You can't imagine the happiness of the group performance

Chapter 266 Fishing is a Small Goal
On March 3, Jiang Yan's "Joey" was released in North America.

On April 4st, "Joey" was released in Europe, and on April 1rd Beijing time in Asia.

The North American bulletin board counts on a weekly basis.

So today is April [-]th, a total of eight days, just in time for statistics.

As soon as the statistics came out, Henry was overjoyed.

For singers, Billboard's advancement path is as follows:
First of all, when a singer releases a song, the first step to success is to be on the on-demand list. As long as it is on the list, it is considered famous.

Then it was on the on-demand list for several weeks in a row. In this way, the singer gained a firm foothold in the music scene.

Then there is the song trying to be on the top 100 of the billboard, even if it is the bottom 20 at the end of the crane, so that even if it is brushed off in the last week, it can be regarded as a little red in North America.

If you continue to advance, you can reach 80. In this way, this is a character.

You can sign a contract with a large company, start with a signing gold of one million, and earn several million a year by accepting advertisements.

Converted to Huaxia, that would be a second-rate singer.

As for the next ones, that is the top [-] on the bulletin board.

And this competition for the top fifty is really a fight between gods and gods.

Take out one at random, at least in terms of song popularity, it can be regarded as a level that is popular in North America.

And then up is the top twenty.

Songs that want to airborne into this stage in the first week are really nuclear bombs.

For example, Britney Spears this year's "baby one more time".

So Henry originally thought that although the three songs of "Joey" had similar potential, no matter how popular they were, they would probably rank 80 to 50 in the first week, and then advance to the top [-] after a few months.

The unexpected result is:
"Apologize" directly climbed to the 39th place.

"you are beautiful" climbed to the top 30.

But "Hall of Fame" climbed to the astonishing 19th place!
And it's only the first week!
From his experience, so far, newcomers can climb into the top [-] in the first week of releasing songs, which is really unprecedented.

And he knows that there is actually quite a lot of margin here.

Because this has not yet considered the factor of the Jiangyan Staples Center bombing yesterday.

On April 4rd, there was a big explosion in public opinion today, and sales and on-demand rates skyrocketed.

But these data can only be counted as the data of the second week, which means that in the second week, "Joey" will definitely reach another level.

And starting from the second week, the sales statistics in Europe, America and Asia will also come up, and Jiang Yan might be able to occupy the top ten on the bulletin board by then.

Great!

Henry immediately gave the order to start hunting.

So in the days that followed, Jiang Yan began to spin around.

. . . . . .

So far, the only things Jiang Yan can't speak for are clothes and mineral water.

Clothing has already signed a contract with the Septwolves in China, so Nike has no chance.

Mineral water has signed a contract with Wahaha, so other mineral waters are out of luck.

However, there are still a lot of advertising spaces left.

The first is the watch.

As soon as the North American bulletin board came out, coupled with the status of the Asian king.

Plus the pimping on Warner's side, no, it's control.

So many luxury brands are found.

Omega, Jaeger-LeCoultre, Cartier and Rolex.

These four were finally selected, and finally Jiang Yan chose Jaeger-LeCoultre.

Not for anything else, just because people give the most.

Finally, $350 million in two years was finalized, two advertisements were shot, the watch was changed regularly, and there were five new watches at the same time.

For Jaeger-LeCoultre in France, the average price of a watch is several 10 RMB, so. . .It's okay too.

Then there is Pepsi, this soft drink is the most willing to spend money, so it finally won 400 million US dollars for two years.

It included two commercials, a song, and an appearance at an event.

This price is converted to 1600 million RMB a year, which is twice as expensive as Faye Wong. Who made Jiang Yan an international superstar?

Then there are glasses, DVDs, mobile phones, perfumes and other products.

Although Jiang Yan is making mobile phones himself, why not give them for nothing, right?

These products are basically not considered global, and the prices are not bad. The sum totals more than 800 million US dollars a year.

So so far, Jiang Yan's annual advertising revenue has easily exceeded 1200 million US dollars before tax.

