Live again: the pig who is the outlet
Chapter 139 Advertise Your Car Secretly
Chapter 139 Advertise Your Car Secretly
With the finalization of the three high-end cars of the Venus Automobile Factory, a sample car was produced for new car testing.
Meng Qingshan began to think about how to make his three new cars occupy a place in the world auto market.
Meng Qingshan expressed no pressure on whether his three new cars could occupy a place in the world's high-end car market.
It has a world-class inline six-cylinder engine and gearbox, and although it is not advanced in the world, it has an automobile production line that can produce high-end cars without any problem.
With relatively skilled auto production technicians and sufficient auto production technical experts, even problems may arise in certain links of production.
Those automobile production technology experts hired by myself with high salaries will definitely find out at the first time, and quickly correct and eliminate hidden dangers.
The quality of these three cars, combined with a beautiful model that is completely ahead of its time, is sure to win you quite a few orders for your own car.
What he was worried about was that those world auto giants would trip him up behind his back.
As the overlord of the world's auto industry, those guys will definitely be able to tell that their new car will steal a piece of meat from their bowl as soon as their new car is launched.
This group of guys who are used to grabbing meat from other people's bowls will definitely go crazy because the meat in their own bowls is robbed.
Based on Meng Qingshan's understanding of these guys, at that time, those guys would definitely attack him with open swords and dark arrows like raindrops.
Then I have to quietly advertise my car before these guys realize that my car will pose a threat to them.
After contemplating for a week, Meng Qingshan finally came up with a way that would cost him a lot, not only to advertise his car, but also to give people a ride experience.
This time, Meng Qingshan showed the drawings of three cars, one of which was a seven-seater business car, which was named 'Business Star'.
One is a luxury car model launched 20 years later by a high-end car in the previous life, which is very popular with the rich, and it is named 'Pioneer'.
The third is a coupe type that is also popular all over the world after the same year, named 'Conqueror'.
Each of these three cars has a different positioning of the buying group, and it is definitely a model that can cause quite a stir in this period once it is launched.
While his three models were still being tested, Meng Qingshan sent his lawyers from the legal department to contact the world's top ten hotel chain business tycoons.
The purpose is very simple, that is, to sign an agreement with them, Venus Motor Factory will provide each of their hotel chains with two cars of 'Trailblazer' and 'Conqueror' for free, for their hotel to pick up and drop off senior customers who book hotels.
Of course, as the parent company of the Venus Automobile Factory, Modu International Trading Company will also sign agreements with these hotels.
All the employees of their Modu International Trading Company will automatically become VIP customers of these hotels and can enjoy a [-]% discount for all branches of this hotel chain.
These hotel chains don't care about giving away two luxury cars and two business cars for each branch. Some high-end car manufacturers are willing to do this.
The difference is that Meng Qingshan gave more cars than others. What they fancy is this seemingly very powerful international business company, and they are willing to sign a fixed-point occupancy agreement with them for business trips.
Although there is a [-]% discount, but they have a lot of hotels, and they often carry out promotional activities. Usually, old customers usually get a [-]% discount when they stay, and there are often [-]% discounts.
Those big international hotel chain giants immediately agreed that this kind of thing has only advantages and no disadvantages for them.
The only problem was that the hotel chain was worried that the Venus Motor Factory would provide too low-grade cars, which would make their high-end customers feel slighted.
On this point, those lawyers have long been instructed by Meng Qingshan to tell them directly that their company absolutely guarantees that the 'Trailblazer' commercial sedan belongs to the world's high-end cars.
Because it is still in the period of commercial confidentiality, it is inconvenient to disclose photos.
But when the cars are delivered, if the hotel evaluates that the 'Pioneer' is not a high-end business car, then you can dispose of these cars casually, and the occupancy agreement signed by Modu International Trading Company and them is still valid.
Such a clause that is only beneficial to the hotel would not be agreed by a fool.
