My movie scares global audiences to tears

Chapter 348 Differentiation [Please subscribe! 】

"If you don't want to change, just find a husband who can get up in the middle of the night to change diapers!"

An Qin hugged Zhen Zhen, laughed and teased.

"Hey! Sister, do you think that there are men as good as my brother-in-law all over the world?"

Xiao Ran got a headache when she heard An Qin's urging to get married, so she hurriedly changed the subject, and asked Song Qi, "Brother-in-law, the self-operated giant screen theater will basically be completely renovated next month, do you want to start a trial operation?"

"No, it will be open during the Spring Festival."

Song Qi shook his head and refused.

Xiao Ran reached out to take the biscuit that Zhen Zhen handed over: "There are so many seats, empty seats are equivalent to losing money!"

"It's not bad for the ticket money of the past few months, and we must leave the audience with a sense of expectation."

"Let's not talk about the audience, I'm looking forward to it."

Xiao Ran couldn't help but took Zhen Zhen over again, hugged her in her arms, and said with a smile: "I can guarantee that as long as the audience has seen our giant screen theater, they will never be able to watch other small theaters again." The movie is showing."

"This is our future development strategy, taking the route of high-quality products and high-end products."

Song Qi explained: "As there are more and more small screens, only a better viewing experience, larger screens, clearer pictures, and more exciting stories can attract audiences to continue watching movies in theaters."

"But brother-in-law, we set a unified ticket price of 198, isn't it too high?"

Xiao Ranchi wondered.

Song Qi asked with a smile, "Then how much money do you think is appropriate?"

Xiao Ran thought for a while: "I feel that 98 is about the same."

"Ha ha!"

Song Qi smiled.

"Is there a problem?"

Xiao Ran was puzzled.

Song Qi shook his head and explained: "The price of tickets for the Spring Festival stalls has been raised to 100 yuan a piece, if you order 98 yuan a piece, how will the differentiation of the giant screen theater be reflected?

You have experienced the viewing experience of a giant screen theater, and you know how different it is from the viewing effect of ordinary theaters. Just for that experience, do you really think the price of 198 is expensive? "

Xiao Ran replied without thinking: "Of course not, I think it's worth the price of 398 or 498 for the movie-watching experience!"

After a pause, she hesitated again: "I just think that spending 200 yuan to watch a movie will drive away many viewers."

"Differentiation, you still don't understand differentiation."

Song Qi emphasized: "We are taking the boutique route, and we must lock in high-end customers. In simple terms, whoever has money will earn his money.

Audiences who are willing to spend 198 yuan to watch a movie will never mind spending 398 yuan to buy a set of snacks.

For them, the price is too low, but it is a disadvantage, because it will make it difficult to grab tickets.

Moreover, if the price is too low for the viewing experience of a giant screen theater, ordinary theaters will not be able to survive. In that case, we will become the target of public criticism.

At that time, all theater chains will unite to beat us, because they cannot upgrade their technology unless we sell it to them. "

"Of course not."

Without hesitation, Xiao Ran said, "What we have mastered is the technology of the next generation. If we sell it to them, we will lose our advantage!"

"so!"

Song Qi picked up the teacup and took a sip of tea: "So our route is to take care of most of the low-level market, and at the same time, we need to cut the leeks of the rich. We want to be a luxury in the film industry."

"Okay! Then do as you say."

Xiao Ran sighed: "As soon as our Miracle giant screen theaters open, I am afraid that after next year, the movie market will enter the era of giant screens."

"So, you are also creating a piece of history!"

Song Qi smiled and took the water bottle handed over by An Qin, and passed it to Xiao Ran.

Opening the lid of the pot and feeding Zhen Zhen water, Xiao Ran asked, "By the way, Wang Xingren came to me again and said he wanted to make a script, do you think it's okay?"

Song Qi recalled, remembered this incident, nodded and said: "I have read his script, it is a standard zombie movie script, but the plot is a bit old-fashioned, I polished it up for him, and changed a few It's almost there after the place.

If he wants to make a film, give him some money and let him do it!It is estimated that he also wants to enter next year's horror film festival. He has enough experience, coupled with Lin Zhengan's popularity, it should not be a big problem to make a zombie movie to test the waters. "

Wang Xingren had filmed "Mr. Zombie" with Song Qi at the beginning, and he also filmed two popular "Zombie Daoist", so he definitely had enough experience.

It's just that the content of the script he wrote is really not very good.

He wrote a zombie story that took place in a modern context. The content is that a construction site accidentally opened an ancient tomb during excavation, and released a zombie, which made people miserable, and was finally subdued by an old Taoist priest.

The story is too blunt and risks not passing the trial.

Therefore, Song Qi directly changed the script to "Zombie Family", turned the zombies into a family of three, let the zombie couples go into the city to find the little zombies, diluted the seriousness with family concepts and comedy elements, and it was easier to pass the review up.

With Wang Xingren's experience, coupled with his script, coupled with Lin Zhengan's popularity, it is difficult to make this movie.

With the support of the movie "Mr. Zombie" and the two web dramas "Zombie Daoist", Lin Zheng'an has become the number one character in domestic zombie movies. Everyone knows the name of Uncle Nine.

Among zombie-themed film and television works, his popularity is second to none. Last year, he was even invited by Tumiao City to be the local tourism and cultural image ambassador.

Just relying on the support of his fans, this movie can also recoup the investment.

With Song Qi nodding, Xiao Ran stopped talking and continued to ask: "Yu Shuang wants to make "The Fly 2", do you want to pay?"

Hearing this question, Song Qi couldn't help thinking.

The word-of-mouth of "The Fly" has been controversial until now. There are many people who criticize it, but there are also many people who like it.

Yu Shuang has gained a group of diehard fans through this movie, especially in foreign countries. Many viewers have become Yu Shuang's fans through this movie.

This movie is also a powerful tool for the overseas version of the Miracle Video APP to attract fans, and it has helped the APP attract countless traffic.

But Song Qi thinks that now is not the time to shoot "The Fly 2".

The effect of movie drainage is far inferior to that of online dramas, and Yu Shuang, a good-looking girl, cannot be trapped in the stereotype of a big fly.

So, Song Qi said, "Don't be in a hurry to shoot 'The Fly 2', next year I have a web drama script for Yu Shuang, let her not worry, just wait patiently.

In addition, the content development of overseas APPs also needs to go deep into the local culture. After all, the culture and aesthetics of each region are different, and it is necessary to sink into the local market.

You go back and arrange a meeting for the people in the branch to discuss it, come up with an incentive plan for overseas creators, and try to implement it next year. "

"it is good."

Xiao Ran wrote it down in his notebook, and continued to ask: "There is also the problem of Xiao Ma's "The Walking Dead Season [-]" reputation declining..."

Watching them discuss work, An Qin hugged Zhen Zhen.

In the past, she would definitely join the discussion, and perhaps give some opinions of her own.

But now she doesn't want to worry about those worries.

Wouldn't it be nice if you had more time to play with Zhen Zhen?
Why do you have to be a strong woman?
"Zhen Zhen."

She pinched Zhen Zhen's chubby face and asked, "Do you love your mother?"

"Love~!"

Zhen Zhen replied in a childish voice.

"Love who?"

"I love Mama~!"

"Do you love Dad?"

"I love Papa~!"

"Do you love mom more or dad more?"

"Auntie Love~!"

Hearing Zhen Zhen's words, Xiao Ran immediately turned his face away, smiling so hard that he couldn't close his mouth: "My aunt loves you too, Zhen Zhen is so good!"

　Chapter 2
　　
　
(End of this chapter)