man of the peninsula

Chapter 249 Learning Knowledge from Yimu Lixin

"Have President Hong heard the story of Yimu Lixin?"

With a cup of tea each, Zhu Ziren slowly told Hong Shengcheng the story of Shang Yang's emigration to Mu Lixin in the pre-Qin period of China, which made the president a little confused.

"Even if I haven't heard it, I should have heard it after you just said it again." Hong Shengcheng took a sip of tea slowly, "What does the director want to express?"

"What does the president think I want to express?" Zhu Ziren pulled him up calmly, "You don't have to think about it, you know what I'm talking about is about the suggestion box, but what aspect are you referring to?"

"This"

Hong Shengcheng was in trouble for a while, and most people would think that the story of Yimu Lixin was a story of honesty. He originally thought that Zhu Ziren mentioned this just to urge the company to implement the change of dormitory for BEAST as soon as possible, but this person meant If you ask such a long question, it will be troublesome.
Everyone knows that the director of Cube Entertainment is not a simple character, if he speaks like this, it must have other meanings.

"I would like to hear the details." Hong Shengcheng chose to bow his head.

Hong Shengcheng has a very good habit. When he doesn't understand, he will never slap his face and insist on pretending to understand. It would be much better if all the bosses could be like him in the workplace.

"It's actually a very simple matter." Zhu Ziren put down his teacup and curled his mouth slightly, "Think about it, under what background did Shang Yang complete this event?"

"Don't think about it, just tell me directly, just tell me how to do it!" Hong Shengcheng smashed the pot, and he was no longer willing to talk about it indiscriminately.

"Okay, then I'll tell you the old story of our China and what we should learn from it now." Zhu Ziren happily picked up his teacup again, and told the story in the textbook.

"The background is divided into two parts, one part is the real scene when the story happened, and the other part is the background of the times at that time."

"At that time, people had extreme distrust of officials, that is, those in positions of power, thinking that they were the kind of people who would never do things for the common people, just like fans now absolutely distrust companies."

"That's why I came up with this story. After all, our company's situation is almost the same as that of Shang Yang at that time."

"So Shang Yang's approach is worth learning. He used the matter of 'moving wood and giving rewards' to complete the initial establishment of trust. Then we will use 'change dormitory for BEAST at the request of fans' to achieve the same. The effect. This is not difficult to understand, anyone can imagine it."

"But under what circumstances did Shang Yang let people move the wood? He did it in front of all the people, so we should also learn from this."

Hong Shengcheng nodded, thoughtfully: "You mean, we need to spread the word about 'changing dormitory' rather than just doing it?"

"Bingo!" Zhu Ziren snapped his fingers happily, "A good guy who only does practical things and doesn't do marketing will definitely be bullied! Even if one day he is dug out by the public and put on the altar, it's only for a while, and you We have to think about how much he suffered before he was promoted to the altar, we can't be such a person."

"Understood, I'm going to prepare a bigger marketing team now. The one I prepared before seems to be a little smaller now." Hong Shengcheng rubbed his hands excitedly, "I must take this opportunity to make Cube Entertainment a bigger one." South Korea's best entertainment company for entertainers!"

"No, marketing can be done, but let's forget about marketing in this area. The three major entertainment companies are already doing this. Now we go in and look like a poor imitator. We should just do things honestly. Tao Li said nothing, let's go Cheng Qi." Zhu Ziren quickly dispelled his idea, "And I always feel that the number one in South Korea will have an accident, which is unlucky."

"What kind of nonsense is this?" Hong Shengcheng was a little confused, but still chose to respect Zhu Ziren's opinion, "But if you say so, then don't do it. I will implement the marketing of changing dormitories first."

"No, don't do this either." Zhu Ziren shook his head again, "It will take at least a month before we start to act."

"Why?!" Hong Shengcheng was very puzzled, "Obviously it is the time when the suggestion box is the most popular, so if you don't strike while the iron is hot, do you have to wait for the heat to pass?! Do you know how many people there are in the official coffee of Cube Entertainment these days? , Has it brought us much hidden benefits?!"

"I'm looking after that over there, can I know?!" Zhu Ziren gave him a majestic look, "Sit down first and let me explain to you!"

"It's true that the popularity is high now, but how many are contributed by true fans, how many are caused by sunspots, and how many are made by others to watch the fun?!" Zhu Ziren frowned and said loudly He came up with his own reasoning: "Take time to settle down, let the spectators leave, and let Heizi reveal his true colors, isn't that good?!"

"But true fans will leave if they don't get feedback, especially when Heizi keeps attacking, and if we procrastinate and don't do it, it's tantamount to sending weapons to Heizi, so our true fans will It's even more uncomfortable." Hong Shengcheng retorted.

"If you think that people who run away when the situation is not good are considered true fans, then you underestimate true fans. True fans will not leave but will lurk. Even if some will leave, but our follow-up operations will follow They will still come back, don’t worry about it.” Zhu Ziren glanced at him sideways, “The counterattack will be stronger after suppression, which is good for us to achieve our further goals!”

"This..." Hong Shengcheng couldn't say anything else, he just sighed, "You should do this kind of high-end marketing work in the future, I'm too short of you."

"This is not what the boss should do. You want to do things for the company too much." Zhu Ziren casually found him a step down, "This is not a problem, but an advantage."

"Let's not talk so much. If we really want to do it later as you said, there is still a problem on our face." Hong Shengcheng said worriedly: "That is the attack on the company from outside. What should we do?" Response? This is something that both true fans and sunspots will do, and we will be scolded twice."

After hearing this, Zhu Ziren was stunned for a moment, and then laughed loudly: "Hahahaha, you said that, you don't need to worry about it at all."

"You have a trick?!" Hong Shengcheng looked over excitedly.

"Not at all, because no matter what, the company will be scolded by both sides at the same time." Zhu Ziren curled his lips helplessly, "In a sense, the confrontation between the company and fans is more serious than that between true fans and black people."

"From my experience, these two sides are definitely the best partners when scolding the company."

……

(End of this chapter)