Huayu since 1980

Chapter 930 Letter Support (4000+ chapters, please subscribe~)

Wu Jianye gave a good course on film promotion to domestic filmmakers. Even in this age when the internet just came into existence, Wu Jianye was still able to promote movies in every possible way!

After entering 64, China finally opened the first 77K international dedicated line, with full-featured access to the Internet, becoming the [-]th member of the international Internet family, and the era of the Internet in China began.

And the first BBS station in China has also opened, Suguang BBS.

However, due to the slow internet speed and the lack of sand sculpture netizens here, Wu Jianye was not interested in trying it. Instead, he played the game "Warcraft: Humans and Orcs" produced by Blizzard this year.

To be honest, there is no way to see the game screen at this time. Wu Jianye only played for a while, and then he felt that it was not interesting, and Wu Nian on the side looked eager to try.

Wu Jianye looked at the time and said, "At most half an hour!"

Wu Nianyi immediately nodded and said, "Okay!"

Liu Yifei next to her had no interest in this, and was still playing with her Barbie doll happily!
Wu Jianye exited the game room and came to the living room, where Zhu Yan was reading a magazine. After seeing Wu Jianye, he smiled and said, "The movement made by Tangting Culture this time is even bigger than the previous "The World of Chu Xing". ah!"

Wu Jianye knew that what Zhu Zhuo was talking about was about movie promotion.

"When you were filming "Jurassic Park" in North America, you already knew how much Hollywood attaches importance to the promotion of the movie. Now I'm just letting everyone know that the movie can still be operated like this!"

Zhu Zhu nodded, and said with a smile: "It is estimated that everyone should learn the dignified culture in the future!"

Wu Jianye didn't say anything, but Wu Jianye really hoped that the domestic film companies and studios could learn more about court culture.

The success of the film industry has never been just the success of the film, but the success of all links in the entire industry, otherwise it will easily develop into deformities.

To put it mildly, movie promotion is to promote a movie. If the entire industry does this, then for ordinary people, more people will know about the movie, and more people will enter because of the movie’s promotion. Movie theaters, this is a virtuous circle.

However, Zhu Hao still said with some regret: "Unfortunately, the TV station does not agree with your application to broadcast the trailer video!"

Still because of the Strawberry Music Festival, both Y TV and Yanjing TV refused to broadcast the trailer of the movie "Eternal Night".

Don't even give money!
"It doesn't matter. Li Xiaowan has already contacted Shanghai TV, Zhejiang TV, and Guangdong TV. They will broadcast this trailer."

The southern cities are still the box office of my country's movies. As long as the movie "Eternal Night" can be successfully promoted in these places, although the decision of Y TV and Yanjing TV is regrettable, Wu Jianye can bear the loss.

Facts have proved that Wu Jianye and Zhu Zhu's thoughts were correct, and in the next few days, domestic film companies also started promotional activities for their own films.

But everyone is still a little bit reluctant to let go, and there is always a feeling of still holding the pipa half-hidden.

But when it entered December, Wu Jianye saw something new.

For the first time, Yanjing TV broadcasted a trailer for a movie. Naturally, this movie was not Wu Jianye's "Eternal Night", but the trailer for the new work of the director Wang Tao who stole the limelight from Feng Pants!

Wu Jianye sat on the sofa, watching the movie trailer called "A World Without Swords", with a smile on the corner of his mouth.

"I didn't expect someone to walk in front of you. The trailer of the movie "Eternal Night" has not been broadcast on those TV stations, but someone has found Yanjing TV to show their movie trailer." Zhu Zhuo Poured a cup of tea for Wu Jianye, put it in front of him and said with a smile.

"It seems that there is an opponent this year!" Wu Jianye said with a smile.

Zhu Zhu looked at Wu Jianye with some surprise: "It's just a trailer, are you so optimistic about this movie?"

