Huayu, my wife, I support myself

Chapter 406 406. I can't get any benefits 【Subscription】

However, although there are classics like "Your Name".

But when they face "I'm Not the God of Medicine", they will also worry.

For this reason, many professionals in the industry are paying attention, wondering what will happen to Jiaxing Media's collision with these imported films this time.Although this is not the first time that Jiaxing Media has collided with these imported films, the quality is definitely the highest.

Judging from Jiaxing Media's propaganda offensive.

This time, there is a high probability that they are also nervous.

One after another news about "I'm Not the God of Medicine" keeps refreshing the audience's expectations for this movie.It is also in the expectation of these netizens.The film's release date has finally arrived.

12 month 1 day.

Under the attack of "The Sword of the Three Young Masters" and "The History of Romantic Disappearance", "I'm Not the God of Medicine" has finally hung high posters in movie theaters.

In front of the automatic ticket machine of a few movie theaters, it is extremely rare to have a long queue.

……

If you look carefully, you will find it.Seventy to eighty percent of the audience voted for "I'm Not the God of Medicine".

To put it simply, these people came to the cinema for "The God of Medicine",

In fact, it is not difficult to understand.

After all, the public has long been looking forward to the arrival of "The God of Medicine". In order to promote this movie, Lu Chen even accepted a rare interview.

and.

At this moment, "The Sword of the Three Young Masters" has been released for a week, and "The History of Romantic Demise" has also been released for three days.

In fact, "The Sword of the Three Young Masters" is really not too bad.

It's kind of polarizing.

This movie brought the world of martial arts back to the screen boom in the past 5 years. It is reasonable to say that Xu Laoguai's producer and director Er were supposed to be a big killer at the box office, but now they are deeply polarized by word of mouth.

From various review sites on the Internet and post-screening impressions, it is not difficult to find that for this martial arts film, which is actually not bad in quality, perhaps the audience's demanding and changing times are the reasons why it eventually fell into two extremes.

Times have changed, and martial arts are at the crossroads.

For example, some viewers didn't like it very much. In their evaluation, they bluntly said that the film was a bad film, and they had a lot of criticisms about the adaptation.

Of course, some viewers think the film is not bad.

On the contrary, it is highly praised.

Obviously, it is a big challenge for the director to remake the works of Master Gu and remake the films he starred in, but it is also a double-edged sword.

The advantage is that there is no need to repeat too much, this story has been deeply rooted in the hearts of the people.

The disadvantage is that in this era when comedies dominate and blockbusters go around, the audience obviously prefers comedies far more than other genres.

However, the complaints still came, overwhelming.

As if through the screen, Murong could smell a strong smell of gunpowder.

Let's say that.

The theme of martial arts has now become a double-edged sword, and it pays more attention to word-of-mouth and adaptation than other works.

Therefore, martial arts, as the killer weapon of the fifth-generation directors in the blockbuster era, is no longer the number one panacea in the box office market after the baptism of the commercial film era in the past ten years.

After the popularity of "Flying Swords of the Dragon Gate" five years ago, there have been very few good works in recent years.

The grandeur of martial arts films, their emphasis on visual effects, and the practice of building chivalrous rivers and lakes are exactly the opposite of the audience's favorite movie-watching habits of small and medium-cost comedies, focusing on urban life, and pursuing a strong sense of substitution and identity.

This also makes the theme of martial arts appear a bit clumsy and even tired in the face of various types of entertainment elements.

"What do you think of "The Sword of the Three Young Masters"?" Liu Shishi also asked Lu Chen this question.

"Not good?" Lu Chen said honestly.

"I think it's pretty good. First of all, the image quality is very good, because Director Xu joined in, it is filled with a lot of very Zen-like scenes, which is Director Xu's unique skill.

The movie can also be regarded as creating a beautiful world of martial arts: boating by the green water lake, overlooking the town of Kuhai, discussing swords in a forest of flowers... All these scenes are refreshing, and the depth of field of the extremely bright picture is also good. " Liu Shishi said as an example.

