Being pitted with goods: backhand is actively pitted once

Chapter 51 Publicity
Half a month after the report was submitted to the Food and Drug Administration, Li Mu finally received the long-awaited result.

Your own products are finally ready to go on the market.

Li Mu prepared a total of six products for this whitening series: essence, face cream, eye cream, lotion, toner, and facial cleanser.

During research and development, Li Mu found a design company to help design the bottle body.

After several selections and revisions, the plan was finally determined.

The bottle body of this whitening series is mainly made of Chinese red, and then decorated with white white camellia. The whole bottle body looks elegant and rich, and has a traditional Chinese beauty.

Li Mu also refers to the prices of similar first-line products on the market to set prices for his own products.

From the very beginning, Li Mu prepared to focus on the high-end market. His products are so effective, if the price is lowered, it would be inappropriate.

Not only will it make consumers worry, but it will also be boycotted by those giants.

Although Li Mu estimates that even if it is like this now, he will definitely encounter a lot of trouble.

Li Mu remodeled the two production rooms on the first and second floors of the research institute, recruited a group of skilled workers instead, and started the formal production of finished products.

Especially for trial products, Li Mu produced a lot this time.

Li Mu found Wen Qian and several other anchor friends whom he knew before, and asked them to help with a product promotion first, and then give the samples as free gifts to his loyal fans.

Li Mu also found directors of some well-known media companies. At first, they didn't want to deal with them because they saw that they were a little-known small company, but with Li Mu's financial ability, most of them were conquered.

Anyway, what Li Mu said was to let them try it out first, and then help with publicity if the effect is good.

Reluctant to let his children not be caught by wolves, Li Mu knew that he must spend money on publicity.

The truth that wine is not afraid of deep alleys may not necessarily apply in today's society.

It's not that Li Mu has never thought about finding a celebrity to endorse him, but the endorsement fee at that day makes Li Mu daunting now, and since he is still a small company, his agent may not care about him.

Why put a hot face on a cold ass.

Although the current publicity is a bit slow, but my own products are really good, as long as I have enough time, I will definitely be able to promote the brand.

As an anchor with hundreds of thousands of fans, Wen Qian still has a lot of loyal fans because of her good reputation for bringing goods.

In addition, Wen Qian usually brings cosmetics and skin care products, so she quickly sent out a lot of samples for Li Mu this time, and everyone will not object to the free things.

Wen Qian herself tried Li Mu's products, but what Li Mu gave Wen Qian to use was of course the best original product.

Some small blemishes on Wen Qian's skin that appeared due to trying out the products disappeared quickly after using Li Mu's products, and her skin returned to the tenderness of a girl.

This shocked Wen Qian.

As a beauty anchor, she naturally knows more about various cosmetics than a straight man like Li Mu.

She understands how attractive such skin care products are to women, and even some delicate boys nowadays.

Li Mu is like saying that he is holding a gold mine in his hand.

Wen Qian didn't expect that she was only interested in Li Mu's character, but found that she bought a potential stock with unlimited potential.

The old lady has no one in her eyes.

It would be a pity not to enter the financial world.

In less than half a month, people who had tried the products presented by Li Mu before came back one after another.

"This is the best skin care product I've ever used, and it's even better than those first-tier international brands."

"It's really amazing. I used all the skin care products that couldn't get rid of the spots. This time, it only took more than a week and it disappeared obviously."

"Where is this product sold, my best friend and I both want it."

Several anchors who helped Li Mu give samples were "sieged" by excited fans.

It's almost like throwing the banknotes in their hands in their faces, so that they can quickly take out the product.

Many of the media that Li Mu had approached before contacted Li Mu, because the products Li Mu provided were really effective. As a media person, he had a clear understanding of the value of such products.

As long as it is publicized, this series will definitely become popular.

Li Mu also disclosed their recent clinical trial data. Such mild and safe data has simply refreshed the ceiling of the skin care industry.

Li Mu first handed over the finished products that he had recently produced and hoarded to several former anchor friends for sale.

The commission is also absolutely generous.

If everyone earns money together, they will be more motivated to work.

People who put all the money in their own pockets cannot do big business.

Li Mu may have promised a lot of benefits in the media, but the fulfillment will have to wait until the product is sold and the funds are returned.

After personally verifying the miracle, the media didn't worry that Li Mu would not be able to pay. After signing the contract, they began to vigorously publicize the news for several anchors designated by Li Mu.

As time goes by, after users' feedback, everyone will spread word of mouth and recommend each other.

Coupled with the fact that some beauty bloggers took the initiative to promote Li Mu's products after trying them out, Li Mu's Muwen whitening series has already gained a good reputation in the entire skin care product market.

This series of magical products also appeared on the desks of managers of many skin care giants.

After investigation, everyone found out that such a product was actually developed by a small company that was just established. What kind of shit luck is this?

The spokespersons of many giants came to contact Li Mu, hoping to reach a cooperation.

But Li Mu politely rejected them all.

Although investing in the giants, one's own products can be promoted globally in a short period of time, and huge returns can be obtained at once, but one will also lose the dominance over the products.

This is what Li Mu does not want to see.

What Li Mu wants is to build his own brand, not to make a quick buck.

And in that case, it is estimated that his system task score will be greatly reduced.

Is there any investment that can be more powerful than the system?
The system can have such a thought by taking out a formula at random. You must know that the system has a lot of blind boxes for things like this.

And even without the channel support of giants, Li Mu's daily sales are still a huge number.

It is enough to support Li Mu to expand the product.

While Li Mu's company is thriving, Wang Guoheng's GK is very uncomfortable.

The constant complaints kept Wang Guoheng and his public relations and legal departments busy.

After Wang Guoheng learned that Li Mu's products had received such good feedback, he was even more annoyed and dropped his favorite crystal wine glass.

"No, we can't let this kid live so well, let him develop like this, there is no room for us to live!"

　The code on the car, in the recent business trips, the entrepreneurial dog is not as good as the dog
　　
　
(End of this chapter)