Siheyuan starts from the stationmaster

Chapter 335 Plan ahead
When Bai Zirui saw Xu Zhihao appearing in front of him, he asked in surprise: "Zhihao, didn't you be in charge of inspecting the computer production base in Wanwan last time? Why did you come to the beautiful country?"

Xu Zhihao replied: "I have already negotiated the land use for the production base in Wanwan. The factory building of the production base is under construction according to the plan. I came to the beautiful country to purchase the production line. I know that Bai Sheng is still in the beautiful country, so I will come and have a look."

Bai Zirui said: "I thought you knew about my acquisition of the Computer Park Company, you came here!"

Xu Zhihao asked curiously: "Computer Park Company? What kind of company is this?"

Bai Zirui explained: "It's a chain store that specializes in selling personal computers. The main purpose of my visit to Beautiful Country this time is to acquire this company, apart from participating in the CES exhibition in Las Vegas."

Bai Zirui briefly introduced to Xu Zhihao the basic situation of the computer garden company, as well as the development plan for a period of time in the future.

Xu Zhihao said with admiration: "Bai Sheng, you really have a long-term vision and a long-term vision. In this way, all the links of our company's first-generation computer listing will be opened."

Bai Zirui said: "That's right! I went to John's Country to negotiate the acquisition of Acorn, and our Dingtian personal computer will be launched soon. What's the situation at Wanwan? The production base has been completed so soon ?”

Xu Zhihaohui reported: "Bai Sheng, I went to Wanwan and through the relationship with the general manager of Wanwan HSBC Bank, I made friends with several leaders of the Wanwan government. The land of the company's computer production base has been approved. It is located in Hsinchu Science and Technology Park, with [-] acres. land, and a hundred acres of land will be reserved around our production base for our future expansion.”

Bai Zirui said with emotion: "It seems that the government leaders of Wanwan are optimistic about the development of the personal computer industry, and they went through the process efficiently and passed the land approval."

The Wanwan government set aside [-] acres of open space around the Dingtian company's land, which has no impact on them at all.If Dingtian Company fails in the computer industry, they can also sell the land to other companies.

Bai Zirui is very satisfied with the approach of the Wanwan government. In the future, the production base will expand, so there is no need to build the factory elsewhere.

On the other hand, it can be seen that the government's support for the electronic technology industry has led to the birth of Wanwan in later generations. It is not without reason that many electronic technology companies are well-known around the world.

Bai Zirui asked, "How long will it take for the factory building in the Wanwan production base to be built?"

Xu Zhihao said: "About three months or so, we have designed the blueprint of the factory building in advance, and we just need to find a good builder to start construction. It is also easy to recruit workers in Wanwan after the factory building is completed, and the production base can be put into operation after three months."

After the two talked about the production base, Xu Zhihao suddenly said, "Bai Sheng, since our company has acquired the Computer Land Company, do you think the home game consoles developed by the company can also be sold through this channel?"

Bai Zirui fell into deep thought when he heard Xu Zhihao's words. After the acquisition of Computerland Company, this thought also flashed in his mind, but Computerland Company is a computer exclusive dealer after all. Purity, resulting in a reduction in passenger flow.

Seeing Bai Zirui frowning in thought, Xu Zhihao said, "Bai Sheng, are you worried that doing this will affect the computer garden company?"

Bai Zirui nodded and said, "That's right! I'm worried that the sale of non-computer products in the computer garden store will affect the company's reputation."

Xu Zhihao said: "Bai Sheng, the functions of personal computers and home game consoles are not much different, and the number of people who play games is much larger than the number of people who use personal computers.

Home game consoles are not arcade machines, and they are aimed at individuals. If home game consoles are sold in computer parks, more customers may be attracted. "

Bai Zirui felt that what Xu Zhihao said was reasonable. The most important thing for a store was the flow of customers. If Dingtian Company's home game consoles were sold in the computer corner store, with Dingtian Company's growing reputation in the game industry, it would definitely attract a lot of people. customer.

Not only that, Bai Zirui also considered the future development of the computer garden company.In the personal computer market in the 80s, a hundred flowers bloomed, and there were as many brands as crucian carp crossing the river. However, as the computer technology content became higher and higher, the investment became larger and larger. After a cruel reshuffle, only a few descendants were left in the end. well-known brands.

After the market reshuffle, the computer garden company began to gradually decline.Not only because there are more and more sales channels for personal computers, but at the same time, the relationship between major manufacturers and the computer field has changed from offensive to defensive.

Therefore, Bai Zirui now has to consider the future predicament of the computer field.Bai Zirui can transform the computer garden store into a specialty store or experience store for Dingtian's products.Therefore, it is necessary to cultivate customers' shopping habits from now on.

Bai Zirui said decisively: "Zhihao, since we are going to do it, we have to do it thoroughly. The sales model of our home game consoles cannot be limited to the dealer model like arcade games. We can try to contact those terminals. Selling stores, so that there is less middleman to make the difference, and the company's profits can be higher."

Bai Zirui knew that arcade games would usher in a cold winter. At Christmas in 1982, Warner, the parent company of Atari, forced Atari to produce the game "ET Alien", an adaptation of the movie of the same name, in only 6 weeks.

Due to the extremely bad quality of the game, which was seriously inconsistent with the publicity, after the release, the players spurned a large number of games and had to rot in the warehouse. Atari's reputation fell to the bottom, and Warner had to split and sell the first generation of overlords. The game industry was left unattended for four years, and was called the "Atari Crash" by economics professionals and game industry people.

Atari lost control of the North American market. The nearly three-year glacial period shrunk the original $32 billion game market to about $1985 million in 1, a drop of more than 97%.

After the catastrophe of the ATARI crisis, many professionals have asserted that the TV game market in the United States will not recover for 20 years.After the Atari crash, Nintendo learned the lessons of the crash and established a "royalty system" on the "red and white machine" FC to control the quality of game software.

After the debut of "Super Mario Bros" in 1985, it set off a frenzy in North America. It only took Nintendo three years to restore the market to the state of ATARI's heyday. In that year, the sales of only the FC software market exceeded the $4 million mark , "Super Mario Bros." has made an indelible contribution to the reconstruction of the world's largest electronic entertainment market.

Arcade games are about to decline, but home game consoles are about to rise. This is a product sold by Changhong. Even in the 21st century, the market for home game consoles is still considerable.

(End of this chapter)