The audience who praised "The Sword of the Three Young Masters" basically had the same opinion as Liu Shishi.

It is said that the film has created a unique rivers and lakes, bringing the long-lost beauty of Huaguo style.

Many reviews mentioned the scene and hardware, basically high scores.

Furthermore, every screen effect is shocking!Especially the various hidden weapons and darts that hit the face directly made the audience restless.

These careful post-processing allowed the 3D technology to be brought into full play, and even slapped those fake 3D movies converted for money.

but,

It seems that this is the only thing to boast about.

The performance of the actors is beyond words.

This movie can be said to be a group drama test for young actors to concentrate on their acting skills.

Lin Gengxin is indeed a popular niche nowadays, not to mention He Rundong.

I have been immersed in the big screen and small screen battles for many years. I also participated in "The Fast and the Furious" before. Needless to say, his masterpiece can be said to have crushed [-] to [-]% of the actors in the entertainment industry.

As for Lin Gengxin.

Although there are not many representative works, they have attracted much attention.

However, this time, He Rundong accidentally hung up.

Why do you say that?

The reason is that this time his appearance has already affected his performance.But he has restored the heroic Yan Shisan in the book to a very high degree.

It can be said that this role made him a god in battle, which is impressive.

In contrast, Lin Gengxin's overall performance is not so eye-catching, and there are some voices of criticism, but he still received praise from professionals.

Therefore, at least while most of the audience doubts, there is also the most likely status quo, that is, although Lin Gengxin is not the best third young master this time, he is the most realistic candidate in the entire Chinese film industry.

Here, I have to mention the strange "preconceived" stereotype of the Chinese film market, which is also one of the reasons for the unfair evaluation of this film.

In Lu Chen's view,
The subject of martial arts, as long as it is well photographed, it is actually quite easy to attract fans.
Obviously, "The Sword of the Three Young Masters" is not that good.

Just like the Xie Xiaofeng in the film who is unwilling to pick up the sword but is forced to take action everywhere, he has strength but does not reveal it, has foundation but is forced by the changes of the times, and is in a dilemma.

of course.

Compared with many bad movies made for money.

The overall quality of this film and the performance of some actors are highlights.

As for "The Dying History of Romance".

About this movie.

Some people said it was difficult to understand, too experimental, and the theme was vague; others said it was very special and stylized, and even called it the best Chinese film of the year in 2016.

In a sense, is it a good movie?
"Romantic Demise" is defined as a suspense spy film in the official announcement. Its biggest highlight is the highlight of the deep and restrained theme in the non-linear narrative form.

The man walked into the entrance of the Japanese-style residence, stood in front of the screen and the shoe-changing stool, and took off his hat, wrist watch, and Chinese-style gown in turn, as if he had taken off all his disguise and faced his real self.

This is the first shot of the whole film.

In a car driving to the wilderness, the woman in the back seat who is dressed in exquisite western style is fidgeting, her eyes are full of confusion, as if she doesn't know the way back, let alone the fate of this life.

This is the second shot of the whole film.

Camouflage and fate, these two shots are the program of the whole film, like two seeds buried in the soil and sprouting, each extending downward, expanding and intersecting, giving birth to a number of criss-crossing details.

There are many indicators that reflect the success of a movie, the most direct being the box office.

Movies have been the art of cinema since its birth. Despite the addition of media and network platforms, going to the cinema to watch movies is still the main form of movie consumption. The existence of physical theaters is still one of the main factors affecting the artistic characteristics of movies.

However, high box office does not equal high quality, and vice versa.

For the works, comedies pursue humor and amusing, while tragedies arouse sympathy and resonance. Different films have their own emphasis on entertainment, artistry and thought.

For audiences of different levels and types, what kind of movie is worth their money to go to the cinema to see is a matter of opinion and different opinions.

