Reverse Rebirth 1990

Chapter 509 521 [Song Zhichao's Strength]

After getting Song Zhichao's call, one can imagine how surprised Morita Akio was.

Your enemy suddenly called and said that they want to buy your burden company, and take the initiative to be a "taker" to help you reduce the burden. Is there such a good thing in this world?

At least Akio Morita has lived most of his life without encountering one.

So much so that in the next three days, Akio Morita used all his resources and energy to start a thorough investigation of Song Zhichao's "strange" opponent.

First of all, is it true that the other party said that they want to acquire Columbia, their burden company?This is actually very easy to find out, that is to see if the opponent has that kind of strength.

No matter how much a person can act and boast, there is one thing that cannot be changed, and that is his true strength!
Talented people are qualified to play this kind of crazy acquisition game, otherwise, it's just a joke, telling a stupid joke!

So what kind of person is this Song Zhichao, and what type does he belong to?
Soon, a lot of information was piled up in front of Akio Morita.

Looking at Gao Gao's information, Akio Morita was not surprised, but looked for the most important ones --- his way of doing things is like this, abandoning others and going straight to the point.

Soon, he found the total assets of all the companies under Song Zhichao. According to market statistics, none of the companies under Song Zhichao have been listed yet. Even so, the assets are as high as 380 billion Hong Kong dollars, which is about [-] billion U.S. dollars—and at present Columbia's market value is at least [-] billion US dollars. Could it be that Song Zhichao wants to sell all his companies and replace them with Columbia?

It's unlikely!

Akio Morita shook his head and laughed, thinking the question was stupid.

I feel that Song Zhichao is also very stupid. A Hong Kong man with a wealth of only [-] billion US dollars dares to take over Columbia's wealth. Unless he applies for the immediate listing of several major companies under his umbrella, then he may have the ability to acquire Columbia.

Just when Akio Morita thought he had seen through Song Zhichao's assets and thought it was a stupid joke, the female secretary who was in charge of carrying the report knocked on the door and came in, hurriedly saying that he had accidentally left out a report, His face was disturbed.

In the past, Akio Morita would be furious, and he hated the people around him not doing things well, but at this time he was in a good mood, mainly because he thought that he had seen through everything about Song Zhichao, and saw through Song Zhichao's strength, so he didn't get angry very much, but simply reprimanded him He said a few words to the female secretary, then scolded her to leave.

After the female secretary left, Akio Morita casually looked at the new missing report in his hand.

The above is still about Song Zhichao's personal property.

Akio Morita laughed. The assets of Song Zhichao's major companies are already known. How much can this extra share help him?

But gradually, Akio Morita focused his eyes on this report and couldn't move away, his face became strange, and his breathing became heavy.

I saw that the three oil fields invested by Song Zhichao in Russia were impressively listed on the report - the annual profit alone was as high as 30 billion US dollars!
What kind of scary number is this?

At this moment, Akio Morita knew that Song Zhichao was not joking, nor was he stupid enough. They really wanted to buy his Columbia, because they had such strength!
……

After fully understanding Song Zhichao's true "strength", Morita Akio, an old guy who has always been self-respecting and never admit defeat, regards Song Zhichao as a real enemy for the first time.

At least Song Zhichao's hidden "claws and teeth", even a tiger that was about to shed its skin, felt a little chilly.

In fact, what Morita Akio thought of at this time was, why did Song Zhichao do this?Why hide your strength?Judging from his current real strength, he is enough to compete with the super rich in Hong Kong and the world.But he didn't show it, he was very forbearing --- it's fine for a young man if he is not young and energetic, but he can be so seductive and unobtrusive, which is terrible.At least Akio Morita thought he couldn't do it at Song Zhichao's age.

Young people, there is no one who is not high-spirited.

There is nothing to brag about making a little achievement.

I wish that people all over the world could know me, I wish I could become a super tycoon and trample those old men under their feet.

But Song Zhichao did not do this.

Although he has become a new chaebol, he still pretends to be weak, which makes people misunderstand him and make people look down on him.

Only when your enemy underestimates you is the best time for you to swallow him alive --- this is the experience that Akio Morita has summed up over the years in business.

At this time, Morita Akio really got to know Song Zhichao, and realized this enemy who was four or fifty years younger than himself.

……

Next, Akio Morita began to analyze Song Zhichao's motivation for acquiring Columbia.

Columbia is losing money every year, and he should know this.Akio Morita felt that it would be foolish to speculate on Song Zhichao's acquisition behavior based on young people's love of entertainment and dating female stars.Because Song Zhichao was not an ordinary young man at all in his eyes.

So why did Song Zhichao buy Columbia?

Soon, Akio Morita came to a conclusion --- for copyright!To be precise, it is for the copyright of more than 2700 stock movies of Columbia Corporation.

Because the same was true for Akio Morita back then, and he also took this path.

In other words, it is Morita's dream to own a film studio. As early as the 70s, he believed that if Sony had its own film library and tape library at that time, it could be released in Betamax format.Now that products like Sony's Walkman and VHS are entering the US market, the benefits of having an in-house software library are more apparent than ever. .

Columbia Pictures quickly became Sony's top target because it was the only major U.S. studio to own the rights to all 2700 titles in its inventory.Columbia Corporation was founded in 1924 by the Coen brothers from the East Side of New York.By making westerns and comedies, the brothers kept the tiny studio profitable throughout the Great Depression. For more than 60 years, the Coen brothers have attracted a large number of talented directors and created many masterpieces for Columbia: Frank Capra's "It Happened One Night", Elijah Kazan's "At the Water's Edge", Robert Rosen's "The King" "Under Heaven", David Lien's "Lawrence of Arabia" and "The Bridge on the River Kwai", Fred Zinnermann's "From Here to Eternity", Edward Demetrik's "Mutiny on the Kane", Cindy Nichols Rucker's "Baby," Ivan Wrightman's "Ghost Head," and Steven Spielberg's "Close Encounters of the Third Kind."

Although not the largest film inventory in Hollywood, Columbia is the top studio of the year with twelve Oscar-winning titles.

For Akio Morita, this is undoubtedly a huge attraction. In the end, Akio Morita ruled out public opinion and, despite the objections of some shareholders, officially opened the road of no return to acquire Columbia, a "losing money".

Thinking of this, Akio Morita laughed.

He joked about how confident Song Zhichao was, that he wanted to soar into the sky in a way that even Akio Morita couldn't walk.

That's right, Columbia has a rich resource pool, but the quality of Columbia's movies is really hard to describe now. The glory of the past is gone forever, and it is very difficult to make money from movies.

This is an ambitious young man, but his ambition is too great. He wants to follow my old path. What should I do?Since he wants to jump into the abyss, I will push him from behind!
Akio Morita, laughing.

(End of this chapter)