Play that Hancheng

Chapter 668 Summer Girl Team Battle (Sales)

2015 was a turning point for Peninsula Music's girl group.

Because starting from this year, the focus on the performance of the women's group has completely shifted from the main sales and auxiliary audio sources to the main audio and auxiliary sales, and there are still some video hits.

And boy groups still rely mainly on album sales, even if it is a popular boy group, it will also encounter the Waterloo of the sound source.

But as far as the current time period is concerned, the main thing to look at is sales.

Therefore, when Fx's sales data of 3 in the first week came out, Peninsula spent [-] days and all the space of entertainment headlines to report this event.

Those who didn't know thought they had entered Wuchang.

But Peninsula Song didn't know at that time that a beast would be released next month.

In August, after the return of Tara and Girls' Generation, Lin Chuyi finally received a call from the other side of the ocean.

The content is very simple, that is: "Boss, it's done, you can go online."

In the same year, most people were still in the stage of exploration and development in the APP application of smart phones.

But with the help of his advanced vision and operation, coupled with some connections, Lin Chuyi finally created a short video traffic channel after two years of hard work, and merged this channel into an APP. .

And this has opened the doors of many countries, allowing APP download channels to appear in the app store.

Among them, Tianchao is the most difficult.

But fortunately, the time is not too troublesome, so it is difficult to add some relationships, but after more than half a year, I was able to get in.

Before a certain sound.

And this APP called 'Mengle' finally started its first wave of streaming as the battlefield of the 'Summer Girls Team Ranking List' in the previous paragraph.

Now, start the second wave.

On August 8, the official website of the 'Mengle' APP together with all the entertainment companies under Lin Chuyi issued an announcement.

The content of the announcement is very small and shocking, and there is only one general point.

That is, the formal online sales channels for all physical albums of its companies have been opened, and they are open globally.

Cancel all the messy channels, except for keeping some physical store channels offline, and only sell online through the 'Mengle' APP.

And this APP supports multi-country sales channels, no longer need those so-called fans, purchasing agents, or group buying channels.

It means that as long as you download this APP, there will be the album of the idol you want in it, and then click to buy, and you can wait for the delivery.

Of course, the premise is that it can be put on the mall.

In fact, there are already many apps that can do this, but those are just personal purchasing apps, or some audio-visual business apps.

And these apps can only be used in their own country, and they are still in the stage of exploring water and crossing rivers. Most of them have not yet developed to the level of crossing the border, let alone the speed of global freight.

This is where 'Mona' differs from them.

Because of Lin Chuyi's global layout two years ago, many countries have already owned their own subsidiaries, and Asia is even full of flags during Tara's tour.

So as long as you place an order, it can be delivered to fans as quickly as possible, and you can guarantee that the goods you receive will never be pirated goods, or worry about being lost by group purchases or purchasing agents.

And through this purchase record, you can participate in some meeting meetings, birthday parties, performance appointments, etc. of your favorite idols.

It is a channel that has benefits and is regular and genuine.

So with the release of this announcement, those overseas fans finally ushered in a bright day.

Usually, if these fans want to buy albums, they have to wait and wait, and even risk all kinds of fake and second-hand products.

But now, the name of the official channel has directly caused millions, tens of millions of homeless fans to flow into this app in an instant.

Most of the traffic comes from China and Southeast Asia.

At this time, the APP mall has already put some albums, peripherals, and some small things of all the entertainment companies under the Dream Group on the shelves.

On August 8th, 18 days after the APP was launched, the results of the summer girl group were reported.

Fx album sold 202 million copies.

Tara's album sold 238 million copies.

Girls' Generation has sold 230 million albums.

The three numbers were like three mountains, and they directly suppressed Peninsula Geyao's head. With one move, the audience was completely silent, and needles could be heard.

Even though many people and fans think that this year is a small year for girl groups.

Because with the return of Bigbang and the major boy groups, the status of the women's groups has already been squeezed into a precarious situation in the first half of the year.

But who knows that just half of August has passed, and the top three of this year's annual rankings have been confirmed in the blink of an eye.

All girl groups! ! !

The crushing situation of global channels has made all the entertainment company executives of the peninsula deeply experience what it means to be powerless.

Among them, the strongest purchasing power is undoubtedly those overseas fans.

Almost all of Tara's 230 million copies were contributed by Chinese fans and overseas fans, and Peninsula's estimate is not even a fraction of it.

