My rebirth is different
Chapter 740 Outrageous Statistics
Chapter 740 Outrageous Statistics
Today is the New Year's Eve, many employees have gone home for vacation, and the entire science and technology park seems deserted.
However, there are still many employees working in several office buildings, and more than half of the supporting restaurants and coffee shops continue to operate.
Because several companies here are Internet companies, they cannot close their business during the Chinese New Year, so each company has many employees who need to be on the job.
At noon, Yu Wenfei and Peier found a small restaurant for lunch, and then went back to the office to take a nap.
After getting up refreshed, he turned on his alien computer.
I haven't logged into World of Warcraft for two days. I don't have anything important to do this afternoon, so I plan to go up early and play for a while.
Regarding the data of World of Warcraft, Yu Wenfei also looked at it last night. Perhaps because the Chinese New Year is approaching and everyone is free, the number of new users has continued to skyrocket these days.
Basically, a new region is opened every day, and at least twenty new servers are launched every time.
Now it has 520 telecom regions, six Netcom regions, and [-] sets of servers.
And every server is full!
This means that World of Warcraft has more than 500 million active users!
It seems that this number is not as shocking as CS players' over [-] million, but don't forget, this is a paid game, and every active player has to pay for point cards.
According to statistics, most of the paying players of World of Warcraft buy monthly cards, and each monthly card is 60 yuan.Compared with the timing point card, the monthly card is much more favorable.
The channel for selling monthly cards and point cards is Facebook Game’s own platform, and there is no need to sell point cards through various offline channels like Shanda did in the past.
This also means that all the money obtained from point card sales goes to Facebook Game Company, and there is no cost to channel dealers and retailers.
From the current point of view, just by selling point cards, the income in the first month will be close to 10 billion yuan!
In addition, there are other paid items, such as mount costumes in the game store, although not every player will buy them, but there are always some players who will buy them.
And those fee-based props can be updated every once in a while, one theme series at a time, which is another sharp tool for earning money!
Through charging props, the monthly income will not be much less than that of point card sales.
If it can also reach one billion per month...
No, let's count as less, [-] million.
Then the monthly revenue of the Facebook game will reach 16 billion RMB just relying on the World of Warcraft game!
It is equal to [-] million US dollars.
A year is 24 billion US dollars!
Even if it is to share with Facebook Games North America, according to the ratio of 17 to [-], Facebook Mainland China will get [-], and North America will get [-].That year, there were still nearly [-] billion US dollars.
The global distribution and operation rights of World of Warcraft belong to the North American branch of Facebook Games. Even the mainland headquarters of World of Warcraft also get the agency rights from it.
However, in terms of share ratio, North American companies still give certain discounts.According to the ratio of [-]% to [-]% of the annual revenue, the mainland company will get seven and the North American company will get three.Of course, it doesn’t work if you don’t give discounts. Although Facebook Games North America is relatively independent, the shareholders are still those shareholders, and ultimately they have to listen to the board of directors.
This is also because the mainland company is still carrying a billion-dollar interest-free loan, and the financial pressure is relatively high. Yu Wenfei wants to make the Facebook game mainland company earn more money.
But looking at this momentum, I feel that by the end of 2004, the one billion US dollars of Softbank Capital will be repaid.
In particular, the above data are all calculated based on the data of the past few days.
In fact, World of Warcraft has just launched, far from reaching its peak, at best it is in the early stages of growth.
As the end of the year approaches, everyone is idle, and new players are still pouring in. Players who have already started playing are still exploring with great interest. The retention rate of the game is very high!
…………
When it comes to "retention rate", this is a very important data in the game industry, and it can even be said to be the most important data. It is more important than the number of player registrations and the number of daily active users.
Because if the number of registrations is not enough, or the number of daily active users is not high, it may also be because your promotion is not strong enough, and many players don’t know your game yet.As long as you are willing to spend money on promotion, these data will always improve.
But the retention rate represents the quality of your game, whether you can retain players!
A high retention rate means that players recognize your game and are willing to stay and continue playing, then your game is considered a success.
If the retention rate is low, it means that the quality of your game is not good, and players will lose interest after playing for a while. Don’t insist on such a game, just turn it off and start a new game.
World of Warcraft NO.18 was launched. As of the 22nd, a total of five days, the player retention rate was 92%.
This data means that out of 92 players who have entered World of Warcraft, [-] will stay in the end!