Wu Jianye shook his head and said with a smile: "It's not because of the trailer. In fact, there are no ugly movie trailers in this world. I say this because of the owner of the Beixue Film Company. Now it seems that the other party is a wise man. Boss!"

Zhu Zhu smiled: "Just because the other party, like you, thought of showing the trailer of your own movie on the TV station, you are so optimistic about the other party?"

Wu Jianye nodded, expressing his agreement with Zhu Yan's words, and said with a smile: "Don't underestimate these things. In fact, the bosses of domestic film companies are still a little too cautious. Although it is not easy to learn from Hollywood, but It is not difficult for them to want to go to Xiangjiang now, the film industry in Xiangjiang is already complete, they could spend some money there to learn, but they prefer to work behind closed doors at home and think about it."

"And the boss of Beixue Film Company is obviously someone who really wants to do a good job in this company. It is not easy to have such an idea in China!"

"I didn't expect you to appreciate the other party so much?" Zhu Yan took a sip of his tea, then watched the trailer on TV and said, "Don't you worry that the other party will take away your movie box office on New Year's Day?"

Now this "A World Without Swords" has started its own publicity, and it will definitely attract a lot of viewers.

Wu Jianye smiled, "There is nothing to worry about. You underestimate the capacity of one movie schedule. Two movies can still be accommodated. I have always said that the best development for this industry is to let a hundred flowers bloom. If someone It will be even better if I can really come out, and I can retire earlier!"

According to Wu Jianye's business map, Tangting Culture can be said to be the least profitable, and even has to pay every year, but the reason why Wu Jianye has always put himself as a director is that he likes movies first , I also like that when the movie is released, the audience is substituted into the story told by myself!
But Wu Jianye always remembers his thoughts, that is, what he hopes is that the domestic film industry can catch up with the level of Europe and the United States earlier, so Wu Jianye has been doing the work of guiding the way these years, and now someone has been taken by him. On the road, he has no reason to be unhappy.

When there are more and more people on this road and more and more benefits are brought, coupled with the emergence of the Internet, everyone can know foreign news more conveniently, then at that time, will Wu Jianye still be there? This road is actually not that important anymore.

At this time, Wu Jianye had even started planning his retirement life!
And Wu Jianye has told Zhu Juan more than once what their retirement life is like. Zhu Juan is also very yearning for this, so when Wu Jianye said retirement again, Zhu Juan relied on him. Wu Jianye's shoulder.

“I wish I could retire sooner!”

"Come on, come on, one or two more movies will be enough!" Wu Jianye leaned on the sofa as if he was talking to Zhu Zhuan, and he seemed to be talking to himself.

Beixue Film Company!

Li Xiangbei finally showed a smile on his face, "Taozi really has to thank you buddy this time!"

It turned out that after the end of that day, Li Xiangbei was also thinking of ways to promote his company's movies.

When Li Xiangbei was doing business in Qiong Province, he met several Xiangjiang businessmen. After this incident, Li Xiangyang called his friends in Xiangjiang specifically to ask how the film company in Xiangjiang operates. own company film.

In the process of chatting with them, Li Xiangbei learned a very important piece of information, that is, to sell trailers, which was pioneered by Xiangjiang Fengge Films.

After Li Xiangbei found out about this, he immediately called Wang Tao, hoping that Wang Tao could act as an intermediary to help contact CCTV to see if he could release the trailer of his company's movie.

At the same time, it also allowed Wang Tao to hurry up and make a movie trailer.

Wang Tao first contacted his time at CCTV, but the feedback he got was that CCTV would not broadcast movie trailers, nor would it be possible to give money.

However, Wang Tao's colleague finally gave a suggestion that CCTV is not allowed, which does not mean that Yanjing TV station is not allowed, so through Wang Tao's colleague, Li Xiangbei contacted Yanjing TV station, and the negotiation between the two parties was quickly completed.

And Wang Tao also used a week to edit a trailer, which was broadcast on Yanjing TV.

