The big guy starts with raising pigs

Chapter 535 Domestic cooking oil will eventually rise

May 21

This day is the first day that the oil press plant of Shanshen Group Edible Oil Company was put into production.

Jiang Xingmin, general manager of Shanshen Group, personally participated in the groundbreaking ceremony and made an important speech at the meeting. He conveyed to the employees that the head office attaches great importance to the edible oil industry,

We all know that people depend on food,
Diesel, rice, oil and salt have a great impact on the common people.
According to the statistics of relevant departments, the consumption scale of my country's edible oil market has exceeded 3000 billion in recent years.

Therefore, as an agricultural giant, Shanshen Group must of course have a share of the action.

However, according to the company's plan, the company will only enter the field of high-end edible oil, and will focus on building high-end brands.
In addition to the rapeseed oil currently being produced by the company, the company will also produce camellia oil, soybean oil, peanut oil and so on.

After the meeting, Zhou Guangfu, the manager of the edible oil company, took Jiang Xingmin to visit the factory.

"Mr. Jiang, look, this is our edible oil laboratory. The main purpose here is to study the oil extraction process and optimize the quality of edible oil."

"Oh, can I go in and have a look?" Jiang Xingmin was more interested in this,
"Of course!" Zhou Guangfu nodded with a smile, and then led Jiang Xingmin to the laboratory.

"Mr. Jiang, Hello Manager Zhou,"

"Hi everyone, what are you working on now?"

Jiang Xingmin asked the nearest research institute kindly.

"Mr. Jiang, our main job now is to detect the components of the first batch of rapeseed oil, and we have detected all of them just now." The researcher replied with a smile.

"Oh, is it convenient for me to introduce you?"

Jiang Xingmin was also curious about the quality of the rapeseed oil produced by the company.
Because the company's rapeseed is not an ordinary product, the oil it squeezes out is probably not simple.

The most important thing is that Jiang Xingmin has confidence in Zhang Hai, the boss.

"Of course, after testing we found that the quality of the company's rapeseed oil is very good, the content of unsaturated fatty acids is [-] times that of ordinary rapeseed oil, and the content of erucic acid is only [-]%, which is far lower than that of ordinary rapeseed oil. The standard set by the state is no higher than [-] percent."

The inspector paused, then continued:
"The most important thing is that our rapeseed oil also contains a unique aromatic oil, which can make our rapeseed oil have a stronger fragrance than other common rapeseed oils, which should be the best of our products selling point."

Hearing this test report, Jiang Xingmin was very satisfied, knowing that the boss has such a way to turn decay into magic.

After such an excellent rapeseed oil is on the market, it will definitely be loved by consumers.

…………

"Grandpa and grandma, this is the rapeseed oil that the company just produced. I'll bring you a bucket."

"Hehe, then thank you Xiaohai." Grandpa Li took the oil, and then shouted into the room: "Hurry up, come out, Xiaohai is here!"

After dozens of seconds, Li Yueer ran out of the house.

"Why are you here?" Seeing him, Li Yueer asked with a smile.

"I'm here to deliver oil to my grandparents. The high-end rapeseed oil produced by the company has just rolled off the production line. It is said to taste very good."

"Oh, so let's try it now?"

Li Yueer was very curious about this, so she immediately dragged Zhang Hai to the kitchen, and made a deep-fried rice cake with the rapeseed oil just now.

"Well, it really smells delicious, how much does this oil sell for a barrel?"

"The five-liter one is 188 a barrel, and there are one-liter and two-liter ones, the prices are 40 yuan and 80 yuan respectively."

At present, the rapeseed oil output of Shanshen Group is not high, at most two to three thousand tons, and the total output value is about 2 million yuan.

Hearing that the sales of rapeseed oil this year are only about 2 million, Li Yueer nodded and said:
"That's really not much!"

When the company's new product came out, Zhang Hai gave a copy to his relatives and friends as usual.

After using it, everyone gave Zhang Hai a lot of praise, full of praise for this rapeseed oil.

"By the way, Haizi, how is the company's camellia oil prepared?"

Camellia oil is a higher-grade edible oil than rapeseed oil.
Camellia oil is rich in nutrition, containing 93% unsaturated fatty acids, including 82% oleic acid, 11% linoleic acid,

Camellia glycosides, tea polyphenols, saponins, tannins, and squalene rich in antioxidants and anti-inflammatory effects, squalene and flavonoids have excellent anti-cancer effects.

Camellia oil is also rich in vitamin E, calcium, iron, zinc and other trace elements. Zinc, known as the "flower of life" by medical scientists and nutritionists, is 10 times that of soybean oil. The variety is the most among all edible oils.

It can be said that camellia oil is the most edible oil that can be eaten with confidence.

"The company has reached a cooperation with the city government. The Linxing city government will provide the company with [-] mu of abandoned mines and barren hills for the company to plant camellia trees."

"In addition to the 30 mu we planted ourselves, the municipal government will also promote the planting of camellia trees throughout the city, and it is expected that the planting area of ​​[-] mu will be completed this year."

"So, the company's camellia oil is several years away from being listed?" Li Yueer frowned.

Zhang Hai explained with a slight smile: "Then it doesn't have to wait that long, the company is already preparing to go to the camellia production area to purchase, and it is expected that after October this year, the first batch of camellia oil will be produced and launched on the market."

Camellia oleifera planting in our country has a long history, and it is said that planting began more than 2000 years ago.

At present, the main producing areas of camellia oleifera in my country are only concentrated in the mountainous and hilly areas in the south.

Among them, Nanhu, Xijiang, Guangxi, Zhejiang and Fujian have the highest output.

Promoting Camellia oleifera planting can not only produce better economic benefits, but also protect the ecological environment.

So as early as 2009
The country proposes to cultivate the camellia oleifera industry into a pillar industry that prospers the forest and enriches the people.
During the "Twelfth Five-Year Plan" period, 14 major Camellia oleifera provinces will build 3250 million mu of Camellia oleifera forest bases,

By 2020, my country's Camellia oleifera forest base is expected to reach 7000 million mu, with an annual output of 250 million tons of camellia oil, and per capita consumption of 2 kg of camellia oil.

According to the latest data, by 2020, my country has built 6800 million mu of camellia oleifera forest, basically completing the grand goal of 7000 million mu.

…………

Just when Shanshen Group was preparing to enter the field of high-end edible oil

The national teams are also making frequent moves, especially the Northern Land Reclamation Group and Frontier Land Reclamation Group,

The two agricultural giants seem to have spotted the future of domestic edible oil,
They have launched large-scale investments.

Among them, Northern Land Reclamation plans to invest billions of dollars to start the domestic edible oil revitalization plan.
It is planned to achieve the goal of producing 2022 million tons of soybean oil per year between 2023 and 300.

Frontier Land Reclamation did not show any weakness, and reached a strategic cooperation with COFCO.

In order to win over Frontier Land Reclamation, COFCO even took the initiative to sell 15.00% of the shares of related soybean brands.

It is conceivable that when domestic soybean production soars, my country's edible oil market will set off another huge storm.

The rise of domestic edible oil brands will eventually come.

(End of this chapter)