Actually I just want to act

Chapter 1022 Competition of e-commerce

In human nature, greed and love are hard to overcome.Therefore, there are two ways for e-commerce to attract users. The first is to send money directly.For example, Pin Xixi, as long as you bring someone over, the 100 yuan will be yours.I don't know how many people are willing to attract relatives and friends around for 100 yuan for nothing.

This kind of viral spread quickly made Pinxixi surpass Taobao in the number of users.

But there is one thing, that is, the user loyalty is not enough, and the APP is quickly deleted after taking the money.However, Pinxixi has a second trick, which is to burn money subsidies.Authentic licensed products, directly [-]% off, or even [-]% off.Many people exclaimed, Pinning Xixi is really fragrant.But without subsidies?

Many people don't know that Pinxixi's money-burning plan has continued, and it seems to be very powerful.In fact, the marginal revenue is getting smaller and smaller, and the user growth is getting slower and slower.If there is no subsidy, some people who need to buy other products will choose more reliable e-commerce.

Why was Pin Xixi criticized?Isn't it because of the rampant inferior goods?
Even sometimes when you apply for return compensation, people don’t even want the product and send it to you directly—because the value of the product is not as valuable as the courier fee.

One can imagine, what is the quality of such inferior products?That is directly equivalent to a disposable product.

Therefore, Pinxixi has the lowest user loyalty.

On the other hand, JD.com has a high degree of user loyalty because it guarantees authentic products and delivers them quickly.Of course, Jingdong will also be criticized as a second-hand website, which cannot be avoided.

As for Taobao, it generally sells fakes—it’s actually similar to Pin Xixi, you get what you pay for, and if you buy cheap ones, you’ll naturally buy fakes.Of course, there are also reasons for Taobao's ineffective crackdown. This is an objective fact.

Therefore, after Taobao rectified the counterfeit goods, not only fewer sellers, but also fewer users—everyone felt that Taobao was valuable, which made Alima very uncomfortable.Coupled with the state's crackdown on monopoly, Ant bears the brunt of it, which makes Arima very anxious.

This shows one thing, there is no long-term booming industry, only steady development of enterprises.

Thinking of this, Fang Jiming was not in a hurry anymore, and watched Li Xiuqin burning money.

In fact, a new round of Internet money-burning wars has already begun.

Even Baidu began to seize the time to win more advertisements, and improved the map and surrounding business information, and received good reviews online.Praise.com is actually connected to Alipay, that is to say, it has formed a whole.As for AliPay, the amount will be refunded through the channel—after all, it is not just a channel of Praise.com.

Baidu Maps can also be directly connected to AliPay, which also saves a channel, but the coupons of the two are not universal.

Fang Jiming believes that as long as the mobile network becomes more and more perfect, mobile payment will become more and more popular.Well, this is also proven.

……

"The reporter saw on Dingding.com that this round of subsidies is very strong. Mr. Li, what is the purpose of giving consumers such a large discount?"

Li Xiuqin appeared on TV and said solemnly: "That's because I think these products have gone through too many dealers, and the price has been raised too high. When it reaches the user, the price is almost doubled. In this case, Ding Ding.com directly buys goods from manufacturers and passes on profits to consumers, which I think is good for consumers.”

"Mr. Li is an entrepreneur who cares about consumers! Then I would like to ask, how long will this round of activities on Dingding.com last?"

Li Xiuqin said sonorously: "This activity will continue until the prices of commodities in the market reach a reasonable level!"

"Dong Li is full of passion and courage. But I want to ask, will this put a lot of pressure on Dingding.com?"

The reporter is also great, pointing out the problem.

Li Xiuqin smiled and said: "Everyone has pressure, and you must also have pressure. But pressure is also motivation. With pressure, Dingding.com will have the motivation to do better and become the number one e-commerce website in China."

The reporter was also very interested and did not mention Taobao. "Dong Li has a plan, let's see how netizens react..."

The camera turned and came to the inside of Dingding.com. The reporter introduced: "This is the backstage management of Dingding.com. We can see that users have very high evaluation of Dingding.com's activities this time."

This is actually a bit of nonsense, because Dingding.com instantly flooded with a large number of users, and for a long time, Dingding.com's servers were down.If it weren't for the urgent renting of several servers, it is estimated that they would not be able to handle this kind of user volume.Therefore, in terms of preparation work, Dingding.com did not do enough.

But this report, Dingding.com paid for the TV station to shoot it, so naturally it wants to say good things about Dingding.com.

Yanjing, a certain community.

Xiao Li, who was watching TV, sneered, and said, "The review is very good? I went to give a bad review. What the hell, I can't get in after a long time."

Xiao Li's daughter-in-law said, "I asked you to buy the dress for me, did you buy it?"

"Buy a fart."

Xiao Li said rudely, "Dingding.com is fooling around. I read about the price cut before. Not only did it not cut the price, but it raised the price and gave the so-called profit, which is ten yuan cheaper. This is a charity. What! Also, not only are they not cheap, they are out of stock, even after selling a few dresses, they say they are out of stock!"

Xiao Li's daughter-in-law was taken aback for a moment, and said, "It shouldn't be, isn't everyone saying that Dingding.com is affordable?"

"Hehe, affordable? Will he do business at a loss?"

Xiao Li said contemptuously, "Dingdong.com is much more sincere than Dingding.com. You can tell by comparing the prices. Dingdong.com is at most five yuan more expensive than Dingding.com. If it is Taobao, it will be even more powerful. If it’s genuine, it’s 20 yuan cheaper than Dingding.com!”

Xiao Li's daughter-in-law was startled: "It shouldn't be, isn't Taobao the most expensive?"

"It's all a publicity strategy of Dingding.com. In fact, there are many merchants on Taobao who get the ex-factory price, so they make a lot of profit." Xiao Li also understands this very well, and said: "Do you still remember Lao Pang who is opposite us? It’s just going to be an e-commerce business, and it really made him money. Get the ex-factory price, calculate the cost, and earn a few dollars for a single order, it’s already great!”

"E-commerce is so profitable? Then let's try it too?"

Xiao Li's daughter-in-law is tempted, this is indeed a way to make a fortune!

Xiao Li smiled and said: "This is Fang Jiming's brilliance. He combined the power of small and medium-sized merchants and provided a platform for small and medium-sized merchants. Therefore, small and medium-sized merchants give Taobao the greatest feedback. They complement each other. This is really a model .However, it is too difficult to get this product on the homepage, and it is not allowed to swipe the order. If the swipe is found out, you will be fined, and in the end you will be directly blacklisted.”

"Where is the order?"

Xiao Li's daughter-in-law asked a little puzzled.

"I just used a different account to buy this item, but in fact it didn't ship at all. However, the products displayed on the webpage were sold, and there were still good reviews. Not to mention Dingding.com, Dingdong.com is like this. Only Taobao is really a clean stream..." Xiao Li was very emotional.

(End of this chapter)