Please Answer 2020

Chapter 26 Open Lessons

"Hurry up, hurry up, this opportunity is rare." A person beside him said in a hurry.

The figure beside him passed by, and Cheng Qian'an quickened his pace when he heard that, this opportunity is really rare.

This afternoon's class unexpectedly invited Park Zhenying, the Park Zhenying from jyp company.

As a well-known Kpop producer and founder of a large company, it would be difficult to invite him if it wasn't for the alumni.

This open class was specially set up in the largest lecture hall, and there were still 10 minutes before the class started. Most of the seats were already full, and there were still a steady stream of students coming in.

It was originally a Kpop pop music class for senior students, but a large number of lower grade students who came here attracted by the name also came.

As a student of the Composition Department, Cheng Qian'an naturally learned of the news in advance, so he came here to take a seat in advance.

The auditorium was a little noisy, and they were discussing in low voices looking forward to the upcoming open class.

"It's really troublesome for you." Yin Wenxun said to Park Zhenying with a smile, and the wrinkles at the corners of his eyes seemed to be a little deeper.

In the office, the two drank tea and chatted.

The school invites some honorary alumni to give lectures at the school every year, but not every year, but every few years.

As a well-known alumnus who graduated from Yonsei University, he graduated from geology but developed in the entertainment industry. Some people who don't know the situation think that he is a student who graduated from the composition department, which somewhat increases the reputation of the music school.

"It feels good for me to go back to my alma mater." Park Zhenying replied with a smile.

He is very happy to come back to school, which has something to do with his own personality and his alma mater complex, and there is also a layer of cooperative relationship.

The students of Yonsei University are of excellent quality, and because of the alumni relationship, jyp will more or less recruit some interns in the school.

He has a good relationship with Yin Wenxun. As a graduation tutor, he often recommends some outstanding students for internships. Some of the company's current employees are recommended by him.

"There are a few good students, you can observe them."

The employment rate in society is getting lower year by year, and social talents are being saturated and highly introverted.

As an entertainment company, it is naturally unavoidable. Although the company is expanding, there is not much demand for music talents this year.

Yonsei University, as one of the three famous universities, even if the employment situation becomes more and more serious every year, its graduates are not worried about employment, they are very popular in the market.

Yin Wenxun's behavior is more of a promotion, and the initiative is still in the hands of the students.

After all, although jyp company is big, as we all know, the treatment of entertainment companies is generally average, and it is not very attractive to students, unless there is a personal complex.

Park Zhenying reached out to take it and glanced at it roughly, but didn't look carefully, and put it aside.

He will go to see these in person when he goes back.

The company's music team is the top priority, and he manages it personally. Naturally, the talents in this area are also selected by him.

"It's almost time, it's time to go." The two chatted about the music for a while, and Yin Wenxun suggested that it was almost time.

Park Zhenying nodded, and the two left the office all the way to the lecture theater.

Yin Wenxun took him to the door and listened, "Please start." He said to him with a smile.

As soon as Park Zhenying entered the classroom, the lecture theater with [-] seats was already full. There was a burst of applause when he saw him enter.

It wasn't until Park Zhenying pressed it with his hand that he stopped.

"I am very happy to be able to come back to school again and share some of my knowledge with you."

Park Zhenying made a brief opening, and after a brief speech, he began to use multimedia to give lectures based on PPT.

As an evergreen who has been immersed in kpop pop music for 20 years, Park Zhenying's lectures are naturally easy to understand.

The development direction of kpop has always been closely following European and American pop music, but because localization takes time, the iteration speed is later than European and American music for a long time.

However, this phenomenon is also weakening with globalization. Many companies have taken various measures in order to pre-emptively invite European and American producers to participate in the arrangement. The so-called "kpop style" of such finished products is no longer obvious. .

At the same time, there are also companies whose composition team has never developed a new approach to popular unpopular genres, such as African music. Only by surpassing popularity can they create popularity, and creating popularity is higher than imitating pop. This path has high risks and high returns.

Why does Yin Wenxun dare to directly assert that kpop music has nothing of its own?
These can be seen from the popular kpop songs now.

Lots of sampling and inlining.

Sampling, as a means of music production, has brought many good songs to the world, and there are even famous sampled songs that are better than blue and surpass the original version.

However, kpop music is limited to various conditions, and a large number of songs need to be produced a year, so sampling and embedding have become the best first choice.

In the early days of kpop, a lot of repeated abuses were made, and even a song was spliced ​​​​from the material library. Sometimes the melody is very familiar after listening to it.

Sampling is like adding materials to a composition. You can use them reasonably, even out of blue, but you can’t just have materials in your composition.

This is also the reason why Cheng Qian'an didn't refute Yin Wenxun's words after hearing Yin Wenxun's words, because what he said was indeed true.

"Our company is now actively expanding our music team. If you want to know more, you can ask me after class. I am happy to communicate with you."

Clearing her throat, and facing the students in the classroom with a smile, Park Zhenying was about to end the class.There was a small ad at the end.

The applause from the audience poured in like a tide, dedicated to Park Zhenying on the stage.

He saw the effect of the lecture was very good, the cheerful smile on his face became even wider, and his eyes narrowed into slits.

In the two-hour course, the time passed quickly, and Cheng Qian'an listened very seriously. There are still some dry goods, and sharing his own experience is valuable knowledge.

Even though the dismissal of get out of class had been announced, groups of students still went to the front to ask him to take photos and sign his name, just like a star, and it was indeed the case.

Cheng Qian'an waited until the crowd was almost gone before going up to him.

(End of this chapter)