"Romantic's Demise History", which gathers big names and a super cast, also has its own ambitions for the box office, but the pursuit of high box office must be guided by the market and the audience. If a movie is as the director warned the audience in advance, "you must watch it at least three times." "Only after it can be understood, it is doomed that it is a little far from the high box office.

For most audiences, "Romantic Dying" is not a movie suitable for watching in the cinema.

The director said in an interview that his favorite writer is Borges, and his film narrative is as confusing as Borges' "The Garden of Forking Paths", which is too brain-burning.

The movie star in the film has a line, which can be regarded as the director's self-deprecation: "The director did not prepare for everyone to understand... This is an art film, it is art, and it is filmed for people in the next century."

Therefore, in the small circle of industry insiders and movie fans, the film has gained a good reputation. In the face of the public's entertainment demands, it must not be able to please.

Compared with "The Sword of the Three Young Masters" released at the same time, "The History of Romantic Demise" can be said to have won word of mouth and failed at the box office.

To take a step back, the commerciality and artistry of movies should not be discussed separately.

Although the director said that his creative philosophy is to "pleasure the audience and express a little bit of self", in actual operation, the pursuit of artistry surpasses the embodiment of commercial value, the two are out of balance, and the result is naturally that word-of-mouth and box office are not equal.

Successful movies and good movies should be popular movies, a popular art that is recognized by the market and accepted by the audience.

In the current film eco-environment, there are many popcorn movies that are over-commercialized and lack artistry, and niche movies that focus on artistry and ignore or even belittle commerciality. Both are extremes, which seriously distort the essence of movies.

Therefore, on the first day when these two films faced "The God of Medicine", they were kicked out of their positions by "The God of Medicine" without hesitation.

The battle that was originally thought to take a few days to start was over before it even started.

The first batch of audiences who rushed to the cinema got their wish and saw "I'm Not the God of Medicine".

……

At the end.

There was unanimous applause in the cinema.

At this moment, they also felt that the trip was worthwhile. This is definitely not the best work written by Lu Chen, but it is the most suitable work for them.

In general,

This is a very good movie.

No wonder the media and netizens are touting it vigorously these days. Only those who have watched "The God of Medicine" know how good this movie is.

"I think Lu Chen is right, this is indeed the most needed movie in China."

"I just want to say that the trip was worthwhile, and the movie ticket was well spent."

"I have no feelings for this type of movie, but I put it in Lu Chen's hands twice in a row, whether it's "I'm Not the God of Medicine" or "The Loyal Dog Hachiko". It directly made me cry to death. Fatty."

"So Jiaxing Media is faith."

"It's really amazing. The laughter and tears are well controlled. The story is true. I went to see it today to a full house. I laughed in the front and cried in the back."

"Abusing the heart, but letting go of the heart, this is the truth of life. I hope it will get better and better. Salute to the production team with a sense of social responsibility!"

"5-star recommendation, all of them come out with swollen eyes from crying, little people, big events, tears in their smiles
Good movie,"

……

The first thing the audience of the first batch of screenings did when they returned home was to give "I'm Not the God of Medicine" Amway, and because of the praise of these audiences, Wu Ying's second movie (I and my motherland does not count) , It also passed the rating of the movie rating ceiling level.

9.4 points.

Although everyone knew that the rating of this movie would not be too bad, this rating still scared countless people. In addition, it also scared the film critics who gave "The God of Medicine" a bad review.

"The God of Medicine" got such a high score, which means that their influence can be said to be negligible.

Countless viewers in the comment area expressed that they are going to watch "The God of Medicine" in the cinema again.

It deserves a second and third brush.

And when the box office of "The God of Medicine" came out the next day, many people were completely stunned, and the media was also shocked by the data.
"The God of Medicine", which accounted for 30.00% of the total film schedule, directly raked in [-] million at the box office on the first day.