Such a retention rate can no longer be described as good, but outrageous!
Outrageous!
Because all players who stay have to pay to buy point cards, World of Warcraft is not a free game.
With such a retention rate, needless to say, whether World of Warcraft is fun and whether it can attract players is enough to explain!
In fact, it is also understandable, because at that time, there were very few games on the market, and players had little choice.
In terms of competitors, there is almost no World of Warcraft!
Don't talk about legends and miracles. In front of World of Warcraft, the two are still far behind, especially since the legend has been launched for nearly three years, both in terms of technology and graphics, they are far behind.In addition, in those two games, there are a lot of cheats, and the player experience is extremely poor.
Before the launch of World of Warcraft, it has been guaranteed that there will never be cheats in the game that affect the balance of the game. The company will severely crack down on any individual or group that attempts to create cheats for World of Warcraft.
This is not a joke. Many people have already experienced the strength of the Facebook game company's legal department.
Just half a year ago, the Facebook game company and the police from all over the country arrested hundreds of CS game cheat makers in one fell swoop, which has long been known to everyone.
Seriously, who would dare not open their eyes to mess with this company again.Therefore, Facebook Games guarantees that there will be no cheats in World of Warcraft. Players have no doubts and believe that Facebook Games can do it.
Coupled with the network conditions at that time, it was not easy to play World of Warcraft. You had to spend money to buy a CD to install the client, or download it online for a day and a night to install it.It took a lot of effort to play World of Warcraft.
So basically every player who tries to play is a player who has already been attracted. They just want to have fun, not just try it.
There may be many reasons for the lost 8% of players, maybe it is suddenly inconvenient to surf the Internet, or there is no computer and no internet when returning home during the holidays, etc. Maybe these people will come back after a year...
As Yu Wenfei said, World of Warcraft will be a phenomenal online game!
Relying on this game, Facebook games make money and make money.
By the way, the Facebook game is debugging the server these days, and Villefort's CSOL is about to go online. Strictly speaking, this is also an online game.
It belongs to the online version of CS, which is much more complicated than the original CS.
In CSOL, the ranking system, title system, weapon skin system, and dress-up system have been embedded!
In other words, you don’t need to rely on the ranking system and title system of the Facebook platform. These things are available in the game. When you upgrade to a high enough title, you will have a cool head on your head when you play the game. title!
Of course, you can also choose to hide the title title with one click in the game, so as to avoid becoming a "live target" in the eyes of the enemy on the battlefield. If the title is too high, it will easily attract hatred.
Yu Wenfei tried this game two days ago, even he was a little amazed, this is definitely a good idea to "cheat krypton"!
Every system has a point of krypton gold. If the Facebook game is black enough, then CSOL may make more money than World of Warcraft.
Moreover, gun games such as CSOL have a wider audience than World of Warcraft.
Not every boy likes monster-fighting games like World of Warcraft, but basically every boy likes "shooting" games!
Therefore, Yu Wenfei gave Effie a suggestion, that is to lower the threshold for players to enter the game, and the fee can be as low as possible, or even no fee.
At that time, Effie was taken aback. How can she make money without charging.
Yu Wenfei said meaningfully: "The game is free, but the props are charged! Maybe the money you earn will exceed your expectations."
Effie has been discussing Yuwenfei's idea with the operation team for the past two days, and has not yet come up with a final plan.
…………
Entering the game smoothly, there is still no need to queue up. If it is not for him, if you change the account, it is estimated that the queue will take the whole afternoon.
As soon as he entered, Yu Wenfei received a private message. Looking at the name, it turned out to be Ah Jiu.
Her name is also lit up in the friend list, which means she is in the game.
"Uncle, have you returned to your country? I haven't seen you for two days. I have been trying to level up for the past two days but I can't get people together. It's so pitiful. If you don't come back, I don't want to play anymore."
A smile floated on Yu Wenfei's face, because both of them are Buddhist players, unlike other players in the guild who practice online almost 24 hours a day.
Therefore, both of them are at a much lower level than others. They usually form a team of two for leveling. As for the next book, Yu Wenfei temporarily calls the high-level players in the guild to come and help them.
Because Yu Wenfei is usually generous, and whoever shouts in the guild channel that there is no money and no medicine, after Yu Wenfei sees it, he will directly send an email to help him, so he is very popular, and many people are willing to help him.