Girls' Generation and Fx have a wider range of purchases, with purchases from all over the world, but in terms of proportion, the majority are from Asia.

But judging from the current situation, Fx is a bit dangerous, and Tara is slightly ahead of Girls' Generation.

However, according to the launch time, Tara's album was released 14 days earlier than Girls' Generation, so it can only be said that the battle situation is still very anxious.

The remaining so-called 'Summer Women's Group War', as the king of this app exploded, directly revealed the situation that was roughly clear last month.

war?
Fighting fart, except for these three heroic female generals, the other combinations can only be regarded as soldiers watching the battle.

And after this result appeared, when I saw the exciting traffic pool inside.

Naturally, some entertainment companies couldn't sit still anymore, and they sent people over to check on Quan Chengping's tone, wondering if they could give a free ride and let their company's artists' albums be put up together.

Quan Chengping was naturally willing to do this, because this channel was originally set up to make money.

It's just that when the bosses of those companies heard the conditions given by Quan Chengping, their faces turned dark.

73% of the share, and the shipping fee needs to be paid in advance, and the partner is required to sell only through official channels.

That is to say, only the company's official online channels are allowed to sell online except for 'Mona'.

Online channel cooperation with other audio-visual companies must be cancelled, and cooperation is not allowed.

The incomparably harsh conditions spread from Quan Chengping's mouth that night to the ears of entertainment executives throughout the peninsula, and they naturally received a lot of ridicule and sarcasm.

But with the entry of a small company, they were dumbfounded again.

Source Music, a company that only trains two successful girl groups at the beginning of the poor word.

One is GLAM, the senior sister group that was ruined by Lee Byung Hun, and it disbanded at the beginning of this year.

The other is GFriend, a girl group who said they would take over the pure style of Girls' Generation when they debuted.

Because of poverty, the boss of this company agreed to Quan Chengping without even thinking about it.

With the current situation of the company, the first girl group is abolished, and the second girl group is still tepid. Anyway, if you don't agree, you are waiting for death. If you agree, you may still have a chance to win.

So that's how he got lucky.

On the first day of its release, the response was mediocre, and everyone was watching and continued to mock.

The next day, the publicity was launched and the sales volume increased. The sales volume in the early 1s that day attracted many people's attention.

Day three, day four.

A week later, a new 10th-line girl group from a small company that was about to go bankrupt, which debuted less than half a year ago, directly became the airborne soldier of the "Summer Girls Group Battle" with a sales figure of [-]+. Entertainment companies were silent.

Then DreamTea Entertainment came in, the Girls Day company, same as Source Music above.

If there is one and there are two, then there must be no less three.

With the entry of two small companies, the peninsula's previously small and transparent entertainment companies seemed to see a bright road and came in one after another.

In just half a month, the sales of transparent girl groups rose one after another, causing many big companies to feel a sense of crisis.

But in the face of Lin Chuyi, a super predator, they couldn't even make small moves.

Nothing else, just opening the channel of the Celestial Dynasty is enough to make them envious.

But with this channel, the three major companies worked desperately and failed to send money or women, but Lin Chuyi's company opened.

They know little by little, and the energy of this company is not something they can use to make small moves.

But even so, the damn arrogance still made them unable to lower their heads. They continued to maintain the original actions and continued to promote, and accelerated the development of overseas sales platforms, intending to make some remedies.

And such a move will hurt those artist groups under their name, especially the newly returned ones.

Looking at the groups whose album sales have climbed to the top of my head one after another, whose names I can't even remember on weekdays, I can't think about the aggrieved feeling that I can't sleep all night.

Compared to these fights and confrontations in the business field, Lin Chuyi didn't care at all.

These two months have really made up for the regret of not being able to witness this 'Summer War' in my previous life.

Since July, when Taozi and the others came back, Lin Chuyi has never been absent from any of her singing scenes.

Later, Tara and their comeback, and then to Girls' Generation.

Three combinations, three live, none missed.

And not only did they not miss it, but the company recruited people to create an official personal pen-hold shooting series to preserve these beautiful moments and stages forever through images.

8 month 22 day.

At the entrance of the MBC Radio and Television Center in Yeouido, Seoul, today is the live recording date of the music center.

And at the scene here, fans of major idol groups have long been waiting, each of them has their own guns and short cannons, waiting for their idols to go to work.

Standing here again, Lin Chuyi stretched lazily, remembering the scene when he came here for the first time when he was reborn.

After a slight smile, he took a step and walked in.

(End of this chapter)