But this is not over yet, there are still big items, such as cars.

Of course, there are other miscellaneous Jiang Yan who will not pick up, not because they think the money is too much, but because they want him to write songs and travel around, he doesn't have that kind of thought.

Besides, keeping the simplicity of the endorsement can also shape the style.

After all, he has already endorsed a famous watch like Jaeger-LeCoultre, and then he endorsed chewing gum for hundreds of thousands a year, which is obviously inappropriate.

Having said that, the endorsement to be finalized this time is the car.

Jiang Yan ruled out Honda first, and would not accept the Neon brand no matter how much money it had.

The rest is Mercedes-Benz, Ford and Chrysler in the background.

One is from Germany, and two are from the United States.

Jiang Yan is naturally the first choice for Mercedes-Benz, which is a luxury brand after all.

In addition, Mercedes-Benz is good. Although it has not yet been made in China, it will not deceive the poor if it is made in the future. It can be regarded as a "conscience" brand. . .

Unfortunately, it was the lowest bid.

Ford has the highest bid, 500 million US dollars a year, can sign for three years, the condition is to produce a song and n commercials.

Chrysler's conditions are the same, but only $450 million a year.

Mercedes-Benz does not ask for a song, and the bid is only 200 million US dollars a year, and only for two years, because Mercedes-Benz only wants Jiang Yan to be the spokesperson of China.

Jiang Yan felt that he could fight for it, but he couldn't make it too obvious, so he talked about it one by one.

How to talk about it?I write a song, if you think it's okay, bid, and the highest one wins.

So "free loop" and the advertising idea were born.

During the conversation, Jiang Yan purposely chatted more with Mercedes-Benz.

The song "free loop" was originally a Ford commercial song.

Back then, the commercials were not good, but the songs were in a mess.

The creative idea of ​​the ad is that a man is lying on the sofa, seeing the style of Ford's new car, and immediately fell into the association.

Creativity is actually very simple, it is a man's dream.

With this song, it is basically at the level of Wang Zha.

But unfortunately, that Ford car is an mpv, not a performance car at all, so the advertisement looks very awkward overall.

In addition, the original MV of "free loop" also expresses the feeling of a man who loves his beloved piano and then loses it again.

No matter how much Jiang Yan thought about it, he couldn't think that he would fall in love with a family seven-seater car.

This kind of song, paired with advertising ideas, Ford should put it on a model like the Mustang.

So he thinks it is better to give Mercedes-Benz than Ford, at least Mercedes-Benz still has a lot of performance cars.

As soon as a demo was released, the three manufacturers soon couldn't sit still.

After Ford heard the demo of "free loop", the quotation was raised by another 100 million, to 600 million a year, and only one advertisement was needed!

Chrysler also added 100 million, reaching 550 million a year, but he can still give Jiang Yan a small plane, the kind with a market price of over one hundred thousand dollars.

Why does Jiang Yan want a small plane? It’s worthless, and he doesn’t spend much time in Laomei. Even if he wants to buy a big plane in China, Chrysler really doesn’t know how to give gifts, so he passed.

Finally, there is the quotation from Mercedes-Benz. After two days of communication with the German headquarters, Mercedes-Benz finally decided to upgrade Jiang Yan from the spokesperson of the China region to the global spokesperson.

Jiang Yan didn't really want to publish the copyright, so he closed the door and let Henry go.

So then Henry and the other party dragged on for two more days, and finally finalized, it is still 650 million US dollars a year, signed for three years, finalized!

However, the release of "Free Loop" was forced to be pushed to three months later by Henry, and he couldn't treat this kind of nuclear bomb as a bullet.

Good things have to be released slowly according to the rhythm they should have.

Jiang Yan is naturally fine, anyway, it doesn't prevent him from collecting money.

So in the end, Jiang Yan's endorsement income during this trip to North America totaled nearly 2000 million U.S. dollars a year in pre-tax income.

After tax, it is easy to use RMB for a small goal.

(End of this chapter)