Wang Tao smiled shyly: "He just helped to contact me about this matter, it's all right!"

Li Xiangbei smiled and said: "You can't say that. If you don't have your buddy as the middleman, we can't do anything. I know Director Liu of Yanjing TV, so you have to help me this time and thank you buddy!"

After speaking, Li Xiangbei took out an envelope from the immediate drawer and handed it to Wang Tao.

Wang Tao said quickly: "Mr. Li, this is too polite. I really don't need it. They are all my buddies. I don't have so much to say!"

Li Xiangbei laughed, and said, "Listen to me, this isn't for you, it's for that buddy of yours, and that's the end of the matter."

In the end, Wang Tao did not refuse Li Xiangbei.

Watching Wang Tao take the envelope, Li Xiangbei laughed again, and then called out to his secretary. When Wang Tao's office door was opened, Li Xiangbei's secretary came in with a sack.

Li Xiangbei looked at the sack and smiled at Wang Tao: "Did you see that, less than two days after the trailer was released, our company has received so many letters, everyone said they want to watch this movie! "

In this era without the Internet, fans can only express their love for their idols by writing letters, and this kind of letter writing is not only for their idols.

Writing letters is the only way for people to express their feelings during this period!

In fact, this kind of behavior continued until the end of the 90s and the beginning of the 21st century. Some people did not know the address of their idols, so they could only send them to their work unit or school.

For example, Huang Xiaochu, after Huang Xiaochu became famous, there would be a steady stream of sacks of news sent to the film academy every day.

The same is true for Little Swallow after becoming famous, but at that time, Little Swallow had her own heavy labor, Master Huang!

Later, when the leader Huang was interviewed, he said that he had an important job at that time, which was to help Xiao Yanzi get the letter!

Although Beixue Film Company doesn't have any celebrities, Wang Tao has not formed his own popularity, and the TV trailer actually wrote about the release time of the movie "A World Without Swords".

But as Wu Jianye said, there are no bad movie trailers in this world, so many viewers spontaneously wrote to Beixue Film Company after watching the trailer, asking about "A World Without Swords" of various matters.

This should belong to the unique fan culture of this era!

"So many?" Wang Tao was also very surprised when he saw the sack, and opened an envelope, which turned out to be addressed to himself.

It is full of words of encouragement, and expresses my thoughts that I can't wait to see this movie.

All this moved Wang Tao, the homeboy.
"These are all about the movie, you can take it home later!" Li Xiangbei said happily.

"Thank you, Mr. Li!"

"How many times have I told you, you don't have to be so polite with me!" Li Xiangbei waved his hand, and then said with some regret: "However, it is still a pity, that is, we have contacted some other products to sell for " The movie "A World Without Swords" is used to promote the movie and learn from dignified culture, but unfortunately the process is too cumbersome, even if it is made, the movie will have already been released at that time."

This made Li Xiangbei feel very sorry, but at the same time, he was surprised that Tangting Culture could make a promotional plan for the movie "Eternal Night" so early.

"I heard that there is a special publicity department in Tangting Culture, which is used to promote the company's movies, TV, and music albums before they go on the market!" Wang Tao has been doing post-editing in Tangting Culture during this time, knowing that There are still more things.

Li Xiangbei nodded and said, "Don't worry, we've learned something from this movie, and we'll have more experience in the next movie!"

"Taozi, when you are in the later stage of Tangting Culture, you will also ask their people more about how Tangting Culture works. We can also learn a few more tricks, so we won't be caught off guard like we are now."

Wang Tao nodded and said, "I see, Brother Li!"

Li Xiangbei laughed and said, "Okay, let's settle this matter now, you can go to work first, I will put these letters in your office, and you can come and get them when you have time!"

Wang Tao got up and said goodbye!
In this way, the time has come to December 12th. Before the New Year's Day holiday, the much-anticipated movie "Eternal Night" will also be officially released!
The movie "A World Without Swords" was released a week late.
(End of this chapter)