Well, the real battle was over before it even started.

Although many people already knew the result in advance, they were still shocked when the result came directly.

Someone discussed it before, even if "The God of Medicine"

Will win, that is two or three days later.Under the attack of these two films, "The God of Medicine" will definitely be affected. After two or three days, the imported foreign films will have an impact on "The God of Medicine" again. Therefore, this wave is optimistic about "The God of Medicine" There are not many people.

But the result was beyond everyone's expectations.

I don't know whether foreign films will affect it, but these two domestic films have no chance, and they were directly crushed into scum.

This fact once again makes people feel palpitations about Jiaxing Media's movies.

And the box office of 2.8 million on the first day.

It's not considered Jiaxing Media's highest record, and compared with Lu Chen's highest record, it's not even a star.

Of course, this number cannot be compared with Lu Chen.

Lu Chen is not in the same echelon with domestic directors at all, and the Directors Association is planning to make a new list for him.

Put him with other directors.

It's a bit of bullying to other directors, and of course it's a bit of belittling Lu Chen.

and so.

When faced with this box office data.

The entire entertainment circle, except for Lu Chen, was probably shocked. No one expected that this number would explode so dramatically.

Is it good publicity?
surely not.

what is that?
The reason is very simple, that is the word-of-mouth of "Hachiko the Faithful Dog", or the word-of-mouth accumulated by Lu Chen and the others over such a long time.

"there are many reasons."

Lu Chen lay on his daughter-in-law's lap very calmly and explained: "First of all, it is the Lunar New Year file. Our movies have an absolute advantage in this kind of schedule. In fact, in this hot schedule, if we can overwhelm the opponent , the benefits are absolutely terrifying.”

Lu Chen smiled and said, "The second is word of mouth."

Liu Shishi also nodded: "That's right, word-of-mouth is too important. With the word-of-mouth created by "The Hachiko", the movie's reputation is definitely the most terrifying."

In this way, Liu Shishi is more clear.

It can be said to be very transparent.

The major companies in the industry also wanted to understand the reasons, but after they figured it out.

Can only shake his head.

no way.

People win by strength, they can't learn it at all.

It can be said to be quite helpless.

This is also the reason why Hollywood blockbusters don't want to face Lu Chen in China.

Because I really can't beat it.

The undefeated God of War is still undefeated.

Not everyone who has accumulated horror movie fans for such a long time has the courage to fight Lu Chen.

"Okay, let's not talk about it. Next, let's do something more meaningful."

"What is more meaningful?" There was no reaction for a while.

Lu Chen didn't speak,

Standing up, he hugged Liu Shishi directly by the waist.

"You...you..." Liu Shishi hurriedly begged for mercy.

However, it was too late by this time.

……

the next morning.

"Daughter-in-law, get up and eat."

In the early morning of the next day, Lu Chen walked out of the kitchen and came to the bedroom.

Looking at Liu Shishi who was sleeping soundly, his face was still full of peach blossoms.

Under Lu Chen's procrastination, Liu Shishi quickly finished washing and came to the dining table.

After a simple breakfast,

The two came to the company to work together. Lu Chen and the others were still very calm, including other people in the company who were also relatively calm.

After all, they have seen the world.

However, outsiders don't think so. They only know that another powerful director from Jiaxing Media has risen.

In addition to Jiang Yu and Yu Kui, another director has risen.

maybe.

Wu Ying will squeeze into the top ten list of directors with "The God of Medicine".

Yes.

Great probability.

The opponent Wu Ying is facing today is not much weaker than the one Xu Guangtou faced back then.

Although two domestic films have been cut off, there are still several foreign works.

Although those movies haven’t been released yet, but looking at the momentum,
After the release, there is absolutely no way to get benefits from "The God of Medicine",

This is the truth.

With the power of "The God of Medicine" today, even if the Marvel movie strikes, it may not necessarily bring benefits.

(End of this chapter)