Rebuild 2005

Chen Li once again came to the "Xinghuan" headquarters of Gushici Company. This time he was much more calm, but even more excited and looking forward to it. It was no longer the novelty of participating in the press conference, but the anticipation of new products.

Folding screen!

His fans have increased a lot this year, already exceeding 40, and he is very active. He has also met many people in the circle. After meeting familiar bloggers and chatting with each other, you can clearly feel each other's excitement. Feelings of anticipation.

We haven't been in this state for a long time.

"The experience store on the first floor of Zian Auditorium is closed like usual press conferences. Folding screens are most likely already on display. Unfortunately, we can't see them yet..."

He held up his camera to record video material, and deliberately took a close-up of the experience store on the first floor. The entrance to the experience store was blocked, and the words "Stay tuned" were written on the baffle.

"But it's okay. After the press conference is over, we can come here and touch..."

Chen Li recorded the material and came to the press conference on the second floor. He found his seat. Next to him was a foreign gangster. He greeted him in broken Chinese and seemed very excited: "Mud Howl! I cut through the mud and fought to the death..."

Chen Li was stunned for a moment before he came to his senses, and quickly responded in broken English. Both of them were very excited, and it was a very difficult process for them to communicate happily.

After chatting for a while, the lights in the auditorium dimmed, and everyone was refreshed, knowing that the press conference was about to begin.

"Good afternoon everyone~"

Wei Qingfan walked onto the stage in gray and white casual clothes and said hello with a smile.

Chen Li noticed for a moment that the clothes Mr. Wei was wearing were indeed Qingyun's clothes. Then he looked down at the Qingyun logo on his clothes. His heart moved, and he was ready to talk about this detail when he went back to review.

We are also the ones who wear the same style as Mr. Wei!
“Since its establishment, Gushi has always insisted on exploring the development direction of technology products, so that technology can better serve life. In the past, we have led many innovations in smartphones. Last year, our Jiangjinjiu 7 series brought a new brand to smartphones. This year, you have seen this change on many mobile phones..."

At the beginning, Wei Qingfan carried out sublimation as usual. This is also an important part of "telling brand stories". High-end brands sell feelings and stories. "However, this is not enough. We have been thinking about how to To provide consumers with a bigger and better screen in a limited and comfortable body... Today, we have brought a brand new solution, which is our Zhengqige series of folding screen products!"

A rendering of the first-generation Zhengqige appeared on the big screen. The phone appeared in a semi-folded form. Although it was a still picture, it gave people a very delicate and agile feeling of being unfolded or folded.

"Oh oh oh"

"Whoa Whoah"

The scene immediately burst into warm applause. Wei Qingfan smiled and walked aside. The picture on the big screen began to move and a promotional video was played.

Chen Li's eyes widened just like the black guys next to him, watching every frame of the promotional video carefully for fear of missing any details.

This is a foldable screen that folds outward, like a tablet that can be folded. When unfolded, the screen is almost square and looks very, very thin;

When stacked, the front side looks like a complete mobile phone screen, with no bangs and no water droplets. The other side is more narrow and long, because part of the space is the "grip" with three cameras arranged vertically.

These three cameras are rear cameras when unfolded; when folded, there are screens on the front and back, so they can be used for rear-facing or front-facing cameras.

"Fuck!"

"This design is so exquisite!"

"How did you come up with it?"

“Even if you don’t use it unfolded, the full screen on the front is still worth it!”

"The back cover still seems to be plain leather?"

"It's awesome!"

……

Everyone at the scene and in the live broadcast room was in shock, and they were amazed by this ingenious idea.

"This is our Zhengqi singing phone!"

Wei Qingfan took out a white plain leather Zhengqi Ge from his pocket and showed its front. It looked like a true full-screen phone, and the screen ratio was almost the same as that of today's common full-screen phones.

Then, he gently pressed the mechanical button on the back, and the screen on the back of the phone popped out. He held the screen and unfolded the phone.

"Whoa Whoah"

When a complete large screen like a tablet was displayed, the scene was once again sensational, with waves of applause and everyone was very excited.

This looks so technological and even futuristic! "Gushi Zhengqi Ge is the world's first foldable screen smartphone. It is equipped with our latest Taibaijia 7 processor... It has a large 7.8-inch screen. After folding, the screen is also 6.4 inches, which can be used as a Use a normal smartphone, and it is a true full screen...

"In order to solve the problem of opening and closing the folding screen, we developed a new strong and stable hinge, which we named the 'Luban Butterfly Wing Hinge'. It is light and stable... This mobile phone is also called Zhengqi Song by us. The butterfly wing version, because we have other folding methods in the future, is still being improved, and is expected to be released next year. The butterfly wing version is now very complete, so it will be released first.”

