Return to the countryside to engage in industry

Chapter 147
With face-to-face competition, the business of Yang Zhenyu's watermelon stall will definitely be affected.

Compared with the product salesmen in the supermarket, Liu Juan's sales terms were a little immature. Seeing that several customers were snatched away, and finally chose the unicorn melon for [-] yuan, Liu Juan began to lose her composure.

The trump card in her hand is only the digital sugar meter.

At present, Liu Juan can only talk about the sugar content of watermelon, because she feels that her opponents are afraid to test the sugar content in front of customers. If customers know that there is such a big difference in sugar content, they will definitely choose their own melons.

But she didn't consider the taste of customers. In fact, watermelon with a sugar content of more than 5% is already suitable for mass consumers. Therefore, Yang Zhenyu's watermelon stand is at a disadvantage in the competition with a huge price difference of [-] cents. Liu Juan impatient.

Call Yang Zhenyu again and tell him about the sales this morning. Based on the sales in the morning, today's sales may be less than one-third of yesterday's.

After Yang Zhenyu learned of the situation, he didn't panic, and delivered the melons to the stall on time at noon.

By the time I arrived, the self-operated Qilin melons in the supermarket had dropped to four yuan.

The price difference of one catty is one yuan, and the weight of a Kirin melon is at least five catties. Calculated, customers will definitely give priority to cheap ones.

Liu Juan refused to accept it and said, "Brother, the quality of their melons is not as good as ours, so they can only pressure us with the price, or should we lower the price too?"

Yang Zhenyu shook his head and said, "We will not surrender."

"Then what should we do?" Liu Juan asked anxiously.

"Sell normally, I'll talk to the salesman." Yang Zhenyu said.

"Yeah!" Liu Juan nodded.

Yang Zhenyu arranged the watermelons he dragged today, and then went to the salesperson in the fruit area.

The salesman didn't give Yang Zhenyu a good look, just like when Liu Juan went to find her this morning, talking about work tasks.

The answer Yang Zhenyu got was that it was her duty to keep abreast of product sales and make adjustments to prices and product structure.

Talked for a while, to no avail.

When Yang Zhenyu returned to the booth, Liu Juan was still trying her best to attract customers with enthusiasm, but many customers just passed by and tasted the watermelon for free. .

"Brother, it's so unfair for them to do this!" Liu Juan said angrily.

"Where there is a market, there is competition." Yang Zhenyu responded.

"They are robbing business openly, and the means are too despicable."

Yang Zhenyu looked at Liu Juan and said, "Isn't this a common method of doing business?
Don't worry, hold your breath, I still have a trump card in my hand. "

"What trump card?"

Liu Juan opened her eyes wide and asked Yang Zhenyu, now she urgently needs a big killer to make a comeback.

"profit!"

Yang Zhenyu said: "You stay on guard, I'll go out and do something."

Liu Juan didn't understand and was puzzled.

Yang Zhenyu packed a box of his own watermelon and a self-operated watermelon from the supermarket and went to the "Shede" teahouse.

The salesman in the fruit section did this, which not only affected the profit of Yang Zhenyu's melon stall, but also the profit of the supermarket.

The sales rebate he talked with Hu Jiafeng is 20%, which is already considered very high. If his watermelon sells well and the total sales increase, the supermarket will also get more profits.

Now the salesman in charge of the fruit area has made small moves, which have seriously affected his business. The price has been cut twice in a row, which has reduced the profit of the self-operated fruit in the supermarket, and some people are hungry.

Yang Zhenyu walked into the Shede Teahouse, and Hu Jiafeng sat drinking tea in his old seat by the window.

"Little Yang, why are you free to come and drink tea with me today?" Hu Jiafeng noticed Yang Zhenyu from the corner of his eye, turned his head and smiled, "Is business okay? Come, sit down."

Yang Zhenyu went up, put down two boxes of cut watermelon, and said with a smile: "Boss Hu, I came here specially to treat you to watermelon today!"

Hu Jiafeng smiled and poured Yang Zhenyu a cup of tea, "Please!"

"Please!"

After Yang Zhenyu finished his tea, he opened two boxes of watermelon, picked up a transparent plastic fork and handed it to Hu Jiafeng, "Boss Hu, please!"

Although Hu Jiafeng still couldn't guess Yang Zhenyu's intentions, but he was very face-saving, took the fork and tasted a piece.

"How is it, Boss Hu?" Yang Zhenyu asked.

Hu Jiafeng nodded: "Sweet, the melon is good."

"You try this again!"

After Hu Jiafeng tasted it, he smiled and said, "This one is sweeter and more juicy."

Yang Zhenyu said: "Based on Boss Hu's years of experience in business, what do you think the price difference between these two melons should be?"

Hu Jiafeng said: "It won't exceed fifty cents!"

Yang Zhenyu pretended to be puzzled, "Boss Hu, why is the price difference so small?"

Hu Jiafeng analyzed realistically: "Watermelon itself is a mass consumer product, and the price of even high-quality watermelon will not be ridiculously high. The consumption level of Qingjiang County is visible, so the market price of two boxes of melons will not be too high.

Although the taste of these two boxes of melons is quite different, the sweetness can meet the needs of ordinary consumers. If the price difference is too large, this box of melons with inferior taste may be better bought, so I want to buy this kind A businessman with a slightly better taste will not intentionally raise the price. "

After hearing this, Yang Zhenyu was very satisfied, and said with a smile: "Boss Hu is right, and I think so too, but in fact, the price difference between the two melons is not only fifty cents, but also one yuan.

The price of this good melon has not changed. On the contrary, the price of this melon with a slightly poor taste has changed twice within a few days.

Does Boss Hu think it is reasonable to do business like this? "

Hu Jiafeng smiled and said: "It means that people who sell melons have quick brains."

Yang Zhenyu said: "But Boss Hu doesn't know that although the difference in retail price is [-] yuan, the wholesale price of the two melons is the same, which is [-] yuan and [-] cents.

So I have to ask Boss Hu a question. Given the same wholesale price, would you rather see good melons sell well, or lower the price and sell more melons with poor taste? "

Hu Jiafeng replied: "I am definitely willing to sell good melons, and the profit margin is bigger.

The price reduction is only for sales volume. I am not in the wholesale business. The sales method of small profits but quick turnover is not suitable for fruit retail. "

"Thank you, Boss Hu, for your suggestion. I now have a solid idea." Yang Zhenyu introduced with a smile, "Boss Hu, this is a melon from my field, and it is a self-operated melon from Jiafeng Supermarket.

I said we will continue to work together. "

Hu Jiafeng instantly understood the meaning of Yang Zhenyu's words.

"Xiao Yang, I won't do things like starving and eating." Hu Jiafeng said with a smile.

Yang Zhenyu said: "From the time I chose to rent Boss Hu's stall, I have never thought that you are such a person, but Boss Hu may not know how the people below do their performance in a high position?"

He got up and said, "Boss Hu, I won't bother you to drink tea."

After walking a few steps, he turned around and said, "Boss Hu, do you still eat these two melons? If you don't eat them, I'll take them out for you."

Hu Jiafeng smiled and said, "Leave it alone, and eat it later."

"Okay, Boss Hu, come to visit me next time." Yang Zhenyu said.

　After the Chinese New Year in my hometown, I will go home tomorrow, and it will be updated tomorrow night.Thanks to "Fatty Yuanbao" for rewarding 200 starting coins, thank you for your support.

　　
　
(End of this chapter)