Cold chain for 20 years

Chapter 191 Ginger is still old and spicy

"Compared to 85, the income gap between urban and rural areas in our country has increased by 20% in 85 years. After the reform and opening up, the urban economy has taken off, but a large number of rural labor has been drawn away, reducing the enthusiasm for production in rural areas, and the gap between rich and poor It is getting bigger and bigger. Since the year before last, our country has entered a new stage of comprehensive rural reform, and it can be said that the construction of new countryside is the primary task of consolidating the achievements of development.”

"Unlike you think, no matter whether there is a financial crisis or not, no matter whether foreign trade is smooth or not, the challenges of agriculture, rural areas and farmers will always be there. Stimulating consumption, in layman's terms, is to let people spend more money to buy more goods, but the premise is that people have money .For farmers, they have to sell first and then buy. If it is difficult to sell, it will be difficult to buy. Conversely, when farmers have stronger purchasing power, it is the real stimulus to consumption.”

Hu Shutong nodded again and again. The coldness of rural consumption has always been a big problem that has plagued the market. The teacher is right. With such a huge rural population base, if their purchasing power can be mobilized, it will bring huge benefits to the consumer market. change.And when you think about it, it has an extraordinary meaning and occupies an extraordinary height.

"So the Ministry of Commerce began to propose the Double Hundred Market Project the year before last. The purpose is to start with circulation and create a circulation system covering urban and rural areas. The four words modern logistics are always talked about by the industry. When it comes to modernity, it seems to be technology and equipment. Hard things, on par with developed countries, have entered modernization. In fact, the more they talk about it, the more empty it is. If it can’t go down to the front line of the countryside and can’t drive the circulation of industries for the whole people, the so-called modern logistics is like a toad covering gauze. .”

The "Double Hundred" market project is a special project for the construction of agricultural product markets that began in 06. The state has arranged financial subsidies to focus on the transformation of 100 large-scale agricultural product wholesale markets and 100 large-scale agricultural product circulation enterprises.

While speaking, Master Pang took out some papers from his briefcase.The above records the typical results since the implementation of the Double Hundred Project. Among them, the three new markets in North China have a transaction volume of 7 million yuan compared with the previous year, and the annual transaction volume of potatoes in Northwest China has exceeded 45 tons after the cold chain project was completed. , the Shuangbai Market on the southern coast is introducing a large number of tropical fruits to China.

The Double Hundred Project is a national expansion project of a specific era. This project, which has been spread across the country, will become an important thrust for vegetables and fruits to go out of the countryside in an all-round way and enter the national market. A national strategy is indispensable for filling the table in the future.

Master Pang didn't mention expanding domestic demand at all, but he talked about more in-depth domestic demand strategies. He didn't regard expanding domestic demand as a "cloud above his head", but as a cloud of sunlight passing through, and his starting point was completely different.

"At any time, if you want to get enough funds, it is a very safe option to become bigger and stronger. Whether it is Qingning or Mingjiang, seven out of ten talk about radiation and pull, go out of the province in three years, and go abroad in five years. Thousands of tons are installed into the bottle."

"So the teacher means..."

"Submit Tongxing's double-hundred-dollar market plan in advance." Master Pang said decisively, "The more you focus on expanding the free funds for domestic demand, the more the review will be aggravated. Whether the money can be used for practical purposes and whether there will be companies using it If things are not done well, the relevant departments will not be able to explain to the top and bottom, especially when these things are concentrated in a certain period of time, things will become more cautious, and they will not be implemented quickly at all.”

Master Pang talked about the more complicated part of this matter. If there are more wolves and less meat, it is real money, and it is not surprising that there will be any situation in the fight.While Hu Shutong was still hesitating about the plan itself, Master Pang stepped in from the front of time.

"It's different. The country in the double hundred market has financial support, and it is completely reasonable for Tongxing to apply for subsidies. If this matter is to be done, and if it is to achieve a higher funding tilt, it is not to expand domestic demand for free funds. Tongxing will fight with people with a purpose. Meat, but after clarifying the position and clarifying the upstream and downstream in the early stage, I happened to meet free funds. Tongxing does not strive to expand domestic demand, and only talks about its own double hundred people's livelihood, so that we can see whether it is superior or inferior!"

Wonderful!At this point, Hu Shutong was suddenly full of energy and felt that he knew everything. He couldn't help giving a thumbs up in his heart. This was not a simple preconceived idea.

Master Pang's method can be said to have solved the problem in all aspects!
First, the practical issue. The Double Hundred Project itself is the most front-line investigation. Where the money is spent can be traced back.Second, the general term of expanding domestic demand has been transformed into an increase in the consumption power of farmers, and a "blue ocean" for stimulating consumption.Furthermore, turning two things into one is the implementation of the expansion of domestic demand, and it is also a good strategy for the three rural issues.

What's even more gratifying is that it is not complicated to operate. Tongxing is not included in the transformation, but Tongxing's qualifications are far superior to Double Hundred. The market can drive the market, and enterprises can drive enterprises. What is mentioned is Double Hundred, and what we do is the whole chain.

As a result, Tongxing has the highest degree of "recognition". It is also an industry stimulus and a promotion of people's livelihood. Tongxing already has a pre-buried entry point, and it has filled in what should be filled and done.

"Don't worry, policy is never about getting rid of specific circumstances at one time and one place. People who study policy know this best. That's all I can think of. The rest is up to you to figure out for yourself. Saying these are just establishments. It's just a frame."

"Teacher, I understand."

Teacher Pang stood up slowly, "Unlike, money matters are not easy, and so is free money. But this time is very important to the future of Tongxing, even for an old man like me, it is rare to see it." No matter what, you must first try to win it, you are different from others, others are either backed by a large group, or have integrated a group of partners.”

"For them, without this support, at most it's a loss of meat. And if you can't eat it, not only will you not be able to get up in the second period, but you will also lose weight in the first period."

……

(End of this chapter)