Rebirth 79: I opened a bank in the United States

Chapter 643

As a talk show, the topic will naturally not always revolve around HT.

Let’s talk about study and life later, see the difference between wealthy students and ordinary students, talk about current affairs, listen to Carter’s views, play some small games, small interactions, and the four to five 10-minute program is over
However, in this program, the information exposed and the heated discussions caused are not small!
In the capital market and in the financial circle, people mainly pay attention to several information exposed from Carter’s words:

1. The fundamentals of HT are good, and they have the confidence to completely ignore the impact of stock prices.Raising the stock price is only for the benefit of investors. In other words, who the hell are you blaming for running away early?

2. The cooperation and connection between HT and Coke may exceed the general corporate cooperation.This not only comes from the alternative cross-shareholdings of the two parties and the brother-in-law relationship of the helmsmen of the two companies.
Following Carter’s idea of ​​cheap food market space, Coca-Cola and HT do have a strong commonality!Even though the brands have different directions, one is for drinks and the other is for food, but the customer groups they target have a high degree of overlap!
Maybe HT can't cover the upper layer like Coke, but they have a very high degree of integration among the bottom consumers with a huge base!As for Coca-Cola, it is obviously impossible to give up the low-end market.Because Coke is not a high-end product.

In terms of positioning, the two are almost exactly the same!
The three functions are superimposed on each other. Perhaps the combination of Kou and HT is not as good as Pepsi plus TB, which is actually a company, a voice, and such a strong bond.But when the "foreign enemy" of Pepsi plus TB still exists, the two are almost in a relationship of both prosperity and loss.
Especially on the second day after the show aired, Coca-Cola and HT made another joint announcement:

From now on, Coca-Cola will be the sole beverage supplier of HT.At the same time, Coca-Cola will also give HT the status and treatment of a primary distributor.

Enjoy the support and lowest purchase price of Coca-Cola
Then came another event announcement: drink Coca-Cola, eat TACO for free!

The rules of the event are also very simple. Anyone who purchases a certain amount of Coca-Cola can receive a HT package exchange coupon from the dealer.Redeem HT's taco set for free with the voucher!

As soon as the front foot bought a large number of HT shares, the back foot announced the treatment, and even paid out of his own pocket to nurse the child.
If you say that this is not your own, no one will believe it!

See how Pepsi next door treats TB? !

With the endorsement of a big brand, he even did not hesitate to go off the stage in person, waving money to push hard!

Even the most stupid person realizes that the stock price of HT is going to rise again!
The retail investors who were still hesitating regretted that they had sold their stocks too early, and at the same time cursed and started repurchasing "really".After all, the current stock price of HT is only 6.8, which is still far from the previous 8.1 and 8.2!
Just because you don’t make much money, doesn’t mean you can’t make money, right?
Then, people found
transaction failed!

Because the stock price of HT broke 7!
"Mr. Sculley, shall we retaliate?"

In the office of the president of PepsiCo, a group of people were filled with sorrow.

"Retaliation, how to retaliate?! We have a lot of fast food brands under PepsiCo. Have you ever thought about how much money we will spend if we do the same?"

Scully knocked on the table, very dissatisfied that his subordinates could come up with such a fucking suggestion.

The fast food industry track that was once ahead of Coca-Cola's layout has now become a constraint.As for Coca-Cola, it can’t even be called its banner, even if it is counted as its banner, it is only a catering brand.
For Coca-Cola, which currently holds a small 30.00% stake in HT.Take out your own profits to buy HT package coupons, and finally return 30.00%.It is equivalent to losing 70.00% of the profit. While exchanging sales volume and market share, it will promote HT's income and sales volume. .
In the end, it might not be a loss at all!
And for Pepsi, yes!
They control [-]% of TB's equity. In theory, all the profits paid from Pepsi will flow back.But this also means that the restaurant's losses are basically real. For every increase in Pepsi's profit, the catering part's profit will be reduced.
And Pepsi has a lot of fast food brands, you can't give this one and not that one, can you?if all given
Oh well, the sales volume can go up, but the profit loss is too great!

Don't forget, Pepsi claims that for the same price, its gross profit is definitely not as good as delicious
The same marketing campaign may be painless for Coca-Cola, but it is very painful for Pepsi!

In particular, I still owe a lot of interest on my side! !

"No! Mr. Scully, over there in California."

Just when Scully was annoyed by the opponent's tactic of not talking about martial arts, an even more unexpected operation followed
"HT sent special cars and planes to send the demonstrators directly to Washington! Tell them to complain directly to the FDA"

"But they didn't and they didn't provide board and lodging. Now those of us are asking, can we solve it? They don't want to go to Washington, but the scene is full of anger. They can't stop it at all."

"Trash! A bunch of trash!"

If it is said that the joint marketing is just a little unscrupulous, the bullying front of Pepsi is too long, and the logistics supply cannot be provided.Then this hand simply put Wude on the ground and rubbed it
As an opponent, Sculley's case is naturally indispensable to the report issued by the FDA, the US food and drug regulatory agency.Still the same sentence, you can spray HT with poor materials, but they really won't make you suffer from serious problems.
Therefore, it is useless to complain to the FDA seriously.How is it possible for HT to use harmful substances to make food? In addition to the influence of public opinion, the purpose of this incident is to interfere with the normal operation of the company.

结果
Sculley could understand that the babysitters hired by Pepsi knew this purpose.However, the other troublemakers who were deceived did not know!
When the other party "begs for a hammer" like this, doesn't that anger rise up?

You sent me to Washington to complain about you, right?Walk!Who does not go whose grandson!

In this way, my own childcare is very embarrassing.not going?
You were the ones who yelled the most before, but now you really want to complain, why is there no movement?

And go.
"Give them a sum of travel expenses and let them go home by themselves!"

As the saying goes, play for fun, make trouble for trouble, don't joke about business!

Although there are 180 people in their hearts who are not willing to pay for it, this group of nurses who "have no credit but hard work". Who knows if they have any evidence of eating Pepsi money?
Moreover, if it is not used this time, it may not be used in the future.There is no need to do everything for a little money
"Okay! Do we not care about the others?"

"Why should I care about them?! Does it have anything to do with us?! Let them fend for themselves!"

(End of this chapter)