Rebirth starts from e-commerce

Chapter 318 Rebates
"Boss, I just negotiated a deal. The other party is willing to place 500 million advertisements on our platform, but there is one condition."

A businessman excitedly came to Luoxiu's office to report on his work.

"What condition?" Luo Xiu asked.

"Ask us to give him a 40% rebate and transfer it to his designated private account." He paused and added, "The other party is a big company with over [-] million advertising resources in hand. If this cooperation goes well, follow-up There will definitely be more collaborations.”

"40%, which is 200 million, is this too much rebate?"

"He is the person in charge of the promotion department of that company and has the absolute right to speak. If there is no such rebate, he will spend this promotion fee on other platforms."

"I'll think it over."

"Boss, there is nothing to consider. When the water is clear, there will be no fish. Taking kickbacks is a common phenomenon in this industry. It is not easy for me to get this business. I hope you can support our work."

After hearing what he said, Luo Xiu raised his head and stared at him, until he lowered his head in guilty conscience, and then asked coldly, "Are you teaching me how to do things?"

"No, no."

"Then go out first, I'll find you after I think about it."

"Okay, boss."

The employees fled as if granted amnesty.

Luo Xiu glanced at his leaving figure, looked away, leaned back on the chair, and let out a long breath.

This is indeed a very annoying thing.

If he refuses to give him a kickback, it means losing the 500 million contract, and it will also dampen the enthusiasm of the employees, making them feel that the boss does not trust them.

Money is the basis for retaining ordinary employees, and trust is the basis for retaining excellent employees.

Employees don't think so deeply, they only think that the boss is rich but not making money, are they fools?
If you give him a kickback, it means that Party A spent 500 million yuan, but actually only got 300 million worth of advertising space. It must be difficult to guarantee the advertising effect, and the input-output ratio is definitely not ideal. Will advertise on this channel again.

What's more, the money was sent to a private account, maybe Pinru's employees embezzled it for themselves.

Luo Xiu is not afraid to make choices.

However, running a business is not doing math.

No matter how difficult a math problem is, there must be an absolutely correct answer, an answer that you will never regret if you choose the right one.

There are often no right answers to business decisions.

What Luo Xiu is afraid of is that both options are wrong, and you can only choose the wrong one of the two wrong options.

Children are the only ones who can distinguish between right and wrong, because their world only exists black and white, and it is enough to distinguish between black and white.

In the world of adults, all kinds of colors are mixed together. You can't tell right from wrong, you can only see the pros and cons.

Luo Xiu has climbed to his current position, facing a bunch of choices that are not right or wrong every day.

Every choice benefits some and hurts others.

He closed his eyes, took a deep breath through his nose, and let it out slowly.

To get rid of distracting thoughts, ask yourself this question:
Since things can't be made perfect, whose interests do I put first?
When opening a restaurant, you must put the interests of the customers first, and make the guests happy, not to make the cook happy, not to save the waiters a little trouble, and not to save the aunt from washing a few dishes.

When we receive advertising from customers, our priority should also be the effectiveness of the customer's advertising.

It is not the interests of the company itself, nor the interests of the company's employees, nor the interests of Party A's contacts.

Luo Xiu thought of this, picked up the phone on the desk:

"Call Zhao Jianye and Pei Xuelin for me."

Zhao Jianye is now in charge of the development of Toutiao News, while Pei Xuelin is in charge of the promotion and launch of Pinru e-commerce. The two are not in the same system.

When they met at the door, they were still a little puzzled, not knowing what the boss was up to.

"President Luo, what can you do with us?"

"I want to develop an advertising delivery system on Toutiao News. Through this system, customers can complete advertising delivery independently, without having to connect with us, and there is no limit on the amount of delivery."

After hearing Luo Xiu's words, Pei Xuelin immediately understood: "Boss Luo means to set up a promotion system similar to Taobao Express and Diamond Exhibition in Toutiao News?"

"It's almost the same, but there are differences." Luo Xiu pondered for a while, "We want to allow customers to place more foolishly, and at the same time, we need to take advantage of our algorithm to help customers find target groups more intelligently and achieve precise delivery."

"We can't push combs to monks, men towels from aunts, and razors to women, although they can use these things sometimes."

"In general, we want to allow merchants to easily advertise through self-service, and at the same time try to ensure that every penny they spend is wisely spent to achieve the greatest advertising effect."

Pei Xuelin waited for Luo Xiu to finish speaking, and then said: "I probably understand what you mean, boss. Let's go back and discuss with each other again, and strive to form a feasible plan tomorrow, and then let the boss have a look."

"Very good, you guys hurry up and come to me tomorrow."

Luo Xiu waved them away.

……

A few days later, the salesman came to Luoxiu's office again.

"Boss, the customer told me about the last advertising fee, if he doesn't reply, he will put it on other platforms."

Luo Xiu glanced at him, and said unhurriedly: "Please inform the customer that our self-publishing system will be launched soon. Brands can place advertisements independently through the system. We only need to review the content of the advertisement online."

"What do you mean? Customers won't get rebates if they do this, so they won't advertise on our platform."

Business is in a hurry.

"You contacted the promotion director of their company. It doesn't matter if he is willing to vote or not. As long as the boss of their company knows that our advertisements are effective and wants to advertise on our platform, then he has to vote if he doesn't."

"Boss, we can't do this!"

In this way, the business commission he got by himself is gone, and the kickback he may have is also gone.

"Why not?" Luo Xiu looked at him with interest.

"If so, I don't think my work is meaningful."

"Since you think it's meaningless, how about a job transfer for you?"

"No, I'll go back and write a resignation application."

"That's such a pity, thank you for your contribution to the company during this time, I wish you a bright future!" Luo Xiu stood up and shook hands with him, "I'll let Xiaomei go through the process with you."

"Thank you Mr. Luo, I hope to have the opportunity to cooperate again."

Both of them said polite words in their mouths, but each of them knew very well in their hearts that this face has been turned so hard that it can't be turned any more.

(End of this chapter)