Shanghai is prosperous

Chapter 512 Ceramic Business
After inspecting several ceramic factory stores on Gangyao Road one after another, Mr. Xiao said, let's run for a morning, why don't we go to my small shop to drink tea and take a break first?
Wang Yiyuan thought for a while and said, Mr. Xiao, please wait first.Wang Liping, please call Da Li first. Didn’t the fire department say that they can issue a report this morning? Why hasn’t Da Li come back for so long?

Wang Liping took out her mobile phone and called Li Guanglin.

Mr. Xiao added, Mr. Wang, I think it is impossible for the fire department to make a mistake on such an obvious matter, and there should be no problems. We still have to fully trust them.

The call got through, and Wang Liping pressed the speakerphone, only to hear Li Guanglin say loudly on the phone, I just got the appraisal report in my hand, and I was about to call you when you called.

Cut the nonsense and come to conclusions.Wang Liping said.

Li Guanglin said loudly, the final conclusion is that the fire was caused by the aging wires of the furniture factory, and they should bear all the responsibilities and losses.

Hearing this, Wang Yiyuan breathed a sigh of relief.He sighed and said, Wang Liping, please contact the landlord as soon as possible, and say that our company has sent people to Tangshan to see how to solve this matter.

Mr. Xiao said, let's go, now the responsibility for the fire is also clear.Go to my shop for tea first.

Wang Yiyuan thought for a while, then nodded and said, Mr. Xiao, I'm afraid the later treatment is the key point.I guess the compensation this time will not be so easy to talk about.

Last night, Wang Yiyuan, Mr. Xiao, and the landlord Lao Yu discussed the issue of fire compensation when they had dinner together. At that time, everyone felt that this matter was not easy to handle. Even if the responsibility was finally determined, it was because of the other party's responsibility , the final compensation is also more difficult.

The key, of course, is the owner of the furniture factory.But it was already the third day since the fire, and this person hadn't shown up at all until now, but had only contacted the landlord a few times on the phone.

As for the scene, only his designated distant cousin was in charge of handling this matter.Although the boss said on the phone that he entrusted his uncle with carte blanche to deal with it, but the uncle did not actually work in his factory, so he almost didn't know anything about the situation in his factory.

At first, Wang Yiyuan felt strange, but later he realized that the boss’s uncle was far away from the boss’s hometown. Although they were both from Heilongjiang, the boss was in Yichun, while this uncle was from Qiqihar.

And according to his cousin, the two of them actually had little contact with each other before Tangshan. It was only after his distant nephew came to Tangshan to invest and build this factory, that they were connected again through a close relationship. nod.

The furniture factory has been doing quite well for a few years, and has rented the entire compound here.However, since the first four or five years, the furniture factory has been going downhill.Later, due to financial problems, half of the venues were withdrawn.

At that time, I just saw that the ceramic business was doing well, so the landlord established this small ceramic factory.However, because the landlord himself has no experience in producing bone china, nor does he have a familiar market to sell it on, so the production was intermittent within three months and it was idle until Wang Yiyuan and the others leased the ceramic factory here.

Wang Liping signed a five-year contract with the landlord, and now just over half a year has passed.The rent of the house is paid every two years, and some machinery and equipment were added by Wang Yiyuan and the others, such as pressure grouting equipment, polishing, kang and other equipment and facilities, etc., and now they are all paid for ashes. Lost a lot.

Seeing that Wang Yiyuan was absent-minded, Mr. Xiao said, to resolve this matter, you must be prepared for a long-term battle.Aren't you guys going to meet at night, then we can talk about it after we meet.

Mr. Xiao made Lapsang Souchong black tea.While pouring tea, he said, Mr. Wang, you said that you want to start this ceramic business. The idea is very good, but it is difficult to do it?

Wang Yiyuan took a sip of tea and said, what does Mr. Xiao mean?
Mr. Xiao said, I just think that there are two factors for this ceramic to be sold at a price, one of which is of course the quality, which is the premise.The second is the brand.It's just that the famous brands in Tangshan basically have their own sales channels.

He said that as for those without brands, they often rely on price wars.Mr. Wang, you should know how much profit can be gained by fighting a price war, and how long can it last?This is something you must consider, Mr. Wang.

Wang Yiyuan said, Mr. Xiao, you are so familiar, maybe you have thought about this aspect too?
Mr. Xiao laughed and said, Mr. Wang is amazing.Come, let's drink tea.

More than three years ago, I had this idea.Mr. Xiao said, my approach at that time was similar to your current thinking. One was to introduce some brands in Tangshan that did not have a market in Guangdong, and the other was to be a white label, and I wanted to take the road of wholesale.

He said, I just gave up after doing it for less than half a year.In addition to the two factors just mentioned, there are several specific reasons.One is that the brand here may still have some influence in the ceramic industry, but when it comes to the Guangdong market, in fact, customers have never heard of it at all, so it is very laborious to promote it, and it has not yet achieved results.

What about other reasons?Wang Yiyuan asked.

Mr. Xiao said, the second reason is that if you do wholesale, you know that the price of bone china is relatively high compared to ceramics.But our Chaozhou in Guangdong also produces ceramics, which is still very influential in our south.In addition, it includes the surrounding areas of Guangdong, such as Liling in Hunan, your hometown, they are close to Guangdong, and they make other types of porcelain, so we have no advantage in price at all.

Wang Yiyuan nodded and asked, is there any other reason?

Mr. Xiao went on to say that the biggest problem is transportation and packaging, especially the damage during transportation.You should pay special attention to this point.

Wang Yiyuan chuckled, put down the teacup in his hand, and said, if it's just transportation, it may not be the same as before.The finished products of our factory are transported to Shanghai, basically there is no damage.

Perhaps the real problem, he said, is primarily packaging.But we also saw just now that the current packaging is made of plastic foam and buckles, and then put on a carton outside.Besides, our Shanghai company already has printing and packaging business, and Wang Liping is familiar with this aspect, so transportation and packaging may still be easy to solve.

(End of this chapter)