Those lawyers from the Ministry of Commerce signed cooperation agreements with ten of the world's top hotel chains.
Next, Meng Qingshan established a global chain car rental company.
Then let those lawyers register small car rental branches under their own car rental companies in European countries and world-famous scenic spots.
Each of these car rental branches only has a dozen or twenty cars, and all the cars are only those produced by the Qixing Automobile Factory.
After the registration of the car rental branch, we will immediately recruit locally what is needed to operate this small rental company, a manager and a salesperson.
The employment contract formulated by the lawyers of the company's legal department, together with the terms and conditions that must be met by the manager, directly rejects the vast majority of applicants who do not meet the requirements for the manager of the car company.
Moreover, the finance department of the head office will also have professional accountants inspecting the accounts from time to time. It cannot be said that these small managers who apply for the car rental company have no chance of mischief, but the small operating space can be ignored.
Once mischief is easy to cause problems, and the salary given by the company is very good in the local area, which basically eliminates the possibility of someone taking the initiative to mischief.
From the very beginning, Meng Qingshan set up this car chain rental company just to promote his own car, which is tantamount to providing a free test drive opportunity for those who need a car.
His handwriting this time is huge, directly spending hundreds of millions of dollars, and there may be more in the future!
The car magnates could afford such money, but they either didn't think of Meng Qingshan's method, or they were already very big, and they didn't even bother to do such a thing with huge expenses and unknown benefits.
That is to say, Meng Qingshan, who has just established his own car company, sharpened his head and wanted to promote his car to the world, and was eager to make his brand famous would do so.
The most important thing is that this guy just took a lot of wool from Wall Street,
Although he had just spent 12 million yuan to buy the complete set of equipment and technology patents from Mercedes, now he still has more than [-] billion yuan in cash.
Meng Qingshan's current sales strategy of spending money first, becoming familiar with consumers, and then making consumers unconsciously like to use his company's products, has never been used with such fanfare during this period.
In the eyes of outsiders, his approach is typical of people who are stupid and have a lot of money.
(End of this chapter)
With the finalization of the three high-end cars of the Venus Automobile Factory, a sample car was produced for new car testing.
Meng Qingshan began to think about how to make his three new cars occupy a place in the world auto market.
Meng Qingshan expressed no pressure on whether his three new cars could occupy a place in the world's high-end car market.
It has a world-class inline six-cylinder engine and gearbox, and although it is not advanced in the world, it has an automobile production line that can produce high-end cars without any problem.
With relatively skilled auto production technicians and sufficient auto production technical experts, even problems may arise in certain links of production.
Those automobile production technology experts hired by myself with high salaries will definitely find out at the first time, and quickly correct and eliminate hidden dangers.
The quality of these three cars, combined with a beautiful model that is completely ahead of its time, is sure to win you quite a few orders for your own car.
What he was worried about was that those world auto giants would trip him up behind his back.
As the overlord of the world's auto industry, those guys will definitely be able to tell that their new car will steal a piece of meat from their bowl as soon as their new car is launched.
This group of guys who are used to grabbing meat from other people's bowls will definitely go crazy because the meat in their own bowls is robbed.
Based on Meng Qingshan's understanding of these guys, at that time, those guys would definitely attack him with open swords and dark arrows like raindrops.
Then I have to quietly advertise my car before these guys realize that my car will pose a threat to them.
After contemplating for a week, Meng Qingshan finally came up with a way that would cost him a lot, not only to advertise his car, but also to give people a ride experience.
This time, Meng Qingshan showed the drawings of three cars, one of which was a seven-seater business car, which was named 'Business Star'.
One is a luxury car model launched 20 years later by a high-end car in the previous life, which is very popular with the rich, and it is named 'Pioneer'.
The third is a coupe type that is also popular all over the world after the same year, named 'Conqueror'.
Each of these three cars has a different positioning of the buying group, and it is definitely a model that can cause quite a stir in this period once it is launched.