Wei Qingfan revealed the news casually as if chatting, "In addition to the hardware, we have also adapted the software. We have brought the smart split screen and parallel vision of the tablet to the mobile phone...

"In addition, in order to make it easier for software to adapt to folding screens, our software team has developed a set of 'Muzhi Software Adaptation Framework', which developers can use to adapt their software to folding screens very easily and quickly..."

Gushici Company's revenue is now comparable to Huawei's, and the same goes for R&D expenses. Although it also conducts R&D in communications (mainly baseband processors), the R&D investment in Huawei's consumer business is undoubtedly more terrifying. .

Moreover, before 2019, Huawei still mainly promoted hardware, and the system was mainly optimizing the bottom layer of the Android system. Emui did not have a good reputation online (it had a good offline reputation because the bottom layer was well optimized, stable and smooth), and it was purchased by many people. As for the weakness of mobile phones, its reputation gradually improved after the release of emui2019 in 10.

Therefore, Huawei released the first-generation folding screen in early 2019 and waited until 2023 to create a similar software adaptation framework. Now that Gushici has released the folding screen, it has already completed the adaptation framework.

This is the style of a "big factory". As long as it releases a product, it is already very mature and will hardly release semi-finished products.

"Zhengqige is equipped with a large 4200 mAh battery, which also supports IP68 waterproofing, wireless charging and our Chang Gung magnetic attraction..."

Frankly speaking, ordinary mobile phone magnetic charging is more useful. A magnetic power bank can be hung as an external battery. The external folding screen is more embarrassing because it can only be used when unfolded. However, in order to ensure "ecology", Wei Qingfan still gave it.

In order to ensure waterproofing, wireless charging and magnetic suction, the battery has been directly reduced from the original 4600 mAh to 4200 mAh. Such a battery is certainly not small in 2018. After all, Xiaomi’s Xiaomi Mi 9 has only 3300 mAh for “full day use” (Then the battery life and reputation collapsed), but it is definitely not enough to put it on such a large folding screen.

However, in the final analysis, this is still an early adopter product, and most users who buy it will not care about this. Folding is the biggest meaning of buying this phone.

Let alone 2018, even five years later, who would buy a folding screen just to use it?

"We have also specially designed a protective case for Zhengqige, which will be randomly included in the factory packaging. There are also other styles of protective cases. You can choose according to your needs..."

After introducing the product, Wei Qingfan started to introduce accessories. The external screen lacked protection and was too fragile, so a protective case must be included with it.

"This is the new foldable screen mobile phone Zhengqige we bring to you today. It will be available for pre-order on September 9 and will officially go on sale on September 3."

This sales time is a "forecast" of the sales time of Apple's soon-to-be-released iPhone XS series, and they are going to cause trouble. Anyway, the folding screen is not the main sales model, so even if it distracts the scalpers' attention, it will be good.

“古诗正气歌拥有8G内存，有两个储存版本，256G版本售价17999元；512G版本售价19999元！”

"Fuck!"

"2 million?"

"Is this too expensive?"

"Awesome, awesome, the big boss has a new tool to show off"

"On the contrary, I think it's quite cheap. After all, the Zodiac Supreme Edition is already 18999 yuan."

“Definitely not expensive for a big boss”

“Can’t afford it”

“I understand, I’m not the target user anymore.”

……

There was a burst of complaints in the live broadcast room, but most people were not surprised by the price. After all, the Supreme Edition has been sold for 12999, and the Supreme Collector's Edition is 18999.

Compared with the Supreme Edition, Zhengqige seems to be very cost-effective, after all, this is a folding screen.

After the press conference, the global digital community became lively. Most people were talking about it, and many people were preparing to buy it. There were even some well-connected big bosses who were trying to figure out how to get one.

In just three days after the press conference, Wei Qingfan himself received more than 50 "orders", of which Guang Li Shuqing contributed 12 units.

The reason why Mr. Li bought so many units was partly because of the "reputation" he had gained over the years, and partly because of his daughter's "favor".

Because Li Miaoyu recorded it in advance, the video interviewing him was posted after the press conference, and unexpectedly became very popular, successfully helping Mr. Li get more "orders."

Although the price of this mobile phone is high, the production volume cannot be increased immediately. It is unavoidable to pay a premium in the early stage. These people who come to the door most likely have this awareness. After all, it was the same when the Hyperboloid Screen Ultimate Board was first released. So, maybe some of you have experienced it. (End of chapter)