Return to the countryside to engage in industry

Chapter 468 Adjusting Operational Ideas
Yang Zhenyu first created the village entrance small shop, an e-commerce platform for agricultural and sideline products, firstly to seek support from the local government in the name of helping farmers, and secondly to sell agricultural and sideline products in Yangjiawan Village.

Now that the village canteen officially came into contact with capital, Yang Zhenyu discovered that the upper limit of the village canteen is too low. If it continues to develop with the previous ideas, it will only be blocked or swallowed by larger platforms, including ByteDance.

For a professional investor like Yu Weiqi, an investment of 5000 million yuan is not a small amount. If it is only for the 12% stake in the small shop at the entrance of the village, it is not worth it, and the risk it bears is also very high.

Yu Weiqi still chooses to invest in Yang Zhenyu. In addition to looking at people, he is also playing a two-way game. If Yang Zhenyu can really realize the contradiction between the small shop at the entrance of the village and his inner goal, he may be able to use 5000 million to make the small shop at the entrance of the village bigger. Festival beat is the biggest winner.

If Yang Zhenyu hadn’t changed his mind and continued on the same path, Yu Weiqi would have bought the small shop at the village entrance at the right time. And the number of merchants is also worth the money.

Yu Weiqi is different from Li Zhaohui invested by Tencent. He likes to be soft, rather than forcing Yang Zhenyu to submit or quit.

Yang Zhenyu is still unable to figure out what these capitalists are thinking for the time being, but the terms Yu Weiqi offers are indeed the most beneficial to the village store and his personal interests.

He raised his glass and said: "Mr. Yu has a keen eye for the pearl, and contributes to your company's investment map. I believe that Haodianjia E-Commerce Co., Ltd. will also become an important part of ByteDance's investment map."

Yu Weiqi glanced at Luo Yonghao, "Lao Luo, let's go together, thank you for introducing me to such an excellent partner as Mr. Yang."

At the wine table, they were very polite and praised each other.

Luo Yonghao said: "We are all friends. When I start a new business, I hope the two of you will also give me a hand."

"Definitely." Yu Weiqi put his arms around Luo Yonghao's shoulders and said, "Not to mention anything else, your old Luo's character is worth my investment."

Yang Zhenyu echoed, "There's nothing wrong with Mr. Yu's words."

One sentence flattered the two of them.

"Okay, the matter is settled, and the wine is almost drunk, and finally this glass is drank together to make a conclusion." Luo Yonghao laughed.

"Listen to Lao Luo." Yu Weiqi said happily.

"Before I do it, I would like to thank the two seniors for their support." Yang Zhenyu added one more sentence.

"Hahaha, Mr. Yang has a bright future." After Yu Weiqi finished speaking, he drank the summary wine first, "Mr. Yang, I will go to the company to have a meeting tomorrow morning and talk about the cooperation between our two companies. The rest will follow the process. Just go."

Yang Zhenyu thanked: "Mr. Yu worked hard." He also drank the wine in his hand, put down the glass and spread his hands, "Mr. Yu, I will see you off first."

Yu Weiqi pointed at Luo Yonghao, "No need, Mr. Yang, my driver is waiting for me outside, you stay and take care of Lao Luo."

Luo Yonghao got up and took a few steps, but he was still able to stand still, "I'm fine, Mr. Yang, let's see Mr. Yu off together."

"You, you!" Yu Weiqi pointed at Luo Yonghao and shook his head and smiled.

After the two sent Yu Weiqi away, they went directly to the hotel room to rest.

Luo Yonghao supported the doorknob and said, "Boss Yang, don't worry about me, you should rest early, you performed very well tonight."

Yang Zhenyu helped open the door, plugged in the room card, helped Luo Yonghao sit on the sofa, boiled him a cup of tea, put it on the table, "Mr. Luo, be careful, you should rest early, and call me if you need anything."

"Go, go! What can I do." Luo Yonghao waved.

……

Wang Chunyan's negotiation team and the negotiation team of ByteDance Equity Investment Management Co., Ltd. negotiated very smoothly, and reached a consensus on issues such as equity allocation and company operating rights, and finally returned with a full load.

Yang Zhenyu then went to meet several other companies that were interested in investing, such as Sequoia, Hillhouse and Softbank China, and he also gained a lot. This time, he got a total of 8000 million in financing.

How to spend the 8000 million yuan is the key. If you spend it well, there will be more money. Yang Zhenyu’s goal of listing the village store will be closer. If you don’t spend well, the result of the village store can be predicted.

Yang Zhenyu proposed at the strategic planning meeting of Haodianjia E-Commerce Co., Ltd.: "It is imminent to adjust the operation thinking and expand the business scope. Mr. Wang has three important things to do.

One: Upgrade the platform server and connect with ByteDance's big data center. This is very important for expanding the platform's business scope and attracting traffic. For specific details, you can discuss with Zhang Gong and work out a detailed upgrade plan for me.

Two: To expand the scope of business, the small shop at the village entrance is officially moving towards a full-category e-commerce platform. I know this task is very difficult. We will go step by step. At present, we still need to do a good job in publicity work to attract merchants and registered users. If we can’t find another way , Or choose to learn from the experience of friends and businessmen.

Three: To recruit talents, in addition to capable and experienced professional talents, I personally suggest that Haodianjia E-Commerce Co., Ltd. can be Guan Peisheng.

In addition, I asked the person in charge of the project at Huayang Group's office building yesterday. The office building has entered the final stage, and there is still more than half a month before the Chinese New Year. After the project is accepted, hurry up to complete the basic decoration. Office equipment, living utensils, etc., a list was also drawn up a year ago, and we strive to move there by the end of February.

Haodianjia e-commerce company is completely separated from the management of Pentium Farmers Co., Ltd. and is responsible for its own profits and losses. "

"En!" Wang Chunyan nodded in response.

All the employees sitting here can feel that the huge adjustment of the company's development plan is aimed at a higher goal.After the meeting, everyone returned to their respective posts to get busy and prepare for the next challenges.

Wang Chunyan found Yang Zhenyu alone and expressed her truest thoughts, "It is inevitable to adjust our business thinking in the current situation, but we need to be conservative. The foundation of agricultural and sideline products cannot be lost, we can only expand further, and use it as the basis To expand the scope of business.”

Yang Zhenyu understood what Wang Chunyan meant, "I agree with you, do you have a better way to resolve the conflict between the two?"

Wang Chunyan said bluntly: "Before the update of the small shop at the entrance of the village, we can build an online supermarket for agricultural and sideline products on the platform alone, so that it is not too troublesome for our original users to use.

In short, try to satisfy the original user experience as much as possible, and then gradually transition to the whole category. "

"Well, your idea is very good!" Yang Zhenyu said matter-of-factly.

"I also got inspiration from the previous relationship between Taobao and Tmall Supermarket. I'm not sure whether it can achieve the expected effect, but I think I can try it."

"Organize a meeting to discuss it, and discuss it with Zhang after it's confirmed." Yang Zhenyu finished his business and changed the subject, "By the way, go to the city with me on the weekend."

"What are you going to do?" Wang Chunyan asked suspiciously.

"Buy the rest of the furniture to use, and prepare for the New Year."

Wang Chunyan lowered her head slightly, revealing a faint smile.

(End of this chapter)