Witness of the film and television world

Chapter 174 Electronic Cigarettes

"Boss, I have to tell you some good news, our research and development has achieved results."

Peyton's eyes lit up: "Is there a finished product?"

"Have it!"

The middle-aged man handed Peyton a long strip with a metal casing and a heavy hand that looked like a silver chopstick.

In his eyes, this is a popular product with great significance.

In Peyton's eyes, this shape is undoubtedly old-fashioned.

Peyton picked up the rough electronic cigarette, nodded, and asked, "How does it taste?"

"Well, it's similar to real cigarettes, except that some people say the taste is lighter."

"Of course, as long as there is demand, we can make e-cigarettes with stronger flavor signals at any time."

Peyton nodded: "That's fine, have you applied for a related patent?"

"Well, we went through the channel of Alabama and made a preliminary application as quickly as possible in the name of smoking cessation products. The federal government is still going through the process. For the rest of the countries, we are also arranging professionals to work as quickly as possible. conduct."

Peyton patted him on the shoulder: "Okay, Stick, you did a good job, it seems that I'm going to give you a bonus."

Smoking cessation products, this is a good name, which prevents e-cigarettes from entering the eyes of tobacco manufacturers in advance.

There are many products on the market that require smoking cessation, but e-cigarettes are the only ones that can replace tobacco to a certain extent.

"By the way, what's the cost?"

Stick hesitated: "The cost is still relatively high, and the cost of this one is more than five dollars."

"Can you still reduce costs?"

"Well, if we want to continue to compress, we can start with the internal materials, maybe there is a chance to compress it to three dollars, then the taste will be lighter."

"What if it's replaced with a plastic case?"

"Then we can continue to reduce costs!"

Peyton nodded: "Then do it, use plastic as the shell, I will give you a design later, you try to reduce the cost for me, if you can keep the taste unchanged and control the cost to one dollar, that is success."

"Boss, this is difficult to complete."

Peyton smiled: "Don't worry, we are making a product that is promoted on a large scale. If the cost of the laboratory cannot be reduced, it does not mean that it cannot be done in the industrial production process."

"Let's say it's one dollar, even lower, we can do it."

"All you need to do now is to do everything in your power to reduce the cost of this damn e-cigarette."

"At the same time, you continue to develop more flavor models according to the tobacco on the market, and even incorporate the flavor of fruit into it."

Stick nodded: "Boss, it's just adding liquid medicine, it's not difficult."

Peyton smiled: "It's good to have confidence, and the work of copying the core taste of other tobaccos cannot be stopped."

"It's not just the low-end market where costs are reduced, I also hope that you can look at the high-end market and invite professional designers to design a more noble and gorgeous appearance for me, using gold, platinum, and masonry as raw materials. When the time comes, it will be implemented in conjunction with our membership hierarchy."

"Yes!"

"Then do it. Villas, luxury cars, and yachts all depend on your performance."

Stick was full of chicken blood in an instant, and returned to the laboratory with bright eyes.

At this time, Peyton lay down slowly on the sofa, called the secretary, and massaged his temples.

He slowly conceived the promotion plan of electronic cigarettes.

Speaking of which, it is also a huge surprise that they can complete the research and development of e-cigarettes so quickly.

Although there have been atomizers before, it will take a few years before the birth of smoke-free and non-cigarettes.

Before that, Peyton just had the idea of ​​giving it a try, and invested a sum of money in the relevant laboratory, which probably explained the principle of electronic cigarettes.

Unexpectedly, they really did it.

Of course, after a little research, Payton also found that this first-generation product is still very crude, and there is a clear gap with the e-cigarettes of later generations, and further improvement is needed.

"The low-end market takes the civilian route and bundles various rebellious and trendy concepts and factors."

"The high-end market is still using the membership system, just using the concept of luxury goods to bundle e-cigarettes with Snow Country, giving e-cigarettes popular elements, and also adding the cultural concept of clothing."

"At the same time, e-cigarettes still cannot be positioned as tobacco. Health care products, smoking cessation products, and medical health should be positioned."

……

"What's up?"

Through the phone, Mr. Chris's voice was very peaceful.

Peyton's voice was full of uncontrollable excitement: "I have some good news, do you want to hear it?"

"Good news? What good news, for you, for me, or for Alabama?"

Peyton smiled: "Dad, don't you think that it is in the interests of the Chris family and in the interests of Alabama?"

Mr. Chris shook his head: "Sorry, maybe when I become president, I will have similar ideas, but at present, I am a governor first."

Payton pouted: "Okay, my respected Mr. Governor, the good things I'm talking about are for the whole of Alabama."

"I'm looking for a brand new track, if you will, in the future, Alabama will become the hometown of electronic cigarettes."

"E-cigarettes?" Mr. Chris read the term.

"Yes, believe me, this is a subversive product that can completely compete with the tobacco industry. I have already mastered the relevant patents."

"Just imagine, in the future, all the e-cigarettes in the world will come out of Alabama. What a wonderful prospect this is. Alabama can also become a shining pearl of the Federation."

"Because this is another tobacco country."

Mr. Chris's voice became heavy: "Payton, it seems that we need to meet, and I want to see with my own eyes the great product you call subverting the tobacco industry."

"Then I'll go back."

Mr. Chris said seriously: "No, I'll come over, by the way, keep it secret, if it's really as important as you said."

After hanging up the phone, Peyton was stunned for a moment. He suddenly realized that his cowhide seemed to be blown.

My father regards e-cigarettes as an epoch-making product that replaces horse-drawn carriages with cars.

In fact, e-cigarettes can only be said to occupy a certain share, and it is basically impossible to replace tobacco completely.

Those groups, regimes, and groups that benefit from tobacco will not allow such a thing.

In Payton’s calculation, e-cigarettes will eventually become a popular product and improve the tobacco market.

"Forget it, anyway, it's not bad for Alabama."

"At least it can increase jobs and increase tax revenue!"

Payton thought to himself and continued to perfect his plan.

Covered by luxury goods, bound by fashion elements, and promoted by the lower class.

From top to bottom.

(End of this chapter)