From traffic to movie star

Chapter 417 "The God of Medicine" That Maximized Moments

No one knew that since the early morning of the second day of the Lunar New Year, the frightening attendance rate of "The God of Medicine" has already caused panic among the capital companies in the film industry.

It is really scary that Wei Xun's "Let the Bullets Fly" + "People on the Journey" drained the Spring Festival market last year. If Wei Xun continues to do this this year, all the film companies will definitely lose blood.

After all, all the movies in this year's Spring Festival are big productions, but Wei Xun's own "The God of Medicine" has only a mere 1500 million investment, and the subject matter is also an unpopular literary film.

Even from the film screenings to the follow-up road show of "The God of Medicine", everyone gave the evaluation that the quality is very good, but the box office should not hit the box office, because the subject matter is too heavy, and no young people will want to watch it.

But these film critics or audiences who gave such evaluations ignored a problem.

They are the audience themselves.

Since "The God of Medicine" has already moved them, why can't it move others?

A high-quality movie, no matter what its subject matter is, no matter who its audience is, as long as it can touch people's hearts, there will be audiences willing to buy it!

This is word of mouth.

In the past two years, especially since "Let the Bullets Fly" and "On the Journey" during the Spring Festival last year, the film market has become more and more diversified, which directly proves an iron law that word of mouth and box office can be directly divided. equal sign!
Medal Media.

It was almost one o'clock in the morning at this moment, but most of the people in the company hadn't left yet.

Because the attendance rate of "I'm Not the God of Medicine" has been rising all the way, everyone is aware of what this means, so even if they work overtime overnight, there is an obvious excitement in the company.

Zou Min and Dong Zhen's phone calls have never stopped, from the announcement to the change of the film schedule, they are urgently following up and making arrangements.

When Dong Zhen knocked on the door of Wei Xun's office with the online research data she had sorted out, Wei Xun was on the phone with someone in the office.

That's right, after watching "The God of Medicine", Wei Xun sent his parents and Chi Tang back to the company after the family had dinner.

"Yes, I didn't expect the attendance rate of "The God of Medicine" to rise so fast, but your "Mysterious World" seems to be a bit flat. No, no, don't worry, Mr. Hang, I have no other intentions. This year's Spring Festival The market is huge, so you can rest assured that you can promote your own movie."

When Wei Xun said this, he saw Dong Zhen coming in, and said with a smile: "Mr. Hang, I still have work to do here. Let's talk again when we have time? Haha, it's easy to say, I must have a drink with you when the time comes Two cups."

When Wei Xun hung up the phone, Dong Zhen asked curiously, "Hang Gaoyang's phone number?"

"Correct."

Wei Xun put down his phone and said with a broken smile: "I guess I saw that "The God of Medicine" is about to get up, and I'm afraid I'll catch up on his "Secret World" filming and call to test the word."

Dong Zhen was also happy when she heard the words: "It seems that there are a lot of people who messed up tonight. At that time, they underestimated us as a literary film and took the initiative to fight with us. What's going on now? Mr. Wei, why don't we and the theater Re-negotiate the sharing ratio, take the initiative to attack, and follow the old path of last year..."

The sharp increase in attendance of "The God of Medicine" scared Hang Gaoyang out of his old face and called Wei Xun directly to subdue him. How could people like Liu Wan and Ke Runheng not be worried.

Who dares to forget the domineering operation of Medal Media last year?

What makes everyone even more disturbed is that I heard that "Tang Detective 2" is already planned to be released after the Spring Festival... This is obviously a reappearance of the combination of "Let the Bullets Fly" + "On the Journey" last year.

But hearing what Dong Zhen said, Wei Xun shook his head with a smile and said: "Today is different from the past. Last year, the two movies that exceeded 20 billion yuan accelerated the rapid expansion of the movie market. From this year onwards, there will be no more movies." It happened that the Spring Festival stalls were directly drained, so we just need to do our own publicity.”

The sound development of the film market is to seek common ground while reserving differences.

Everyone makes money together, and a hundred flowers bloom together, and only then will more and more money be made.

The rest of the film companies are trembling, fearing that Wei Xun will dry up the film market again, but Wei Xun himself has no such intention at all.

Judging from the current situation, one is that even if "The God of Medicine" breaks 30 billion, the rest of the movies can still make a lot of money, and the other is that last year's draining of the movie market was at a critical moment for the medals, so they had to come to ruthless demonstrations.This year, the medals have gained a firm foothold, and there is no need to maliciously compete in the market, self-decreasing profit sharing and competing for films.

Hearing what Wei Xun said, Dong Zhen felt a little regretful, but thinking of the purpose of her visit, she quickly became excited again: "Mr. Wei, the data survey shows that the word-of-mouth of "The God of Medicine" has grown very quickly, and entertainment social platforms In fact, because of the strong box office on the first day of "Behind the Scenes", our "The God of Medicine" has been suppressed a bit, but in the circle of friends, the word-of-mouth of "The God of Medicine" has exploded. According to this trend, we can start to make a comeback in the second day of junior high school!"

Wei Xun said with a smile: "Very well, then I will work hard for you, Sister Dong. Starting tomorrow, the draft will continue to be smashed, and the firepower will be concentrated on publicity. They know that since the medal can kill Dynasty and sit on the position of Big Brother, it means that it has the strength to be Big Brother!"

To be honest, Wei Xun is rarely so flamboyant.

However, it is also because the game with Dynasty and other companies over the years has finally won, and the Panda Tickets will be listed soon, and all the forms are going well. Although Wei Xun is calm enough, he is also a little excited at the moment.

Dong Zhen, who heard these words, became even more excited.

She said excitedly, "Okay Mr. Wei, I'm going to throw out the prepared manuscript."

Before the draft of the medal could be published, "The God of Medicine" had already spread across many people's circle of friends.

Its reputation is surprisingly good, and it was maxed out in the social circle of friends almost overnight.

Because to some extent, stories that make the audience feel real, tragic, heart-wrenching, and crying are often more impressive than comedies or general commercial films.

"Watch "The God of Medicine", don't cry and hit me!"

"Bring a tissue to watch "The God of Medicine". Isn't it uncomfortable to cry after watching something tragic during the Chinese New Year?"

"I just said, "The God of Medicine" is written and starred by Wei Xun. In a word, hurry up and watch it!"

"I beg the people in my circle of friends, go watch "The God of Medicine", I won't allow you not to watch such a good movie."

Generally speaking, the circle of friends is more likely to explode word of mouth than online platforms such as newsletter.

Because people trust their friends more.

In this situation of maxing out friends, the box office of "The God of Medicine" began to grow rapidly from the early morning of the second day of the Lunar New Year. The proportion of the film layout began to climb rapidly at a rocket speed.

It was not until the daytime on the second day of the new year that the Internet began to give feedback on "The God of Medicine".

Not surprisingly, the word-of-mouth of this movie exploded!
(End of this chapter)