Riding the wind of rebirth

"For the record industry, the work is of course the most important, but promotion is also very important. Since the cost of promotion is quite high, it is definitely not enough to promote a song once. Therefore, we can only release a record with ten songs at a time."

"This kind of publicity is not something an ordinary singer can afford, so it must be packaged by a record company."

"Record companies will market on TV, radio, and various commercial performances to increase the popularity of singers and songs. Ultimately, the goal is to let as many people as possible know about the release of the song in order to market to the most potential users."

"So from the time a new song is released to the time it becomes known to the public, the information gap is actually released layer by layer."

“This creates information dissemination channels, stakeholders at all levels of the channels, and the power to control the release of information channels.”

"And today's practitioners' association is just a small part of the entire power system."

"The 'liberation of the right to know' brought about by the information age has made it possible to flatten the management of information channels, turning the previous pyramid-shaped tree-like information transmission structure into a direct transmission structure without any intermediate links. In Mr. George's words, this is a B2P structure that completely breaks the model of human social information transmission system."

“And this trend continues to develop, and now there is a P2P model where freelancers bypass the record companies and directly deliver information to music fans.”

"Since the way information is transmitted has changed so radically, many stakeholders along the way will have to make relevant adjustments."

"We only need to be concerned about a few aspects. First, is this adjustment benign? In other words, does it bring about industrial prosperity and an increase in products and wealth?"

"If we can get a positive answer, then we can continue to pay attention to the next point: Has this increased wealth really been realized by the wealth creators? In other words, has the compensation they receive increased due to the originally benign adjustment?"

"If the answer is still yes, then we can look at the third question, which is whether the magnitude of the increase matches the magnitude of the increase in wealth they create?"

"If the answer is still yes, then we can almost say that the new managers have stood together with the creators of wealth. Their interests are tied together and inseparable."

"Unless a more advanced management method emerges, it can replace it with a more advanced method of wealth production and benefit distribution."

"This is the source of our confidence and our fundamental strategy. As for the rest, they are all tactical offensive and defensive measures that will hardly affect the overall situation."

"These words are full of Eastern philosophy." Louise's gaze had forced Zhou Zhi to lower his head, which made it convenient for her to keep looking at him. Now he looked at Richard Riel again: "Richard, you don't usually speak at this level. Otherwise, you should be the one facing the association in the mediation room right now."

"all these are……"

"Ahem...ah..." Zhou Zhi interrupted Richard Riel: "It seems like it has already started over there." Everyone then turned their attention to mediation.

"Mr. Huang, as the Alliance's attorney, do you have anything to explain about these issues raised by the Practitioners Association to the Alliance?"

"Dear Judge Lewis, before explaining the unreasonable accusations made by the Practitioners Association against the Alliance Forum, on behalf of the Digital Alliance Music Forum, Ms. Margaret, the head of the Digital Alliance North America region, and the board of directors, I would first like to question the standing of the Practitioners Association to file a complaint."

"As we all know, the North American Music Professionals Association is an organization that manages music creators. Its purpose, or reason for existence, is clearly stated in its charter: to coordinate the relationship between record companies and music professionals, to ensure the equality and fairness of the rights and obligations of both parties, to ensure the healthy development of the music industry, and to communicate, publicize, and coordinate with the outside world."

"From the constitution of the Practitioners Association, it does not constitute any rights or obligations to the Digital Union Music Forum. In other words, it has no reason to interfere in the operation and management of the Digital Union Music Forum. The reason is very simple: first of all, the Digital Union Music Forum is not a record company or a music practitioner. It is just a platform for record companies, music practitioners, creators, and most importantly, music fans to communicate and share."

"There is more than one forum like the Digital Alliance. There are also many sub-forums for digital products such as FLASH animation, short digital videos, spiritual anchors, story anchors, religious gospels, etc."

"To use a very appropriate description, the Digital Alliance is like a market, and the numerous digital works are like the vegetables, fruits, daily necessities, and fresh seafood for everyone to choose from in the market."

"But if the alliance provides such a market, it will have to accept the jurisdiction of the North American Agricultural Association, Fruit Association, Handicrafts Association, and Fishery Association. Dear Judge Lewis, we think this is a terrible and absurd idea, and it is obviously unfair to the alliance forum."

"Based on the above reasons, we believe that this dispute mediation should be cancelled because the other party does not have the standing to initiate this dispute against us."

"Respected Judge Lewis, we do not agree with the other party's statement that confuses right and wrong and reverses black and white." Seeing the judge's eyes looking at him, Malmut stood up and said: "We regard the alliance as the subject that should be responsible for the dispute, and the reasons are very sufficient."

“It is true that in the original charter of the association, we limited the management of the association to record companies, music practitioners, and music fans, but we cannot simply and mechanically pursue the literal terms. Instead, we should focus on the spirit of the terms when new unconstrained things emerge.”

"Before the emergence of the Alliance Music Forum, we can clearly see from our terms that its jurisdiction covers all managers, producers, and consumers in the music industry. Although the emergence of the forum has blurred the boundaries between the three, we can clearly see that the Digital Alliance, at least its music forum, is a new type of thing that was born out of this industry. It naturally has the obligation to promote the healthy development of this industry, and most importantly, it has already enjoyed the huge benefits brought by this industry!"

"The equality of rights and obligations is the supreme sword of the law and the most basic spirit of contract. Any act of enjoying huge rights and interests without fulfilling obligations is a shameless act that causes social imbalance and moral degradation. Therefore, we believe that the Alliance Music Forum cannot escape the obligations and responsibilities it should bear!"

"This black lawyer is quite amazing!" Zhou Zhi praised: "I like this kind of expert who can resolve attacks from a strategic perspective."

"Mr. George, please be mindful of your position." Alliance legal advisor Huron couldn't help but smile bitterly: "Although Malmut's argument is indeed brilliant." (End of this chapter)