead of this era, is not superstitious that great directors are invincible-he has seen too many great directors overturned, or well-known great directors were killed by some unknown young The director was screwed.

The key point is that the summer vacation is the second largest after the Lunar New Year festival. If you miss this time, there will be no good time for "Ten Miles of Foreign Land" to be released.

The key point is that there have been more than a dozen blockbusters and blockbusters released one after another, such as "Fortress Besieged", "Crane", "Massacre" and Hollywood blockbusters "Wizard" and "Robot".

In this case, no matter which schedule "Ten Miles of Ocean Field" chooses, there will definitely be a strong opponent. In this way, Xu Kai would rather "Ten Miles of Ocean Field" collide head-on with "Blood Labyrinth", which he judges should not be very strong.

In order to defeat Zhang Mou's "Blood Labyrinth", and to make his first shot as a director, Xu Kai also tried his best to help Chen Ruoxi with suggestions.

For example, Xu Kai also gave Chen Ruoxi an idea to diversify the broadcasting channels.

That is to say, a large amount of materials have been put into the network and 1200 TV channels across the country in cooperation with members of Zhu Bing’s girlfriends group, including trains, planes, buses, airports, more than 3000 pharmacies, hospitals, university cafeterias, outdoors in gas stations The media, as well as major APPs, major web pages and other network channels.

The idea that Xu Kai provided to Chen Ruoxi was that film and television works like "Ten Miles of Foreign Market" are content products, and we should try our best to use the content marketing model on social media.

That is to say, on the basis of the traditional promotion in the past, a lot of factors such as official micro, interaction, activities, reports, interviews, etc. are used to actively push the movie's schedule, topicality, actors, stories and other factors to increase the intensity of online marketing.

For this reason, Xu Kai even allowed Chen Ruoxi to stir up the scandal between himself and Zhu Bing.

In addition, the content and jokes can fit in with social media communication and understand the needs of consumers; at the same time, the team does the right thing at the right time, controls the marketing time, and continuously stimulates users' preferences.

To put it bluntly, the audience will promote whatever they want to see, and try to lure them into the movie theater to watch "Ten Miles of Foreign Affairs".

Of course, Xu Kai is just providing ideas, how to do it depends on Chen Ruoxi...

……

(End of this chapter)