While his three models were still being tested, Meng Qingshan sent his lawyers from the legal department to contact the world's top ten hotel chain business tycoons.
The purpose is very simple, that is, to sign an agreement with them, Venus Motor Factory will provide each of their hotel chains with two cars of 'Trailblazer' and 'Conqueror' for free, for their hotel to pick up and drop off senior customers who book hotels.
Of course, as the parent company of the Venus Automobile Factory, Modu International Trading Company will also sign agreements with these hotels.
All the employees of their Modu International Trading Company will automatically become VIP customers of these hotels and can enjoy a [-]% discount for all branches of this hotel chain.
These hotel chains don't care about giving away two luxury cars and two business cars for each branch. Some high-end car manufacturers are willing to do this.
The difference is that Meng Qingshan gave more cars than others. What they fancy is this seemingly very powerful international business company, and they are willing to sign a fixed-point occupancy agreement with them for business trips.
Although there is a [-]% discount, but they have a lot of hotels, and they often carry out promotional activities. Usually, old customers usually get a [-]% discount when they stay, and there are often [-]% discounts.
Those big international hotel chain giants immediately agreed that this kind of thing has only advantages and no disadvantages for them.
The only problem was that the hotel chain was worried that the Venus Motor Factory would provide too low-grade cars, which would make their high-end customers feel slighted.
On this point, those lawyers have long been instructed by Meng Qingshan to tell them directly that their company absolutely guarantees that the 'Trailblazer' commercial sedan belongs to the world's high-end cars.
Because it is still in the period of commercial confidentiality, it is inconvenient to disclose photos.
But when the cars are delivered, if the hotel evaluates that the 'Pioneer' is not a high-end business car, then you can dispose of these cars casually, and the occupancy agreement signed by Modu International Trading Company and them is still valid.
Such a clause that is only beneficial to the hotel would not be agreed by a fool.
Those lawyers from the Ministry of Commerce signed cooperation agreements with ten of the world's top hotel chains.
Next, Meng Qingshan established a global chain car rental company.
Then let those lawyers register small car rental branches under their own car rental companies in European countries and world-famous scenic spots.
Each of these car rental branches only has a dozen or twenty cars, and all the cars are only those produced by the Qixing Automobile Factory.
After the registration of the car rental branch, we will immediately recruit locally what is needed to operate this small rental company, a manager and a salesperson.
The employment contract formulated by the lawyers of the company's legal department, together with the terms and conditions that must be met by the manager, directly rejects the vast majority of applicants who do not meet the requirements for the manager of the car company.
Moreover, the finance department of the head office will also have professional accountants inspecting the accounts from time to time. It cannot be said that these small managers who apply for the car rental company have no chance of mischief, but the small operating space can be ignored.
Once mischief is easy to cause problems, and the salary given by the company is very good in the local area, which basically eliminates the possibility of someone taking the initiative to mischief.
From the very beginning, Meng Qingshan set up this car chain rental company just to promote his own car, which is tantamount to providing a free test drive opportunity for those who need a car.
His handwriting this time is huge, directly spending hundreds of millions of dollars, and there may be more in the future!
The car magnates could afford such money, but they either didn't think of Meng Qingshan's method, or they were already very big, and they didn't even bother to do such a thing with huge expenses and unknown benefits.
That is to say, Meng Qingshan, who has just established his own car company, sharpened his head and wanted to promote his car to the world, and was eager to make his brand famous would do so.
The most important thing is that this guy just took a lot of wool from Wall Street,
Although he had just spent 12 million yuan to buy the complete set of equipment and technology patents from Mercedes, now he still has more than [-] billion yuan in cash.
Meng Qingshan's current sales strategy of spending money first, becoming familiar with consumers, and then making consumers unconsciously like to use his company's products, has never been used with such fanfare during this period.
In the eyes of outsiders, his approach is typical of people who are stupid and have a lot of money.
(End of this chapter)
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