(End of this chapter)
Today is the New Year's Eve, many employees have gone home for vacation, and the entire science and technology park seems deserted.
However, there are still many employees working in several office buildings, and more than half of the supporting restaurants and coffee shops continue to operate.
Because several companies here are Internet companies, they cannot close their business during the Chinese New Year, so each company has many employees who need to be on the job.
At noon, Yu Wenfei and Peier found a small restaurant for lunch, and then went back to the office to take a nap.
After getting up refreshed, he turned on his alien computer.
I haven't logged into World of Warcraft for two days. I don't have anything important to do this afternoon, so I plan to go up early and play for a while.
Regarding the data of World of Warcraft, Yu Wenfei also looked at it last night. Perhaps because the Chinese New Year is approaching and everyone is free, the number of new users has continued to skyrocket these days.
Basically, a new region is opened every day, and at least twenty new servers are launched every time.
Now it has 520 telecom regions, six Netcom regions, and [-] sets of servers.
And every server is full!
This means that World of Warcraft has more than 500 million active users!
It seems that this number is not as shocking as CS players' over [-] million, but don't forget, this is a paid game, and every active player has to pay for point cards.
According to statistics, most of the paying players of World of Warcraft buy monthly cards, and each monthly card is 60 yuan.Compared with the timing point card, the monthly card is much more favorable.
The channel for selling monthly cards and point cards is Facebook Game’s own platform, and there is no need to sell point cards through various offline channels like Shanda did in the past.
This also means that all the money obtained from point card sales goes to Facebook Game Company, and there is no cost to channel dealers and retailers.
From the current point of view, just by selling point cards, the income in the first month will be close to 10 billion yuan!
In addition, there are other paid items, such as mount costumes in the game store, although not every player will buy them, but there are always some players who will buy them.
And those fee-based props can be updated every once in a while, one theme series at a time, which is another sharp tool for earning money!
Through charging props, the monthly income will not be much less than that of point card sales.
If it can also reach one billion per month...
No, let's count as less, [-] million.
Then the monthly revenue of the Facebook game will reach 16 billion RMB just relying on the World of Warcraft game!
It is equal to [-] million US dollars.
A year is 24 billion US dollars!
Even if it is to share with Facebook Games North America, according to the ratio of 17 to [-], Facebook Mainland China will get [-], and North America will get [-].That year, there were still nearly [-] billion US dollars.
The global distribution and operation rights of World of Warcraft belong to the North American branch of Facebook Games. Even the mainland headquarters of World of Warcraft also get the agency rights from it.
However, in terms of share ratio, North American companies still give certain discounts.According to the ratio of [-]% to [-]% of the annual revenue, the mainland company will get seven and the North American company will get three.Of course, it doesn’t work if you don’t give discounts. Although Facebook Games North America is relatively independent, the shareholders are still those shareholders, and ultimately they have to listen to the board of directors.
This is also because the mainland company is still carrying a billion-dollar interest-free loan, and the financial pressure is relatively high. Yu Wenfei wants to make the Facebook game mainland company earn more money.
But looking at this momentum, I feel that by the end of 2004, the one billion US dollars of Softbank Capital will be repaid.
In particular, the above data are all calculated based on the data of the past few days.
In fact, World of Warcraft has just launched, far from reaching its peak, at best it is in the early stages of growth.
As the end of the year approaches, everyone is idle, and new players are still pouring in. Players who have already started playing are still exploring with great interest. The retention rate of the game is very high!
…………
When it comes to "retention rate", this is a very important data in the game industry, and it can even be said to be the most important data. It is more important than the number of player registrations and the number of daily active users.
Because if the number of registrations is not enough, or the number of daily active users is not high, it may also be because your promotion is not strong enough, and many players don’t know your game yet.As long as you are willing to spend money on promotion, these data will always improve.
But the retention rate represents the quality of your game, whether you can retain players!
A high retention rate means that players recognize your game and are willing to stay and continue playing, then your game is considered a success.
If the retention rate is low, it means that the quality of your game is not good, and players will lose interest after playing for a while. Don’t insist on such a game, just turn it off and start a new game.
World of Warcraft NO.18 was launched. As of the 22nd, a total of five days, the player retention rate was 92%.
This data means that out of 92 players who have entered World of Warcraft, [-] will stay in the end!
