Manufacturing Empire in the Valley

Chapter 1869 Hollywood is a symbol of American culture

Now that he has decided to participate, Niu Xiaoqiang naturally needs to maximize his benefits.

He smiled slightly and said: "As far as I know, Hollywood is an extremely xenophobic place, and it is also a symbol of American culture. It is basically impossible for foreign companies to enter Hollywood through acquisitions. If the Mitsui Consortium really If you want to facilitate this acquisition plan, you need to put in a lot of effort."

Niu Xiaoqiang is reminding Mijing Ryu, don't fool me with those nice words, I'm not an idiot who doesn't know anything.If you really want to work with me, tell me the truth.

As long as Ryu Mitsui tells the truth, the situation will become very favorable to Niu Xiaoqiang, and he can take the opportunity to make his own demands and strive for the best interests for himself.

Mitsui Ryu once again secretly admired Niu Xiaoqiang: Niu Xiaoqiang is too shrewd, just started the negotiation, the other party grasped the key point and put himself in a passive position, such a person is undoubtedly very difficult to deal with, it seems that I have to be careful Just deal with it.

He thought about this for a while, and then said: "Mr. Niu is a sensible person, and he can't hide anything from you. It's true that the Mitsui Consortium has indeed encountered a big obstacle. As you said, Hollywood is an extremely xenophobic place. , Their xenophobic sentiment even exceeded our expectations. Our people have been working hard for three months, but so far, the senior management of Columbia Entertainment has not even shown up, which made our acquisition plan fall into a trap If Mr. Niu can help facilitate this matter, the Mitsui consortium is willing to offer 5.00% of the shares of Columbia Entertainment as a thank you after the successful acquisition. I wonder what Mr. Niu wants?"

Mitsui Ryu didn't try to sell Niu Xiaoqiang any more, and directly proposed the conditions for the exchange of benefits. Next, it depends on what Niu Xiaoqiang has to say.

Niu Xiaoqiang's answer was very simple and direct.He smiled and shook his head: "Mr. Long, you are too insincere. The mere 5.00% dry stocks are not worth my shot."

Mitsui Ryuu had expected that Niu Xiaoqiang would not be so easy to talk to, so he did not show much disappointment, but lowered his voice and asked: "Then according to Mr. Niu, how much does the Mitsui Consortium need to pay to be sincere? "

Niu Xiaoqiang stretched out a finger: "If the Mitsui Consortium wants to accomplish this, it needs to give [-]% of the shares of Columbia Entertainment as a thank you. If it is lower than this figure, there is no need for us to continue the discussion."

Mitsui Ryu didn't expect Niu Xiaoqiang to be so strong, with such a tough tone.He frowned slightly and said, "Mr. Niu, I won't hide it from you. The total investment of this acquisition plan is about 60 billion U.S. dollars. This price is about 50.00% higher than the actual market value of Columbia Entertainment. Calculated, the Mitsui consortium is equivalent to taking out 60 million US dollars as a thank you. To be honest, Columbia Entertainment's profitability is not strong, and the current annual net profit is only tens of millions of dollars. That is to say, once we agree to your request , it will take at least [-] years to recover the cost, isn’t this too uneconomical for us?”

Niu Xiaoqiang immediately shook his head: "No, no, no, the value of Columbia Entertainment cannot be measured by its annual profit. Hollywood is the main position used for cultural propaganda in the United States. As long as the Mitsui consortium completes the acquisition plan, it can use Columbia Entertainment. The value and influence of this platform to promote today’s culture to the world is immeasurable, not to mention a mere [-] million U.S. dollars, even if a billion U.S. dollars is given as a thank you, I don’t think it’s too much.”

Niu Xiaoqiang's words are on point. The profitability of Columbia Entertainment is so poor, it is not worth mentioning for a behemoth like the Mitsui Consortium. If this is the case, why is the Mitsui Consortium so persistent in this acquisition plan? Woolen cloth?
The answer is the same as what Niu Xiaoqiang said, because this acquisition cannot be measured solely from the data in the financial statements, and the true value of Columbia Corporation cannot be reflected by the mere annual profit of tens of millions of dollars.The real value of this company lies in its enormous influence in terms of cultural propaganda.

Culture is a very important soft power, which is of great significance to a country.As long as your culture is recognized by more people and popularized and welcomed by people in other countries, you can gain more benefits from it.

For example, it can increase domestic tourism income, increase the sales of unique cultural products in the country, and increase international influence.

Don't underestimate the income in this area. If it is managed well, it can add tens of billions of dollars to the country's income every year.

The Mitsui consortium operates many industries. They have been integrated with today, and their shadows can be seen everywhere. Their relationship with the country can be said to be both prosperity and loss.By helping the country's economy develop in a good direction, the Mitsui consortium can earn more money.

In addition to this reason, the Mitsui consortium has already secretly made arrangements and made large-scale investments in tourism and other cultural-related fields. The reason.

After hearing what Niu Xiaoqiang said, Ryu Mitsui gave a wry smile: "Mr. Niu is really watertight, and his vision is far beyond the reach of others. He can look at this acquisition plan from a strategic point of view. Since you have talked about this, Then I will stop haggling over every detail, the Mitsui Consortium is willing to agree to the conditions proposed by your Excellency, and I hope that Mr. Niu will take care and help us to facilitate this matter as soon as possible."

Niu Xiaoqiang chuckled: "That's easy to say, Mr. Long is so straightforward, of course I have to express it, please wait a moment, I will call someone for help."

The reason why Niu Xiaoqiang is willing to intervene is not only to take advantage of this, but also another very important reason: the real boss behind Columbia Entertainment is actually the Boston consortium.

The Boston Consortium was jointly established by several major families in Massachusetts. In terms of economic strength alone, this consortium can be ranked among the top ten major powers in the United States. In terms of power, they can be ranked in the top eight.

In addition to operating medicine, military industry, high-tech and other industries, this consortium also secretly controls Columbia Entertainment and has invested in several other Hollywood film and television companies. Its influence in Hollywood cannot be underestimated.

(End of this chapter)