Such a retention rate can no longer be described as good, but outrageous!
Outrageous!
Because all players who stay have to pay to buy point cards, World of Warcraft is not a free game.
With such a retention rate, needless to say, whether World of Warcraft is fun and whether it can attract players is enough to explain!
In fact, it is also understandable, because at that time, there were very few games on the market, and players had little choice.
In terms of competitors, there is almost no World of Warcraft!
Don't talk about legends and miracles. In front of World of Warcraft, the two are still far behind, especially since the legend has been launched for nearly three years, both in terms of technology and graphics, they are far behind.In addition, in those two games, there are a lot of cheats, and the player experience is extremely poor.
Before the launch of World of Warcraft, it has been guaranteed that there will never be cheats in the game that affect the balance of the game. The company will severely crack down on any individual or group that attempts to create cheats for World of Warcraft.
This is not a joke. Many people have already experienced the strength of the Facebook game company's legal department.
Just half a year ago, the Facebook game company and the police from all over the country arrested hundreds of CS game cheat makers in one fell swoop, which has long been known to everyone.
Seriously, who would dare not open their eyes to mess with this company again.Therefore, Facebook Games guarantees that there will be no cheats in World of Warcraft. Players have no doubts and believe that Facebook Games can do it.
Coupled with the network conditions at that time, it was not easy to play World of Warcraft. You had to spend money to buy a CD to install the client, or download it online for a day and a night to install it.It took a lot of effort to play World of Warcraft.
So basically every player who tries to play is a player who has already been attracted. They just want to have fun, not just try it.
There may be many reasons for the lost 8% of players, maybe it is suddenly inconvenient to surf the Internet, or there is no computer and no internet when returning home during the holidays, etc. Maybe these people will come back after a year...
As Yu Wenfei said, World of Warcraft will be a phenomenal online game!
Relying on this game, Facebook games make money and make money.
By the way, the Facebook game is debugging the server these days, and Villefort's CSOL is about to go online. Strictly speaking, this is also an online game.
It belongs to the online version of CS, which is much more complicated than the original CS.
In CSOL, the ranking system, title system, weapon skin system, and dress-up system have been embedded!
In other words, you don’t need to rely on the ranking system and title system of the Facebook platform. These things are available in the game. When you upgrade to a high enough title, you will have a cool head on your head when you play the game. title!
Of course, you can also choose to hide the title title with one click in the game, so as to avoid becoming a "live target" in the eyes of the enemy on the battlefield. If the title is too high, it will easily attract hatred.
Yu Wenfei tried this game two days ago, even he was a little amazed, this is definitely a good idea to "cheat krypton"!
Every system has a point of krypton gold. If the Facebook game is black enough, then CSOL may make more money than World of Warcraft.
Moreover, gun games such as CSOL have a wider audience than World of Warcraft.
Not every boy likes monster-fighting games like World of Warcraft, but basically every boy likes "shooting" games!
Therefore, Yu Wenfei gave Effie a suggestion, that is to lower the threshold for players to enter the game, and the fee can be as low as possible, or even no fee.
At that time, Effie was taken aback. How can she make money without charging.
Yu Wenfei said meaningfully: "The game is free, but the props are charged! Maybe the money you earn will exceed your expectations."
Effie has been discussing Yuwenfei's idea with the operation team for the past two days, and has not yet come up with a final plan.
…………
Entering the game smoothly, there is still no need to queue up. If it is not for him, if you change the account, it is estimated that the queue will take the whole afternoon.
As soon as he entered, Yu Wenfei received a private message. Looking at the name, it turned out to be Ah Jiu.
Her name is also lit up in the friend list, which means she is in the game.
"Uncle, have you returned to your country? I haven't seen you for two days. I have been trying to level up for the past two days but I can't get people together. It's so pitiful. If you don't come back, I don't want to play anymore."
A smile floated on Yu Wenfei's face, because both of them are Buddhist players, unlike other players in the guild who practice online almost 24 hours a day.
Therefore, both of them are at a much lower level than others. They usually form a team of two for leveling. As for the next book, Yu Wenfei temporarily calls the high-level players in the guild to come and help them.
Because Yu Wenfei is usually generous, and whoever shouts in the guild channel that there is no money and no medicine, after Yu Wenfei sees it, he will directly send an email to help him, so he is very popular, and many people are willing to help him.
(End of this chapter)
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